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The GRTC Pulse (often abbreviated as The Pulse) is a
bus rapid transit Bus rapid transit (BRT), also called a busway or transitway, is a bus-based public transport system designed to have much more capacity, reliability and other quality features than a conventional bus system. Typically, a BRT system includes ...
line in
Richmond, Virginia (Thus do we reach the stars) , image_map = , mapsize = 250 px , map_caption = Location within Virginia , pushpin_map = Virginia#USA , pushpin_label = Richmond , pushpin_m ...
, United States. The line runs along Broad Street and Main Street in central Richmond, between
The Shops at Willow Lawn The Shops at Willow Lawn is a shopping center located slightly outside the city limits of Richmond, Virginia in unincorporated Henrico County. It is the first shopping center in the Richmond area. Currently, the center is entirely a strip mall now, ...
and Rockett's Landing. It opened on June 24, 2018, and is the third bus rapid transit service to be constructed in
Virginia Virginia, officially the Commonwealth of Virginia, is a state in the Mid-Atlantic and Southeastern regions of the United States, between the Atlantic Coast and the Appalachian Mountains. The geography and climate of the Commonwealth ar ...
. The Pulse is the first regional rapid transit system to serve Richmond since 1949. The
Institute for Transportation and Development Policy The Institute for Transportation and Development Policy (ITDP) is a non-governmental non-profit organization that focuses on developing bus rapid transit (BRT) systems, promoting biking, walking, and non-motorized transport, and improving priva ...
(ITDP), under its
BRT Standard The BRT Standard is an evaluation tool for bus rapid transit (BRT) corridors around the world, based on international best practices. The Standard establishes a common definition for BRT and identifies BRT best practices, as well as functioning a ...
, has given the Pulse corridor a Bronze ranking.


