Bridge Mix or Grand Slam mix is a type of
snack mix or
candy
Candy, also called sweets (British English) or lollies (Australian English
Australian English (AusE, AusEng, AuE, AuEng, en-AU) is the set of varieties of the English language native to Australia. It is the country's common language an ...
consisting of
nuts
Nut often refers to:
* Nut (fruit), fruit composed of a hard shell and a seed, or a collective noun for dry and edible fruits or seeds
* Nut (hardware), fastener used with a bolt
Nut or Nuts may also refer to:
Arts, entertainment, and media Com ...
,
fruits, and "cremes" covered in milk and dark
chocolate. Some common ingredients in bridge mix include
peanuts,
almond
The almond (''Prunus amygdalus'', syn. ''Prunus dulcis'') is a species of tree native to Iran and surrounding countries, including the Levant. The almond is also the name of the edible and widely cultivated seed of this tree. Within the genus ...
s,
raisins,
macadamia nuts,
malted milk balls
Malted milk or malt powder is a powdered gruel made from a mixture of malted barley, wheat flour, and evaporated whole milk powder. The powder is used to add its distinctive flavor to beverages and other foods, but it is also used in baking ...
,
fruits
In botany, a fruit is the seed-bearing structure in flowering plants that is formed from the ovary after flowering.
Fruits are the means by which flowering plants (also known as angiosperms) disseminate their seeds. Edible fruits in particula ...
, and
nougats.
Brach's
Brach's () is a candy and sweets brand of Ferrara Candy Company.
History
In 1904, Emil J. Brach invested his $1,000 life savings in a storefront candy store. He named it "Brach's Palace of Sweets" and it was located at the corner of North Avenu ...
is one of the major
US producers of Bridge Mix.
Hershey Canada
The Hershey Company, commonly known as Hershey's, is an American multinational company and one of the largest chocolate manufacturers in the world. It also manufactures baked products, such as cookies and cakes, and sells beverages like milksh ...
sells it under the name "Bridge Mixture."
Bridge Mix may have been named for the card game
bridge, since bridge tournaments are notorious for providing dishes of candy and snacks at the game tables. Alternatively,
See's Bridge Mix may have begun as rejected candy bits that were pulled from "the bridge," a mechanical conveyor belt.
Hershey Canada's product
Hershey Canada's Bridge Mixture is sold in yellow boxes of 52 grams, 105 grams and 130 grams, or bags of 290 and 340 grams. The mixture includes candies coated in both milk and dark chocolate. There is no significant
marketing of the product, which maintains its somewhat low profile. , the packages do not bear the Hershey logo and the product is not mentioned in the Hershey Canada website. The fine print indicates that the product is "Manufactured by Hershey Canada Inc." Because of its low profile, Bridge Mixture depends greatly on word of mouth marketing. The slogan for the candy is: "A delicious assortment of coated confectionery."
The mixture includes:
Mint, orange, and Irish-creme-flavored pieces coated in dark chocolate; peanuts, raisins, caramels, and
Turkish delight coated in milk chocolate.
In 2022 Hershey removed the mint, orange, Irish cream, caramels and Turkish delight, while adding 20% more peanuts to the bag.
Trademark
The Canadian "Bridge Mixture" trademark is owned by Hershey Canada Inc. It was first registered in 1951, by the Walter M. Lowney Company, and first used in 1935.
The Lowney logo remains on the packaging under Hershey's manufacturing.
References
{{DEFAULTSORT:Bridge Mix
Brand name confectionery