Rantic Four's 2013
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Rantic Four's 2013
Rantic.com (formerly ''SocialVEVO'' and ''Swenzy'') is a social media marketing website that sells fake likes, followers, views and web traffic. Background Rantic.com was registered in 2014 by a group of internet marketers. The group also has used the names ''SocialVEVO'' and ''Swenzy''. During an interview with Vocativ, one of five people claiming to be founders said the online business was created by "Jacob, Jerry, Juice, Alexander and Kamaruzaman". The CEO is listed as Simon Z and consumers are said to include musicians, teens, celebrities, politicians and governments, according to a ''New York Times'' and Forbes report. The website sells "fake account" services for social networking sites such as Twitter, Instagram, YouTube and Facebook, a potential violation of these sites' terms of service. In 2014, an online threat to release nude photos of actor Emma Watson turned out to be a hoax orchestrated by Rantic. Following Watson's launch of a UN gender equality campaign, a ...
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Social Media Marketing
Social media marketing is the use of social media platforms and websites to promote a product or service. Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers. Most social media platforms have built-in data analytics tools, enabling companies to track the progress, success, and engagement of ad campaigns. Companies address a range of stakeholders through social media marketing, including current and potential customers, current and potential employees, journalists, bloggers, and the general public. On a strategic level, social media marketing includes the management of a marketing campaign, governance, setting the scope (e.g. more active or passive use) and the establishment of a firm's desired social media "culture" and "tone." When using social media marketing, firms can allow customers and Internet users to post user-generated content (e.g., online comments, ...
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Facebook
Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, and Chris Hughes, its name comes from the face book directories often given to American university students. Membership was initially limited to Harvard students, gradually expanding to other North American universities and, since 2006, anyone over 13 years old. As of July 2022, Facebook claimed 2.93 billion monthly active users, and ranked third worldwide among the most visited websites as of July 2022. It was the most downloaded mobile app of the 2010s. Facebook can be accessed from devices with Internet connectivity, such as personal computers, tablets and smartphones. After registering, users can create a profile revealing information about themselves. They can post text, photos and multimedia which are shared with any ...
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Social Media Companies
Social organisms, including human(s), live collectively in interacting populations. This interaction is considered social whether they are aware of it or not, and whether the exchange is voluntary or not. Etymology The word "social" derives from the Latin word ''socii'' ("allies"). It is particularly derived from the Italian ''Socii'' states, historical allies of the Roman Republic (although they rebelled against Rome in the Social War of 91–87 BC). Social theorists In the view of Karl MarxMorrison, Ken. ''Marx, Durkheim, Weber. Formations of modern social thought'', human beings are intrinsically, necessarily and by definition social beings who, beyond being "gregarious creatures", cannot survive and meet their needs other than through social co-operation and association. Their social characteristics are therefore to a large extent an objectively given fact, stamped on them from birth and affirmed by socialization processes; and, according to Marx, in producing and reproducin ...
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Ghost Followers
Ghost followers, also referred to as ghosts and ghost accounts or lurkers, are users on social media platforms who remain inactive or do not engage in activity. They register on platforms such as Twitter and Instagram. These users follow active members, but do not partake in liking, commenting, messaging, and posting. These accounts may be created by people or by social bots. Ghost follower scams Many ghost followers are accounts created by scammers who create fictional profiles and use them to target and scam others. Buying followers Commercial services provide the ability tbuy Instagram followers most of which are ghosts. These individuals are paid to follow accounts but are not required to engage with them. This allows those seeking publicity to quickly increase their number of followers and appear to be popular, or " trending". For example, Rantic (formerly "SocialVEVO" and "Swenzy") was able to increase the number of Daily Dot's Twitter followers from 48,000 followers to 1 ...
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Viral Marketing
Viral marketing is a business strategy that uses existing social networks to promote a product mainly on various social media platforms. Its name refers to how consumers spread information about a product with other people, much in the same way that a virus spreads from one person to another. It can be delivered by word of mouth, or enhanced by the network effects of the Internet and mobile networks. The concept is often misused or misunderstood, as people apply it to any successful enough story without taking into account the word "viral". Viral advertising is personal and, while coming from an identified sponsor, it does not mean businesses pay for its distribution. Most of the well-known viral ads circulating online are ads paid by a sponsor company, launched either on their own platform (company web page or social media profile) or on social media websites such as YouTube. Consumers receive the page link from a social media network or copy the entire ad from a website and pass ...
