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"...Baby One More Time" is the debut
single Single may refer to: Arts, entertainment, and media * Single (music), a song release Songs * "Single" (Natasha Bedingfield song), 2004 * "Single" (New Kids on the Block and Ne-Yo song), 2008 * "Single" (William Wei song), 2016 * "Single", by ...
of American singer
Britney Spears Britney Jean Spears (born December 2, 1981) is an American singer. Often referred to as the " Princess of Pop", she is credited with influencing the revival of teen pop during the late 1990s and early 2000s. After appearing in stage productio ...
from her debut studio album of the same title (1999). It was written by
Max Martin Karl Martin Sandberg (; born 26 February 1971),Max Martin
allmusic.com
known profess ...
and produced by Martin and Rami. Released on September 28, 1998, by
Jive Records Jive Records was an American independent record label founded by Clive Calder in 1981 as a subsidiary to the Zomba Group. In the US, the label had offices in New York City and Chicago. Jive was best known for its successes with hip hop, R&B, an ...
, the song became a worldwide hit, topping the charts in at least 22 countries, including the United Kingdom, where it earned triple-platinum certification from the
British Phonographic Industry British Phonographic Industry (BPI) is the British recorded music industry's Trade association. It runs the BRIT Awards, the Classic BRIT Awards, National Album Day, is home to the Mercury Prize, and co-owns the Official Charts Company with th ...
(BPI) and was the country's best-selling single of 1999. The song is one of the best-selling singles of all time, with over 10 million copies sold. An accompanying
music video A music video is a video of variable duration, that integrates a music song or a music album with imagery that is produced for promotion (marketing), promotional or musical artistic purposes. Modern music videos are primarily made and used as a m ...
, directed by
Nigel Dick Nigel Dick (born 21 March 1953) is a British music video and film director, writer and musician from Catterick, England, now based in Los Angeles, California. He directed the Britney Spears videos " ...Baby One More Time" and " Oops!... I Did I ...
, features Spears as a high school student who starts to sing and dance around the school, while watching her love interest from afar. In 2010, the music video for "...Baby One More Time" was voted the third most influential video in the history of
pop music Pop music is a genre of popular music that originated in its modern form during the mid-1950s in the United States and the United Kingdom. The terms ''popular music'' and ''pop music'' are often used interchangeably, although the former describe ...
, in a poll held by Jam!. In 2011, "...Baby One More Time" was voted by ''Billboard'' to be the best music video of the 1990s. It has been featured on all of her greatest hits and other compilation albums. In 2020, ''
Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first kno ...
'' named "...Baby One More Time" as the greatest debut single of all time. In 2021, the song was ranked at number 205 on the list of ''Rolling Stone''s 500 Greatest Songs of All Time. Spears has performed "...Baby One More Time" in a number of live appearances and during all of her concert tours. The song was nominated for
Best Female Pop Vocal Performance The Grammy Award for Best Female Pop Vocal Performance was a Grammy Award recognizing superior vocal performance by a female in the pop category, the first of which was presented in 1959. It was discontinued after the 2011 Grammy season. The awar ...
at the 42nd Annual Grammy Awards (2000), and has been included in lists by ''
Blender A blender (sometimes called a mixer or liquidiser in British English) is a kitchen appliance, kitchen and laboratory appliance used to mix, crush, purée or emulsion, emulsify food and other substances. A stationary blender consists of a blender ...
'', ''Rolling Stone'' and VH1. It has been noted for redefining the sound of late 1990s music. Spears has named "...Baby One More Time" as one of her favorite songs from her catalog. It was also the final song to be played on the
BBC #REDIRECT BBC #REDIRECT BBC Here i going to introduce about the best teacher of my life b BALAJI sir. He is the precious gift that I got befor 2yrs . How has helped and thought all the concept and made my success in the 10th board exam. ...
...
's music programme ''
Top of the Pops ''Top of the Pops'' (''TOTP'') is a British Record chart, music chart television programme, made by the BBC and originally broadcast weekly between 1January 1964 and 30 July 2006. The programme was the world's longest-running weekly music show ...
'' in the 1990s. It is also featured in the 2011 dance video game by
Ubisoft Ubisoft Entertainment SA (; ; formerly Ubi Soft Entertainment SA) is a French video game publisher headquartered in Saint-Mandé with development studios across the world. Its video game franchises include '' Assassin's Creed'', ''Far Cry'', '' ...
, ''
Just Dance 3 ''Just Dance 3'' is a 2011 dance rhythm game released on the Wii, Xbox 360, and PlayStation 3 with Kinect and Move support respectively for the latter two. It is part of the '' Just Dance'' video game series published by Ubisoft originally on the ...
''. In 2018, readers of German teen magazine ''
Bravo Bravo(s) or The Bravo(s) may refer to: Arts and entertainment Music Groups and labels *Bravo (band), a Russian rock band * Bravo (Spanish group), represented Spain at Eurovision 1984 *Bravo Music, an American concert band music publishing company ...
'' voted "...Baby One More Time" to be the biggest hit since its first music compilation was released in 1992.


