Bev is a canned wine supplier based in

Venice, California Venice is a neighborhood of the city of Los Angeles within the Westside region of Los Angeles County, California. Venice was founded by Abbot Kinney in 1905 as a seaside resort town. It was an independent city until 1926, when it was annexed by ...

. The company was founded in 2017 by Alix Peabody.

History

Bev was founded in 2017 by Alix Peabody, who had worked at hedge fund

Bridgewater Associates Bridgewater Associates is an American investment management firm founded by Ray Dalio in 1975. The firm serves institutional clients including pension funds, endowments, foundations, foreign governments, and central banks. It utilizes a glob ...

, and began fundraising for medical bills by hosting ticketed parties. The experience inspired her to start a wine supply company, that marketed canned wine spritzers to women. She used her business connections to find a supplier of rosé. The company later began selling other types of canned wine. The wine was initially marketed online. The company eventually signed a distribution deal with wine and spirits distributor Southern Glazer's Wine and Spirits. In January 2020, sisters

Erin Erin is a Hiberno-English word for Ireland originating from the Irish word ''"Éirinn"''. "Éirinn" is the dative case of the Irish word for Ireland, "Éire", genitive "Éireann", the dative being used in prepositional phrases such as ''"go h ...

and Sara Foster invested in the company. In February 2021, the company signed a distribution deal with

E & J Gallo Winery E & J Gallo Winery is a winery and distributor headquartered in Modesto, California. It was founded in 1933 by Ernest Gallo and Julio Gallo, and is the largest exporter of California wines. E & J Gallo Winery is the largest family-owned wi ...

to distribute Bev's wines nationally. The deal would allow the wines to be sold in retailers including

Target Target may refer to: Physical items * Shooting target, used in marksmanship training and various shooting sports ** Bullseye (target), the goal one for which one aims in many of these sports ** Aiming point, in field artillery, f ...

and Bevmo. That year, Peabody was named founder of the year by AdAge, and was included on Inc's Female Founders 100 list. Bev wine cans

References

External links

* {{official website, https://drinkbev.com/ Wine Alcoholic drinks American companies established in 2017 Companies based in California 21st-century American businesswomen 21st-century American businesspeople