Boiler Room (music Broadcaster)
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Boiler Room, a division of
DICE Dice (singular die or dice) are small, throwable objects with marked sides that can rest in multiple positions. They are used for generating random values, commonly as part of tabletop games, including dice games, board games, role-playing g ...
, is an online music broadcasting and promotional platform based in London, UK. They commission and stream music sessions around the world. Founded in London in 2010, Boiler Room has now hosted shows in around 100 cities worldwide. It has regular operations in London, Amsterdam, New York City, Berlin, Lisbon, São Paulo, Mexico City, Tokyo, Sydney, Lima and Los Angeles and produces about 30 to 35 new shows each month. Its music programming originally focused on
electronic music Electronic music is a genre of music that employs electronic musical instruments, digital instruments, or circuitry-based music technology in its creation. It includes both music made using electronic and electromechanical means ( electroac ...
such as
garage A garage is a covered structure built for the purpose of parking, storing, protecting, maintaining, and/or repairing vehicles. Specific applications include: *Garage (residential), a building or part of a building for storing one or more vehicle ...
,
house A house is a single-unit residential building. It may range in complexity from a rudimentary hut to a complex structure of wood, masonry, concrete or other material, outfitted with plumbing, electrical, and heating, ventilation, and air condi ...
,
techno Techno is a genre of electronic dance music (EDM) which is generally produced for use in a continuous DJ set, with tempo often varying between 120 and 150 beats per minute (bpm). The central rhythm is typically in common time (4/4) and often ch ...
, dub but eventually expanded to include
grime Grime may refer to: * Dirt, in the form of black, ingrained dust * Grime (music genre), a genre of music * ''Grime'' (album), a 2001 album by Iniquity * ''Grime'' (video game), a 2021 Metroidvania video game * "Grime", a 2022 song by Dallas Woo ...
, hip hop, classical, and
jazz Jazz is a music genre that originated in the African-American communities of New Orleans, Louisiana in the late 19th and early 20th centuries, with its roots in blues and ragtime. Since the 1920s Jazz Age, it has been recognized as a major ...
. According to ''
The Guardian ''The Guardian'' is a British daily newspaper. It was founded in 1821 as ''The Manchester Guardian'', and changed its name in 1959. Along with its sister papers ''The Observer'' and ''The Guardian Weekly'', ''The Guardian'' is part of the Gu ...
'', by 2015 Boiler Room had streamed over 3.5 billion minutes of music, with audiences of up to 400,000 watching. Boiler Room increased in presence significantly between 2017 and 2018 due to a number of marketing communications and new initiatives including a series of documentaries. Since 2018, Boiler Room has launched 4:3 by Boiler Room; System, an initiative created in partnership with Gaika that uncovers and celebrates the impact of migration on music; Contemporary Scenes, exploring underground collectives, artists and subcultures from across the world; and Low Heat, a series of parties and films celebrating new artists.


History


Birth

In March 2010 Blaise Bellville invited
Gilles Peterson Gilles Jérôme Moehrle MBE (; born 28 September 1964), better known as Gilles Peterson (), is a French broadcaster, DJ, and record label owner. He founded the influential labels Acid Jazz and Talkin' Loud, and started his current label Brow ...
affiliate, Thristian "Thris Tian" Richards and Femi Adeyemi, the founder of
NTS Radio NTS Radio (also known as NTS Live or simply NTS) is an online radio station and media platform started in the Hackney area of London. The station was founded in April 2011 by Femi Adeyemi "for an international community of music lovers". NTS b ...
, to record a mixtape for his online magazine platform. This led to the creation of Boiler Room. The name Boiler Room and initial idea came about from an over heard conversation in a bar in Hoxton Square lets be real about it they nurtured the idea into a reality and the rest is history fact. The first Boiler Room session was recorded using a webcam duct taped to the wall of a disused boiler room, and the session was broadcast live online on
Ustream IBM Watson Media (formerly Ustream and IBM Cloud Video) is an American virtual events platform company which is a division of IBM. Prior to IBM acquisition, it had more than 180 employees across San Francisco, Los Angeles, and Budapest offices. ...
. During this period, Boiler Room developed their format of filming a DJ facing the camera a projected visual backdrop of the Boiler Room logo overlaid on old rave video footage, with '' Time Out'' noting: "the artists are, after all, the sole attraction at Boiler Room: attendees are positioned behind the decks in a bedroom DJ style set-up so that the selector is always the main figure in view.".


