Contextual may refer to: *

Contextual advertising Contextual advertising (also called contextual targeting) is a form of targeted digital advertising. Contextual advertising is also called "In-Text" advertising or "In-Context" technology. Contextual targeting involves the use of linguistic fact ...

, advertisements based on other content displayed * Contextual deep linking, links that bring users to content in mobile apps regardless of whether or not they had the app previously installed * Contextual design, user-centered design process developed by Hugh Beyer and Karen Holtzblatt *

Contextual inquiry Contextual inquiry (CI) is a user-centered design (UCD) research method, part of the contextual design methodology. A contextual inquiry interview is usually structured as an approximately two-hour, one-on-one interaction in which the researcher w ...

, user-centered design method, part of the contextual design methodology * Contextual learning, learning outside the classroom * Contextual theatre, form of theatre * Comparative contextual analysis, methodology for comparative research

See also