''Arthur Godfrey's Talent Scouts'' (also known as ''Talent Scouts'') was an American radio and television variety show which ran on
CBS
CBS Broadcasting Inc., commonly shortened to CBS, the abbreviation of its former legal name Columbia Broadcasting System, is an American commercial broadcast television and radio network serving as the flagship property of the CBS Entertainm ...
from 1946 until 1958. Sponsored by
Lipton Tea
Lipton is a British brand of tea, owned by Ekaterra. Lipton was also a supermarket chain in the United Kingdom, later sold to Argyll Foods, after which the company sold only tea. The company is named after its founder, Sir Thomas Lipton, wh ...
, it starred
Arthur Godfrey
Arthur Morton Godfrey (August 31, 1903 – March 16, 1983) was an American radio and television broadcaster and entertainer who was sometimes introduced by his nickname The Old Redhead. At the peak of his success, in the early-to-mid 1950s, Godf ...
, who was also hosting ''
Arthur Godfrey and His Friends'' at the same time.
Overview
The concept for the show was that Godfrey had several "talent scouts" who brought their discoveries onto the program to showcase their talents. The winner of each show was determined by a
meter that judged the audience's applause. The radio series began July 2, 1946, and was heard on CBS Tuesday evenings at 9pm. The winner on October 1, 1946, was pianist
José Melis
José Melis Guiu (February 27, 1920 – April 7, 2005) was a Cuban-American bandleader and television personality.
Biography
Melis was born in Havana, Cuba. He studied at the Havana Conservatory of Music and a Cuban government scholarship enabled ...
, who later became a familiar late night television personality as the orchestra leader on
Jack Paar
Jack Harold Paar (May 1, 1918 – January 27, 2004) was an American talk show host, author, radio and television comedian, and film actor. He was the second host of ''The Tonight Show'' from 1957 to 1962. ''Time'' magazine's obituary of Paar repo ...
's ''
Tonight
Tonight may refer to:
Television
* ''Tonight'' (1957 TV programme), a 1957–1965 British current events television programme hosted by Cliff Michelmore that was broadcast on BBC
* ''Tonight'' (1975 TV programme), a 1975–1979 British current ...
'' show.
In the summer of 1947, ''Arthur Godfrey's Talent Scouts'' moved to Fridays at 9:30 p.m. After August 1947 it aired on Mondays at 8:30 p.m. The radio show continued until October 1, 1956. With Archie Bleyer leading the orchestra, the show's announcer was George Bryan. The show's opening (to the tune of "Four and Twenty Blackbirds") featured Peggy Marshall and the Holidays singing:
:Here comes Arthur Godfrey
:Your talent scout emcee
:Brought to you by Lipton
:Brisk Lipton Tea
:You know it's Lipton Tea
:If it's B-R-I-S-K
:You know it's Arthur Godfrey
:When you hear them play ...
At that point, the music would segue into trombonist
Lou McGarity
Robert Louis McGarity (July 22, 1917 – August 28, 1971) was an American jazz trombonist who was a member of the Benny Goodman big band during the late 1930s and early 1940s. After serving in the military, he was a studio musician in New York Ci ...
and the orchestra playing Godfrey's familiar theme song, "Seems Like Old Times", sometimes with Godfrey singing or humming along.
Contestants on the show included
Pat Boone
Patrick Charles Eugene Boone (born June 1, 1934) is an American singer and actor. He was a successful pop singer in the United States during the 1950s and early 1960s. He sold more than 45 million records, had 38 Top 40 hits, and appeared in mo ...
,
The Chordettes
The Chordettes were an American female vocal quartet, specializing in traditional pop music. They are best known for their 1950s hit songs " Mr. Sandman" and "Lollipop".
Career
The group organized in Sheboygan, Wisconsin, in 1946. The origin ...
,
The McGuire Sisters
The McGuire Sisters were a singing trio in American popular music. The group was composed of three sisters:
* Ruby Christine McGuire (July 30, 1926 – December 28, 2018)
* Dorothy "Dottie" McGuire (February 13, 1928 – September 7, 2012)
* Ph ...
and
Carmel Quinn
Carmel Quinn (31 July 1925 – 6 March 2021) was an Irish-American entertainer who appeared on Broadway, television and radio after immigrating to the United States in 1954.
Biography
Quinn was born in July 1925 and educated in Dublin. Her fath ...
, all of whom went on to perform on ''Arthur Godfrey and His Friends''. Other contestants included
Tony Bennett
Anthony Dominick Benedetto (born August 3, 1926), known professionally as Tony Bennett, is an American retired singer of traditional pop standards, big band, show tunes, and jazz. Bennett is also a painter, having created works under his birth ...
,
The Blackwood Brothers
The Blackwood Brothers are an American southern gospel quartet. Pioneers of the Christian music industry, they are 8-time Grammy Award winners in addition to winning 7 Gospel Music Association Dove Awards. They are also members of the Memphis M ...