2010–11: Expansion

Boiler Room's first session in March 2010 turned into a weekly show, becoming a
Ustream IBM Watson Media (formerly Ustream and IBM Cloud Video) is an American virtual events platform company which is a division of IBM. Prior to IBM acquisition, it had more than 180 employees across San Francisco, Los Angeles, and Budapest offices. ...
"Supported Channel" and getting widespread press recognition, with coverage from the
BBC #REDIRECT BBC #REDIRECT BBC Here i going to introduce about the best teacher of my life b BALAJI sir. He is the precious gift that I got befor 2yrs . How has helped and thought all the concept and made my success in the 10th board exam. ...
...
, '' Fader,'' ''Time Out,'' Hypetrak, and Dummy Magazine, who noted that "from a small room in Dalston to a globe-spanning brand, in just over a year Boiler Room has emerged as one of the most important broadcasters in underground music." In its first year in 2010 Boiler Room featured performances from mostly electronic musicians and DJs including
Theo Parrish Theo Parrish (born 1972) is an American DJ and record producer based in Detroit, Michigan, and known for his genre-spanning DJ sets and unconventional house productions. He is an owner of the Sound Signature record label. Biography Theo Parrish ...
, Jamie xx, SBTRKT,
Hudson Mohawke Ross Matthew Birchard (born 11 February 1986), better known by the stage name Hudson Mohawke, is a Scottish-American producer, composer, and DJ from Glasgow. He is known for his influential work in 21st century hip-hop and electronic music. A ...
,
Jamie Woon Jamie Woon (born 29 March 1983) is a British singer, songwriter, and record producer signed to PMR Records. He gained widespread acclaim in 2010 for his single " Night Air", which was co-produced by Burial, following his previous independent re ...
,
Mount Kimbie Mount Kimbie is an English electronic music duo consisting of Dominic Maker and Kai Campos. Formed in 2008, the duo expanded on the musical template of the UK dubstep scene, releasing early EPs '' Maybes'' and '' Sketch on Glass'' to critical ...
, Falty DL, James Blake, and Ben UFO. London based record labels Young Turks and Hessle Audio, as well as hip-hop collective Livin' Proof, hosted Boiler Room takeovers in 2010.
Radiohead Radiohead are an English rock band formed in Abingdon, Oxfordshire, in 1985. The band consists of Thom Yorke (vocals, guitar, piano, keyboards); brothers Jonny Greenwood (lead guitar, keyboards, other instruments) and Colin Greenwood (bass) ...
hosted a Boiler Room takeover in October 2011, featuring sets by
Thom Yorke Thomas Edward Yorke (born 7 October 1968) is an English musician and the main vocalist and songwriter of the rock band Radiohead. A multi-instrumentalist, he mainly plays guitar and keyboards and is noted for his falsetto. He has been describe ...
, Jamie xx,
Caribou Reindeer (in North American English, known as caribou if wild and ''reindeer'' if domesticated) are deer in the genus ''Rangifer''. For the last few decades, reindeer were assigned to one species, ''Rangifer tarandus'', with about 10 subspe ...
, Lone, and Illum Sphere. Boiler Room first began international shows in August 2011 with a run hosted in Germany by Michail Stangl, a Russian-born music curator and DJ. Shortly thereafter, Boiler Room expanded in the United States, starting with broadcasts in Los Angeles headed up by Sofie Fatouretchi, an Austro-Iranian artist and musician.