History

Before the bus rapid transit system, the city was served by conventional buses operated by the
Greater Richmond Transit Company The Greater Richmond Transit Company, known locally as GRTC Transit System, is a local government-owned public service company which operates an urban-suburban bus line based in Richmond, Virginia. In , the system had a ridership of , or about pe ...
. Bus service in the city began on February 1, 1923, and replaced the city's streetcar system when it ceased operations in 1949. From 1888 until 1949, the city was also served by streetcars via the
Richmond Union Passenger Railway The Richmond Union Passenger Railway, in Richmond, Virginia, was the first practical electric Tram, trolley (tram) system, and set the pattern for most subsequent electric trolley systems around the world. It is an Institute of Electrical and E ...
. Original plans for rapid transit in Richmond originated as early as the 1990s, with case studies for light rail and
bus rapid transit Bus rapid transit (BRT), also called a busway or transitway, is a bus-based public transport system designed to have much more capacity, reliability and other quality features than a conventional bus system. Typically, a BRT system includes ...
being studied by the City of Richmond. In 2003, Richmond's Department of Transportation conducted a two-year feasibility study on commuter and light rail in the Greater Richmond Region. The studies found that the lines would be moderately successful, but population in Richmond was not dense enough to demand either said service. Since the studies, other independent groups have begun their own series of studies given Richmond's higher than expected population growth and the region's expected population growth. In 2010, formal studies began to test the feasibility of a bus rapid transit line, rather than light rail line. The decision to pursue
BRT BRT may refer to: Transportation * Block register territory, a method for dispatching trains * British Rail Telecommunications * Brookhaven Rail Terminal * Brooklyn Rapid Transit Company, a former transit holding company in New York City * Broth ...
rather than LRT prompted mostly negative reactions from the community, who primarily preferred light rail over bus rapid transit. The
Greater Richmond Transit Company The Greater Richmond Transit Company, known locally as GRTC Transit System, is a local government-owned public service company which operates an urban-suburban bus line based in Richmond, Virginia. In , the system had a ridership of , or about pe ...
has remained open about upgrade the Pulse's initial line to a light rail line in the foreseeable future, should ridership dictate capacity beyond that a BRT system. Feasibility studies, stakeholder analysis, alternative assessments, and environmental impact studies, research was complete in mid-2014. In late 2014, GRTC unveiled the first set of bus rapid transit plans, which involved several stations stretching from Willow Lawn down to
Rocketts Landing Rockett's Landing (or simply Rocketts) is a new urbanist neighborhood in southeastern Richmond, Virginia on the border of Henrico County, Virginia and the north bank of the James River. It was named after Baldwin Rockett, an 18th-century ship's c ...
. The
Main Street Station Main Street station may refer to: Canada * Main Street station (Toronto), a subway station in Toronto, Ontario, Canada * Main Street–Science World station, a SkyTrain station in Vancouver, British Columbia, Canada United Kingdom * Main Street ...
would serve as the central transportation hub for the Pulse, linking the line with
Amtrak The National Railroad Passenger Corporation, Trade name, doing business as Amtrak () , is the national Passenger train, passenger railroad company of the United States. It operates inter-city rail service in 46 of the 48 contiguous United Stat ...
,
Transdominion Express Transportation in the Commonwealth of Virginia is by land, sea and air. Virginia's extensive network of highways and railroads were developed and built over a period almost 400 years, beginning almost immediately after the founding of Jamestown i ...
,
Megabus Megabus may refer to: *Megabus (Europe), a low-cost coach service with services in Europe owned by ComfortDelGro. *Megabus (North America) Megabus, branded as megabus.com, is an intercity bus service of Coach USA/Coach Canada operating in the eas ...
and Central Virginia Express. On March 17, 2015, GRTC announced that the line would be called the Pulse. The project team is currently working in the Preliminary Engineering Phase which will be completed by July 31, 2015. The team is also working to contract with a Construction Manager at Risk (CMAR) construction firm who will work hand-in-hand with architectural designers to finalize the design of the project. That project delivery method will allow GRTC to begin early construction commitments by June 2016, approximately three to four months prior to design completion. Construction will last until August 2017. Between September 2017 and October 2017, BRT operations will be tested and accepted. Final BRT operations will begin by October 2017. The project has an estimated construction cost of $53 million to provide service from Willow Lawn in the west to Rocketts Landing in the east, including fourteen stations and over three miles of dedicated travel lanes. Half of the final design and construction costs come from the federal TIGER grant ($24.9 million). The other half come in the form of a 50% match funded by both state and local sources. The Virginia Department of Rail and Public Transportation (DRPT) will provide 34% ($16.9 million) with the remaining 16% provided by the City of Richmond ($7.6 million) and Henrico County ($400,000). Operation of the service is estimated to cost $2.7 million per year. Some of the operating cost would be covered by fares and the remainder to be provided annually from yet to be determined local funding sources. In August 2016, construction began on the BRT line with a goal to complete the service by October 2017. The opening was delayed by several months due to difficulty in relocating utility lines at the stations. The Pulse began service on June 24, 2018. The opening ceremony was attended by the
Mayor of Richmond, Virginia The Mayor of the City of Richmond, Virginia is head of the executive branch of Richmond, Virginia's city government. The mayor's office administers all city services, public property, police and fire protection, most public agencies, and enforces ...
,
Levar Stoney Levar Marcus Stoney (born March 20, 1981) is an American politician from the Commonwealth of Virginia and the 80th mayor of Richmond, Virginia. He served as the Secretary of the Commonwealth of Virginia from 2014 through 2016, the youngest member ...
; the Chairperson of the
Henrico County Board of Supervisors The Henrico County Board of Supervisors, is the governing body of Henrico County, Virginia; a county in the Greater Richmond Region. The board has five districts. Members may serve unlimited number of four-year terms, as there are no term limits. ...
,
Frank Thorton Frank or Franks may refer to: People * Frank (given name) * Frank (surname) * Franks (surname) * Franks, a medieval Germanic people * Frank, a term in the Muslim world for all western Europeans, particularly during the Crusades - see Farang Curre ...
; and the
Governor of Virginia The governor of the Commonwealth of Virginia serves as the head of government of Virginia for a four-year term. The incumbent, Glenn Youngkin, was sworn in on January 15, 2022. Oath of office On inauguration day, the Governor-elect takes th ...
,
Ralph Northam Ralph (pronounced ; or ,) is a male given name of English, Scottish and Irish origin, derived from the Old English ''Rædwulf'' and Radulf, cognate with the Old Norse ''Raðulfr'' (''rað'' "counsel" and ''ulfr'' "wolf"). The most common forms ...
. Stoney stated that the $65 million project will generate $1 billion in economic activity over the next 20 years, resulting in a $15 return on investment for every dollar invested.