,
Lenny Bruce
Leonard Alfred Schneider (October 13, 1925 – August 3, 1966), known professionally as Lenny Bruce, was an American stand-up comedian, social critic, and satirist. He was renowned for his open, free-wheeling, and critical style of comedy which ...
,
Roy Clark
Roy Linwood Clark (April 15, 1933 – November 15, 2018) was an American singer and musician. He is best known for having hosted ''Hee Haw'', a nationally televised country variety show, from 1969 to 1997. Clark was an important and influen ...
,
Rosemary Clooney
Rosemary Clooney (May 23, 1928 – June 29, 2002) was an American singer and actress. She came to prominence in the early 1950s with the song "Come On-a My House", which was followed by other pop numbers such as " Botch-a-Me", " Mambo Italiano", ...
,
Ken Berry
Kenneth Ronald Berry (November 3, 1933 – December 1, 2018) was an American actor, dancer, and singer. Berry starred on the television series ''F Troop'', ''The Andy Griffith Show'', ''Mayberry R.F.D.'' and ''Mama's Family''. He also appea ...
,
Florian ZaBach,
Wally Cox
Wallace Maynard Cox (December 6, 1924 – February 15, 1973) was an American actor. He began his career as a standup comedian and then became the title character of the popular early U.S. television series ''Mister Peepers'' from 1952 to 19 ...
,
Vic Damone
Vic Damone (born Vito Rocco Farinola; June 12, 1928 – February 11, 2018) was an American traditional pop and big band singer and actor. He was best known for his performances of songs such as the number one hit " You're Breaking My Heart", an ...
,
The Diamonds
The Diamonds are a Canadian vocal quartet that rose to prominence in the 1950s and early 1960s with 16 ''Billboard'' hit records. The original members were Dave Somerville (lead), Ted Kowalski (tenor), Phil Levitt (baritone), and Bill Reed (ba ...
,
Eddie Fisher
Edwin Jack Fisher (August 10, 1928 – September 22, 2010) was an American singer and actor. He was one of the most popular artists during the 1950s, selling millions of records and hosting his own TV show, ''The Eddie Fisher Show''. Actress Eli ...
,
Connie Francis
Concetta Rosa Maria Franconero (born December 12, 1937),
known professionally as Connie Francis, is an American pop singer, actress, and top-charting female vocalist of the late 1950s and early 1960s. Called the “First Lady of Rock & Roll” ...
,
Don Knotts,
Steve Lawrence
Steve Lawrence (born Sidney Liebowitz; July 8, 1935) is an American singer, comedian and actor, best known as a member of a duo with his wife Eydie Gormé, billed as " Steve and Eydie", and for his performance as Maury Sline, the manager and fr ...
,
Al Martino
Al Martino (born Jasper Cini; October 7, 1927 – October 13, 2009) was an American singer and actor. He had his greatest success as a singer between the early 1950s and mid-1970s, being described as "one of the great Italian American pop croone ...
,
Barbara McNair
Barbara Jean McNair
(March 4, 1934 – February 4, 2007) was an American singer and theater, television, and film actress. McNair's career spanned over five decades in television, film, and stage. McNair's professional career began in music dur ...
,
Marian McPartland
Margaret Marian McPartland OBE ( Turner;Hasson, Claire"Marian McPartland: Jazz Pianist: An Overview of a Career" PhD Thesis. Retrieved 12 August 2008. 20 March 1918 – 20 August 2013), was an English–American jazz pianist, composer, and wri ...
,
Johnny Nash
John Lester Nash Jr. (August 19, 1940October 6, 2020) was an American singer-songwriter, best known in the United States for his 1972 hit " I Can See Clearly Now". Primarily a reggae and pop singer, he was one of the first non-Jamaican artists ...
,
Leslie Uggams
Leslie Marian Uggams (born May 25, 1943) is an American actress and singer. Beginning her career as a child in the early 1950s, Uggams is recognized for portraying Kizzy Reynolds in the television miniseries ''Roots'' (1977), earning Golden Glob ...
, Lorraine Donahue (who later appeared on ''
The Voice of Firestone
''The Voice of Firestone'' was a radio and television program of classical music. The show featured leading singers in selections from opera and operetta. Originally titled ''The Firestone Hour'', it was first broadcast on the NBC Radio network ...
''),
Joe Negri,
Roger Williams (pianist)
Roger Williams (born Louis Jacob Weertz; October 1, 1924 – October 8, 2011) was an American popular music pianist. Described by the ''Los Angeles Times'' as "one of the most popular instrumentalists of the mid-20th century", and "the rare inst ...
, and
Jonathan Winters
Jonathan Harshman Winters III (November 11, 1925 – April 11, 2013) was an American comedian, actor, author, television host, and artist. Beginning in 1960, Winters recorded many classic comedy albums for the Verve Records label. He also h ...