Background

In June 1997, Spears was in talks with manager
Lou Pearlman Louis Jay Pearlman (June 19, 1954 – August 19, 2016) was an American record producer. He was the person behind many successful 1990s boy bands, having formed and funded the Backstreet Boys. After their massive success, he then developed NSYNC. ...
to join female pop group
Innosense Innosense was an American girl group that were together from 1997 to 2003. History The band was managed by Lou Pearlman and Lynn Harless (mother of Justin Timberlake). The original members were Danay Ferrer, Britney Spears, Mandy Ashford, Nikki ...
.
Lynne Spears Lynne Irene Spears ( Bridges; born May 4, 1955) is an American author and mother of pop singer Britney Spears, as well as producer Bryan Spears and child star Jamie Lynn Spears. Biography Early life and family Lynne Irene Bridges was born on Ma ...
asked family friend and entertainment lawyer
Larry Rudolph Larry Rudolph (born July 24, 1963) is an American talent manager and former entertainment lawyer. He is best known as the former manager of Britney Spears from 1998 until 2021. Career Rudolph was born in The Bronx, New York. He graduated from Ho ...
for his opinion and submitted a tape of Spears singing over a
Whitney Houston Whitney Elizabeth Houston (August 9, 1963 – February 11, 2012) was an American singer and actress. Nicknamed "The Voice", she is one of the bestselling music artists of all time, with sales of over 200 million records worldwide. Houston in ...
karaoke song along with some pictures. Rudolph decided he wanted to pitch her to record labels, therefore she needed a professional demo. He sent Spears an unused song from
Toni Braxton Toni Michele Braxton (born October 7, 1967) is an American R&B singer, songwriter, actress and television personality. She has sold over 70 million records worldwide and is one of the best-selling female artists in history. Braxton has won ...
; she rehearsed for a week and recorded her vocals in a studio with a
sound engineer An audio engineer (also known as a sound engineer or recording engineer) helps to produce a recording or a live performance, balancing and adjusting sound sources using equalization, dynamics processing and audio effects, mixing, reproductio ...
. Spears traveled to New York with the demo and met with executives from four labels, returning to Kentwood the same day. Three of the labels rejected her, arguing audiences wanted pop bands such as the
Backstreet Boys Backstreet Boys (often abbreviated as BSB) are an American vocal group consisting of Nick Carter, Howie Dorough, AJ McLean, and cousins Brian Littrell and Kevin Richardson. Lou Pearlman formed the group in 1993 in Orlando, Florida. The gr ...
and the
Spice Girls The Spice Girls are a British girl group formed in 1994, consisting of Melanie Brown, also known as Mel B ("Scary Spice"); Melanie Chisholm, or Melanie C ("Sporty Spice"); Emma Bunton ("Baby Spice"); Geri Halliwell ("Ginger Spice"); and Vict ...
, and "there wasn't going to be another
Madonna Madonna Louise Ciccone (; ; born August 16, 1958) is an American singer-songwriter and actress. Widely dubbed the " Queen of Pop", Madonna has been noted for her continual reinvention and versatility in music production, songwriting, a ...
, another
Debbie Gibson Deborah Ann Gibson (born August 31, 1970) is an American singer-songwriter, record producer and actress. Gibson released her debut album '' Out of the Blue'' in 1987, which spawned several international hits, later being certified triple plati ...
, or another Tiffany." Two weeks later, executives from
Jive Records Jive Records was an American independent record label founded by Clive Calder in 1981 as a subsidiary to the Zomba Group. In the US, the label had offices in New York City and Chicago. Jive was best known for its successes with hip hop, R&B, an ...
returned calls to Rudolph. Senior vice president of A&R Jeff Fenster stated about Spears's audition that "It's very rare to hear someone that age who can deliver emotional content and commercial appeal. ..For any artist, the motivation—the 'eye of the tiger'—is extremely important. And Britney had that." They appointed her to work with producer
Eric Foster White Eric Foster White (born 1962) is a Grammy-nominated American songwriter, record producer, and musician who has written songs for pop acts such as Whitney Houston, Britney Spears, and the Backstreet Boys. Through his work with artists, White is cre ...
for a month, who reportedly shaped her voice from "lower and less poppy" delivery to "distinctively, unmistakably Britney." After hearing the recorded material, president
Clive Calder Clive Ian Calder (born 13 December 1946) is a South African-born British billionaire record executive and businessman primarily known for co-founding the Zomba Group with Ralph Simon, and its subsidiary Jive Records. As of October 2021, Calder ...
ordered a full album. Spears had originally envisioned "
Sheryl Crow Sheryl Suzanne Crow (born February 11, 1962) is an American musician, singer, songwriter and actress. Her music incorporates elements of rock, pop, country, folk, and blues. She has released eleven studio albums, five compilations and three li ...
music, but younger more adult contemporary" but felt all right with her label's appointment of producers, since "It made more sense to go pop, because I can dance to it—it's more me." Fenster asked producer
Max Martin Karl Martin Sandberg (; born 26 February 1971),Max Martin
allmusic.com
known profess ...
to meet Spears in New York, after which he returned to Sweden to write her a handful of songs with long-term collaborator
Denniz Pop Dag Krister Volle (26 April 1963 – 30 August 1998), better known as Denniz Pop (stylized ''Denniz PoP''), was a Swedish DJ, music producer, and songwriter. He co-founded the recording studio Cheiron Studios in Stockholm in 1992. Life and ca ...
. Pop was ill, so Martin asked producer
Rami Yacoub Rami Yacoub (born 17 January 1975), also known by the mononym Rami, is a Swedish record producer and songwriter and former member of the songwriting/production houses Cheiron Studios and Maratone. Yacoub collaborated extensively with Max Marti ...
to help. When six songs were ready, Spears flew to
Cheiron Studios Cheiron Studios () was a recording studio located in the Kungsholmen district of Stockholm, Sweden. Founded in 1992 by Denniz PoP and Tom Talomaa, it was famous for being the place where popular music acts of the late 1990s/early 2000s such a ...
in Stockholm, Sweden, where half of the album was recorded in May 1998, nominally produced by Martin, Pop and Yacoub. Pop, however, was too ill to attend any of the recording sessions, and Spears never met him. In his place, Martin was the acting producer. Martin showed Spears and her management a track titled "Hit Me Baby One More Time", which was originally written for American boy band Backstreet Boys and the R&B group
TLC TLC may refer to: Arts and entertainment Television * ''TLC'' (TV series), a 2002 British situational comedy television series that aired on BBC2 * TLC (TV network), formerly the Learning Channel, an American cable TV network ** TLC (Asia), an A ...
, but they both rejected it. The label thought the song would work for the English group
Five 5 is a number, numeral, and glyph. 5, five or number 5 may also refer to: * AD 5, the fifth year of the AD era * 5 BC, the fifth year before the AD era Literature * ''5'' (visual novel), a 2008 visual novel by Ram * ''5'' (comics), an awa ...
, but they also passed on it. Spears later said that she felt excited when she heard it and knew it was going to be a hit record. Jive A&R man Steve Lunt recalled, "We at Jive said, 'This is a fuckin' smash'"; but other executives were concerned that the line "Hit Me" would condone
domestic violence Domestic violence (also known as domestic abuse or family violence) is violence or other abuse that occurs in a domestic setting, such as in a marriage or cohabitation. ''Domestic violence'' is often used as a synonym for ''intimate partner ...
. The title was revised to "...Baby One More Time". Spears recorded her vocals for the song in May 1998 at Cheiron Studios. She stayed up late the night before listening to
Soft Cell Soft Cell are an English synthpop duo who came to prominence in the early 1980s. The duo consists of vocalist Marc Almond and instrumentalist David Ball. The band are primarily known for their 1981 hit version of "Tainted Love" and their plat ...
's "
Tainted Love "Tainted Love" is a song composed by Ed Cobb, formerly of American group the Four Preps, which was originally recorded by Gloria Jones in 1964. It attained worldwide fame after being covered and reworked by British synthpop duo Soft Cell in 1 ...
" ("What a sexy song") to get the growl she wanted: "I wanted my voice to be kind of rusty." Spears revealed that she "didn't do well at all the first day in the studio ecording the song I was just too nervous. So I went out that night and had some fun. The next day I was completely relaxed and nailed it. You gotta be relaxed singing '... Baby One More Time'." The song was produced by Martin and Rami, and was also mixed by Martin at Cheiron Studios. Thomas Lindberg played the guitar, while Johan Carlberg played the bass guitar.
Background vocals A backing vocalist is a singer who provides vocal harmony with the lead vocalist or other backing vocalists. A backing vocalist may also sing alone as a lead-in to the main vocalist's entry or to sing a counter-melody. Backing vocalists are us ...
were provided by Spears, Martin and
Nana Hedin Nana Ann-Helene Hedin Pranschke, known as Nana Hedin and also known as Na Na and Nana d'Aquini (born May 24, 1968 in Eskilstuna, Södermanland, Sweden), is a Swedish singer. Career NaNa Hedin started her career in the late 1980s, and worked ...
.'' ...Baby One More Time'' liner notes.
Jive Records Jive Records was an American independent record label founded by Clive Calder in 1981 as a subsidiary to the Zomba Group. In the US, the label had offices in New York City and Chicago. Jive was best known for its successes with hip hop, R&B, an ...
(1999)
Denniz Pop was credited as producer even though he was not present for the recording or mixing. Spears also recorded a track called "Autumn Goodbye", written and produced by Eric Foster White, that was released as a
B-side The A-side and B-side are the two sides of phonograph records and cassettes; these terms have often been printed on the labels of two-sided music recordings. The A-side usually features a recording that its artist, producer, or record compan ...
to "...Baby One More Time". "Autumn Goodbye" was recorded in 1998 at 4MW East Studios in
New Jersey New Jersey is a state in the Mid-Atlantic and Northeastern regions of the United States. It is bordered on the north and east by the state of New York; on the east, southeast, and south by the Atlantic Ocean; on the west by the Delaware ...
.''...Baby One More Time'' single liner notes.
Jive Records Jive Records was an American independent record label founded by Clive Calder in 1981 as a subsidiary to the Zomba Group. In the US, the label had offices in New York City and Chicago. Jive was best known for its successes with hip hop, R&B, an ...
(1998)
"...Baby One More Time" was released by Jive as Spears's debut single on October 23, 1998, when she was only sixteen years old. Spears said "...Baby One More Time" was one of her favorite songs in her entire catalog, naming "
Toxic Toxicity is the degree to which a chemical substance or a particular mixture of substances can damage an organism. Toxicity can refer to the effect on a whole organism, such as an animal, bacterium, or plant, as well as the effect on a subst ...
" and "He About to Lose Me" as the other two. Like TLC and Backstreet Boys, British boy band Five were almost considered to record the song, according to their former manager
Simon Cowell Simon Phillip Cowell (; born 7 October 1959) is an English television personality, entrepreneur and record executive. He is the creator of ''The X Factor'' and ''Got Talent'' franchises which have been sold around the world. He has judged on t ...
, who would work with Spears in the second season of the American version of ''
The X Factor ''The X Factor'' is a television music competition franchise created by British producer Simon Cowell and his company Syco Entertainment. It originated in the United Kingdom, where it was devised as a replacement for ''Pop Idol'' (2001–2003 ...
'' in 2012, in his autobiography ''Sweet Revenge''.


Music and lyrics

"...Baby One More Time" is a
teen pop Teen pop is a subgenre of pop music that is created, marketed and oriented towards preteens and teenagers.Lamb, Bill"Teen Pop" About.com. Retrieved January 28, 2007. Teen pop incorporates different subgenres of pop music, as well as elements o ...
and
dance-pop Dance-pop is a popular music subgenre that originated in the late 1970s to early 1980s. It is generally uptempo music intended for nightclubs with the intention of being danceable but also suitable for contemporary hit radio. Developing from a ...
song that lasts for three minutes and thirty seconds. The song is composed in the
key Key or The Key may refer to: Common meanings * Key (cryptography), a piece of information that controls the operation of a cryptography algorithm * Key (lock), device used to control access to places or facilities restricted by a lock * Key (map ...
of
C minor C minor is a minor scale based on C, consisting of the pitches C, D, E, F, G, A, and B. Its key signature consists of three flats. Its relative major is E major and its parallel major is C major. The C natural minor scale is: : Cha ...
and is set in the
time signature The time signature (also known as meter signature, metre signature, or measure signature) is a notational convention used in Western musical notation to specify how many beats (pulses) are contained in each measure (bar), and which note value ...
of 4/4
common time The time signature (also known as meter signature, metre signature, or measure signature) is a notational convention used in Western musical notation to specify how many beats (pulses) are contained in each measure (bar), and which note value ...
with a moderate
tempo In musical terminology, tempo (Italian, 'time'; plural ''tempos'', or ''tempi'' from the Italian plural) is the speed or pace of a given piece. In classical music, tempo is typically indicated with an instruction at the start of a piece (often ...
of 93
beats per minute Beat, beats or beating may refer to: Common uses * Patrol, or beat, a group of personnel assigned to monitor a specific area ** Beat (police), the territory that a police officer patrols ** Gay beat, an area frequented by gay men * Battery ( ...
. Songwriting and production is largely based on previous Cheiron productions, most notably
Robyn Robin Miriam Carlsson (born 12 June 1979), known as Robyn (), is a Swedish pop singer, songwriter, record producer, and DJ. She arrived on the music scene with her 1995 debut album, ''Robyn Is Here'', which produced two ''Billboard'' Hot 100 t ...
's " Show Me Love", which shows similar song scheme, drum patterns, wah guitars and piano hits. Spears's vocal range spans over one octave from E3 to C5. The song begins with a three-note motif in the bass range of the piano, an opening that has been compared to many other songs, such as "
We Will Rock You "We Will Rock You" is a song written by Brian May and recorded by British rock band Queen for their 1977 album ''News of the World''. ''Rolling Stone'' ranked it number 330 of "The 500 Greatest Songs of All Time" in 2004, and it placed at numbe ...
" (1977), " Start Me Up" (1981), " These Words" (2004) and the theme song of the 1975 film ''
Jaws Jaws or Jaw may refer to: Anatomy * Jaw, an opposable articulated structure at the entrance of the mouth ** Mandible, the lower jaw Arts, entertainment, and media * Jaws (James Bond), a character in ''The Spy Who Loved Me'' and ''Moonraker'' * ...
'' due to the fact the track "makes its presence known in exactly one second". According to magazine ''
Blender A blender (sometimes called a mixer or liquidiser in British English) is a kitchen appliance, kitchen and laboratory appliance used to mix, crush, purée or emulsion, emulsify food and other substances. A stationary blender consists of a blender ...
'', "...Baby One More Time" is composed by " wah-wah guitar lines and
EKG Electrocardiography is the process of producing an electrocardiogram (ECG or EKG), a recording of the heart's electrical activity. It is an electrogram of the heart which is a graph of voltage versus time of the electrical activity of the hear ...
-machine bass-slaps". Claudia Mitchell and Jacqueline Reid-Walsh, authors of ''Girl Culture: Studying girl culture: a readers' guide'' (2008), noted the lyrics of the song "gesture toward
pears Pears are fruits produced and consumed around the world, growing on a tree and harvested in the Northern Hemisphere in late summer into October. The pear tree and shrub are a species of genus ''Pyrus'' , in the family Rosaceae, bearing the po ...
longing for the return of an ex-boyfriend." Spears said "...Baby One More Time" is a song "every girl can relate to. She regrets it. She wants him back." The lyrics, however, caused controversy in the United States, because the line "Hit me baby one more time" supposedly has
sadomasochistic Sadomasochism ( ) is the giving and receiving of pleasure from acts involving the receipt or infliction of pain or humiliation. Practitioners of sadomasochism may seek sexual pleasure from their acts. While the terms sadist and masochist refer ...
connotations. As a response, the singer said the line "doesn't mean physically hit me. ..It means just give me a sign, basically. I think it's kind of funny that people would actually think that's what it meant." Music journalist John Seabrook has said "Everybody thought it was some sort of weird allusion to domestic violence or something. But what it really was, was the Swedes using English not exactly correctly. What they really wanted to say was, "hit me up on the phone one more time" or something. But at that point, Max's English wasn't that great. So it came out sounding a little bit weird in English."