Present day

The early focus on the underground music scene and electronic music in London has broadened. Taking in hip hop,
jazz Jazz is a music genre that originated in the African-American communities of New Orleans, Louisiana in the late 19th and early 20th centuries, with its roots in blues and ragtime. Since the 1920s Jazz Age, it has been recognized as a major ...
,
experimental An experiment is a procedure carried out to support or refute a hypothesis, or determine the efficacy or likelihood of something previously untried. Experiments provide insight into cause-and-effect by demonstrating what outcome occurs when ...
, classical, world music and talk-based
podcast A podcast is a program made available in digital format for download over the Internet. For example, an episodic series of digital audio or video files that a user can download to a personal device to listen to at a time of their choosing ...
formats. 2014 was defined by a push into classical music, launched with German prepared pianist
Hauschka Volker Bertelmann (born 1966) is a German pianist and composer who mainly performs and records under the name Hauschka. He is best known for his compositions for prepared piano. Early life Volker Bertelmann was born in Kreuztal, Germany. He ...
, and followed by broadcasts from St Johns Church in Hackney featured Japanese composer
Ryuichi Sakamoto is a Japanese composer, pianist, singer, record producer and actor who has pursued a diverse range of styles as a solo artist and as a member of Yellow Magic Orchestra (YMO). With his bandmates Haruomi Hosono and Yukihiro Takahashi, Sakamoto inf ...
and
Julia Holter Julia Shammas Holter (born December 18, 1984) is an American singer-songwriter, record producer, composer, artist and academic, based in Los Angeles. Following three independent album productions, Holter released ''Tragedy'' as her first official ...
. A broadcast within the
Pula Arena The Pula Arena ( hr, Pulska Arena; it, Arena di Pola) is a Roman amphitheatre located in Pula, Croatia. It is the only remaining Roman amphitheatre to have four side towers entirely preserved. It was constructed between 27 BC and AD 68, Kristina ...
in Croatia saw
Nils Frahm Nils Frahm (born 20 September 1982) is a German musician, composer, and record producer based in Berlin. He is known for combining classical and electronic music and for an unconventional approach to the piano in which he mixes a grand piano, upr ...
perform. Boiler Room partnered with music festivals including
SXSW South by Southwest, abbreviated as SXSW and colloquially referred to as South By, is an annual conglomeration of parallel film, interactive media, and music festivals and conferences organized jointly that take place in mid-March in Austin, Te ...
,
Sónar Sónar is a festival dedicated to music, creativity and technology, founded in Barcelona in 1994 by Ricard Robles, Enric Palau, and Sergi Caballero. The festival has been divided into two parts since its inception: Sónar by Day and Sónar b ...
, Dimensions, and Dekmantel. Boiler Room launched in China with a show in Beijing in April 2016 followed by a show in Shanghai with
Disclosure Disclosure may refer to: Arts and media * ''Disclosure'' (The Gathering album), 2012 *Disclosure (band), a UK-based garage/electronic duo * ''Disclosure'' (novel), 1994 novel written by Michael Crichton ** ''Disclosure'' (1994 film), an American ...
in May 2016. Boiler Room's first full-length documentary, on Atlanta based collective
Awful Records Centel Orlando Mangum (born 20 August 1990), known professionally as Father, is an American rapper, songwriter, record executive, and record producer. He is the head of independent record label Awful Records. Career 2011–2017: Career begi ...
, launched in June 2016. Boiler Room has since continued producing TV shows and documentaries aimed at telling stories tied to the people, artists and culture. This includes shows like ''Gasworks,'' a 20-minute, grime-focused talk show starring Alhan Gençay & Poet In 2018 Boiler Room launched 4:3, a platform for film, documentary and music videos, with Amar Ediriwira as its creative director. In 2019 Boiler Room announced the Boiler Room Festival, in
Peckham Peckham () is a district in southeast London, within the London Borough of Southwark. It is south-east of Charing Cross. At the United Kingdom Census 2001, 2001 Census the Peckham ward had a population of 14,720. History "Peckham" is a Saxon p ...
in London. Showcasing a different underground scene each day, the multi-event programme will feature emerging artists from contemporary jazz, rap, bass and club. Despite posting a net operating loss of £6,633,752 in 2018 and a loss of £1,299,656 in 2019, Boiler Room controversially received £791,652 from Arts Council England via the Culture Recovery Fund scheme in October, 2020. In 2021, ticketing platform
DICE Dice (singular die or dice) are small, throwable objects with marked sides that can rest in multiple positions. They are used for generating random values, commonly as part of tabletop games, including dice games, board games, role-playing g ...
bought Boiler Room for an undisclosed sum, after raising $122 million.


Awards

In 2018 Boiler Room received a number of award wins and nominations for its marketing and content:


4:3

* Gold Lovies – Best Music and Culture Platform * Peoples Choice Lovies – Best Music and Culture Platform * Digiday Media Awards – Best New Vertical * The Drum DADI Awards – Best Digital Strategy * The Drum DADI Awards – Best News Media Website * Webbys – Best Music Website


System and Migrant Sound

* Webbys – Social Content Series & Campaigns – Migrant Sounds * The Drum Content Awards – Best News Marketing Strategy – System – Highly Commended * Drum Marketing Awards – Best Music and Entertainment Campaign – System * The Drum Awards – Best Media Content Marketing Campaign – System


Contemporary Scenes

* Webbys – General Social-Music for Social – Contemporary Scenes


Individual and team awards

* The Drum Digerati – Stephen Mai (Top 100 in Digital) * Campaign's Power 100 – Stephen Mai (Top 100 in Marketing) * Jodie Nicholson – Alternative Power 100 Music List * Video Team of the Year – Digiday Media Awards


