Apple Vision Pro
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Apple Vision Pro is an upcoming mixed-reality headset developed by
Apple Inc Apple Inc. is an American multinational technology company headquartered in Cupertino, California, United States. Apple is the largest technology company by revenue (totaling in 2021) and, as of June 2022, is the world's biggest company ...
. It was announced on June 5, 2023, at Apple's
Worldwide Developers Conference The Worldwide Developers Conference (WWDC) is an information technology conference held annually by Apple Inc. The conference is usually held at Apple Park in California. The event is usually used to showcase new software and technologies in t ...
, with availability scheduled for early 2024 in the
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and later that year internationally. It is Apple's first product in another major category since the
Apple Watch Apple Watch is a line of smartwatches produced by Apple Inc. It incorporates fitness tracking, health-oriented capabilities, and wireless telecommunication, and integrates with iOS and other Apple products and services. The Apple Watch was rel ...
in 2015. Apple advertises the Vision Pro as a " spatial computer", where digital media is integrated with the real world and physical inputs, such as motion gestures,
eye tracking Eye tracking is the process of measuring either the point of gaze (where one is looking) or the motion of an eye relative to the head. An eye tracker is a device for measuring eye positions and eye movement. Eye trackers are used in research ...
, and voice input, can be used to interact with the system. Primarily intended as a standalone device booting visionOS, a derivative of
iOS iOS (formerly iPhone OS) is a mobile operating system created and developed by Apple Inc. exclusively for its hardware. It is the operating system that powers many of the company's mobile devices, including the iPhone; the term also includes ...
designed to run its own
extended reality Extended reality is a wiktionary:catch-all, catch-all to refer to augmented reality (AR) and virtual reality (VR). Sometimes the abbreviation “XR” is used to refer to both. The technology is intended to combine or mirror the physical world with ...
apps, it can also be wirelessly connected to a Mac.


History


Development

In May 2015, Apple acquired the German
augmented reality Augmented reality (AR) is an interactive experience that combines the real world and computer-generated content. The content can span multiple sensory modalities, including visual, auditory, haptic, somatosensory and olfactory. AR can be de ...
(AR) company
Metaio Metaio GmbH was a privately held augmented reality (AR) company that was acquired by Apple Inc. in May of 2015. Headquartered in Munich, Germany, with subsidiaries in San Francisco, California, New York City, New York and Dallas, Texas, Metaio ...
, originally spun off from
Volkswagen Volkswagen (),English: , . abbreviated as VW (), is a German Automotive industry, motor vehicle manufacturer headquartered in Wolfsburg, Lower Saxony, Germany. Founded in 1937 by the German Labour Front under the Nazi Party and revived into a ...
. rumored to be originally motivated by Project Titan. That year, Apple hired Mike Rockwell from
Dolby Laboratories Dolby Laboratories, Inc. (often shortened to Dolby Labs and known simply as Dolby) is an American company specializing in Noise reduction#In audio, audio noise reduction, Audio data compression, audio encoding/compression, spatial audio, and ...
. Rockwell formed a team that included Metaio Peter Meier and
Apple Watch Apple Watch is a line of smartwatches produced by Apple Inc. It incorporates fitness tracking, health-oriented capabilities, and wireless telecommunication, and integrates with iOS and other Apple products and services. The Apple Watch was rel ...
manager Fletcher Rothkopf. The team, called the Technology Development Group, developed an AR demo in 2016 but faced opposition from then-chief design officer
Jony Ive Sir Jonathan Paul Ive (born 27 February 1967) is a British industrial and product designer, as well as businessman. Ive was the chief design officer (CDO) of Apple Inc. from 1997 until 2019 (known as senior vice principal of industrial desig ...
and his team. Augmented reality and
virtual reality Virtual reality (VR) is a simulated experience that employs pose tracking and 3D near-eye displays to give the user an immersive feel of a virtual world. Applications of virtual reality include entertainment (particularly video games), educ ...
(VR) expert and former
NASA The National Aeronautics and Space Administration (NASA ) is an independent agency of the US federal government responsible for the civil space program, aeronautics research, and space research. NASA was established in 1958, succeeding t ...
specialist Jeff Norris was hired in April 2017. Rockwell's team helped deliver
ARKit iOS 11 is the iOS version history, eleventh major release of the iOS mobile operating system developed by Apple Inc., being the successor to iOS 10. It was announced at the company's Apple Worldwide Developers Conference, Worldwide Developers C ...
in 2017 with
iOS 11 iOS 11 is the iOS version history, eleventh major release of the iOS mobile operating system developed by Apple Inc., being the successor to iOS 10. It was announced at the company's Apple Worldwide Developers Conference, Worldwide Developers C ...
. Rockwell's team sought to create a headset and worked with Ive's team; the decision to reveal the wearer's eyes through a front-facing eye display went over well with the industrial design team. The headset's development experienced a period of uncertainty with the departure of Ive in 2019. His successor, Evans Hankey, left the company in 2023. Senior engineering manager Geoff Stahl, who reports to Rockwell, led the development of its visionOS
operating system An operating system (OS) is system software that manages computer hardware, software resources, and provides common services for computer programs. Time-sharing operating systems schedule tasks for efficient use of the system and may also in ...
, after previously working on games and graphics technology at Apple. Apple's extended reality headset is meant as a bridge to future lightweight AR glasses, which are not yet technically feasible. In November 2017, Apple acquired Canadian XR company Vrvana for $30 million. The Vrvana Totem was able to overlay fully opaque, true-color animations on top of the real world rather than the ghost-like projections of other AR headsets, which cannot display the color black. It was able to do this while avoiding the often noticeable lag between the cameras capturing the outside world while simultaneously maintaining a 120-degree field of view at 90 Hz. The Totem also used IR illuminators and infrared cameras to perform spatial and hand tracking. According to leaker Wayne Ma, Apple was originally going to allow macOS software to be dragged from the display to the user's environment, but was scrapped early on due to the limitations of being based on iOS, and noted that the hand-tracking system was not precise enough to game. Workers also discussed collaborations with brands such as Nike for working out with the headset, while others investigated face cushions that were better suited for sweaty, high-intensity workouts, but was scrapped due to the battery pack and the fragile screen. A feature called "co-presence", a projection of a FaceTime user's full body was also scrapped due to unknown reasons.