. Swedish singer
Kjerstin Dellert
Kjerstin Dellert (4 November 1925 – 5 March 2018) was a Swedish opera singer and theater manager.
Life Early life
Born in Stockholm, Dellert made her opera debut at Stora teatern (the old Gothenburg Opera stage) in Gothenburg in the 1950s.
...
won a contest in 1948 with ''
Someone to Watch Over Me'', beginning her career as a vocalist there.
Patsy Cline
Patsy is a given name often used as a diminutive of the feminine given name Patricia or sometimes the masculine name Patrick, or occasionally other names containing the syllable "Pat" (such as Cleopatra, Patience, Patrice, or Patricia). Among I ...
first gained national attention with a winning performance of ''
Walkin' After Midnight
"Walkin' After Midnight" is a song written by Alan Block and Don Hecht and recorded by American country music artist Patsy Cline. The song was originally given to pop singer Kay Starr; however, her label rejected it. The song was left unused until ...
'' on the January 21, 1957, broadcast. Among those who auditioned but were not chosen to appear on the broadcast were
Buddy Holly
Charles Hardin Holley (September 7, 1936 – February 3, 1959), known as Buddy Holly, was an American singer and songwriter who was a central and pioneering figure of mid-1950s rock and roll. He was born to a musical family in Lubbock, Texas ...
,
The Four Freshmen
The Four Freshmen is an American male vocal quartet that blends open-harmonic jazz arrangements with the big band vocal group sounds of The Modernaires, The Pied Pipers, and The Mel-Tones, founded in the barbershop tradition. The singers accom ...
, and
Elvis Presley
Elvis Aaron Presley (January 8, 1935 – August 16, 1977), or simply Elvis, was an American singer and actor. Dubbed the "Honorific nicknames in popular music, King of Rock and Roll", he is regarded as Cultural impact of Elvis Presley, one ...
.
Television
On television, ''Arthur Godfrey's Talent Scouts'' premiered December 6, 1948. According to the
Nielsen ratings
Nielsen Media Research (NMR) is an American firm that measures media audiences, including television, radio, theatre, films (via the AMC Theatres MAP program), and newspapers. Headquartered in New York City, it is best known for the Nielsen rat ...
, it was the highest rated television show for the 1951–1952 season. It remained a highly popular show through the decade. The show took a great drop in ratings after orchestra bandleader Archie Bleyer left in the 1954–1955 season, but rebounded as the scouts continued to discover more talent. However, by the fall of 1957, television audiences began to prefer westerns and adventure shows to quiz programs and Godfrey's ratings dropped out of the top 30 Nielsen Chart. The show aired its final episode on January 1, 1958.
On December 24, 1956, the show became the first entertainment program to be
videotape
Videotape is magnetic tape used for storing video and usually sound in addition. Information stored can be in the form of either an analog or digital signal. Videotape is used in both video tape recorders (VTRs) and, more commonly, videocassett ...
d for broadcast, as the then-new technology was used for a time-delayed rebroadcast in the
Pacific Time Zone
The Pacific Time Zone (PT) is a time zone encompassing parts of western Canada, the western United States, and western Mexico. Places in this zone observe standard time by subtracting eight hours from Coordinated Universal Time ( UTC−08:00) ...
. An
Ampex
Ampex is an American electronics company founded in 1944 by Alexander M. Poniatoff as a spin-off of Dalmo-Victor. The name AMPEX is a portmanteau, created by its founder, which stands for Alexander M. Poniatoff Excellence.AbramsoThe History ...
quadruplex videotape
2-inch quadruplex videotape (also called 2″ quad video tape or quadraplex) was the first practical and commercially successful analog recording video tape format. It was developed and released for the broadcast television industry in 1956 by A ...
machine recorded the initial live broadcast to the Eastern part of the country, which was replayed three hours later.
[Val Adams, "C.B.S. Shows Off Tape-Recorded TV", ''The New York Times'', December 21, 1956, p. 43.] As with his radio programs, CBS allowed Godfrey to periodically host the show remotely from his Virginia farm while the rest of the cast and guests performed in New York.
Broadcast history
''Arthur Godfrey's Talent Scouts'' aired Monday at 8:30-9:00 PM on CBS its entire run.
Ratings
*1950–1951:#
*1951–1952:#
*1952–1953:#
*1953–1954:#
*1954–1955:#1
*1955–1956:#1
*1956–1957:#1
References
Sources
Dunning, John. ''On the Air: The Encyclopedia of Old-Time Radio''. New York: Oxford University Press, 1998.
Listen to
Internet Archive: Arthur Godfrey
External links
*
{{TopUSTVShows
1948 American television series debuts
1958 American television series endings
1940s American radio programs
1940s American variety television series
1950s American variety television series
American variety radio programs
American live television series
Black-and-white American television shows
CBS original programming
English-language television shows
Nielsen ratings winners
Television series based on radio series
CBS Radio programs