Critical reception

Marc Oxoby, author of ''The 1990s'' (2003), noted the song "was derided as vapid by some critics, yet tapped into the same kind of audience to whom the
Spice Girls The Spice Girls are a British girl group formed in 1994, consisting of Melanie Brown, also known as Mel B ("Scary Spice"); Melanie Chisholm, or Melanie C ("Sporty Spice"); Emma Bunton ("Baby Spice"); Geri Halliwell ("Ginger Spice"); and Vict ...
music appealed, young teens and pre-teens." Amanda Murray of
Sputnikmusic Sputnikmusic is an American music community website offering music criticism and music news alongside features commonly associated with wiki-style websites. The format of the website is unusual in that it includes both professional and amateur c ...
commented, " ... Baby One More Time" iswell-composed, tightly arranged, and even with Spears' vocal limitations it goes straight for the proverbial pop jugular." She also said that the song was a highlight in the pop music genre and added, "There is little doubt that '...Baby One More Time' will be long remembered as one of the cornerstones of pop music in general, and it is a strong front-runner as the prototype for the late 90s pop resurgence." Bill Lamb of
About.com Dotdash Meredith (formerly About.com) is an American digital media company based in New York City. The company publishes online articles and videos about various subjects across categories including health, home, food, finance, tech, beauty, ...
considered "...Baby One More Time" as Spears's best song, saying, "the song is full of hooks and a big mainstream pop sound. The accompanying schoolgirl video caused a sensation, and, when the single hit No. 1, Britney was assured of stardom." In a list compiled by Sara Anderson of
AOL Radio AOL Radio powered by Slacker (formerly AOL Radio powered by CBS Radio, and prior AOL Radio featuring XM) was an online radio service available in the United States only. It had over 200 free internet radio stations. History Roots AOL Radio ...
, "...Baby One More Time" was ranked sixth in a list of Spears's best songs. She noted the singer "somehow made the school girl outfit and pink pom-pom hair-ties trendy again, worn by every tween in the succeeding years."
Larry Flick Larry Flick is an American journalist, former dance music columnist, single reviewer, and Senior Talent Editor for ''Billboard'' magazine, where he worked for 14 years. Now he produces and hosts Sirius XM radio shows. Flick started in the music ...
of ''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertise ...
'' wrote, "Produced by famed Euro-popsters Max Martin and Eric Foster, "Baby, One More Time" chugs with an insinuating faux-funk beat and super-shiny synths. Spears has a charming kewpie-doll voice that has a soulful quality that leaves the listener intrigued and wondering where she'll go with time and experience." Beth Johnson of ''
Entertainment Weekly ''Entertainment Weekly'' (sometimes abbreviated as ''EW'') is an American digital-only entertainment magazine based in New York City, published by Dotdash Meredith, that covers film, television, music, Broadway theatre, books, and popular cul ...
'' called it a "candy-pop-with-a-
funk Funk is a music genre that originated in African American communities in the mid-1960s when musicians created a rhythmic, danceable new form of music through a mixture of various music genres that were popular among African Americans in the m ...
y-edge smash", while
Stephen Thomas Erlewine Stephen Thomas Erlewine (; born June 18, 1973) is an American music critic and senior editor for the online music database AllMusic. He is the author of many artist biographies and record reviews for AllMusic, as well as a freelance writer, occ ...
of
AllMusic AllMusic (previously known as All Music Guide and AMG) is an American online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on musicians and bands. Initiated in 1991, the databas ...
said the song was "ingenious", Brian Raftery of ''
Blender A blender (sometimes called a mixer or liquidiser in British English) is a kitchen appliance, kitchen and laboratory appliance used to mix, crush, purée or emulsion, emulsify food and other substances. A stationary blender consists of a blender ...
'' called it "a perfectly fine, slickly conceived pop tune. .At the time, teen-pop was still a boys' club, but while the guys were crooning about crushes, Spears was already planning the sleep-over party". In 2009,
Jody Rosen Jody Rosen (born June 21, 1969 in New York City) is an American journalist and author. He is a contributing writer for ''The New York Times Magazine''. Career Journalism Rosen served as critic-at-large for '' T: The New York Times Style Magaz ...
of ''
Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first kno ...
'' called it "some of the best radio pop of the past decade-plus". ''
NME ''New Musical Express'' (''NME'') is a British music, film, gaming, and culture website and brand. Founded as a newspaper in 1952, with the publication being referred to as a 'rock inkie', the NME would become a magazine that ended up as a f ...
'' considered "...Baby One More Time" "incredible", commenting that "it's a symphony of teenage lust as fully realised as anything
Brian Wilson Brian Douglas Wilson (born June 20, 1942) is an American musician, singer, songwriter, and record producer who co-founded the Beach Boys. Often called a genius for his novel approaches to pop composition, extraordinary musical aptitude, and m ...
ever wrote—a truly grand pop song that overwhelms any lingering undercurrent of Lolita paedo-creepiness through the sheer fanatical earnestness of its delivery." "...Baby One More Time" won a
Teen Choice Award The Teen Choice Awards is an annual awards show that airs on the Fox television network. The awards honor the year's biggest achievements in music, film, sports, television, fashion, social media, and more, voted by viewers living in the United ...
for Single of the Year and an
MTV Europe Music Award The MTV Europe Music Awards (originally named MTV European Music Awards, commonly abbreviated as MTV EMA) are awards presented by Paramount International Networks to honour artists and music in pop culture. It was originally conceived as an al ...
for Best Song.


Chart performance

The song was officially sent to contemporary hit and
rhythmic contemporary Rhythmic contemporary, also known as Rhythmic Top 40, Rhythmic CHR or rhythmic crossover, is a primarily American music-radio format that includes a mix of EDM, upbeat rhythmic pop, hip hop and upbeat R&B hits. Rhythmic contemporary never uses ...
radio on September 28, 1998. On November 21, 1998, "...Baby One More Time" debuted on the ''Billboard'' Hot 100 at number 17 and topped the chart two and a half months later for two consecutive weeks, replacing R&B-singer
Brandy Brandy is a liquor produced by distilling wine. Brandy generally contains 35–60% alcohol by volume (70–120 US proof) and is typically consumed as an after-dinner digestif. Some brandies are aged in wooden casks. Others are coloured with ...
's "
Have You Ever? "Have You Ever?" is a song by American recording artist Brandy Norwood for her second studio album, ''Never Say Never (Brandy album), Never Say Never'' (1998). The song was written by Diane Warren, while production was handled by David Foster. I ...
". Simultaneously, it climbed to number-one on the
Canadian Singles Chart The Canadian Singles Chart was a chart compiled by the American-based music sales tracking company, Nielsen SoundScan, which began publication in November 1996. It was published every Wednesday and also published on Thursday by '' Jam!''/Canoe. I ...
. The song reached the top spot of the Hot 100 Singles Sales and stayed there for four consecutive weeks. This eventually propelled the single to a
platinum certification Music recording certification is a system of certifying that a music recording has shipped, sold, or streamed a certain number of units. The threshold quantity varies by type (such as album, single, music video) and by nation or territory (see ...
by the
Recording Industry Association of America The Recording Industry Association of America (RIAA) is a trade organization that represents the music recording industry in the United States. Its members consist of record labels and distributors that the RIAA says "create, manufacture, and/o ...
. Though not as strong as its sales tallies, "...Baby One More Time" also experienced considerable airplay, becoming her first top ten hit on the
Hot 100 Airplay The Radio Songs chart (previously named Hot 100 Airplay until 2014 and Top 40 Radio Monitor until 1991) is released weekly by ''Billboard'' magazine and measures the airplay of songs being played on radio stations throughout the United States acro ...
, peaking at number eight. The single also became an all-around hit on
Top 40 radio Contemporary hit radio (also known as CHR, contemporary hits, hit list, current hits, hit music, top 40, or pop radio) is a radio format that is common in many countries that focuses on playing current and recurrent popular music as determined by ...
, going top ten on both the
Top 40 Tracks Top 40 Tracks was a chart from ''Billboard'' magazine. It debuted in the issue dated December 5, 1998 to preserve the notion of Hot 100 Airplay when it expanded to include airplay data from radio stations of other formats such as R&B, rock and co ...
and
Rhythmic Top 40 The Rhythmic chart (also called Rhythmic Airplay, and previously named Rhythmic Songs, Rhythmic Top 40 and CHR/Rhythmic) is an airplay chart published weekly by ''Billboard'' magazine. The chart tracks and measures the airplay of songs played on ...
, and to number one for five weeks on the
Mainstream Top 40 Pop Airplay (also called Mainstream Top 40, Pop Songs, and Top 40/contemporary hit radio, CHR) is a 40-song music chart published weekly by Billboard (magazine), ''Billboard'' Magazine that ranks the most popular songs of pop music being played o ...
. It spent 32 weeks on the Hot 100 and ended up at number five on ''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertise ...
''s year-end chart. As of June 2012, "...Baby One More Time" has sold 1,412,000 physical singles, with 511,000 paid digital downloads in the United States. It is Spears's best-selling physical single in the country. "...Baby One More Time" debuted at number 20 on the Australian Singles Chart, a month later reached number one and stayed there for nine consecutive weeks. The song eventually became the second highest-selling single of the year, only behind Lou Bega's " Mambo #5", and was certified three-times platinum by the
Australian Recording Industry Association The Australian Recording Industry Association (ARIA) is a trade association representing the Australian recording industry which was established in the 1970s by six major record companies, EMI, Festival, CBS, RCA, WEA and Universal replacing th ...
for selling over 210,000 copies. In New Zealand, the single spent four non-consecutive weeks at the top of the charts and after shipping over 15,000 units to retailers the Recording Industry Association of New Zealand certified it platinum. The track reached the top spot in the majority of countries in which it charted. "...Baby One More Time" spent two consecutive weeks at number-one on the
French Singles Chart French (french: français(e), link=no) may refer to: * Something of, from, or related to France ** French language, which originated in France, and its various dialects and accents ** French people, a nation and ethnic group identified with France ...
and was certified platinum by the
Syndicat National de l'Édition Phonographique The National Syndicate of Phonographic Publishing (french: Syndicat national de l'édition phonographique; SNEP) is the inter-professional organisation that protects the interests of the French record industry. Originally known under the acronym ...
after selling over 500,000 units in the country. Additionally, the song topped the
German Singles Chart The GfK Entertainment charts are the official music charts in Germany and are gathered and published by GfK Entertainment (formerly Media Control and Media Control GfK International), a subsidiary of GfK, on behalf of Bundesverband Musikindust ...
for six consecutive weeks and sold over 750,000 copies, resulting in a three-times gold certification by the
International Federation of the Phonographic Industry The International Federation of the Phonographic Industry (IFPI) is the organisation that represents the interests of the recording industry worldwide. It is a non-profit members' organisation registered in Switzerland and founded in Italy in 19 ...
. In the United Kingdom, according to Jive Records, "...Baby One More Time" sold more than 250,000 copies in a mere three days. Spears broke a first-week sales record for a female act in the UK at the time when "...Baby One More Time" sold a total of 460,000 copies. Eventually, the
British Phonographic Industry British Phonographic Industry (BPI) is the British recorded music industry's Trade association. It runs the BRIT Awards, the Classic BRIT Awards, National Album Day, is home to the Mercury Prize, and co-owns the Official Charts Company with th ...
certified it two-times platinum on March 26, 1999. The single went on to sell over 1,445,000 units by the end of 1999, making it the highest-selling single of that year and the 8th biggest song of the 1990s. As of 2018, it is the 32nd best-seller of all-time in the UK. Additionally, "...Baby One More Time" is the fifth best-selling single by a female artist in the country, behind
Cher Cher (; born Cherilyn Sarkisian; May 20, 1946) is an American singer, actress and television personality. Often referred to by the media as the Honorific nicknames in popular music, "Goddess of Pop", she has been described as embodying female ...
's " Believe",
Whitney Houston Whitney Elizabeth Houston (August 9, 1963 – February 11, 2012) was an American singer and actress. Nicknamed "The Voice", she is one of the bestselling music artists of all time, with sales of over 200 million records worldwide. Houston in ...
's " I Will Always Love You",
Adele Adele Laurie Blue Adkins (, ; born 5 May 1988), professionally known by the mononym Adele, is an English singer and songwriter. After graduating in arts from the BRIT School in 2006, Adele signed a reco ...
's " Someone like You" and
Céline Dion Céline Marie Claudette Dion ( ; born 30 March 1968) is a Canadian singer. Noted for her powerful and technically skilled vocals, Dion is the best-selling Canadian recording artist, and the best-selling French-language artist of all time. Her ...
's "
My Heart Will Go On "My Heart Will Go On" is a 1997 song recorded by Canadian singer Celine Dion. The song serves as the main theme to James Cameron's blockbuster film '' Titanic'', based on an account of the transatlantic ocean liner of the same name which san ...
". "...Baby One More Time" is one of the best-selling singles of all time, with over 10 million copies sold worldwide. As of May 2020, "...Baby One More Time" has generated over 285 million streams in the US.