Unveiling and release

Information about a headset, then rumored to be called the Reality Pro, began surfacing in 2022. In May 2022, Apple executives previewed the device, including CEO
Tim Cook Timothy Donald Cook (born November 1, 1960) is an American business executive who has been the chief executive officer of Apple Inc. since 2011. Cook previously served as the company's chief operating officer under its co-founder Steve Jobs. ...
. The company began recruiting directors to develop content for the headset in June. One such director,
Jon Favreau Jonathan Kolia Favreau (; born October 19, 1966) is an American actor and filmmaker. As an actor, Favreau has appeared in films such as ''Rudy (film), Rudy'' (1993), ''PCU (film), PCU'' (1994), ''Swingers (1996 film), Swingers'' (1996), ''Very ...
, was enlisted to bring the dinosaurs on his
Apple TV+ Apple TV is a digital media player and microconsole developed and marketed by Apple Inc. It is a small network appliance hardware that plays received media data such as video and audio to a television set or external display. Since its secon ...
show ''
Prehistoric Planet ''Prehistoric Planet'' is a British-American nature documentary streaming television series about dinosaurs that premiered on Apple TV+ beginning May 23, 2022. It is produced by the BBC Studios Natural History Unit with Jon Favreau as showrunn ...
'' to life. By April, Apple was attempting to attract developers to make software and services. Apple filed over 5,000 patents for technologies which contributed to the development of Vision Pro. The Apple Vision Pro was announced at the
Worldwide Developers Conference The Worldwide Developers Conference (WWDC) is an information technology conference held annually by Apple Inc. The conference is usually held at Apple Park in California. The event is usually used to showcase new software and technologies in t ...
on June 5, 2023, with availability beginning in early 2024 in the United States at a starting price of and later in 2024 in additional countries, including the United Kingdom, Canada, Japan, India, Brazil, Australia, France, Germany, Spain, Italy and South Korea, at varying starting prices. An estimated million units will be shipped initially. On June 6, Apple acquired the AR headset startup Mira, whose technology is used at
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's ''
Mario Kart is a series of racing games developed and published by Nintendo. Players compete in go-kart races while using various power-up items. It features characters and courses from the ''Mario'' series as well as other gaming franchises such as ''T ...
'' ride. The company has a contract with the
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and
Navy A navy, naval force, or maritime force is the branch of a nation's armed forces principally designated for naval warfare, naval and amphibious warfare; namely, lake-borne, riverine, littoral zone, littoral, or ocean-borne combat operations and ...
. Eleven of the company's employees were onboarded.


