''Mr. Fantasy'' is the debut album by

English English usually refers to: * English language * English people English may also refer to: Peoples, culture, and language * ''English'', an adjective for something of, from, or related to England ** English national ide ...

rock band

Traffic Traffic comprises pedestrians, vehicles, ridden or herded animals, trains, and other conveyances that use public ways (roads) for travel and transportation. Traffic laws govern and regulate traffic, while rules of the road include traffi ...

, released in December 1967. The recording included group members

Jim Capaldi Nicola James Capaldi (2 August 1944 – 28 January 2005) was an English singer-songwriter and drummer. His musical career spanned more than four decades. He co-founded the progressive rock band Traffic in 1967 with Steve Winwood with whom he co ...

, Steve Winwood, Chris Wood, and

Dave Mason David Thomas Mason (born 10 May 1946) is an English singer-songwriter and guitarist from Worcester, who first found fame with the rock band Traffic. Over the course of his career, Mason has played and recorded with many notable pop and rock mu ...

; however, Mason left the band shortly after the album was released. The album reached the number 16 position in the

UK albums chart The Official Albums Chart is a list of albums ranked by physical and digital sales and (from March 2015) audio streaming in the United Kingdom. It was published for the first time on 22 July 1956 and is compiled every week by the Official Charts ...

, and number 88 on the ''

Billboard 200 The ''Billboard'' 200 is a record chart ranking the 200 most popular music albums and EPs in the United States. It is published weekly by '' Billboard'' magazine and is frequently used to convey the popularity of an artist or groups of ar ...

'' chart in the

United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territori ...

Overview

The album was recorded at Olympic Studios in London with American

record producer A record producer is a recording project's creative and technical leader, commanding studio time and coaching artists, and in popular genres typically creates the song's very sound and structure. Virgil Moorefield"Introduction" ''The Producer as ...

Jimmy Miller James Miller (March 23, 1942 – October 22, 1994) was an American record producer and musician. While he produced albums for dozens of different bands and artists, he is most closely associated for his work with several key musical acts of ...

and recording engineer

Phill Brown Phill Brown (born 1950) is an audio engineer who has worked with a number of well-known musicians, including: Traffic, Led Zeppelin, David Bowie, Cat Stevens, Bob Marley and Talk Talk. He is also the younger brother of Terry Brown. Career Brow ...

. When Brown was asked his favourite memory of engineering, he responded: "Recording Dear Mr Fantasy, one o'clock in the morning, November 1967." The UK release was one of the earliest rock albums on the Island Records label. This edition had a color

gatefold A gatefold cover or gatefold LP is a form of packaging for LP records that became popular in the mid-1960s. A gatefold cover, when folded, is the same size as a standard LP cover (i.e., a 12½ inch, or 32.7 centimetre square). The larger gatefo ...

cover and included 10 songs. As with common practice in the 1960s, the original UK album left out hit songs from Traffic singles of the era. The

sitar The sitar ( or ; ) is a plucked stringed instrument, originating from the Indian subcontinent, used in Hindustani classical music. The instrument was invented in medieval India, flourished in the 18th century, and arrived at its present form ...

, an instrument widely associated with this era of Traffic due to its use on the singles "

Paper Sun "Paper Sun" is a song by British rock band Traffic, and was released as their debut single in May 1967. It was a number 5 hit in the United Kingdom,Hole in My Shoe "Hole in My Shoe" is a song by English rock band Traffic featuring a spoken-word midsection by Chris Blackwell's stepdaughter, Francine Heimann, in which she tells a little story about a giant albatross. It was released as a single in 1967 and r ...

", is used on only one track on the UK album, "Utterly Simple".

United States version

The first US version was released in early 1968 by

United Artists Records United Artists Records was an American record label founded by Max E. Youngstein of United Artists in 1957 to issue movie soundtracks. The label expanded into other genres, such as easy listening, jazz, pop, and R&B. History Genres In 1959, ...

and re-titled ''Heaven Is in Your Mind''. It featured a different, non-gatefold cover showing three members of the group without Mason. For this edition, a short looping snippet of the single " Here We Go Round The Mulberry Bush" was added as a

segue A segue (; ) is a smooth transition from one topic or section to the next. The term is derived from Italian ''segue'', which literally means "follows". In music In music, ''segue'' is a direction to the performer. It means ''continue (the next ...