Music video


Background

The music video was directed by
Nigel Dick Nigel Dick (born 21 March 1953) is a British music video and film director, writer and musician from Catterick, England, now based in Los Angeles, California. He directed the Britney Spears videos " ...Baby One More Time" and " Oops!... I Did I ...
. After being chosen, Dick received criticism from his colleagues about wanting to work with Spears. He responded saying, "It's a great song. I don't know anything about Britney. I never watched ''
The Mickey Mouse Club ''The Mickey Mouse Club'' is an American variety television show that aired intermittently from 1955 to 1996 and returned to social media in 2017. Created by Walt Disney and produced by Walt Disney Productions, the program was first televised ...
''. She seems like a great kid and she's very enthusiastic, but I just love the song. It's just a great song". The video's original setup was very different from what eventually became the final product. The plan was to have the video in a cartoon-like environment, a likely attempt to attract an audience of younger children. Spears was unhappy with this, and argued that she wanted her video to reflect the lives of her fans and wanted to set the video in a school. Spears pitched this idea to Dick, and explained she wanted the video to have dance scenes. The original setting was scrapped and replaced with Spears's concept. Dick's first idea for the wardrobe was jeans and a T-shirt, but during the wardrobe fitting Spears asked for a schoolgirl outfit. Dick said that "Every piece of wardrobe in the video came from
Kmart Kmart Corporation ( , doing business as Kmart and stylized as kmart) is an American retail company that owns a chain of big box department stores. The company is headquartered in Hoffman Estates, Illinois, United States. The company was inc ...
, and I was told at the time not one piece of clothing in the video cost more than $17. On that level, it's real. That probably, in retrospect, is a part of its charm." The knotted shirt was Spears's idea, she recollects saying, "The outfits looked kind of dorky, so I was like, 'Let's tie up our shirts and be cute'". About the experience of shooting her first music video, Spears said, "It was a wonderful experience. All these people there, working for you. I had my own trailer. It was an amazing experience". The music video was shot on August 7 and 8, 1998, at Venice High School, the same school used to shoot the 1978 film '' Grease''. The video premiered on MTV and other video stations on November 26, 1998.


Synopsis

The video begins with Spears appearing bored in class at high school. Her assistant Felicia Culotta played the role of Spears's teacher. When the bell rings, Spears runs out into the hall and begins a choreographed dance in the corridor. After this, Spears is outside, now adorned in a pink athletic outfit, and seen in a car. Along with a couple of other students, she performs a number of
gymnastic Gymnastics is a type of sport that includes physical exercises requiring balance, strength, flexibility, agility, coordination, dedication and endurance. The movements involved in gymnastics contribute to the development of the arms, legs, sh ...
moves before heading back inside. She is then sitting on the
bleacher Bleachers (North American English), or stands, are raised, tiered rows of benches found at sports fields and other spectator events. Stairways provide access to the horizontal rows of seats, often with every other step gaining access to a ro ...
s in the gymnasium watching a basketball game, and she dances in the gymnasium. Her love interest is revealed sitting close to her, played by her real-life cousin Chad.


Reception

The schoolgirl outfit is considered to be one of Spears's most iconic looks as well as amongst the hallmarks of
pop culture Pop or POP may refer to: Arts, entertainment, and media Music * Pop music, a musical genre Artists * POP, a Japanese idol group now known as Gang Parade * Pop!, a UK pop group * Pop! featuring Angie Hart, an Australian band Albums * Pop (Gas al ...
. It is on display at the
Hard Rock Hotel and Casino Hard Rock Cafe, Inc. is a British-based multinational chain of theme restaurants, memorabilia shops, casinos and museums founded in 1971 by Isaac Tigrett and Peter Morton in London. In 1979, the cafe began covering its walls with rock and ro ...
in
Las Vegas Las Vegas (; Spanish for "The Meadows"), often known simply as Vegas, is the 25th-most populous city in the United States, the most populous city in the state of Nevada, and the county seat of Clark County. The city anchors the Las Vegas ...
,
Nevada Nevada ( ; ) is a U.S. state, state in the Western United States, Western region of the United States. It is bordered by Oregon to the northwest, Idaho to the northeast, California to the west, Arizona to the southeast, and Utah to the east. N ...
. The ensemble caused controversy among parents associations for showing the
midriff In fashion, the midriff is the human abdomen. The midriff is exposed when wearing a crop top or some forms of swimwear or underwear. Cholis worn by Indian women expose a section of midriff, usually . Etymology "Midriff" is a very old term in ...
of a sixteen-year-old. Spears faced the criticism saying, "Me showing my belly? I'm from the South; you're stupid if you don't wear a sports bra hen yougo to dance class, you're going to be sweating your butt off." In 1999, "...Baby One More Time" earned Spears her first three
MTV Video Music Award The MTV Video Music Awards (commonly abbreviated as the VMAs) is an award show presented by the cable channel MTV to honour the best in the music video medium. Originally conceived as an alternative to the Grammy Awards (in the video category) ...
nominations, in the categories of
Best Pop Video The MTV Video Music Award for Best Pop was first given out in under the name of Best Pop Video, as MTV began to put several teen pop acts in heavy rotation. Nominations, however, were not just limited to pop acts, as dance, R&B, pop/rock, and reg ...
, Best Choreography, and
Best Female Video The MTV Video Music Award for Best Female Video is one of the original general awards that has been handed out every year since the first annual MTV Video Music Awards in 1984. In 2007, however, the award was briefly renamed Female Artist of the Y ...
. In a list compiled by VH1 in 2001, it was listed at number ninety in the best videos of all time. The video was the first of fourteen of her videos to retire on MTV's television series ''
Total Request Live ''Total Request Live'' (known commonly as ''TRL'') was an American television program broadcast on MTV that premiered on September 14, 1998. TRL featured popular music videos played during its countdown, and was also used as a promotion tool by ...
'' (TRL). On its final episode, a three-hour special aired on November 16, 2008, "...Baby One More Time" was number one in their final countdown as the most iconic music video of all time and was the last video to be played on the show. Wesley Yang in his essay "Inside the Box" in '' n+1'', compared the music video to Britny Fox's "Girlschool" because it featured "a classroom full of Catholic schoolgirls gyrating to the beat in defiance of a stern teacher. .But that was a sexist video by a horrible hair metal band that exploited women. Britney Spears was something else—an inflection point in the culture". The music video is also referenced in the 2009 single, "
If U Seek Amy "If U Seek Amy" ( radio-edited as "If U See Amy") is a song by American singer Britney Spears from her sixth studio album, ''Circus'' (2008). It was released on March 10, 2009, by Jive Records as the third single of the album, chosen by a poll ...
". After she comes out of the house dressed as a housewife, her daughter is dressed with a similar schoolgirl outfit while wearing pink ribbons in her hair. The video was ranked at number four on a list of the ten most controversial music videos in pop by AOL on September 29, 2011. ''
Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first kno ...
'' placed "...Baby One More Time" at number 30 on its list of 100 greatest music videos of all time.