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International Business Times
The ''International Business Times'' is an American online news publication that publishes five national editions in four languages. The publication, sometimes called ''IBTimes'' or ''IBT'', offers news, opinion and editorial commentary on business and commerce. IBT is one of the world's largest online news sources, receiving forty million unique visitors each month. Its 2013 revenues were around $21 million. As of January 2022, IBTimes editions include Australia, India, International, Singapore, U.K. and U.S. ''IBTimes'' was launched in 2005; it is owned by IBT Media, and was founded by Etienne Uzac and Johnathan Davis. Its headquarters are in the Financial District of Lower Manhattan, New York City. History Founder Etienne Uzac, a native of France, came up with the idea for the global business news site while a student at the London School of Economics. He found that the strongest business newspapers had a focus on the United States and Europe and planned to provide broad ...
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The Independent
''The Independent'' is a British online newspaper. It was established in 1986 as a national morning printed paper. Nicknamed the ''Indy'', it began as a broadsheet and changed to tabloid format in 2003. The last printed edition was published on Saturday 26 March 2016, leaving only the online edition. The newspaper was controlled by Tony O'Reilly's Irish Independent News & Media from 1997 until it was sold to the Russian oligarch and former KGB Officer Alexander Lebedev in 2010. In 2017, Sultan Muhammad Abuljadayel bought a 30% stake in it. The daily edition was named National Newspaper of the Year at the 2004 British Press Awards. The website and mobile app had a combined monthly reach of 19,826,000 in 2021. History 1986 to 1990 Launched in 1986, the first issue of ''The Independent'' was published on 7 October in broadsheet format.Dennis Griffiths (ed.) ''The Encyclopedia of the British Press, 1422–1992'', London & Basingstoke: Macmillan, 1992, p. 330 It was produc ...
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4chan
4chan is an anonymous English-language imageboard website. Launched by Christopher "moot" Poole in October 2003, the site hosts boards dedicated to a wide variety of topics, from anime and manga to video games, cooking, weapons, television, music, literature, history, fitness, politics, and sports, among others. Registration is not available and users typically post anonymously. , 4chan receives more than 22 million unique monthly visitors, of which approximately half are from the United States. 4chan was created as an unofficial English-language counterpart to the Japanese imageboard Futaba Channel, also known as 2chan, and its first boards were created for posting images and discussion related to anime. The site has been described as a hub of Internet subculture, its community being influential in the formation and popularization of prominent Internet memes, such as lolcats, Rickrolling, rage comics, wojaks, Pepe the Frog, as well as hacktivist and political movem ...
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United Nations
The United Nations (UN) is an intergovernmental organization whose stated purposes are to maintain international peace and international security, security, develop friendly relations among nations, achieve international cooperation, and be a centre for harmonizing the actions of nations. It is the world's largest and most familiar international organization. The UN is headquarters of the United Nations, headquartered on extraterritoriality, international territory in New York City, and has other main offices in United Nations Office at Geneva, Geneva, United Nations Office at Nairobi, Nairobi, United Nations Office at Vienna, Vienna, and Peace Palace, The Hague (home to the International Court of Justice). The UN was established after World War II with Dumbarton Oaks Conference, the aim of preventing future world wars, succeeding the League of Nations, which was characterized as ineffective. On 25 April 1945, 50 governments met in San Francisco for United Nations Conference ...
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Emma Watson
Emma Charlotte Duerre Watson (born 15 April 1990) is an English actress and activist. Known for her roles in both blockbusters and independent films, as well as for her women's rights work, she has received a selection of accolades, including a Young Artist Award and three MTV Movie Awards. Watson has been ranked among the world's highest-paid actresses by ''Forbes'' and '' Vanity Fair'', and was named one of the 100 most influential people in the world by ''Time'' magazine in 2015. Watson attended the Dragon School and trained in acting at the Oxford branch of Stagecoach Theatre Arts. As a child, she rose to stardom after landing her first professional acting role as Hermione Granger in the ''Harry Potter'' film series, having previously acted only in school plays. Watson also starred in the 2007 television adaptation of the novel ''Ballet Shoes'' and lent her voice to ''The Tale of Despereaux'' (2008). After the final ''Harry Potter'' film, she took on a supporting role ...
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Vice (magazine)
''Vice'' (stylized in all caps) is a Canadian-American magazine focused on lifestyle, arts, culture, and news/politics. Founded in 1994 in Montreal as an alternative punk magazine, the founders later launched the youth media company Vice Media, which consists of divisions including the printed magazine as well as a website, broadcast news unit, a film production company, a record label, and a publishing imprint. As of February 2015, the magazine's editor-in-chief is Ellis Jones. History Founded by Suroosh Alvi, Gavin McInnes, and Shane Smith (the latter two being childhood friends), the magazine was launched in 1994 as the ''Voice of Montreal'' with government funding. The intention of the founders was to provide work and a community service. When the editors later sought to dissolve their commitments with the original publisher, Alix Laurent, they bought him out and changed the name to ''Vice'' in 1996. Richard Szalwinski, a Canadian software millionaire, acquired the magazi ...
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