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A non-biological entity with a cellular organizational structure (also known as a cellular organization, cellular system, nodal organization, nodal structure, et cetera) is set up in such a way that it mimics how natural systems within
biology Biology is the scientific study of life. It is a natural science with a broad scope but has several unifying themes that tie it together as a single, coherent field. For instance, all organisms are made up of cells that process hereditar ...
work, with individual 'cells' or 'nodes' working somewhat independently to establish goals and tasks, administer those things, and troubleshoot difficulties." These cells exist in a broader network in which they frequently communicate with each other, exchanging information, in a more or less even organizational playing field. Numerous examples have existed both in
economic An economy is an area of the production, distribution and trade, as well as consumption of goods and services. In general, it is defined as a social domain that emphasize the practices, discourses, and material expressions associated with t ...
terms as well as for groups working towards other pursuits. This structure, as applied in areas such as business management, exists in direct contrast to traditional hierarchical leadership that is seen in institutions such as United States federal government agencies, where one type of supervisor gives specific orders to another supervisor and so on down the line.


Background and concepts

Creating cellular organizations fundamentally involves mimicking processes that occur in natural processes. This entails fostering both strong senses of independence and
interdependence Systems theory is the interdisciplinary study of systems, i.e. cohesive groups of interrelated, interdependent components that can be natural or human-made. Every system has causal boundaries, is influenced by its context, defined by its structu ...
, with improvement being seen at a central level as a continuous, gradual phenomenon. Each individual cell experiences either negative or positive reinforcements for its specific behaviors. Advocates for these organizational structures state that their key asset is adaptability. With respect to armed conflict, political
revolution In political science, a revolution (Latin: ''revolutio'', "a turn around") is a fundamental and relatively sudden change in political power and political organization which occurs when the population revolts against the government, typically due ...
aries such as
Che Guevera Ernesto Che Guevara (; 14 June 1928The date of birth recorded on /upload.wikimedia.org/wikipedia/commons/7/78/Ernesto_Guevara_Acta_de_Nacimiento.jpg his birth certificatewas 14 June 1928, although one tertiary source, (Julia Constenla, quoted ...
and Mao Tse-tung advocated this kind of approach in terms of mounting
guerrilla warfare Guerrilla warfare is a form of irregular warfare in which small groups of combatants, such as paramilitary personnel, armed civilians, or irregulars, use military tactics including ambushes, sabotage, raids, petty warfare, hit-and-run ...
. Should the state take out a few clandestine cell groups, many other nodes within the general structure remain to continue fighting on. The two figures highlighted this in their influential writings. More recently, government entities such as the
United States Department of Homeland Security The United States Department of Homeland Security (DHS) is the Federal government of the United States, U.S. United States federal executive departments, federal executive department responsible for public security, roughly comparable to the I ...
(itself a strictly managed hierarchical system) have faced problems dealing with terrorist organizations due to those groups' efficient use of cellular organizational planning. A cellular business structure is partly related, philosophically speaking, to the notion of ' spontaneous order' described by prominent Austrian–British social theorist F. A. Hayek. The theory posits that free association and open access to up-to-date information will lead to individuals naturally creating and sustaining social groups to co-operate for mutual benefit. Information management is a crucial aspect of why even otherwise successful groups will face compounding difficulties and perhaps fail due to problems with
interpersonal communication Interpersonal communication is an exchange of information between two or more people. It is also an area of research that seeks to understand how humans use verbal and nonverbal cues to accomplish a number of personal and relational goals. Inte ...
and other issues.