Live performances

The very first live performance of the song was at the "Singapore Jazz Festival" in Singapore on May 16, 1998. That day, she also performed for the first time ever, the song "Sometimes". Britney performed "...Baby One More Time" on several occasions. She performed the song on July 6, 1999, during her appearance at the
Woodstock 99 Woodstock Music and Art Fair, commonly referred to as Woodstock, was a music festival held during August 15–18, 1969, on Max Yasgur's dairy farm in Bethel, New York, United States, southwest of the town of Woodstock. Billed as "an Aqua ...
festival.
Neil Strauss Neil Darrow Strauss, also known by the pen names Style and Chris Powles, is an American author, journalist and ghostwriter. He is best known for his book '' The Game: Penetrating the Secret Society of Pickup Artists'', in which he describes his ...
, from ''
The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...
'', noted that "all the backing music was on tape, and most of the vocals were recorded, with Ms. Spears just reinforcing selected words in choruses and singing an occasional snippet of a verse". It was also performed at the 1999 MTV Video Music Awards; after a classroom
roll call ''Roll Call'' is a newspaper and website published in Washington, D.C., United States, when the United States Congress is in session, reporting news of legislative and political maneuverings on Capitol Hill, as well as political coverage of ...
ended, Spears appeared on the stage and began performing the song. Halfway through, she was joined by
Justin Timberlake Justin Randall Timberlake (born January 31, 1981) is an American singer, songwriter, and actor. He is one of the world's best-selling music artists, with sales of over 88 million records. Timberlake is the recipient of numerous awards and ac ...
and the members of NSYNC for a dance routine. Afterwards, the band performed their hit "
Tearin' Up My Heart "Tearin' Up My Heart" is a song by American boy band NSYNC, from their eponymous debut studio album, N Sync'' (1997). The song was written by Max Martin and the producer Kristian Lundin. It was released by BMG Ariola in Germany on Februar ...
". The song was also performed at the 1999 MTV Europe Music Awards, along with " (You Drive Me) Crazy", the 1999 Billboard Music Awards, the 1999
Smash Hits Poll Winners Party The Smash Hits Poll Winners Party was a British awards ceremony which ran from 1979 (as the Smash Hits Readers' Poll) to 2005. Each award winner was voted by readers of the '' Smash Hits'' magazine. It ended with the closure of the magazine in F ...
, the Christmas Day edition of
Top of the Pops ''Top of the Pops'' (''TOTP'') is a British Record chart, music chart television programme, made by the BBC and originally broadcast weekly between 1January 1964 and 30 July 2006. The programme was the world's longest-running weekly music show ...
and the Greenwich Millennium concert on December 31, 1999, she also performed it with broadcasters
David Dimbleby David Dimbleby (born 28 October 1938) is an English journalist and former presenter of current affairs and political programmes, best known for having presented the BBC topical debate programme ''Question Time''. He is the son of broadcaster R ...
and
Michael Buerk Michael Duncan Buerk (born 18 February 1946) is a British journalist and newsreader. He presented BBC News from 1973 to 2002 and has been the host of BBC Radio 4's '' The Moral Maze'' since 1990. He was also the presenter of BBC One's docudrama ...
on
2000 Today ''2000 Today'' was an internationally broadcast television special to commemorate the beginning of the Year 2000. This program included New Year's Eve celebrations, musical performances, and other features from participating nations. Most inte ...
. Spears performed the song in a medley with " From the Bottom of My Broken Heart" at the 42nd Grammy Awards. Spears was wearing a turtleneck and a full tulle skirt at the beginning of the performance, while dancers surrounded her with enormous
hand fan A handheld fan, or simply hand fan, is any broad, flat surface that is waved back-and-forth to create an airflow. Generally, purpose-made handheld fans are folding fans, which are shaped like a sector of a circle and made of a thin material (su ...
s. After singing a shortened version of the song, she then took a few moments to shuffle into a form-fitting red rhinestone outfit (with side cutouts) and emerged onto a stage to perform "...Baby One More Time." Spears was also criticized of lipsynching the song during her performance. Later, in 2003, Spears performed the song in a remixed form at ''Britney Spears: In the Zone'', a concert special that aired in
ABC ABC are the first three letters of the Latin script known as the alphabet. ABC or abc may also refer to: Arts, entertainment, and media Broadcasting * American Broadcasting Company, a commercial U.S. TV broadcaster ** Disney–ABC Television ...
on November 17, 2003. "...Baby One More Time" was also performed at the 2003 NFL Kickoff Live on September 4, 2003, at the
National Mall The National Mall is a Landscape architecture, landscaped park near the Downtown, Washington, D.C., downtown area of Washington, D.C., the capital city of the United States. It contains and borders a number of museums of the Smithsonian Institut ...
, in a medley with " I'm a Slave 4 U" (2001), which included pyrotechnics. She sported shoulder-length blond hair and was dressed in black football pants, a black-and-white referee halter top and boots from
Reebok Reebok International Limited () is an American fitness footwear and clothing manufacturer that is a part of Authentic Brands Group. It was established in England in 1958 as a companion company to J.W. Foster and Sons, a sporting goods company ...
. Her outfit was later auctioned off to benefit the Britney Spears Foundation. "...Baby One More Time" has been performed in seven of Spears's
concert tour A concert tour (or simply tour) is a series of concerts by an artist or group of artists in different cities, countries or locations. Often concert tours are named to differentiate different tours by the same artist and to associate a specific to ...
s since its release. On ...Baby One More Time Tour, the encore consisted of a performance of the song, in which Spears wore a black bra under pink
halter A halter or headcollar is headgear that is used to lead or tie up livestock and, occasionally, other animals; it fits behind the ears (behind the poll), and around the muzzle. To handle the animal, usually a lead rope is attached. On smalle ...
, a pink sequined plaid mini-skirt, and black
thigh-high stockings Hold-ups or stay-ups (in the United States also referred to as thigh-high stockings or simply thigh highs) are stockings with an elasticized band at the top, designed to hold the stockings up when worn, without the use of a garter belt or ga ...
. On 2000s Oops!... I Did It Again World Tour, "...Baby One More Time" was performed after a dance interlude in which the dancers showed their individual moves while their names appeared on the screens. Spears took the stage in a conservative schoolgirl outfit to perform the song. She ripped it off halfway through the song to reveal a
cheerleader Cheerleading is an activity in which the participants (called cheerleaders) cheer for their team as a form of encouragement. It can range from chanting slogans to intense physical activity. It can be performed to motivate sports teams, to ente ...
ensemble. The song was also the encore of 2001's
Dream Within a Dream Tour The Dream Within a Dream Tour was the fourth concert tour by American entertainer Britney Spears. It was launched in support of her third studio album, '' Britney'' (2001). The tour was promoted by Concerts West, marking the first time Spears di ...
. It began with a giant projection of a hologram of Spears onto a water screen. The projection gradually shrunk until Spears rose from the stage while wearing a plastic cowboy hat, blue hip-huggers, and a matching bra top. She began performing "...Baby One More Time" in a ballad version until reaching the end of the runway.
Pyrotechnics Pyrotechnics is the science and craft of creating such things as fireworks, safety matches, oxygen candles, explosive bolts and other fasteners, parts of automotive airbags, as well as gas-pressure blasting in mining, quarrying, and demolition. ...
surrounded the stage while the song changed to a more uptempo version with elements of
techno Techno is a genre of electronic dance music (EDM) which is generally produced for use in a continuous DJ set, with tempo often varying between 120 and 150 beats per minute (bpm). The central rhythm is typically in common time (4/4) and often ch ...
. On
The Onyx Hotel Tour The Onyx Hotel Tour (billed as The Onyx Hotel Tour 2004) was the fifth concert tour by American entertainer Britney Spears. It showcased her fourth studio album, ''In the Zone'' (2003), and visited North America and Europe. A tour to promote the ...
, after performing "
Showdown A showdown is a duel. The term may also refer to: Places * Showdown Ski Area, in Montana, United States Books * ''Showdown'' (Amado novel), a 1984 novel by Jorge Amado * ''Showdown'' (Dekker novel), a 2006 novel by Ted Dekker * ''Showdown'' ( ...
", a video interlude followed featuring Spears and her friends outside a club. While she was leaving, she noticed a woman dressed in 1930s fashion. She followed her and the woman asked Spears to enter the "Mystic Lounge". Spears reappeared wearing a corset to perform "...Baby One More Time" along with " Oops!...I Did It Again" and "(You Drive Me) Crazy". All of the three were reworked for the show with elements of
jazz Jazz is a music genre that originated in the African-American communities of New Orleans, Louisiana in the late 19th and early 20th centuries, with its roots in blues and ragtime. Since the 1920s Jazz Age, it has been recognized as a major ...
and
blues Blues is a music genre and musical form which originated in the Deep South of the United States around the 1860s. Blues incorporated spirituals, work songs, field hollers, shouts, chants, and rhymed simple narrative ballads from the Afr ...
. "...Baby One More Time" was also performed on the promotional tour made on some
House of Blues House of Blues is an American chain of live music concert halls and restaurants. It was founded by Isaac Tigrett, the co-founder of Hard Rock Cafe, and Dan Aykroyd, co-star of the 1980 film ''The Blues Brothers''. The first location opened at ...
locations, called The M+M's Tour. The show started with Spears singing a short version of the song dressed in a white
go-go boot Go-go boots are a low-heeled style of women's fashion boot first introduced in the mid-1960s. The original go-go boots, as defined by André Courrèges in 1964, were white, low-heeled, and mid-calf in height, a specific style which is sometimes ...
s, a white
miniskirt A miniskirt (sometimes hyphenated as mini-skirt, separated as mini skirt, or sometimes shortened to simply mini) is a skirt with its hemline well above the knees, generally at mid-thigh level, normally no longer than below the buttocks; and a ...
and a sparkling pink
bikini A bikini is a two-piece swimsuit primarily worn by women that features two triangles of fabric on top that cover the breasts, and two triangles of fabric on the bottom: the front covering the pelvis but exposing the navel, and the back coveri ...
top. On
The Circus Starring Britney Spears The Circus Starring Britney Spears, commonly referred to as the Circus Tour, was the seventh concert tour by American entertainer Britney Spears. It was launched in support of her fifth and sixth studio albums, '' Blackout'' (2007) and ''Circus'' ...
, the song made into the Electro Circ act. It was the final song of the act, performed after "
Toxic Toxicity is the degree to which a chemical substance or a particular mixture of substances can damage an organism. Toxicity can refer to the effect on a whole organism, such as an animal, bacterium, or plant, as well as the effect on a subst ...
". The performance consisted on Spears and her dancers performing a remix of the song. On 2011's
Femme Fatale Tour The Femme Fatale Tour was the eighth concert tour by American entertainer Britney Spears. It was launched in support of her seventh studio album, ''Femme Fatale'' (2011). It was officially announced in March 2011, with dates for North American v ...
, "...Baby One More Time" was performed in a medley with the remix of
Rihanna Robyn Rihanna Fenty ( ; born February 20, 1988) is a Barbadian singer, actress, and businesswoman. Born in Saint Michael and raised in Bridgetown, Barbados, Rihanna auditioned for American record producer Evan Rogers who invited her to the ...
's " S&M" (2010). At Spears's residency show Britney: Piece of Me in Las Vegas, the song was included on its setlist.