Tech

Boiler Room broadcast
Run the Jewels Run the Jewels, also known by the initials RTJ, is an American hip hop super-duo composed of Brooklyn-based rapper and producer El-P and Atlanta-based rapper Killer Mike. They released their critically acclaimed self-titled debut studio album ...
live in 360° format December 2015 before the technology was widely available. According to ''
Wired ''Wired'' (stylized as ''WIRED'') is a monthly American magazine, published in print and online editions, that focuses on how emerging technologies affect culture, the economy, and politics. Owned by Condé Nast, it is headquartered in San Fra ...
,'' Boiler Room is "developing a content suggestion algorithm that challenges viewers' tastes, rather than pandering to them." It is building what is claimed to be the world's first purpose-built virtual reality music venue, in collaboration with virtual reality company Inception, set to open in 2017 in London.


Notable events

A number of notable musicians and cultural organisations have worked with Boiler Room to celebrate key releases and other one-off events. *
Richie Hawtin Richard "Richie" Hawtin (born June 4, 1970) is a British-Canadian electronic musician and DJ. He became involved with Detroit techno's second wave in the early 1990s, and has been a leading exponent of minimal techno since the mid-1990s. He becam ...
celebrated the release of his PLAYdifferently mixer with a Boiler Room show in May 2016 featuring a performance from Hawtin and
Dubfire Ali Shirazinia ( fa, علی شیرازی‌نیا), commonly known by his stage name Dubfire, is an Iranian American house and techno DJ and producer. Prior to his solo career, Dubfire made up half of the duo Deep Dish. Dubfire's style is noti ...
, as well as performances from
Chris Liebing Chris Liebing (born Christopher Liebing on 11 December 1968) is a German techno DJ, music producer and radio host and the founder of the record label CLR. Liebing was born in Gießen, Hesse. In the early 1990s, he became active on the Frankfur ...
,
Ellen Allien Ellen Fraatz, known professionally as Ellen Allien, is a German electronic musician, music producer, and the founder of BPitch Control music label. Her album ''Stadtkind'' was dedicated to the city of Berlin, and she cites the culture of reunif ...
, Joseph Capriati, and others. * DJ EZ's 24-hour DJ set on the 27 and 28 February 2016 which raised over £60,000 on behalf of
Cancer Research UK Cancer Research UK (CRUK) is the world's largest independent cancer research organization. It is registered as a charity in the United Kingdom and Isle of Man, and was formed on 4 February 2002 by the merger of The Cancer Research Campaign and t ...
was also broadcast live on Boiler Room. *
Skepta Chief Joseph Olaitan Adenuga Jr. (born 19 September 1982), known professionally as Skepta, is a British-Nigerian grime MC, rapper and record producer. Alongside his younger brother Jme, he briefly joined Roll Deep before they became founding ...
celebrated the release of album '' Konnichiwa'' with an album launch party arranged with and streamed by Boiler Room live from Tokyo in May 2016. *
Notting Hill Carnival The Notting Hill Carnival is an annual Caribbean festival event that has taken place in London since 1966
's Rampage, Deviation, Aba Shanti-I, Channel One, Nasty Love, Saxon Sound, King Tubbys, Gladdy Wax and Disya Jeneration soundsystems were broadcast live by Boiler Room in August 2016, totalling 42 hours video coverage. Part of the live coverage was also broadcast by partners ''
The Guardian ''The Guardian'' is a British daily newspaper. It was founded in 1821 as ''The Manchester Guardian'', and changed its name in 1959. Along with its sister papers ''The Observer'' and ''The Guardian Weekly'', ''The Guardian'' is part of the Gu ...
,'' ''Time Out,'' ''
Noisey ''Vice'' (stylized in all caps) is a Canadian-American magazine focused on lifestyle, arts, culture, and news/politics. Founded in 1994 in Montreal as an alternative punk magazine, the founders later launched the youth media company Vice Media, ...
,'' '' Thump,''
SB.TV SB.TV Global Ltd, also known as SB.TV or SmokeyBarz, is a British music media company founded by Jamal Edwards and a small team of young people who work on web-based content. The platform was created on 2 November 2006, and its origins in urban m ...
,
NTS Radio NTS Radio (also known as NTS Live or simply NTS) is an online radio station and media platform started in the Hackney area of London. The station was founded in April 2011 by Femi Adeyemi "for an international community of music lovers". NTS b ...
, and the Deviation and Rampage soundsystems.


References


External links

* {{Authority control Culture in Berlin Culture in London Electronic music organizations Recurring events established in 2010 Dance music television channels Live streaming services Internet television channels