''Careful'' is the second
studio album
An album is a collection of audio recordings issued on compact disc (CD), Phonograph record, vinyl, audio tape, or another medium such as Digital distribution#Music, digital distribution. Albums of recorded sound were developed in the early ...
by the American
electronic music
Electronic music is a genre of music that employs electronic musical instruments, digital instruments, or circuitry-based music technology in its creation. It includes both music made using electronic and electromechanical means ( electroac ...
group
Boy Harsher
Boy Harsher is an American electronic music group, formed in 2013 in Savannah, Georgia. Currently based in Northampton, Massachusetts, the band consists of vocalist Jae Matthews and producer Augustus Muller. The band has amassed a cult following ...
. It was released on February 1, 2019, through the band's own imprint, Nude Club.
The first single from the record, "Face the Fire", was released on October 30, 2018, with an accompanying music video.
Music videos for the other singles, "Fate" and "LA" were released in December 2018 and January 2019, respectively.
A remix album titled ''Careful Remixes, Etc.'' was released in the same year.
Music and lyrics
The music on ''Careful'' has been described as
minimal wave
Minimal wave is a broad classification of music that comprises obscure, atypical examples of genres such as new wave, stripped-down electronic or synthesizer music, synth-pop, post-punk, and coldwave. Most of the music tends to focus on elect ...
,
synth-pop
Synth-pop (short for synthesizer pop; also called techno-pop; ) is a subgenre of new wave music that first became prominent in the late 1970s and features the synthesizer as the dominant musical instrument. It was prefigured in the 1960s ...
,
darkwave
Dark wave (also typeset as darkwave) is a music genre that emerged from the new wave and post-punk movement of the late 1970s. Dark wave compositions are largely based on minor key tonality and introspective lyrics and have been perceived as be ...
and
coldwave
A cold wave (known in some regions as a cold snap, cold spell or Arctic Snap) is a weather phenomenon that is distinguished by a cooling of the air. Specifically, as used by the U.S. National Weather Service, a cold wave is a rapid fall in tem ...
.
The 405's Francisco Gonçalves Silva considered the album as a "rejuvenation of 80s
EBM with cinematic textures,"
while
Resident Advisor
''Resident Advisor'' (also known as ''RA'') is an online music magazine and community platform dedicated to showcasing electronic music, artists and events across the globe. It was established in 2001. ''RA''s editorial team provides news, musi ...
's Matt McDermott labeled it as "a mix of compact synth pop tunes and filmic interludes."
Jordan Bassett of ''
NME
''New Musical Express'' (''NME'') is a British music, film, gaming, and culture website and brand. Founded as a newspaper in 1952, with the publication being referred to as a 'rock inkie', the NME would become a magazine that ended up as a f ...
'' characterized the record's sound as "minimalistic
dance music
Dance music is music composed specifically to facilitate or accompany dancing. It can be either a whole musical piece or part of a larger musical arrangement. In terms of performance, the major categories are live dance music and recorded danc ...
that embraces the darkest corners of the genre, cloaking itself in the shadow elements of coldwave and
techno
Techno is a genre of electronic dance music (EDM) which is generally produced for use in a continuous DJ set, with tempo often varying between 120 and 150 beats per minute (bpm). The central rhythm is typically in common time (4/4) and often ch ...
," while noting the "
80s-influenced sound".
The album was also noted by its
lo-fi
Lo-fi (also typeset as lofi or low-fi; short for low fidelity) is a music or production quality in which elements usually regarded as imperfections in the context of a recording or performance are present, sometimes as a deliberate choice. The ...
production, which "evoke images of icy, dank studios and videos by German
industrialists
A business magnate, also known as a tycoon, is a person who has achieved immense wealth through the ownership of multiple lines of enterprise. The term characteristically refers to a powerful entrepreneur or investor who controls, through perso ...
KMFDM
KMFDM (originally Kein Mehrheit Für Die Mitleid, loosely translated by the band as "no pity for the majority") is a multinational industrial band from Hamburg led by Sascha Konietzko, who founded the band in 1984 as a performance art project.
...
."
The introspective lyrical subjects of ''Careful'' were heavily inspired by vocalist and lyricist Jae Matthews's personal losses and family struggles.
The track "Jerry" is about Matthews's step-father, who died during the writing sessions for ''Careful'' and before her mother's dementia diagnosis.
