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''CityVille'' is a defunct casual
social Social organisms, including human(s), live collectively in interacting populations. This interaction is considered social whether they are aware of it or not, and whether the exchange is voluntary or not. Etymology The word "social" derives from ...
city-building game developed by
Zynga Zynga Inc. () is an American developer running social video game services. It was founded in April 2007, with headquarters in San Mateo, California. The company primarily focuses on mobile and social networking platforms. Zynga states its missio ...
, and released in December 2010. A sequel, ''
CityVille 2 ''CityVille 2'' is a defunct casual gaming, casual social network game, social city-building game, city-building simulation game, simulation game developed by Zynga and released globally on Facebook November 1, 2012. ''CityVille 2'' was a 3D game t ...
'', was released in December 2012. It was closed down on February, 2013 just three months after the game's release. ''CityVille'' was shut down on April 30, 2015. Players had been given a notice when opening the game prior to the shutdown.


Gameplay

''CityVille'' allows players to become the owner of a virtual city and to oversee its development into a large metropolis. The city can grow with various tasks to be performed. The amount of energy available increases as the player gains in experience levels, up to a maximum of 30 or 38 with the dam addition and up to 47 with the addition of the wind farm. The energy points are replenished automatically at a constant rate of one energy every five minutes. The player can also visit their neighbor's city and perform up to five different jobs every 12 hours. This gives the player reputation points. The points provide the player with a free goods bonus and one or two heart requests with each reputation level-up. Points increase the amount of energy, experience level and coins bonuses available on a daily basis. Players can send other players gifts and help them in some of their goals. The main task of the game is to complete goals, which can be seen on the top left corner of the screen and earn City Coins. Players can also buy goods, sell goods (supplying goods to other players' cities if their business branches are in their cities), and produce their own goods by farming and shipping. ''CityVille'' initially had 80 experience levels, which was increased to 90 experience levels and again to 200 experience levels. In September 2012, Zynga began rolling out ''CityVille Lakefront'', the biggest ''CityVille'' expansion to date, to players Level 25 or above. In ''CityVille Lakefront'', players can build a canal and a drawbridge at the same time. ''CityVille Lakefront'' gives players more room to build, more buildings, and new challenges. Players build roads and sidewalks to expand their current city out to the drawbridge, which connects the lakefront to the player’s city.


Development

''CityVille'' was announced November 18, 2010, but the launch date was moved to December to allow Zynga to make adjustments to the game. The game had 100,000 players on its launch day, making it Zynga's largest launch ever at the time of its release. On January 2, 2011, ''CityVille'' reached the most
monthly active users Active users is a measurement metric that is commonly used to measure the level of engagement for a particular product or object, by quantifying the number of active interactions from visitors within a relevant range of time (daily, weekly and m ...
for an application ever on
Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin M ...
, beating ''
FarmVille ''FarmVille'' is a series of agriculture-simulation social network game developed and published by Zynga in 2009. It is similar to ''Happy Farm'' and ''Farm Town''. Its gameplay involves various aspects of farmland management, such as plowing l ...
''s previous record although numbers may drop as its release date was exactly a month prior. Within its first 50 days, ''CityVille'' grew to 61 million monthly active users. ''CityVille'' became available as a game on
Google+ Google LLC () is an American Multinational corporation, multinational technology company focusing on Search Engine, search engine technology, online advertising, cloud computing, software, computer software, quantum computing, e-commerce, ar ...
in late September 2011, as announced on the Google main page the 26th of September 2011.