Cover versions, samples and usage in media

"...Baby One More Time" has been
covered Cover or covers may refer to: Packaging * Another name for a lid * Cover (philately), generic term for envelope or package * Album cover, the front of the packaging * Book cover or magazine cover ** Book design ** Back cover copy, part of co ...
on numerous occasions. One of the earliest live covers of the song was by the Scottish band Travis, recorded during one of their concerts in
Robin Hood's Bay Robin Hood's Bay is a small Yorkshire coast fishery, fishing village and a bay located in the North York Moors National Park, south of Whitby and north of Scarborough, North Yorkshire, Scarborough on the coast of North Yorkshire, England. Ba ...
,
North Yorkshire North Yorkshire is the largest ceremonial counties of England, ceremonial county (lieutenancy area) in England, covering an area of . Around 40% of the county is covered by National parks of the United Kingdom, national parks, including most of ...
, England. The song was later included in the release of their 1999 single, " Turn". Lead singer Francis Healey said, "We did it for a laugh the first time. .And as we played it, the irony slipped from my smile. It's a very well-crafted song. It asthat magic thing." ''
The Guardian ''The Guardian'' is a British daily newspaper. It was founded in 1821 as ''The Manchester Guardian'', and changed its name in 1959. Along with its sister papers ''The Observer'' and ''The Guardian Weekly'', ''The Guardian'' is part of the Gu ...
'' said this cover showed a new and more "dark" side of the band, commenting "slowed down to a mournful crawl, it was amazing how ominous the couplet "This loneliness is killing me / Hit me, baby, one more time" sounded". PopWreckoning.com called it "perhaps the most well done cover of Britney's catalyst to eternal fame". Spears heard their version while shopping in a mall and said, "It was so weird. I liked it though, I thought it was cool. It was a very different vibe from what I did". In July 2005,
the Dresden Dolls The Dresden Dolls are an American musical duo from Boston, Massachusetts. Formed in 2000, the group consists of Amanda Palmer (lead vocals and piano; additional: keyboards, harmonica, ukulele) and Brian Viglione (drums and backing vocals; addi ...
performed a cover during their summer concerts while opening for
Panic! at the Disco Panic! at the Disco is the solo project of American musician Brendon Urie. It was originally a pop rock band from Las Vegas, Nevada, formed in 2004 by childhood friends Urie, Ryan Ross, Spencer Smith, and Brent Wilson. They recorded their firs ...
. On July 18, 2006, frontman
Brendon Urie Brendon Boyd Urie (born April 12, 1987) is an American singer, songwriter, and musician who is best known as the lead vocalist, primary songwriter, and multi-instrumentalist of Panic! at the Disco, of which he is the only remaining member. In ...
joined the band to perform the song in
Pittsburgh Pittsburgh ( ) is a city in the Commonwealth (U.S. state), Commonwealth of Pennsylvania, United States, and the county seat of Allegheny County, Pennsylvania, Allegheny County. It is the most populous city in both Allegheny County and Wester ...
, Pennsylvania. PopWreckoning.com said the cover was "a strange twist to this pop ditty. It's obviously darker and actually tortured as opposed to Britney's school girl despair". On July 13, 2009,
Tori Amos Tori Amos (born Myra Ellen Amos; August 22, 1963) is an American singer-songwriter and pianist. She is a classically trained musician with a mezzo-soprano vocal range. Having already begun composing instrumental pieces on piano, Amos won a full ...
covered the song live during her Sinful Attraction Tour at the Paramount Theatre in
Oakland, California Oakland is the largest city and the county seat of Alameda County, California, United States. A major West Coast of the United States, West Coast port, Oakland is the largest city in the East Bay region of the San Francisco Bay Area, the third ...
. On October 15, that year,
Kris Allen Kristopher Neil Allen (born June 21, 1985) is an American singer and songwriter from Conway, Arkansas, and the winner of the eighth season of ''American Idol''. Prior to ''Idol'', he self-released a 2007 album, ''Brand New Shoes''. Allen's ...
covered the song for the first time at a concert in Seton High School in
Cincinnati Cincinnati ( ) is a city in the U.S. state of Ohio and the county seat of Hamilton County. Settled in 1788, the city is located at the northern side of the confluence of the Licking and Ohio rivers, the latter of which marks the state line wit ...
, Ohio. His rendition received positive reviews. The song is heard, prominently but briefly, during the climactic fight-scene in the 2005 animated film ''
Robots "\n\n\n\n\nThe robots exclusion standard, also known as the robots exclusion protocol or simply robots.txt, is a standard used by websites to indicate to visiting web crawlers and other web robots which portions of the site they are allowed to visi ...
''. Fender, while wearing a skirt, was busy fighting to the beat of the song. An excerpt was used in the
comedy film A comedy film is a category of film which emphasizes humor. These films are designed to make the audience laugh through amusement. Films in this style traditionally have a happy ending (black comedy being an exception). Comedy is one of the ol ...
, but this excerpt wasn't included on the soundtrack album. In 2000, British death metal cover band Ten Masked Men included a rendition of the song on their ''Return of the Ten Masked Men'' album. A cover by
Ahmet Ahmad ( ar, أحمد, ʾAḥmad) is an Arabic male given name common in most parts of the Muslim world. Other spellings of the name include Ahmed and Ahmet. Etymology The word derives from the root (ḥ-m-d), from the Arabic (), from the ve ...
and
Dweezil Zappa Dweezil Zappa (born Ian Donald Calvin Euclid Zappa; September 5, 1969) is an American rock guitarist and occasional actor. He is the son of musical composer and performer Frank Zappa. Exposed to the music industry from an early age, Dweezil deve ...
was featured in the soundtrack of the 2000 film ''
Ready to Rumble ''Ready to Rumble'' is a 2000 American buddy comedy film directed by Brian Robbins and written by Steven Brill, which is based on Turner Broadcasting's now defunct professional wrestling promotion, World Championship Wrestling (WCW). The mo ...
''. In 2003, the song was covered by American pop punk band
Bowling for Soup Bowling for Soup (abbreviated as BFS) is an American rock band formed in Wichita Falls, Texas, in 1994. The band consists of Jaret Reddick (lead vocals, guitar), Chris Burney (guitar, backing vocals), Gary Wiseman (drums, percussion, backing vo ...
for the
soundtrack A soundtrack is recorded music accompanying and synchronised to the images of a motion picture, drama, book, television program, radio program, or video game; a commercially released soundtrack album of music as featured in the soundtrack o ...
of the film ''
Freaky Friday ''Freaky Friday'' is a comedic children's novel written by Mary Rodgers, first published by Harper & Row in 1972. It has been adapted for several films, including versions in 1976, 1995, 2003, and 2018, and was reinterpreted as a horror film f ...
'' and commented that their version was "really, really, dark and really rock, .not the kind of 'pop'-py stuff that we usually do." In 2005, power pop band
Fountains of Wayne Fountains of Wayne was an American rock band that formed in New York City in 1995. The band included founding members Chris Collingwood, Adam Schlesinger, Jody Porter, and Brian Young. They released five albums from 1996 to 2011 before e ...
covered the song for their compilation album ''
Out-of-State Plates ''Out-of-State Plates'' is a double compilation album by the American rock band Fountains of Wayne. It was released on Virgin Records on June 28, 2005. Details The album, a two-disc compilation of non-album tracks and previously unreleased ...
''. Robert Christgau of ''
The Village Voice ''The Village Voice'' is an American news and culture paper, known for being the country's first alternative newsweekly. Founded in 1955 by Dan Wolf, Ed Fancher, John Wilcock, and Norman Mailer, the ''Voice'' began as a platform for the crea ...
'' highlighted their rendition saying the song is "as redolent and fetching as any of ountains of Waynes peaks". In the 2010 ''
Glee Glee means delight, a form of happiness. Glee may also refer to: * Glee (music), a type of English choral music * ''Glee'' (TV series), an American musical comedy-drama TV series, and related media created by Ryan Murphy * ''Glee'' (Bran Van 30 ...
'' episode "
Britney/Brittany "Britney/Brittany" is the second episode of the second season of the American television series ''Glee'', and the twenty-fourth episode overall. Written and directed by series creator Ryan Murphy, it premiered on the Fox network on September 28, ...
", the character of Rachel Berry, played by Lea Michele, covered the song using similar outfits to the ones of the music video. Spears also made a cameo, taking the teacher's role, previously played by Cullota.
Darren Criss Darren Everett Criss (born February 5, 1987) is an American actor, singer, and songwriter. He rose to fame starring on the television series ''Glee'' (2010–2015) and received Emmy and Golden Globe acting awards for his leading role as spree ...
also of ''Glee'' performed a mash-up of "...Baby One More Time" with "
Für Elise Bagatelle No. 25 in A minor ( WoO59, Bia515) for solo piano, commonly known as "Für Elise" (, ), is one of Ludwig van Beethoven's most popular compositions. It was not published during his lifetime, only being discovered (by Ludwig Nohl) 40 ye ...
" on ''Sing Out, Raise Hope'' for the Trevor Project and the Elizabeth Glaser Pediatric AIDS Foundation in December 2011. In 2012, British singer
Ed Sheeran Edward Christopher Sheeran (; born 17 February 1991) is an English singer-songwriter. Born in Halifax, West Yorkshire and raised in Framlingham, Suffolk, he began writing songs around the age of eleven. In early 2011, Sheeran independently r ...
performed an acoustic version of the song NOW 100.5 FM. A year later he covered it on ''The Elvis Duran Z100 Morning Show'' and added a rap verse. The song is sung by actresses
Selena Gomez Selena Marie Gomez ( ; born July 22, 1992) is an American singer, actress and producer. Gomez began her acting career on the children's television series ''Barney & Friends'' (2002–2004). As a teenager, she rose to prominence for starring a ...
,
Vanessa Hudgens Vanessa Anne Hudgens (; born December 14, 1988) is an American actress and singer. After making her feature film debut in '' Thirteen'' (2003), Hudgens rose to fame portraying Gabriella Montez in the ''High School Musical'' film series (2006 ...
,
Ashley Benson Ashley Victoria Benson (born December 18, 1989) is an American actress, model, and singer. She is known for her role as Hanna Marin in the teen mystery-drama series ''Pretty Little Liars'' (2010–2017). Benson has starred in films, including ' ...
and
Rachel Korine Rachel Anna Korine (née Simon) is an American former actress. Married to director Harmony Korine, she is best known for starring as Cotty in the 2013 crime film '' Spring Breakers'' and Betsy in ''Men Go to Battle'' (2015), Junia in ''The Knick ...
in
Harmony Korine Harmony Korine (born January 4, 1973, some sources report September 1, 1974)
" Retrieved on 2009-10-26.
is an Ame ...
's film ''
Spring Breakers ''Spring Breakers'' is a 2012 American comedy crime film written and directed by Harmony Korine and starring James Franco, Vanessa Hudgens, Selena Gomez, Ashley Benson and Rachel Korine. Gomez, Hudgens, Benson and Korine portray four college ...
''. Swedish singer
Tove Styrke Tove Anna Linnéa Östman Styrke (; born 19 November 1992) is a Swedish singer and songwriter. She gained popularity as a contestant on '' Swedish Idol 2009'', finishing in third place. After the show, she started a solo career in electropop. Sh ...
released a cover of the song on July 24, 2015.
Charli XCX Charlotte Emma Aitchison (born 2 August 1992), known professionally as Charli XCX, is an English singer and songwriter. Born in Cambridge and raised in Start Hill, Essex, she began posting songs on Myspace in 2008, which led to her discovery ...
and
Troye Sivan Troye Sivan Mellet ( ; born 5 June 1995) is an Australian singer-songwriter, actor and YouTuber. After gaining popularity as a singer on YouTube and in Australian talent competitions, Sivan signed with EMI Australia in 2013 and released his thi ...
referenced the song on their single " 1999".
Anne Marie Anne-Marie Rose Nicholson (born 7 April 1991) is an English singer. She has attained charting singles on the UK Singles Chart, including Clean Bandit's " Rockabye", which peaked at number one, as well as "Alarm", " Ciao Adios", "Friends", "200 ...
also references the song on her single "
2002 File:2002 Events Collage.png, From left, clockwise: The 2002 Winter Olympics are held in Salt Lake City; Queen Elizabeth The Queen Mother and her daughter Princess Margaret, Countess of Snowdon die; East Timor gains East Timor independence, indepe ...
". The music video also pays homage to Spears. Both singles were released in 2018. In 2020, Italian symphonic death metal band
Fleshgod Apocalypse Fleshgod Apocalypse is an Italian symphonic death metal band. Formed in 2007, the group resides in Perugia and are currently signed to Nuclear Blast. They have released five full-length albums. History Formation and ''Oracles'' (2007–2009) Fl ...
paid homage to the song in their single "No", slightly interpolating the chorus lines and melody near the end of the track with altered lyrics. The sitcom '' Superstore'' also used "Baby, One More Time" in Season 4, Episode 2 ("Baby Shower") to mark the scene with the baby shower opening for one of the main characters in the series. In addition, the song was also used in the trailer of ''
Hitman's Wife's Bodyguard ''Hitman's Wife's Bodyguard'' is a 2021 American action comedy film directed by Patrick Hughes and written by Tom O'Connor and Brandon and Phillip Murphy. The film is a sequel to the 2017 film ''The Hitman's Bodyguard'' and features Ryan Reynold ...
'' in 2021. In 2022, the song was re-versioned for the Mexican
Netflix Netflix, Inc. is an American subscription video on-demand over-the-top streaming service and production company based in Los Gatos, California. Founded in 1997 by Reed Hastings and Marc Randolph in Scotts Valley, California, it offers a fil ...
television series ''
Rebelde ''Rebelde'' (English: ''Rebel'') is a Mexican telenovela produced by Pedro Damián for Televisa, broadcast by Canal de las Estrellas (now known simply as Las Estrellas). It is a remake of the Argentine telenovela, ''Rebelde Way'', adapted for t ...
'', it was performed by Brazilian actress Giovanna Grigio and Mexican actor
Alejandro Puente Alejandro Puente is a Mexican actor, writer and director; best known in his native country on stage for his role of Todd Anderson in the Mexican play adaptation ''Dead Poets Society'', play starring Alfonso Herrera. Although previously he debut ...
. The song was included in the soundtrack of the series released on January 5, 2022, by Sony Music Mexico.