between most of the songs. The US LP was re-sequenced and also added three other singles ("Paper Sun", "Hole in My Shoe", and "Smiling Phases") but deleted two Mason songs ("Hope I Never Find Me There" and "Utterly Simple".) The final track on the US album, "We're A Fade, You Missed This", is actually the ending of the full length "Paper Sun". After the first pressing the title of the US album was quickly changed back to ''Mr. Fantasy'', but the new cover and track list remained until United Artists went out of business and Island reissued the UK stereo version in the United States in 1980. This edition was also released as ''Mr. Fantasy'' in Australia and New Zealand by

Festival Records Festival Records (later known as Festival Mushroom Records) was an Australian recording and publishing company founded in Sydney, Australia, in 1952 and operated until 2005. Festival was a wholly owned subsidiary of News Limited from 1961 to ...

after the original UK track listing had first been released in Australia simply titled “Traffic”. The first Canadian edition was based on the US album but released in a unique cover with the title ''Reaping''. This version contained the full-length "Paper Sun", but dropped "Heaven Is in Your Mind" and the between song segues. ''Reaping'' was discontinued and replaced by the UK stereo album in 1970.

Different mixes and recordings

Both UK and US albums were released in significantly different stereo and

mono Mono may refer to: Common meanings * Infectious mononucleosis, "the kissing disease" * Monaural, monophonic sound reproduction, often shortened to mono * Mono-, a numerical prefix representing anything single Music Performers * Mono (Japanese b ...

mixes. These differences led to four distinct variations of the album. All of these have been re-issued on CD. The 1999 UK re-issue features the UK version in stereo and the US album in mono. In 2000 the US stereo version was re-issued on CD with its original title ''Heaven Is in Your Mind'' plus stereo bonus tracks. The same year the UK mono version was also released in the US as ''Mr. Fantasy'' with mono bonus tracks. The song "Giving to You", was released in 3 different versions. The first was a mono B-side with lyrics in the introduction sung by Winwood. This also appeared on the US mono LP. The mono and stereo UK albums had a revised version, which was included on the US stereo album. The soundtrack album for '' Here We Go Round the Mulberry Bush'' also contains a different recording of "Utterly Simple" than the one used on this album. "Coloured Rain" was recorded as "Colored Rain" by Eric Burdon & The New Animals featuring a guitar solo by

Andy Summers Andrew James Summers (born 31 December 1942), is an English guitarist who was a member of the rock band The Police. He was inducted into the Rock and Roll Hall of Fame as a band member in 2003. Summers has recorded solo albums, collaborated wi ...

. It was also recorded by

The Hassles The Hassles were a rock group in the 1960s, most notable for recording the first releases to feature Billy Joel. The group released two full-length albums (United Artists Records) and a number of singles. History The original line-up of the group ...

Al Kooper Al Kooper (born Alan Peter Kuperschmidt; February 5, 1944) is a retired American songwriter, record producer and musician, known for organizing Blood, Sweat & Tears, although he did not stay with the group long enough to share its popularity. ...

and

Slade Slade are an English rock band formed in Wolverhampton in 1966. They rose to prominence during the glam rock era in the early 1970s, achieving 17 consecutive top 20 hits and six number ones on the UK Singles Chart. The ''British Hit Singles ...

. "Smiling Phases" was recorded by

Blood, Sweat & Tears Blood, Sweat & Tears (also known as "BS&T") is a jazz rock music group founded in New York City in 1967, noted for a combination of brass with rock instrumentation. In addition to original music, the group has performed popular songs by Laura N ...

on their self-titled second album released in 1968. "Dealer" was recorded as part of the medley "Dealer/Spanish Rose" by

Santana Santana may refer to: Transportation * Volkswagen Santana, an automobile * Santana Cycles, manufacturer of tandem bicycles * Santana Motors, a former Spanish automobile manufacturer Boats * Santana 20, an American sailboat design by W. D. Sch ...

on their

Inner Secrets ''Inner Secrets'' is the tenth studio album by Santana. It was released in 1978 and marks the start of the phase of Santana's career where he moved away from the fusion of Latin, jazz, rock and blues that marked his previous records and began to ...

album released in 1978.

Reception

A review in the Apr 27, 1968 edition of ''

Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first known for its ...