Research and specific examples

A prominent example of a ' spontaneous order' based organization is the
software company A software company is a company whose primary products are various forms of software, software technology, distribution, and software product development. They make up the software industry. Types There are a number of different types of soft ...
Valve A valve is a device or natural object that regulates, directs or controls the flow of a fluid (gases, liquids, fluidized solids, or slurries) by opening, closing, or partially obstructing various passageways. Valves are technically fitting ...
and its
Steam Steam is a substance containing water in the gas phase, and sometimes also an aerosol of liquid water droplets, or air. This may occur due to evaporation or due to boiling, where heat is applied until water reaches the enthalpy of vaporizat ...
platform, which has been used for
digital distribution Digital distribution, also referred to as content delivery, online distribution, or electronic software distribution, among others, is the delivery or distribution of digital media content such as audio, video, e-books, video games, and othe ...
of
video game Video games, also known as computer games, are electronic games that involves interaction with a user interface or input device such as a joystick, game controller, controller, computer keyboard, keyboard, or motion sensing device to gener ...
related materials. Economist Yanis Varoufakis, who has been a professor at both the
University of Athens The National and Kapodistrian University of Athens (NKUA; el, Εθνικό και Καποδιστριακό Πανεπιστήμιο Αθηνών, ''Ethnikó ke Kapodistriakó Panepistímio Athinón''), usually referred to simply as the Univers ...
and the
University of Texas The University of Texas at Austin (UT Austin, UT, or Texas) is a public research university in Austin, Texas. It was founded in 1883 and is the oldest institution in the University of Texas System. With 40,916 undergraduate students, 11,075 ...
as well as a Valve
consultant A consultant (from la, consultare "to deliberate") is a professional (also known as ''expert'', ''specialist'', see variations of meaning below) who provides advice and other purposeful activities in an area of specialization. Consulting servi ...
, has remarked on the program ''
EconTalk ''EconTalk'' is a weekly economics podcast hosted by Russ Roberts. Roberts, formerly an economics professor at George Mason University, is a research fellow at Stanford University's Hoover Institution. On the podcast, Roberts typically interviews ...
'' that "the mobility within the corporation is a great asset, and everybody recognizes it". He's also stated, "Everybody's desk is on wheels. There are only two plugs that need to be unplugged in order to shift from one team to another." Outside of the economic context,
World War II World War II or the Second World War, often abbreviated as WWII or WW2, was a world war that lasted from 1939 to 1945. It involved the World War II by country, vast majority of the world's countries—including all of the great power ...
featured a variety of different conflict zones practicing various tactics. Fighting against the onslaught of
Nazi Germany Nazi Germany (lit. "National Socialist State"), ' (lit. "Nazi State") for short; also ' (lit. "National Socialist Germany") (officially known as the German Reich from 1933 until 1943, and the Greater German Reich from 1943 to 1945) was ...
, anti-fascist militants such as Marshal
Josip Broz Tito Josip Broz ( sh-Cyrl, Јосип Броз, ; 7 May 1892 – 4 May 1980), commonly known as Tito (; sh-Cyrl, Тито, links=no, ), was a Yugoslav communist revolutionary and statesman, serving in various positions from 1943 until his deat ...
's partisans organized in a distributed manner so that they could make spontaneous-like attacks before melting away into the general area. The diversity of leadership meant that each individual cell of militants had significant leeway, though they felt strictly loyal to Tito and the general anti-Nazi cause. Many of these partisans remained involved in
Yugoslavia Yugoslavia (; sh-Latn-Cyrl, separator=" / ", Jugoslavija, Југославија ; sl, Jugoslavija ; mk, Југославија ;; rup, Iugoslavia; hu, Jugoszlávia; rue, label= Pannonian Rusyn, Югославия, translit=Juhoslavij ...
n affairs after the war ended. Professors Brent B. Allred, Raymond E. Miles, and Charles C. Snow have cited instances of cellular organization in terms of the
telecommunications Telecommunication is the transmission of information by various types of technologies over wire, radio, optical, or other electromagnetic systems. It has its origin in the desire of humans for communication over a distance greater than tha ...
industry in Australia, specifically referring to the firm Technical Computing and Graphics (TCG) as an example due to how its processes have created successful work for partners such as
Hitachi () is a Japanese multinational corporation, multinational Conglomerate (company), conglomerate corporation headquartered in Chiyoda, Tokyo, Japan. It is the parent company of the Hitachi Group (''Hitachi Gurūpu'') and had formed part of the Ni ...
and
Telstra Telstra Group Limited is an Australian telecommunications company that builds and operates telecommunications networks and markets voice, mobile, internet access, pay television and other products and services. It is a member of the S&P/ASX ...
. Tony Hsieh, the CEO of Zappos, has remarked that his business considers cellular-type self-management groups to be a key to its potential longevity, highlighting the contrast between a standard corporate structure and that of a diverse city. In a 2017 interview on the U.S. news program ''
PBS NewsHour ''PBS NewsHour'' is an American evening news broadcasting#television, television news program broadcast on over 350 PBS Network affiliate#Member stations, member stations. It airs seven nights a week, and is known for its in-depth coverage of i ...
'', he remarked, "Most companies, as they get bigger, they become less nimble, less innovative, less productive. Every time the size of a city doubles, innovation or productivity per resident increases by 15%... you get more people in a relatively smaller area... then you get this crossover of ideas from different creative types and entrepreneurs and businesses."


See also


References


External links


"The Cellular Business Model" - cellularbusinessmodel.com
{{Aspects of organizations Enterprise modelling Information management Organizational structure Systems theory