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Ashley Ward (born 24 November 1970) is an English former professional
footballer A football player or footballer is a sportsperson who plays one of the different types of football. The main types of football are association football, American football, Canadian football, Australian rules football, Gaelic football, rugby le ...
who played as a
centre forward Forwards (also known as attackers) are outfield positions in an association football team who play the furthest up the pitch and are therefore most responsible for scoring goals as well as assisting them. As with any attacking player, the role ...
. Having come through the
Manchester City Manchester () is a city in Greater Manchester, England. It had a population of 552,000 in 2021. It is bordered by the Cheshire Plain to the south, the Pennines to the north and east, and the neighbouring city of Salford to the west. The tw ...
academy, he notably played in the
Premier League The Premier League (legal name: The Football Association Premier League Limited) is the highest level of the men's English football league system. Contested by 20 clubs, it operates on a system of promotion and relegation with the English Foo ...
for
Norwich City Norwich City Football Club (also known as The Canaries or The Yellows) is an English professional football club based in Norwich, Norfolk. The club competes in the EFL Championship following their relegation from the Premier League in the 20 ...
,
Derby County Derby County Football Club () is a professional association football club based in Derby, Derbyshire, England. In 2022, it was announced that DCFC was acquired by Clowes Developments (UK) Ltd, a Derbyshire-based property group. Founded in 1884 ...
,
Barnsley Barnsley () is a market town in South Yorkshire, England. As the main settlement of the Metropolitan Borough of Barnsley and the fourth largest settlement in South Yorkshire. In Barnsley, the population was 96,888 while the wider Borough has ...
,
Blackburn Rovers Blackburn Rovers Football Club is a professional football club, based in Blackburn, Lancashire, England, which competes in the , the second tier of the English football league system. They have played home matches at Ewood Park since 1890. T ...
and
Bradford City Bradford City Association Football Club is an English professional football club in Bradford, West Yorkshire. The team competes in League Two, the fourth tier of the English football league system and are currently managed by Mark Hughes. Th ...
, as well as in the
Football League The English Football League (EFL) is a league of professional football clubs from England and Wales. Founded in 1888 as the Football League, the league is the oldest such competition in the world. It was the top-level football league in Engla ...
with
Wrexham Wrexham ( ; cy, Wrecsam; ) is a city and the administrative centre of Wrexham County Borough in Wales. It is located between the Welsh mountains and the lower Dee Valley, near the border with Cheshire in England. Historically in the count ...
,
Leicester City Leicester ( ) is a city, unitary authority and the county town of Leicestershire in the East Midlands of England. It is the largest settlement in the East Midlands. The city lies on the River Soar and close to the eastern end of the National ...
,
Crewe Alexandra Crewe Alexandra Football Club is an English professional association football club based in the town of Crewe, Cheshire, that competes in League Two, the fourth tier of the English football league system. Nicknamed 'The Railwaymen' because of ...
and
Sheffield United Sheffield United Football Club is a professional football club in Sheffield, South Yorkshire, England, which compete in the . They are nicknamed "the Blades" due to Sheffield's history of cutlery production. The team have played home games at ...
.


Early life

Ward was born in Middleton,
Lancashire Lancashire ( , ; abbreviated Lancs) is the name of a historic county, ceremonial county, and non-metropolitan county in North West England. The boundaries of these three areas differ significantly. The non-metropolitan county of Lancashi ...
, the son of a coal mining engineer. He attended
William Hulme's Grammar School William Hulme's Grammar School is a mixed all-through school in Whalley Range, Manchester, England. History William Hulme (1631–1691) of Hulme Hall, Stockport, was the founder of "Hulme's Charity" later known as the Hulme Trust. Follow ...
, which opted for
rugby Rugby may refer to: Sport * Rugby football in many forms: ** Rugby league: 13 players per side *** Masters Rugby League *** Mod league *** Rugby league nines *** Rugby league sevens *** Touch (sport) *** Wheelchair rugby league ** Rugby union: 1 ...
and
lacrosse Lacrosse is a team sport played with a lacrosse stick and a lacrosse ball. It is the oldest organized sport in North America, with its origins with the indigenous people of North America as early as the 12th century. The game was extensively ...
as the school sports over football.Ashley reaps the rewards for dogged determination