'' called the album "one of the best from any contemporary group". The reviewer felt that Steve Winwood's voice had "matured, acquired new depth and new reaches, a more individual feeling and a greater range in both style and tones", and considered that "the strongest points of this album are where the elements of Traffic's 'comprehensible far-out' and Winwood's great R&B style are combined", but deemed Mason's contributions to be good enough in their own right. It was voted number 517 in

Colin Larkin Colin Larkin (born 1949) is a British writer and entrepreneur. He founded, and was the editor-in-chief of, the ''Encyclopedia of Popular Music'', described by ''The Times'' as "the standard against which all others must be judged". Along wit ...

All Time Top 1000 Albums ''All Time Top 1000 Albums'' is a book by Colin Larkin, creator and editor of the ''Encyclopedia of Popular Music''. The book was first published by Guinness Publishing in 1994. The list presented is the result of over 200,000 votes cast by th ...

3rd Edition (2000).

Legacy

Allmusic AllMusic (previously known as All Music Guide and AMG) is an American online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on musicians and bands. Initiated in 1991, the databa ...

's retrospective review is positive, calling Traffic's music "eclectic, combining their background in British pop with a taste for the comic and dance hall styles of '' Sgt. Pepper'', Indian music, and blues-rock jamming". In 1999 the album was added to the

Grammy Hall of Fame The Grammy Hall of Fame is a hall of fame to honor musical recordings of lasting qualitative or historical significance. Inductees are selected annually by a special member committee of eminent and knowledgeable professionals from all branches of ...

Track listing

Original US version

Personnel

;Traffic *

– drums, percussion, vocals *

– guitar, Mellotron,

, tambura, harmonica, percussion, bass guitar on "Dear Mr. Fantasy" and "Dealer", vocals * Steve Winwood – Hammond organ, guitar, bass guitar, piano, harpsichord, percussion, vocals, arrangements * Chris Wood – flute, saxophone, Hammond organ, percussion, vocals, sleeve design with: *

– producer, maracas on "Dear Mr. Fantasy" *

Small Faces Small Faces were an English rock band from London, founded in 1965. The group originally consisted of Steve Marriott, Ronnie Lane, Kenney Jones and Jimmy Winston, with Ian McLagan replacing Winston as the band's keyboardist in 1966. The ...

(

Steve Marriott Stephen Peter Marriott (30 January 1947 – 20 April 1991) was an English guitarist, singer and songwriter. He co-founded and played in the rock bands Small Faces and Humble Pie, in a career spanning over two decades. Marriott was inducted pos ...

Ronnie Lane Ronald Frederick Lane (1 April 1946 – 4 June 1997) was an English musician and songwriter who is best known as the bass guitarist and founding member of Small Faces (1965–69) and subsequently Faces (1969–73). Lane formed Small Faces ...

Ian McLagan Ian Patrick McLagan (; 12 May 1945 – 3 December 2014) was an English keyboardist, best known as a member of the rock bands Small Faces and Faces. He also collaborated with the Rolling Stones and led his own band from the late 1970s. He was i ...

Kenney Jones Kenneth Thomas "Kenney" Jones (born 16 September 1948) is an English drummer best known for his work in the groups Small Faces, Faces, and the Who. Jones was inducted into the Rock and Roll Hall of Fame in 2012 as a member of Small Faces/Faces ...

) – backing vocals and percussion on "Berkshire Poppies" *Francine Heimann -

spoken-word Spoken word refers to an oral poetic performance art that is based mainly on the poem as well as the performer's aesthetic qualities. It is a late 20th century continuation of an ancient oral artistic tradition that focuses on the aesthetics of ...

midsection on "Hole in My Shoe" (uncredited) from US Version ;Technical *

Eddie Kramer Edwin H. Kramer (born 19 April 1942) is a British recording producer and engineer. He has collaborated with several artists now in the Rock and Roll Hall of Fame, including Jimi Hendrix, the Beatles, David Bowie, the Rolling Stones, Led Zeppelin ...

–

engineer Engineers, as practitioners of engineering, are professionals who invent, design, analyze, build and test machines, complex systems, structures, gadgets and materials to fulfill functional objectives and requirements while considering the limit ...

* John Benton-Harris – photography *Margaret Goldfarb – re-release coordinator

References

Notes

External links

* Traffic's ''Traffic''at allmusic.com
''Traffic'' at JimCapaldi.com''Traffic''
at Music.com * {{Authority control Traffic (band) albums Island Records albums 1967 debut albums Albums produced by Jimmy Miller Grammy Hall of Fame Award recipients United Artists Records albums Polydor Records albums Albums recorded at Olympic Sound Studios