Partnerships

Several major music artists promoted their albums using ''CityVille''.
Lady Gaga Stefani Joanne Angelina Germanotta ( ; born March 28, 1986), known professionally as Lady Gaga, is an American singer, songwriter, and actress. She is known for her image reinventions and musical versatility. Gaga began performing as a teenag ...
items were available via ''
RewardVille ''RewardVille'' is Zynga’s defunct virtual in-game currency and rewards program. Launched in March 2011 and retired on 5 December 2012, the program allowed players to earn exclusive Zynga-specific points and coins that could be spent within Zyn ...
'' for a limited time.
Enrique Iglesias Enrique Miguel Iglesias Preysler (; (born 8 May 1975) is a Spanish singer and songwriter. He started his recording career in the mid-1990s on the Mexican indie label Fonovisa and became the bestselling Spanish-language act of the decade. By the ...
also made his ''CityVille'' appearance in October 2011, giving players a task to build Enrique's Euphoria Arena. The arena is an attraction in ''CityVille'', and an avatar of Enrique can be seen performing while the arena is open. Another event promoted was the Michael Jackson: The Immortal World Tour. Players had the opportunity to place an arena and play a concert. A
Michael Bublé Michael Steven Bublé ( ; born September 9, 1975) is a Canadian singer. A four-time Grammy Award winner, he is often credited for helping to renew public interest and appreciation for traditional pop standards and the Great American Songboo ...
promotion was released in December 2011 where players could build a bonfire and host a concert. Business franchises have appeared in ''CityVille'', allowing players to build replica shops for fixed periods of time. These brands are
Beneful Beneful is a brand of dog food products by Nestlé Purina PetCare global that includes wet dog food, dry dog food and dog treats. As of 2012, it was the fourth most popular dog food brand, generating more than $1.5 billion in annual revenues. Ac ...
,
Best Buy Best Buy Co. Inc. is an American multinational consumer electronics retailer headquartered in Richfield, Minnesota. Originally founded by Richard M. Schulze and James Wheeler in 1966 as an audio specialty store called Sound of Music, it was rebra ...
,
Bing Bing most often refers to: * Bing Crosby (1903–1977), American singer * Microsoft Bing, a web search engine Bing may also refer to: Food and drink * Bing (bread), a Chinese flatbread * Bing (soft drink), a UK brand * Bing cherry, a variety ...
,
Capital One Capital One Financial Corporation is an American bank holding company specializing in credit cards, auto loans, banking, and savings accounts, headquartered in McLean, Virginia with operations primarily in the United States. It is on the list o ...
,
Coca-Cola Coca-Cola, or Coke, is a carbonated soft drink manufactured by the Coca-Cola Company. Originally marketed as a temperance drink and intended as a patent medicine, it was invented in the late 19th century by John Stith Pemberton in Atlanta ...
,
Embassy Suites Embassy Suites by Hilton is a chain of upper upscale all-suite hotels trademarked by Hilton Worldwide. As of December 31, 2019, there are 257 locations in five countries and territories with 59,712 rooms. Similar to other Hilton brands, 212 Em ...
,
Energizer Energizer Holdings, Inc. is an American manufacturer and one of the world's largest manufacturers of batteries, headquartered in St. Louis, Missouri. It produces batteries under the Energizer, Ray-O-Vac, Varta, and Eveready brand names, and for ...
,
Falken Tire Falken Tire is a brand of passenger car, light truck, and medium truck tires owned by the Japanese company Sumitomo Rubber Industries (SRI). It was launched in its native country of Japan in 1983, and was introduced to the North American market ...
,
McDonald's McDonald's Corporation is an American Multinational corporation, multinational fast food chain store, chain, founded in 1940 as a restaurant operated by Richard and Maurice McDonald, in San Bernardino, California, United States. They rechri ...
,
Pandora Radio Pandora is a subscription-based music streaming service owned by Sirius XM Holdings based in Oakland, California, United States. The service carries a focus on recommendations based on the "Music Genome Project" — a means of classifying indiv ...
,
Progressive Corporation The Progressive Corporation is an American insurance company, the third largest insurance carrier and the No. 1 commercial auto insurer in the United States. The company was co-founded in 1937 by Jack Green and Joseph M. Lewis, and is headquar ...
,
Toyota is a Japanese multinational automotive manufacturer headquartered in Toyota City, Aichi, Japan. It was founded by Kiichiro Toyoda and incorporated on . Toyota is one of the largest automobile manufacturers in the world, producing about 10 ...
and
Twix Twix is a caramel shortbread chocolate bar made by Mars, Inc., consisting of a biscuit applied with other confectionery toppings and coatings (most frequently caramel and milk chocolate).The biscuit is typically topped with caramel and then coa ...
.


Editions


''CityVille 2''

In December 2012, Zynga launched the 3D CityVille 2. The game reached 50,000 players before being cancelled on .


''CityVille Hometown''

ZYNGA has also developed a mobile version of the game, '' CityVille Hometown'' which is available for the iPhone and
iPad The iPad is a brand of iOS and iPadOS-based tablet computers that are developed by Apple Inc. The iPad was conceived before the related iPhone but the iPhone was developed and released first. Speculation about the development, operating s ...
; however, the mobile game is not connected to the web game. Like other CityVille games, this game is no longer available.


''CityVille Monopoly''

In 2012, Zynga, in conjunction with
Hasbro Hasbro, Inc. (; a syllabic abbreviation of its original name, Hassenfeld Brothers) is an American multinational conglomerate holding company incorporated and headquartered in Pawtucket, Rhode Island. Hasbro owns the trademarks and products of ...
, released a ''CityVille'' edition of ''
Monopoly A monopoly (from Greek language, Greek el, μόνος, mónos, single, alone, label=none and el, πωλεῖν, pōleîn, to sell, label=none), as described by Irving Fisher, is a market with the "absence of competition", creating a situati ...
'' under the "Hasbro Gaming" imprint. It is essentially a variant of the ''
Monopoly City Monopoly City is a board game that is a spin-off of the original Monopoly. It was released by Hasbro Hasbro, Inc. (; a syllabic abbreviation of its original name, Hassenfeld Brothers) is an American multinational conglomerate holding compan ...
'' board game, with its elements retooled to reflect those used in the ''CityVille'' online games. The goal is to be the first player to own four skyscrapers by building up your neighborhoods. This is one of several games in the Zynga game library to be released as physical board game versions. Others include ''
Draw Something ''Draw Something'' is a video game developed by OMGPop based on its browser game ''Draw My Thing'', launched on February 6, 2012. It won a Flurry App Spotlight Award in 2012. In the first five weeks after its launching, the game was downloaded 2 ...
'', ''
Words with Friends ''Words with Friends'' is a multiplayer word game developed by Zynga with Friends, Newtoy. Players take turns building words crossword-puzzle style in a manner similar to the classic board game ''Scrabble''. The rules of the two games are simila ...
'' and several kids' games based on ''
FarmVille ''FarmVille'' is a series of agriculture-simulation social network game developed and published by Zynga in 2009. It is similar to ''Happy Farm'' and ''Farm Town''. Its gameplay involves various aspects of farmland management, such as plowing l ...
''.Zynga games page of HasbroToyShop.com. Retrieved October 17, 2012.
/ref>


References


External links


CityVille official website
{{Portal bar, Video games 2010 video games Browser-based multiplayer online games City-building games Facebook games Social casual games Video games developed in the United States Zynga