Specifications


Hardware

Apple Vision Pro has a
laminated glass Laminated glass (LG) is a type of safety glass that holds together when shattered. In the event of breaking, it is held in place by a thin polymer interlayer, typically of polyvinyl butyral (PVB), ethylene-vinyl acetate (EVA), lonoplast polymer ...
display front, an aluminum frame covered by a flexible cushion, and an adjustable headband. The frame contains five sensors, six microphones and 12 cameras. Two micro-
OLED An organic light-emitting diode (OLED or organic LED), also known as organic electroluminescent (organic EL) diode, is a light-emitting diode (LED) in which the emissive electroluminescent layer is a film of organic compound that emits light i ...
displays with a total of 23
megapixels In digital imaging, a pixel (abbreviated px), pel, or picture element is the smallest addressable element in a raster image, or the smallest point in an all points addressable display device. In most digital display devices, pixels are the smal ...
usually running at 90
FPS FPS may refer to: Arts and entertainment * "F.P.S." (''Law & Order: Criminal Intent''), an episode of the TV show ''Law & Order: Criminal Intent'' * '' fps magazine'', a defunct magazine about animation * ''The Fabulous Picture Show'', a televi ...
from a maximum of 96, each with a size of a postage stamp, will be seen by the user through the lens. The eyes are tracked by a system of LEDs and infrared cameras, which form the basis of the device's
iris scanner Iris recognition is an automated method of biometric identification that uses mathematical pattern-recognition techniques on video images of one or both of the irises of an individual's eyes, whose complex patterns are unique, stable, and can b ...
named Optic ID (used for authentication, like the iPhone's
Face ID Face ID is a facial recognition system designed and developed by Apple Inc. for the iPhone and iPad Pro. The system allows biometric authentication for unlocking a device, making payments, accessing sensitive data, providing detailed facial expr ...
). Custom optical inserts are supported for users with prescription glasses; these lenses will attach magnetically to the main lens and are developed in partnership with
Carl Zeiss AG Carl Zeiss AG (), branded as ZEISS, is a German manufacturer of optical systems and optoelectronics, founded in Jena, Germany in 1846 by optician Carl Zeiss. Together with Ernst Abbe (joined 1866) and Otto Schott (joined 1884) he laid the f ...
. The device's speaker is inside the headband and is placed directly over the user's ears. It can also virtualize
surround sound Surround sound is a technique for enriching the fidelity and depth of sound reproduction by using multiple audio channels from speakers that surround the listener ( surround channels). Its first application was in movie theaters. Prior to sur ...
. The Vision Pro uses the
Apple M2 The Apple M2 is an ARM-based system on a chip (SoC) designed by Apple Inc. as a central processing unit (CPU) and graphics processing unit (GPU) for its Mac notebooks and the iPad Pro tablet. It is the second generation of ARM architecture in ...
system on a chip. It is accompanied by a co-processor known as Apple R1, which is used for real-time sensor input processing. The device can be powered by an external power supply, a port on a Mac, or a battery pack rated for two hours of use. The user's face is scanned by the headset during setup to generate a ''persona''—a realistic
avatar Avatar (, ; ), is a concept within Hinduism that in Sanskrit literally means "descent". It signifies the material appearance or incarnation of a powerful deity, goddess or spirit on Earth. The relative verb to "alight, to make one's appearanc ...
used by OS features. During a public demo at
Worldwide Developers Conference The Worldwide Developers Conference (WWDC) is an information technology conference held annually by Apple Inc. The conference is usually held at Apple Park in California. The event is usually used to showcase new software and technologies in t ...
(WWDC), hands-on participants faces were scanned by an iPhone with TrueDepth camera for fitting purposes, and ears were scanned to optimize the speakers, with Apple stating this process can be done with the user's own iPhone or at an
Apple Store The Apple Store is a chain of Retail, retail stores owned and operated by Apple Inc. The stores sell various Apple products, including Macintosh, Mac personal computers, iPhone smartphones, iPad tablet computers, Apple Watch smartwatches, Apple ...
as part of the purchase process. A "digital crown" dial on the headset is used to control the amount of virtual background occupying the user's field of view, ranging from a mixed-reality view where apps and media appear to float in the user's real-world surroundings, to completely hiding the user's surroundings. The Vision Pro has an outward-facing display called EyeSight, which displays the eyes of the user's CGI persona. Its eyes appear dimmed when in AR and obscured when in full immersion to indicate the user's environmental awareness. When someone else approaches or speaks, even if the user is fully immersed, EyeSight shows their persona's virtual eyes normally and makes the other person visible.