Football career

Ward had a spell with
Manchester United Manchester () is a city in Greater Manchester, England. It had a population of 552,000 in 2021. It is bordered by the Cheshire Plain to the south, the Pennines to the north and east, and the neighbouring city of City of Salford, Salford to ...
in the 1986–87 season, making 16 appearances for the club's Junior B team. He then played for Cheadle Town Youth, and chose to become an apprentice at
Manchester City Manchester () is a city in Greater Manchester, England. It had a population of 552,000 in 2021. It is bordered by the Cheshire Plain to the south, the Pennines to the north and east, and the neighbouring city of Salford to the west. The tw ...
above an offer from
Blackburn Rovers Blackburn Rovers Football Club is a professional football club, based in Blackburn, Lancashire, England, which competes in the , the second tier of the English football league system. They have played home matches at Ewood Park since 1890. T ...
. He then played for
Leicester City Leicester ( ) is a city, unitary authority and the county town of Leicestershire in the East Midlands of England. It is the largest settlement in the East Midlands. The city lies on the River Soar and close to the eastern end of the National ...
before a move to
Crewe Alexandra Crewe Alexandra Football Club is an English professional association football club based in the town of Crewe, Cheshire, that competes in League Two, the fourth tier of the English football league system. Nicknamed 'The Railwaymen' because of ...
, where he made his name. At the start of the 1992-93 season,
Craig Hignett Craig Hignett (born 12 January 1970), is an English former professional footballer. He started his career as a striker but later moved into midfield. Playing career Born in Whiston and previously a trainee at Liverpool, Hignett began his se ...
and Tony Naylor were a prolific strike partnership but after Hignett was signed by
Middlesbrough Middlesbrough ( ) is a town on the southern bank of the River Tees in North Yorkshire, England. It is near the North York Moors national park. It is the namesake and main town of its local borough council area. Until the early 1800s, the a ...
, Ward began to feature. He made his Crewe debut in an
EFL Trophy The English Football League Trophy, known for sponsorship purposes as the Papa Johns Trophy after restaurant chain Papa John's Pizza, is an annual English association football knockout competition open to all clubs in EFL League One and EFL Le ...
match against
Wrexham Wrexham ( ; cy, Wrecsam; ) is a city and the administrative centre of Wrexham County Borough in Wales. It is located between the Welsh mountains and the lower Dee Valley, near the border with Cheshire in England. Historically in the count ...
at
Gresty Road Gresty Road or the Alexandra Stadium, currently known as the Mornflake Stadium for sponsorship reasons, is a football stadium in Crewe, Cheshire, England. The home ground of Crewe Alexandra, it has an all-seated capacity of 10,153. History Cre ...
on 8 December 1992, and scored his first Crewe goal in a 1-1 draw against
Rochdale Rochdale ( ) is a large town in Greater Manchester, England, at the foothills of the South Pennines in the dale on the River Roch, northwest of Oldham and northeast of Manchester. It is the administrative centre of the Metropolitan Borough ...
on 12 March 1993, then adding five more before the season finished. In the following injury-affected season, he scored 13 goals in 24 appearances, including the final-day winner at Chester City that earned Crewe promotion from the third tier. He started the 1994-1995 season with three goals in Crewe's first five fixtures, added four more in four appearances in October, then scored in six consecutive games for Crewe, including two hat-tricks (against Gresley Rovers in the FA Cup, and Chester City in the EFL Trophy). Ward was then signed by
Norwich City Norwich City Football Club (also known as The Canaries or The Yellows) is an English professional football club based in Norwich, Norfolk. The club competes in the EFL Championship following their relegation from the Premier League in the 20 ...
for £350,000 in December 1994. On his Canaries debut, he scored two first-half goals against
Chelsea Chelsea or Chelsey may refer to: Places Australia * Chelsea, Victoria Canada * Chelsea, Nova Scotia * Chelsea, Quebec United Kingdom * Chelsea, London, an area of London, bounded to the south by the River Thames ** Chelsea (UK Parliament consti ...
, then made it three goals in two games, scoring at
Crystal Palace Crystal Palace may refer to: Places Canada * Crystal Palace Complex (Dieppe), a former amusement park now a shopping complex in Dieppe, New Brunswick * Crystal Palace Barracks, London, Ontario * Crystal Palace (Montreal), an exhibition building ...
. He scored eight times in 25 appearances in total before the season finished; he then added another 10 league and three League Cup goals before a move to
Derby County Derby County Football Club () is a professional association football club based in Derby, Derbyshire, England. In 2022, it was announced that DCFC was acquired by Clowes Developments (UK) Ltd, a Derbyshire-based property group. Founded in 1884 ...
in March 1996. Ward contributed to Derby's 1996-97
Premier League The Premier League (legal name: The Football Association Premier League Limited) is the highest level of the men's English football league system. Contested by 20 clubs, it operates on a system of promotion and relegation with the English Foo ...
campaign, scoring a late winner against
Chelsea Chelsea or Chelsey may refer to: Places Australia * Chelsea, Victoria Canada * Chelsea, Nova Scotia * Chelsea, Quebec United Kingdom * Chelsea, London, an area of London, bounded to the south by the River Thames ** Chelsea (UK Parliament consti ...
. One of his other goals came as Derby beat
Manchester United Manchester () is a city in Greater Manchester, England. It had a population of 552,000 in 2021. It is bordered by the Cheshire Plain to the south, the Pennines to the north and east, and the neighbouring city of City of Salford, Salford to ...
3–2 at
Old Trafford Old Trafford () is a football stadium in Old Trafford, Greater Manchester, England, and the home of Manchester United. With a capacity of 74,310 it is the largest club football stadium (and second-largest football stadium overall after Wemb ...
. Barnsley signed Ward from Derby County in September 1997, shortly after their promotion to the Premier League. Throughout their debut season in the
Premier League The Premier League (legal name: The Football Association Premier League Limited) is the highest level of the men's English football league system. Contested by 20 clubs, it operates on a system of promotion and relegation with the English Foo ...
he scored some important goals, including the only goals in 1–0 victories against
Liverpool Liverpool is a city and metropolitan borough in Merseyside, England. With a population of in 2019, it is the 10th largest English district by population and its metropolitan area is the fifth largest in the United Kingdom, with a popul ...
and
Aston Villa Aston Villa Football Club is a professional football club based in Aston, Birmingham, England. The club competes in the , the top tier of the English football league system. Founded in 1874, they have played at their home ground, Villa Park ...
at
Anfield Anfield is a football stadium in Anfield, Liverpool, Merseyside, England, which has a seating capacity of 53,394, making it the seventh largest football stadium in England. It has been the home of Liverpool F.C. since their formation in 1892. ...
and
Villa Park Villa Park is a football stadium in Aston, Birmingham, England, with a seating capacity of 42,682. It has been the home of Premier League side Aston Villa since 1897. The ground is less than a mile from both Witton and Aston railway stations ...
, respectively. In November 1998, whilst still playing for Barnsley in a match at Sunderland, Ward scored, missed a penalty and got sent off in the space of five minutes, with all incidents also involving Sunderland defender
Darren Williams Darren Williams (born 28 April 1977 in Middlesbrough) is an English football player and manager. Williams began his career at York City, but made his name at Sunderland, for whom he signed in 1996. He then moved to Cardiff City in 2004, the ...
. After spells at
Blackburn Rovers Blackburn Rovers Football Club is a professional football club, based in Blackburn, Lancashire, England, which competes in the , the second tier of the English football league system. They have played home matches at Ewood Park since 1890. T ...
,
Bradford City Bradford City Association Football Club is an English professional football club in Bradford, West Yorkshire. The team competes in League Two, the fourth tier of the English football league system and are currently managed by Mark Hughes. Th ...
and
Sheffield United Sheffield United Football Club is a professional football club in Sheffield, South Yorkshire, England, which compete in the . They are nicknamed "the Blades" due to Sheffield's history of cutlery production. The team have played home games at ...
, Ward retired in the summer of 2005.


