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Political Consulting
Political consulting is a form of consulting that consists primarily of advising and assisting political campaigns. Although the most important role of political consultants is arguably the development and production of mass media (largely television and direct mail), consultants advise campaigns on many other activities, ranging from opposition research and voter polling, to field strategy and get out the vote efforts. Origins President William McKinley's closest political adviser Mark Hanna is sometimes described as the first political consultant. Whitaker and Baxter established the first true political consulting firm, Campaigns, Inc., which focused exclusively on political campaigns in California in the 1930s - 1950s. However, political consulting blossomed with the increasing use of television advertising for campaign communications in the 1960s. Joseph Napolitan was the first person to describe himself as a political consultant; The New York Times described him ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Consulting
A consultant (from la, consultare "to deliberate") is a professional (also known as ''expert'', ''specialist'', see variations of meaning below) who provides advice and other purposeful activities in an area of specialization. Consulting services generally fall under the domain of professional services, as contingent work. A consultant is employed or involved in giving professional advice to the public or to those practicing the profession. Definition and distinction The Harvard Business School provides a more specific definition of a consultant as someone who advises on "how to modify, proceed in, or streamline a given process within a specialized field". In his book, ''The Consulting Bible'', Alan Weiss defines that "When we onsultantswalk away from a client, the client's conditions should be better than it was before we arrived or we've failed." There is no legal protection given to the job title 'consultant'.Consultancy.ukWhat is a consultant? accessed 29 June 2021 ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The New York Times
''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid digital subscribers. It also is a producer of popular podcasts such as '' The Daily''. Founded in 1851 by Henry Jarvis Raymond and George Jones, it was initially published by Raymond, Jones & Company. The ''Times'' has won 132 Pulitzer Prizes, the most of any newspaper, and has long been regarded as a national " newspaper of record". For print it is ranked 18th in the world by circulation and 3rd in the U.S. The paper is owned by the New York Times Company, which is publicly traded. It has been governed by the Sulzberger family since 1896, through a dual-class share structure after its shares became publicly traded. A. G. Sulzberger, the paper's publisher and the company's chairman, is the fifth generation of the family to head the ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
James Carville
Chester James Carville Jr. (born October 25, 1944) is an American political consultant, author, and occasional actor who has strategized for candidates for public office in the United States and in at least 23 nations abroad. A Democrat, he is an expert pundit in U.S. elections who appears frequently on cable news programs, podcasts, and public speeches. Nicknamed the "Ragin' Cajun", Carville gained national attention for his work as a lead strategist in Bill Clinton's winning 1992 Presidential campaign. Carville also had a principal role crafting strategy for three unsuccessful Democratic Party presidential contenders, including Massachusetts Senator John Kerry in 2004, New York Senator Hillary Clinton in 2008, and Colorado Senator Michael Bennet's campaign for the Democratic Party presidential nomination in 2020. Early life and education Carville was born on October 25, 1944, at a U.S. Army hospital at Georgia's Fort Benning, where his father was stationed during World W ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
American Association Of Political Consultants
The American Association of Political Consultants (AAPC) is the trade group for the political consulting profession in the United States. Founded in 1969, it is the world's largest organization of political consultants, public affairs professionals and communications specialists. Its "multipartisan" membership consists of political consultants, pollsters, media consultants, campaign managers, corporate public affairs officers, professors, lobbyists, fundraisers, congressional staffers, and vendors. The American Association of Political Consultants maintains a "Code of Professional Ethics" for members. Activities The American Association of Political Consultants hosts the annual Pollie Awards and Conference. The Pollie Awards are the most prestigious awards in the field of political campaign and public affairs industry, in which the AAPC recognizes the best in the business of political professionals in hundreds of political campaign and public affairs categories. A new statue w ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Journalist
A journalist is an individual that collects/gathers information in form of text, audio, or pictures, processes them into a news-worthy form, and disseminates it to the public. The act or process mainly done by the journalist is called journalism. Roles Journalists can be broadcast, print, advertising, and public relations personnel, and, depending on the form of journalism, the term ''journalist'' may also include various categories of individuals as per the roles they play in the process. This includes reporters, correspondents, citizen journalists, editors, editorial-writers, columnists, and visual journalists, such as photojournalists (journalists who use the medium of photography). A reporter is a type of journalist who researches, writes and reports on information in order to present using sources. This may entail conducting interviews, information-gathering and/or writing articles. Reporters may split their time between working in a newsroom, or from home, and g ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Party Platform