Title
The title of the record originates from the band's brief break up in 2017. Jae Matthews and Augustus Muller decided to end their professional and romantic relationship and at their final show, Matthews got a tattoo of the word "
careful". The duo reconciled following the show.
According to Matthews, the title "relates to a similar feeling of being protective of your heart."
Critical reception
At
Metacritic
Metacritic is a website that review aggregator, aggregates reviews of films, TV shows, music albums, video games and formerly, books. For each product, the scores from each review are averaged (a weighted arithmetic mean, weighted average). M ...
, which assigns a normalized rating out of 100 to reviews from mainstream publications, ''Careful'' received an average score of 81, based on 9 reviews, indicating "universal acclaim".
Writing for
''The 405'', Francisco Gonçalves Silva has stated: "With ''Careful'', they are no longer the best-kept secret among the dingier crowds, but their music, passion and on-going commitment have placed them close to a league of their own, hopefully lasting throughout the years to come."
Chris Todd of ''
The Line of Best Fit
''The Line of Best Fit'' is an independent online magazine based in London, concentrating on new music.
It publishes independent music reviews, features, interview, and media. Founded by Richard Thane in February 2007 and currently edited by P ...
'' thought that "overall, this record leaves quite the impression; if uneasy listening is your thing, Boy Harsher's murky interpretation of dead disco will envelop you in its dark delights."
''
NME
''New Musical Express'' (''NME'') is a British music, film, gaming, and culture website and brand. Founded as a newspaper in 1952, with the publication being referred to as a 'rock inkie', the NME would become a magazine that ended up as a f ...
'' critic Jordan Bassett noted that the band is "at their grungiest and most claustrophobic" on ''Careful'', further writing that "these 10 tracks contain a dark power, an atavistic pull."
''Pitchfork'''s Kevin Lozano remarked that "while the palette of sounds Boy Harsher plays with on ''Careful'' can seem limited—brisk drum machine loops, oscillating synths, and Matthews' haunting incantations—the group finds ways to make each song sound distinct."
Matt McDermott of ''
Resident Advisor
''Resident Advisor'' (also known as ''RA'') is an online music magazine and community platform dedicated to showcasing electronic music, artists and events across the globe. It was established in 2001. ''RA''s editorial team provides news, musi ...
'' wrote: "At their best, Boy Harsher capture the bittersweet feeling of being young, in love and on the road, oblivious to the inevitable spin-out."
Reviewing for ''
Tiny Mix Tapes
''Tiny Mix Tapes'' (also ''TMT'' or ''tinymixtapes'') is an online music and film webzine that focuses primarily on new music and related news. In addition to its reviews, it is noted for its subversive, political, and sometimes surreal news, a ...
'', Rowan Savage stated: "The handful of atmospheric pieces on ''Careful'' don't necessarily contribute but do nod to the filmic quality of Boy Harsher's work." Savage further added: "But where the adjective "cinematic" is usually an upsell these days of "boring", Boy Harsher have a gift at conjuring visceral emotions with subtlety."
''
The Skinny''s Michael Lawson has stated: "Matthews and Miller have identified the sweet spot between raw emotion and dancefloor hedonism – an alcove they seem unwilling to vacate anytime soon."
Track listing
''Careful'' track listing as adapted from
Bandcamp
Bandcamp is an American online audio distribution platform founded in 2007 by Oddpost co-founder Ethan Diamond and programmers Shawn Grunberger, Joe Holt and Neal Tucker, with headquarters in Oakland, California, US. On March 2, 2022, Bandcamp ...
.
All tracks are written by Jae Matthews and Augustus Muller.
Personnel
Album personnel as adapted from liner notes.
* Jae Matthews — performer, lyrics, recordings, cover
* Augustus Muller — performer, lyrics, cover, layout
* Jordan Romero — additional recordings, additional producer
* Maurizio Baggio — mixing
* Gianni Peri — mastering
* Angel Emmanuel — styling
* Myyako Bellizzi — styling
* Tashi Honnery — make-up
Charts
References
External links
*
''Careful''on
Bandcamp
Bandcamp is an American online audio distribution platform founded in 2007 by Oddpost co-founder Ethan Diamond and programmers Shawn Grunberger, Joe Holt and Neal Tucker, with headquarters in Oakland, California, US. On March 2, 2022, Bandcamp ...
{{Authority control
2019 albums
Boy Harsher albums
Self-released albums