Legacy

In 2020, ''
Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first kno ...
'' ranked the song at number one on a list of the 100 Greatest Debut Singles of All Time. In 2021, the same magazine ranked the song at number 205 on their updated list of 500 Greatest Songs of All Time. ''Billboards Robert Kelly observed that Spears's "sexy and coy" vocals on the track "kicked off a new era of pop vocal stylings that would influence countless artists to come." "...Baby One More Time" was listed at number twenty five in the greatest pop songs since 1963, in a list compiled by ''Rolling Stone'' and MTV in 2000. ''
Blender A blender (sometimes called a mixer or liquidiser in British English) is a kitchen appliance, kitchen and laboratory appliance used to mix, crush, purée or emulsion, emulsify food and other substances. A stationary blender consists of a blender ...
'' listed it at number nine in the 500 Greatest Songs Since You Were Born. The song was also listed as the 2nd best song of the 1990s by VH1 and in a listing compiled in 2003, ranked at number one in 100 Best Songs of the Past 25 Years. Bill Lamb of About.com ranked "...Baby One More Time" at number one on a compiled list with the Top 40 Pop Songs Of All Time. The music video was voted the third most influential promo in the history of pop music on a poll held by Jam!. "...Baby One More Time" is also one of the best-selling singles of all time, with over 9 million copies sold, and also earned Spears's first nomination for a
Grammy Award for Best Female Pop Vocal Performance The Grammy Award for Best Female Pop Vocal Performance was a Grammy Award recognizing superior vocal performance by a female in the pop category, the first of which was presented in 1959. It was discontinued after the 2011 Grammy season. The awar ...
. In April 2005, the British TV network
ITV ITV or iTV may refer to: ITV *Independent Television (ITV), a British television network, consisting of: ** ITV (TV network), a free-to-air national commercial television network covering the United Kingdom, the Isle of Man, and the Channel Islan ...
aired a short series called '' Hit Me, Baby, One More Time'' hosted by
Vernon Kay Vernon Charles Kay (born 28 April 1974) is an English television and radio presenter, and former model. He presented Channel 4's ''T4'' (2000–2005) and has presented various television shows for ITV, including ''All Star Family Fortunes'' (2 ...
. The show pitted
one-hit wonder A one-hit wonder or viral hit is any entity that achieves mainstream popularity, often for only one piece of work, and becomes known among the general public solely for that momentary success. The term is most commonly used in regard to music p ...
s who generally had their moments of fame in the 1980s against each other to play their own hits and a currently popular cover song. The favorites were chosen by audience voting. The American version of the show also aired on
NBC The National Broadcasting Company (NBC) is an American English-language commercial broadcast television and radio network. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters are l ...
later in the year, and it was also hosted by Kay. In the 2012 poll created by
The Official Chart Company The Official Charts (legal name: The Official UK Charts Company Limited) is a British inter-professional organization that compiles various "official" record charts in the United Kingdom, Ireland and France. In the United Kingdom, its charts inc ...
and
ITV ITV or iTV may refer to: ITV *Independent Television (ITV), a British television network, consisting of: ** ITV (TV network), a free-to-air national commercial television network covering the United Kingdom, the Isle of Man, and the Channel Islan ...
to discover The Nation's Favourite Number 1 Single of all-time, "...Baby One More Time" was listed as the seventh favorite song by
the United Kingdom The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Europe, off the north-western coast of the continental mainland. It comprises England, Scotland, Wales and North ...
. In 2018, readers of German teen magazine
Bravo Bravo(s) or The Bravo(s) may refer to: Arts and entertainment Music Groups and labels *Bravo (band), a Russian rock band * Bravo (Spanish group), represented Spain at Eurovision 1984 *Bravo Music, an American concert band music publishing company ...
voted "...Baby One More Time" to be the biggest hit since its first music compilation was released in 1992. In 2021, ''Billboard'' and ''
American Songwriter ''American Songwriter'' is a bimonthly magazine covering songwriting. Established in 1984, it features interviews, songwriting tips, news, reviews and lyric contest. The magazine is based in Nashville, Tennessee. History The ''American Songwri ...
'' both ranked the song number two on their lists of the greatest Britney Spears songs. Spears led the teen pop pack of
Christina Aguilera Christina María Aguilera (; ; born December 18, 1980) is an American singer, songwriter, actress, and television personality. Known for her four-octave vocal range and ability to sustain high notes, she has been referred to as the " Voice of ...
,
Jessica Simpson Jessica Ann Simpson (born July 10, 1980) is an American singer, actress, entrepreneur and philanthropist. After performing in church choirs as a child, Simpson signed with Columbia Records in 1997, aged seventeen. Her debut studio album, '' Swe ...
and
Mandy Moore Amanda Leigh Moore (born April 10, 1984) is an American singer, songwriter and actress. She rose to fame with her debut single, "Candy (Mandy Moore song), Candy", which peaked at number 41 on the Billboard Hot 100, ''Billboard'' Hot 100. Her de ...
, who were all seen as "pop princesses" gaining chart success in 1999. These four performers had each been developing material in 1998, but "...Baby One More Time" changed the market in December, opening the door for the others. ''Rolling Stone'' wrote that Spears "spearheaded the rise of post-millennial teen pop ... Spears early on cultivated a mixture of innocence and experience that generated lots of cash". Barbara Ellen of ''
The Observer ''The Observer'' is a British newspaper published on Sundays. It is a sister paper to ''The Guardian'' and ''The Guardian Weekly'', whose parent company Guardian Media Group Limited acquired it in 1993. First published in 1791, it is the w ...
'' has reported: "Spears is famously one of the 'oldest' teenagers pop has ever produced, almost middle aged in terms of focus and determination. Many 19-year-olds haven't even started working by that age, whereas Britney, a former Mouseketeer, was that most unusual and volatile of American phenomena—a child with a full-time career. While other little girls were putting posters on their walls, Britney was wanting to be the poster on the wall. Whereas other children develop at their own pace, Britney was developing at a pace set by the ferociously competitive American entertainment industry". Scott Plagenhoef of ''Pitchfork'' noted: "songs like
Nirvana ( , , ; sa, निर्वाण} ''nirvāṇa'' ; Pali: ''nibbāna''; Prakrit: ''ṇivvāṇa''; literally, "blown out", as in an oil lampRichard Gombrich, ''Theravada Buddhism: A Social History from Ancient Benāres to Modern Colombo.' ...
's "
Smells Like Teen Spirit "Smells Like Teen Spirit" is a song by the American rock band Nirvana. It is the opening track and lead single from the band's second album, ''Nevermind'' (1991), released on DGC Records. The unexpected success of the song propelled ''Neve ...
",
Dr. Dre Andre Romelle Young (born February 18, 1965), known professionally as Dr. Dre, is an American rapper and record producer. He is the founder and CEO of Aftermath Entertainment and Beats Electronics, and previously co-founded, co-owned, and ...
's " Nothing But a G Thang", and Britney Spears' " ... Baby One More Time" altered the landscape of pop culture so quickly in large part because they were delivered to all corners of the U.S. simultaneously by MTV. ... MTV's ability to place a song and musician into the pop music conversation was unparalleled at the time, and by the end of the decade that meant absurd levels of both financial and creative commitment to music videos." ''
PopMatters ''PopMatters'' is an international online magazine of cultural criticism that covers aspects of popular culture. ''PopMatters'' publishes reviews, interviews, and essays on cultural products and expressions in areas such as music, television, fi ...
s writer Evan Sawdey commented that Spears's concept for the song's music video was the one responsible for her immediate success, saying that, as a result, the singer "scored a massive No. 1 single, inadvertently started the late '90s teen pop boom, and created a public persona for herself that was simultaneously kid-friendly and pure male fantasy. Her videos got played on both MTV and the
Disney Channel Disney Channel, sometimes known as simply Disney, is an American pay television channel that serves as the flagship property of Disney Branded Television, a unit of the Disney General Entertainment Content division of The Walt Disney Compan ...
at the same time, showing just how well Spears (and her armies of PR handlers) managed to walk that fine line between family-friendly pop idol and unabashed sex object."