A political party platform (US English), party program, or party manifesto (preferential term in British & often Commonwealth English) is a formal set of principle goals which are supported by a political party or individual candidate, in order to appeal to the general public, for the ultimate purpose of garnering the general public's support and votes about complicated topics or issues. A component of a political platform is often called a plank – the opinions and viewpoints about an individual topic, as held by a party, person, or organization. The word ''plank'' depicts a component of an overall political platform, as a metaphorical reference to a basic stage made of boards or planks of wood. The metaphor can return to its literal origin when public speaking or debates are actually held upon a physical platform. In the United Kingdom and certain other countries, the party platform is referred to as the party's "manifesto" or political programme. Across the Western w ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Press Release
A press release is an official statement delivered to members of the news media for the purpose of providing information, creating an official statement, or making an announcement directed for public release. Press releases are also considered a primary source, meaning they are original informants for information. A press release is traditionally composed of nine structural elements, including a headline, dateline, introduction, body, and other components. Press releases are typically delivered to news media electronically, ready to use, and often subject to "do not use before" time, known as a news embargo. A special example of a press release is a communiqué (), which is a brief report or statement released by a public agency. A communiqué is typically issued after a high-level meeting of international leaders. Using press release material can benefit media corporations because they help decrease costs and improve the amount of material a media firm can output in a ce ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Marketing
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency (such as the Agricultural Marketing ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Strategy
Strategy (from Greek στρατηγία ''stratēgia'', "art of troop leader; office of general, command, generalship") is a general plan to achieve one or more long-term or overall goals under conditions of uncertainty. In the sense of the " art of the general", which included several subsets of skills including military tactics, siegecraft, logistics etc., the term came into use in the 6th century C.E. in Eastern Roman terminology, and was translated into Western vernacular languages only in the 18th century. From then until the 20th century, the word "strategy" came to denote "a comprehensive way to try to pursue political ends, including the threat or actual use of force, in a dialectic of wills" in a military conflict, in which both adversaries interact. Strategy is important because the resources available to achieve goals are usually limited. Strategy generally involves setting goals and priorities, determining actions to achieve the goals, and mobilizing resources to ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Candidate
A candidate, or nominee, is the prospective recipient of an award or honor, or a person seeking or being considered for some kind of position; for example: * to be elected to an office — in this case a candidate selection procedure occurs. * to receive membership in a group " Nomination" is part of the process of selecting a candidate for either election to an office by a political party,''Judicial and Statutory Definitions of Words and Phrases,'' Volume 1, Edition 2, West Publishing Company, 1914p. 588 or the bestowing of an honor or award. This person is called a "nominee", though nominee often is used interchangeably with "candidate". A presumptive nominee is a person or organization believes that the nomination is inevitable or likely. The act of being a candidate in a race for either a party nomination or for electoral office is called a "candidacy". Presumptive candidate may be used to describe someone who is predicted to be a formal candidate. Etymology ''Candidate' ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Election
An election is a formal group decision-making process by which a population chooses an individual or multiple individuals to hold public office. Elections have been the usual mechanism by which modern representative democracy has operated since the 17th century. Elections may fill offices in the legislature, sometimes in the executive and judiciary, and for regional and local government. This process is also used in many other private and business organisations, from clubs to voluntary associations and corporations. The global use of elections as a tool for selecting representatives in modern representative democracies is in contrast with the practice in the democratic archetype, ancient Athens, where the elections were considered an oligarchic institution and most political offices were filled using sortition, also known as allotment, by which officeholders were chosen by lot. Electoral reform describes the process of introducing fair electoral systems where they ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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