Personal life

Ward and his wife run a number of businesses, including, acommercial property business, operating ''Abafields'', a nursing home in
Bolton Bolton (, locally ) is a large town in Greater Manchester in North West England, formerly a part of Lancashire. A former mill town, Bolton has been a production centre for textiles since Flemish people, Flemish weavers settled in the area i ...
bought for development but now operating under a manager. He also manages a £15million luxury property development company Bilton Ward Developments. Formed in 2002 the company specialises in the building and renovation of luxury homes, many for footballers including Kevin Campbell and
Wayne Rooney Wayne Mark Rooney (born 24 October 1985) is an English professional football manager and former player, who is the manager of Major League Soccer club D.C. United in the United States. He spent much of his playing career as a forward while als ...
.Latest news, breaking news, current news, UK news, world news, celebrity news, politics news – Telegraph
/ref> Interior design is often done by former ''
Changing Rooms ''Changing Rooms'' is a do-it-yourself home improvement show broadcast in the United Kingdom on the BBC between 1996 and 2004. The series was revived on Channel 4 in 2021. The show was one of a number of home improvement and lifestyle shows p ...
'' designer Laura McCree. In March 2011, Ward was linked with a possible move to buy Wrexham.


References


External links


Career information at ex-canaries.co.uk
*
Bilton Ward Developments
{{DEFAULTSORT:Ward, Ashley 1970 births Living people English footballers Cheadle Town F.C. players Manchester City F.C. players Wrexham A.F.C. players Leicester City F.C. players Blackpool F.C. players Crewe Alexandra F.C. players Norwich City F.C. players Derby County F.C. players Barnsley F.C. players Blackburn Rovers F.C. players Bradford City A.F.C. players Sheffield United F.C. players Premier League players People from Middleton, Greater Manchester People educated at William Hulme's Grammar School Association football forwards