Accolades


Formats and track listings

* French CD single; US and UK cassette single # "...Baby One More Time" – 3:30 # "Autumn Goodbye" – 3:41 * Australian CD maxi single # "...Baby One More Time" (Radio Version) – 3:30 # "...Baby One More Time" (Instrumental) – 3:30 # "Autumn Goodbye" – 3:41 # "...Baby One More Time" (Davidson Ospina Club Mix) – 5:40 # "...Baby One More Time" (
Video Video is an electronic medium for the recording, copying, playback, broadcasting, and display of moving visual media. Video was first developed for mechanical television systems, which were quickly replaced by cathode-ray tube (CRT) syste ...
) * European CD maxi single # "...Baby One More Time" (Radio Version) – 3:30 # "...Baby One More Time" (Instrumental) – 3:30 # "Autumn Goodbye" – 3:41 # "...Baby One More Time" (Davidson Ospina Club Mix) – 5:40 # "Britney's Spoken Introduction" (Video) – 0:14 # "No Doubt (Snippet)" (Video) – 1:15 * Brazilian and Malaysian CD maxi single # "...Baby One More Time" (Radio Version) – 3:30 # "...Baby One More Time" (Instrumental) – 3:30 # "Autumn Goodbye" – 3:41 # "...Baby One More Time" (Davidson Ospina Club Mix) – 5:40 * US CD maxi single # "...Baby One More Time" (Radio Version) – 3:30 # "Autumn Goodbye" – 3:41 # "No Doubt (Preview)" # "...Baby One More Time (Choreography Rehearsal)" (Video) # "No Doubt" (Video) * UK CD maxi single 1; Israel CD maxi single # "...Baby One More Time" (Original Version) – 3:30 # "...Baby One More Time" (Sharp Platinum Vocal Remix) – 8:11 # "...Baby One More Time" (Davidson Ospina Club Mix) – 5:40 * UK CD maxi single 2 # "...Baby One More Time" (Radio Version) – 3:30 # "...Baby One More Time" (Instrumental) – 3:30 # "Autumn Goodbye" – 3:41 * Australian cassette single # "...Baby One More Time" (Original Version) – 3:30 # "...Baby One More Time" (Davidson Ospina Club Mix) – 5:40 * 12-inch vinyl # "...Baby One More Time" (Davidson Ospina Club Mix) – 5:40 # "...Baby One More Time" (Davidson Ospina Chronicles Dub) – 6:30 # "...Baby One More Time" (LP Version) – 3:30 # "...Baby One More Time" (Sharp Platinum Vocal Remix) – 8:11 # "...Baby One More Time" (Sharp Trade Dub) – 6:50 * Digital download – Digital 45 # "...Baby One More Time" – 3:31 # "Autumn Goodbye" – 3:41


Credits and personnel

Credits for "...Baby One More Time" and "Autumn Goodbye" are taken from the single's liner notes. "...Baby One More Time" *
Britney Spears Britney Jean Spears (born December 2, 1981) is an American singer. Often referred to as the " Princess of Pop", she is credited with influencing the revival of teen pop during the late 1990s and early 2000s. After appearing in stage productio ...
– vocals and background vocals *
Max Martin Karl Martin Sandberg (; born 26 February 1971),Max Martin
allmusic.com
known profess ...
– songwriting, producer, recording, person
audio mixing Audio mixing is the process by which multiple sounds are combined into one or more channels. In the process, a source's volume level, frequency content, dynamics, and panoramic position are manipulated or enhanced. This practical, aesthetic ...
, background vocals *
Rami Yacoub Rami Yacoub (born 17 January 1975), also known by the mononym Rami, is a Swedish record producer and songwriter and former member of the songwriting/production houses Cheiron Studios and Maratone. Yacoub collaborated extensively with Max Marti ...
– producer, recording, audio mixing *
Denniz Pop Dag Krister Volle (26 April 1963 – 30 August 1998), better known as Denniz Pop (stylized ''Denniz PoP''), was a Swedish DJ, music producer, and songwriter. He co-founded the recording studio Cheiron Studios in Stockholm in 1992. Life and ca ...
– executive producer *
Nana Hedin Nana Ann-Helene Hedin Pranschke, known as Nana Hedin and also known as Na Na and Nana d'Aquini (born May 24, 1968 in Eskilstuna, Södermanland, Sweden), is a Swedish singer. Career NaNa Hedin started her career in the late 1980s, and worked ...
– background vocals * Thomas Lindberg – bass guitar * Johan Carlberg – guitar *
Tom Coyne Tom Coyne may refer to: * Tom Coyne (writer), American writer and professor * Tom Coyne (broadcaster) (1930–2015), British television presenter * Tom Coyne (music engineer) (1954–2017), American mastering engineer * Thomas Coyne (cricketer) ( ...
mastering "Autumn Goodbye" *
Britney Spears Britney Jean Spears (born December 2, 1981) is an American singer. Often referred to as the " Princess of Pop", she is credited with influencing the revival of teen pop during the late 1990s and early 2000s. After appearing in stage productio ...
– lead vocals and background vocals * Eric Foster White – songwriting, producer, audio mixing, all instruments * Nikki Gregoroff – background vocals *
Tom Coyne Tom Coyne may refer to: * Tom Coyne (writer), American writer and professor * Tom Coyne (broadcaster) (1930–2015), British television presenter * Tom Coyne (music engineer) (1954–2017), American mastering engineer * Thomas Coyne (cricketer) ( ...
– mastering


Charts


Weekly charts


Year-end charts


Decade-end charts


All-time charts


Certifications and sales


Release history


See also

*
List of best-selling singles This is a compendium of the best-selling music singles. The criterion for inclusion is to sell at least ten million copies worldwide. The singles listed here were cited by reliable sources from various media, such as digital journalism, news ...
*
List of best-selling singles in the United Kingdom For the purposes of calculating sales, a single is currently defined by the Official Charts Company (OCC) as either a 'single bundle' having no more than four tracks and not lasting longer than 25 minutes or one digital audio track not longer tha ...
* List of ''Billboard'' Hot 100 number ones of 1999 * List of ''Billboard'' Hot 100 number-one singles of the 1990s * List of ''Billboard'' Hot 100 top-ten singles in 1999 *
List of number-one hits of 1999 (Austria) This is a list of the Austrian Singles Chart number-one hits of 1999. See also *1999 in music This is a list of notable events in music that took place in 1999. Specific locations *1999 in British music * 1999 in Norwegian music * 1999 i ...
*
List of number-one hits of 1999 (Italy) This is a list of the number-one hits of 1999 on Italian Hit Parade Singles Chart. References {{FIMI 1999 One 1 (one, unit, unity) is a number representing a single or the only entity. 1 is also a numerical digit and represents a single ...
* List of number-one singles of 1999 (Ireland) * List of number-one singles of 1999 (Canada) *
List of number-one singles of 1999 (Finland) This is the list of the number-one singles of the Finnish Singles Chart in 1999. Chart history References {{Finnish Singles Charts Number-one singles Finland 1999 File:1999 Events Collage.png, From left, clockwise: The funeral procession ...
*
List of number-one hits of 1999 (Germany) This is a list of the German '' Media Control'' Top100 Singles Chart number-ones of 1999. Number-one hits by week See also *List of number-one hits (Germany) Notes References German Singles Chart Archives from 1956 {{Germanhits Numb ...
*
List of number-one singles of the 1990s (Switzerland) This is a list of singles that reached number one on the Swiss Hitparade during the 1990s by week each reached the top of the chart. Number-one singles See also * 1990s in music References {{SwissNumber1s Number-one singles Switzerland ...
* List of number-one singles of 1999 (France) *
List of number-one hits of 1999 (Denmark) This is a list of the Danish Singles Chart number-one hits of 1999 from the International Federation of the Phonographic Industry and Nielsen Soundscan. They were provided through ''Billboard'' magazine under the "Hits of the World" section. Cha ...
*
List of UK top-ten singles in 1999 The UK Singles Chart is one of many music charts compiled by the Official Charts Company that calculates the best-selling singles of the week in the United Kingdom. Before 2004, the chart was only based on the sales of physical singles. This l ...
*
List of Dutch Top 40 number-one singles of 1999 These hits topped the Dutch Top 40 in 1999 (see 1999 in music). See also *1999 in music References

{{Dutch Top 40 1999 in the Netherlands 1999 record charts Lists of number-one songs in the Netherlands, 1999 ...
*
List of European number-one hits of 1999 This is a list of the European Hot 100 Singles and European Top 100 Albums number ones of 1999, as published by '' Music & Media'' magazine. Chart history Notes References See also * 1999 in music * List of number-one hits in Europe {{E ...
*
List of UK Independent Singles Chart number ones of 1999 These are the Official Charts Company's UK Official Indie Chart number-one hits of 1999.
Archive of the chart in 1999


References


Sources

* * * * * {{DEFAULTSORT:Baby One More Time 1998 debut singles 1998 songs August Burns Red songs Billboard Hot 100 number-one singles Bowling for Soup songs Britney Spears songs Dance-pop songs Dutch Top 40 number-one singles European Hot 100 Singles number-one singles Irish Singles Chart number-one singles Jive Records singles Number-one singles in Australia Number-one singles in Austria Number-one singles in Denmark Number-one singles in Finland Number-one singles in Germany Number-one singles in Greece Number-one singles in Italy Number-one singles in New Zealand Number-one singles in Norway Number-one singles in Scotland Number-one singles in Sweden Number-one singles in Switzerland RPM Top Singles number-one singles SNEP Top Singles number-one singles Song recordings produced by Max Martin Song recordings produced by Rami Yacoub Songs written by Max Martin Torch songs UK Independent Singles Chart number-one singles UK Singles Chart number-one singles Ultratop 50 Singles (Flanders) number-one singles Ultratop 50 Singles (Wallonia) number-one singles