Route

The Pulse runs along
U.S. Route 250 U.S. Route 250 (US 250) is a route of the United States Numbered Highway System, and is a spur of U.S. Route 50. It currently runs for from Richmond, Virginia to Sandusky, Ohio. It passes through the states of Virginia, West Virginia, and Ohio. ...
(Broad Street) before shifting south to Main Street downtown via 14th Street. The initial Pulse line links suburban Willow Lawn to Rocketts Landing, both in suburban Henrico, with at least a dozen stations within the city limits of Richmond. During the morning peak, midday, and evening peak on weekdays, buses come to each station every 10 minutes, with off-peak evening and weekend service every 15 minutes and late night service every 30 minutes.


List of stations

Throughout the course of the project, several station locations have changed, and names of the stations have changed. As of January 17, 2018 this is the current list of stations planned to open along the route.


Schedule

The official schedule has yet to be finalized by GRTC, but it has been confirmed that Pulse buses will run every 10 minutes during peak hours, and 15 minutes during non-peak hours, which is far more frequent than regular GRTC buses that run every 30–60 minutes.


Connections

GRTC Pulse stations will connect to numerous GRTC bus routes, as well as to the
Richmond Main Street Station Richmond Main Street Station, officially the Main Street Station and Trainshed, is a historic railroad station and office building in Richmond, Virginia. It was built in 1901, and is served by Amtrak. It is also an intermodal station with Richmo ...
, which will allow for direct access to
Amtrak The National Railroad Passenger Corporation, Trade name, doing business as Amtrak () , is the national Passenger train, passenger railroad company of the United States. It operates inter-city rail service in 46 of the 48 contiguous United Stat ...
Northeast Regional The ''Northeast Regional'' is an intercity rail service operated by Amtrak in the Northeastern and Mid-Atlantic United States. In the past it has been known as the ''NortheastDirect'', ''Acela Regional'', or ''Regional''. It is Amtrak's busies ...
train service, and
Megabus Megabus may refer to: *Megabus (Europe), a low-cost coach service with services in Europe owned by ComfortDelGro. *Megabus (North America) Megabus, branded as megabus.com, is an intercity bus service of Coach USA/Coach Canada operating in the eas ...
regional bus service. The Scott's Addition station will offer walking distance and bus connection to the Richmond Greyhound bus terminal. Additionally, the Staples Mill station will have connecting bus shuttle service to the Henrico County Government Center and the Richmond Staples Mill Road railway station, which will allow for direct access to Amtrak's Carolinian,
Northeast Regional The ''Northeast Regional'' is an intercity rail service operated by Amtrak in the Northeastern and Mid-Atlantic United States. In the past it has been known as the ''NortheastDirect'', ''Acela Regional'', or ''Regional''. It is Amtrak's busies ...
, Palmetto,
Silver Meteor The ''Silver Meteor'' is a passenger train operated by Amtrak between New York City and Miami, Florida. Introduced in 1939 as the first diesel-powered streamliner between New York and Florida, it was the flagship train of the Seaboard Air Line ...
and
Silver Star The Silver Star Medal (SSM) is the United States Armed Forces' third-highest military decoration for valor in combat. The Silver Star Medal is awarded primarily to members of the United States Armed Forces for gallantry in action against an e ...
train lines.


Incidents

* On July 10, 2018, a GRTC Pulse bus collided with a pickup truck when it was making a left-hand turn through the dedicated bus lane on West Broad Street, at the intersection of Broad and N Allen Ave. * On January 5, 2019, a GRTC Pulse bus and an SUV collided along Broad Street. Multiple people were injured. * On October 8, 2019, a GRTC Pulse bus struck and killed a woman along Broad Street. The driver was also taken to the hospital. * On May 20, 2020, a driver spun out of control and crashed into a GRTC Pulse bus along East Broad Street. The driver of the car was killed and three passengers on the bus were injured. * In the late overnight hours of May 29 into May 30, 2020, rioters vandalized and set fire to a GRTC Pulse bus in Downtown Richmond following protests and riots over the
murder of George Floyd On , George Floyd, a 46-year-old black man, was murdered in the U.S. city of Minneapolis by Derek Chauvin, a 44-year-old white police officer. Floyd had been arrested on suspicion of using a counterfeit $20 bill. Chauvin knelt on Floyd's n ...
. There were no passengers or a driver on board at the time. The bus was destroyed in the ensuing protests.


References


External links


Map of Proposed Route

GRTC BRT Transit Page
{{USBRT Transportation in Richmond, Virginia Bus rapid transit in Virginia 2018 establishments in Virginia Transport infrastructure completed in 2018