Software

Apple Vision Pro runs visionOS (internally called xrOS during its development), which is derived primarily from
iOS iOS (formerly iPhone OS) is a mobile operating system created and developed by Apple Inc. exclusively for its hardware. It is the operating system that powers many of the company's mobile devices, including the iPhone; the term also includes ...
core frameworks (including
UIKit Cocoa Touch is the application development environment for building software programs to run on iOS for the iPhone and iPod Touch, iPadOS for the iPad, watchOS for the Apple Watch, and tvOS for the Apple TV, from Apple Inc. Cocoa Touch provid ...
, SwiftUI, and
ARKit iOS 11 is the iOS version history, eleventh major release of the iOS mobile operating system developed by Apple Inc., being the successor to iOS 10. It was announced at the company's Apple Worldwide Developers Conference, Worldwide Developers C ...
), and XR-specific frameworks for
foveated rendering Foveated rendering is a rendering technique which uses an eye tracker integrated with a virtual reality headset to reduce the rendering workload by greatly reducing the image quality in the peripheral vision (outside of the zone gazed by the fovea ...
and real-time interaction. The operating system uses a 3D user interface navigated via
finger tracking In the field of gesture recognition and image processing, finger tracking is a high-resolution technique developed in 1969 that is employed to know the consecutive position of the fingers of the user and hence represent objects in 3D. In additio ...
,
eye tracking Eye tracking is the process of measuring either the point of gaze (where one is looking) or the motion of an eye relative to the head. An eye tracker is a device for measuring eye positions and eye movement. Eye trackers are used in research ...
, and
speech recognition Speech recognition is an interdisciplinary subfield of computer science and computational linguistics that develops methodologies and technologies that enable the recognition and translation of spoken language into text by computers with the m ...
. For example, the user can click an element by looking at it and pinching two fingers together, move the element by moving their pinched fingers, and scroll by flicking their wrist. Apps are displayed in floating
windows Windows is a group of several proprietary graphical operating system families developed and marketed by Microsoft. Each family caters to a certain sector of the computing industry. For example, Windows NT for consumers, Windows Server for serv ...
that can be arranged in 3D space. visionOS supports a virtual keyboard for text input, the
Siri Siri ( ) is a virtual assistant that is part of Apple Inc.'s iOS, iPadOS, watchOS, macOS, tvOS, and audioOS operating systems. It uses voice queries, gesture based control, focus-tracking and a natural-language user interface to answer questio ...
virtual assistant, and external
Bluetooth Bluetooth is a short-range wireless technology standard that is used for exchanging data between fixed and mobile devices over short distances and building personal area networks (PANs). In the most widely used mode, transmission power is limi ...
peripherals including Magic Keyboard,
Magic Trackpad Apple Inc. has designed and manufactured several models of mice, trackpads and other pointing devices, primarily for use with Macintosh computers. Over the years, Apple has maintained a distinct form and function with its mice that reflect the ...
, and
gamepad A gamepad is a type of video game controller held in two hands, where the fingers (especially thumbs) are used to provide input. They are typically the main input device for video game consoles. Features Gamepads generally feature a set of ...
s. Calls can be presented via windows of participants's personas.
The Walt Disney Company The Walt Disney Company, commonly known as Disney (), is an American multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios complex in Burbank, California. Disney was originally founded on October ...
announced plans to develop apps for visionOS, including a
Disney+ The Walt Disney Company, commonly known as Disney (), is an American multinational mass media and entertainment Entertainment is a form of activity that holds the attention and interest of an audience or gives pleasure and deligh ...
app incorporating mixed-reality experiences. Over 100
Apple Arcade Apple Arcade is a video game subscription service offered by Apple Inc. It is available through a dedicated tab of the App Store on devices running iOS 13, tvOS 13, iPadOS 13, and macOS Catalina or later. The service launched on September 19 ...
games will be compatible with visionOS at launch. The company is working with
Unity Technologies Unity Software Inc. (doing business as Unity Technologies) is a video game software development company based in San Francisco. It was founded in Denmark in 2004 as Over the Edge Entertainment (OTEE) and changed its name in 2007. Unity Technolo ...
to support the
Unity engine Unity is a cross-platform game engine developed by Unity Technologies, first announced and released in June 2005 at Apple Worldwide Developers Conference as a Mac OS X game engine. The engine has since been gradually extended to support a varie ...
on visionOS.
WebXR WebXR Device API is a Web application programming interface (API) that describes support for accessing augmented reality and virtual reality devices, such as the HTC Vive, Oculus Rift, Oculus Quest, Google Cardboard, HoloLens, Magic Leap or O ...
will be supported in
Safari A safari (; ) is an overland journey to observe wild animals, especially in eastern or southern Africa. The so-called "Big Five" game animals of Africa – lion, leopard, rhinoceros, elephant, and Cape buffalo – particularly form an importa ...
for visionOS. visionOS will be backwards compatible with existing iOS/
iPadOS iPadOS is a mobile operating system developed by Apple Inc. for its iPad line of tablet computers. It is a rebranded variant of iOS, the operating system used by Apple's iPhones, renamed to reflect the diverging features of the two product l ...
apps, which will be rendered in windows within the user environment.


Reception


Pre-release and unveiling

Samuel Axon of ''
Ars Technica ''Ars Technica'' is a website covering news and opinions in technology, science, politics, and society, created by Ken Fisher and Jon Stokes in 1998. It publishes news, reviews, and guides on issues such as computer hardware and software, sci ...
'' felt that the Vision Pro was "truly something I had never seen before", noting the intuitiveness of its user interface in a choreographed demo given by Apple, and praising a dinosaur
tech demo A technology demonstration (or tech demo), also known as demonstrator model, is a prototype, rough example or an otherwise incomplete version of a conceivable product or future system, put together as proof of concept with the primary purpose of s ...
for its immersiveness. Axon felt that its displays were dim but "much better than other headsets I've used on this front, even if it still wasn’t perfect", and that the personas looked "surreal" but conveyed body language better than a more stylized avatar (such as
Animoji The implementation of emojis on different platforms took place across a three-decade period, starting in the 1990s. Today, the exact appearance of emoji is not prescribed but can vary between fonts and platforms, much like different typefaces. ...
or
Horizon Worlds ''Horizon Worlds'' (formerly ''Facebook Horizon'') is a free virtual reality, online video game with an integrated game creation system developed and published by Meta Platforms. On this multi-player virtual platform, players move and interact w ...
). He argued that the Vision Pro was not a
virtual reality Virtual reality (VR) is a simulated experience that employs pose tracking and 3D near-eye displays to give the user an immersive feel of a virtual world. Applications of virtual reality include entertainment (particularly video games), educ ...
(VR) platform, nor a competitor to
Meta Platforms Meta Platforms, Inc., (file no. 3835815) trade name, doing business as Meta and formerly named Facebook, Inc., and TheFacebook, Inc., is an American multinational technology conglomerate based in Menlo Park, California. The company owns Facebo ...
'
Quest A quest is a journey toward a specific mission or a goal. The word serves as a plot device in mythology and fiction: a difficult journey towards a goal, often symbolic or allegorical. Tales of quests figure prominently in the folklore of ever ...
(formerly Oculus) product line, due to its positioning as "primarily an AR device that just happens to have a few VR features", and not as a mass market consumer product. Media outlets observed that Meta had announced the Meta Quest 3 shortly before WWDC, seemingly in anticipation of Apple's announcement. Jay Peters of ''
The Verge ''The Verge'' is an American technology news website operated by Vox Media, publishing news, feature stories, guidebooks, product reviews, consumer electronics news, and podcasts. The website launched on November 1, 2011, and uses Vox Media' ...
'' similarly noted that Apple had deliberately avoided presenting the Vision Pro as a VR platform, such as not referring to the device as a "headset", describing it as an AR device and "spatial computer", and only demonstrating non-VR games displayed in windows and controlled using an external gamepad, rather than fully-immersive experiences such as games and social platforms. He suggested that this positioning "leaves wiggle room for the likely future of this technology that looks nothing like a bulky VR headset: AR glasses." The Vision Pro has been criticized due to its high cost, seen by some as too high to go mainstream; the three priciest components in the Vision Pro are its camera and sensor array, its dual Apple silicon chips, and the twin 4K micro-OLED virtual reality displays. Apple is reportedly working on a cheaper model that is scheduled for release for the end of 2025 as well as a second-generation model with a faster processor. The Vision Pro also faced criticism over its short battery lifespan, appearing distracting to others, and its lack of HDMI input and haptic feedback.


See also

*
HoloLens 2 Microsoft HoloLens 2 is an augmented reality (AR) headset developed and manufactured by Microsoft. It is the successor to the original Microsoft HoloLens. The first variant of the device, The HoloLens 2 enterprise edition, debuted on February 24 ...
*
Meta Quest Pro The Meta Quest Pro is a mixed reality (MR) headset developed by Reality Labs, a division of Meta Platforms (formerly Facebook, Inc.). Unveiled on October 11, 2022, it is a high-end headset designed for mixed reality and virtual reality applica ...
*
Google Glass Google Glass, or simply Glass, is a brand of smart glasses developed and sold by Google. It was developed by X (previously Google X), with the mission of producing an ubiquitous computer. Google Glass displays information to the wearer using ...


References


External links

*
Apple Vision Pro Press Release
{{Augmented Reality and Virtual Reality Apple Inc. hardware Products introduced in 2023 Virtual reality headsets Wearable devices Augmented_reality Virtual_reality Virtual world communities Metaverse Upcoming products 2024 in video gaming