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CastAR
castAR (formerly Technical Illusions) was a Palo Alto-based technology startup company founded in March 2013 by Jeri Ellsworth and Rick Johnson. Its first product was to be the castAR, a pair of augmented reality and virtual reality glasses. castAR was a founding member of the nonprofit Immersive Technology Alliance. History castAR was founded by two former Valve employees; the castAR glasses were born out of work that started inside Valve. While still at Valve, their team had spent over a year working on the project. They obtained legal ownership of their work after their departure. In August 2015, Playground Global funded $15M into castAR to build its product and create augmented-reality experiences. In August 2016, Darrell Rodriguez, former President of LucasArts, joined as the new CEO. In addition, Steve Parkis became President and COO, after leading teams at The Walt Disney Company and Zynga. In September 2016, they opened castAR Salt Lake City, a new development studio ...
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Jeri Ellsworth
Jeri Janet Ellsworth (born August 14, 1974) is an American entrepreneur, computer chip designer and inventor. She gained fame in 2004 for creating a complete Commodore 64 emulator system on a chip housed within a joystick, called Commodore 30-in-1 Direct to TV. It runs 30 video games from the 1980s, and at peak, sold over 70,000 units in a single day via the QVC shopping channel. Ellsworth was hired by Valve Corporation to develop augmented reality hardware, but was terminated in 2013. She co-founded CastAR to continue the work—with permission—but the company shut down on June 26, 2017 without completing development. She started another company, Tilt Five, to create AR hardware based on the same principles. Ellsworth has publicly talked about various homebrew projects, such as how to manufacture semiconductor chips at home. Early life Ellsworth was born in Georgia and grew up in the towns of Dallas, Oregon and Yamhill, Oregon. Her mother died when she was one. Ellswort ...
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Eat Sleep Play
Eat Sleep Play, Inc. was an American video game developer, formed in 2007 by Scott Campbell and David Jaffe, director of the ''Twisted Metal'' series and ''God of War''. Eat Sleep Play entered into an exclusive platform deal with Sony requiring the completion of either three console/handheld games or three years of development time, with plans to release its first original game in 2010. The first game released by Eat Sleep Play was a port of the PSP game '' Twisted Metal: Head On'' that was retitled as ''Twisted Metal Head-On: Extra Twisted Edition'' for PlayStation 2 and was not one of the three game console exclusive deal. Following his work on Sony Computer Entertainment Santa Monica's ''God of War'' (PS2), Scott and Jaffe expressed a desire to focus on smaller-scale, more personal games. They then directed the PlayStation Network game ''Calling All Cars!'' (PS3), developed by Incognito. The company was stationed in Salt Lake City, Utah, USA. The team was largely composed of o ...
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Avalanche Software
Avalanche Software is an American video game developer based in Salt Lake City, Utah and a subsidiary of Warner Bros. Interactive Entertainment. It was founded in October 1995 by four programmers formerly of Sculptured Software, including John Blackburn, who serves as chief executive officer. The studio was acquired by the games arm of The Walt Disney Company in May 2005, and spent the next ten years developing Disney-related titles, including the toys-to-life game ''Disney Infinity'' (2013). In May 2016, due to a declining toys-to-life games market, Disney decided to close the games arm, including Avalanche. Warner Bros. Interactive Entertainment acquired the studio and re-opened it in January 2017. History Avalanche Software was founded by four programmers formerly of Sculptured Software, including John Blackburn. After Sculptured Software had been acquired by Acclaim Entertainment, the four had been in contact with another former Sculptured Software staffer who left the yea ...
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Startup Company
A startup or start-up is a company or project undertaken by an entrepreneur to seek, develop, and validate a scalable business model. While entrepreneurship refers to all new businesses, including self-employment and businesses that never intend to become registered, startups refer to new businesses that intend to grow large beyond the solo founder. At the beginning, startups face high uncertainty and have high rates of failure, but a minority of them do go on to be successful and influential.Erin Griffith (2014)Why startups fail, according to their founders Fortune.com, 25 September 2014; accessed 27 October 2017 Actions Startups typically begin by a founder (solo-founder) or co-founders who have a way to solve a problem. The founder of a startup will begin market validation by problem interview, solution interview, and building a minimum viable product (MVP), i.e. a prototype, to develop and validate their business models. The startup process can take a long period of time (by so ...
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Nonprofit Organization
A nonprofit organization (NPO) or non-profit organisation, also known as a non-business entity, not-for-profit organization, or nonprofit institution, is a legal entity organized and operated for a collective, public or social benefit, in contrast with an entity that operates as a business aiming to generate a Profit (accounting), profit for its owners. A nonprofit is subject to the non-distribution constraint: any revenues that exceed expenses must be committed to the organization's purpose, not taken by private parties. An array of organizations are nonprofit, including some political organizations, schools, business associations, churches, social clubs, and consumer cooperatives. Nonprofit entities may seek approval from governments to be Tax exemption, tax-exempt, and some may also qualify to receive tax-deductible contributions, but an entity may incorporate as a nonprofit entity without securing tax-exempt status. Key aspects of nonprofits are accountability, trustworth ...
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Kickstarter
Kickstarter is an American public benefit corporation based in Brooklyn, New York, that maintains a global crowdfunding platform focused on creativity. The company's stated mission is to "help bring creative projects to life". As of July 2021, Kickstarter has received $6.6 billion in pledges from 21 million backers to fund 222,000 projects, such as films, music, stage shows, comics, journalism, video games, board games, technology, publishing, and food-related projects. People who back Kickstarter projects are offered tangible rewards or experiences in exchange for their pledges. This model traces its roots to subscription model of arts patronage, where artists would go directly to their audiences to fund their work. History Kickstarter launched on April 28, 2009, by Perry Chen, Yancey Strickler, and Charles Adler. ''The New York Times'' called Kickstarter "the people's NEA". ''Time'' named it one of the "Best Inventions of 2010" and "Best Websites of 2011". Kickstarter repo ...
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Crowdfunding
Crowdfunding is the practice of funding a project or venture by raising money from a large number of people, typically via the internet. Crowdfunding is a form of crowdsourcing and alternative finance. In 2015, over was raised worldwide by crowdfunding. Although similar concepts can also be executed through mail-order subscriptions, benefit events, and other methods, the term crowdfunding refers to internet-mediated registries. This modern crowdfunding model is generally based on three types of actors – the project initiator who proposes the idea or project to be funded, individuals or groups who support the idea, and a moderating organization (the "platform") that brings the parties together to launch the idea. Crowdfunding has been used to fund a wide range of for-profit, entrepreneurial ventures such as artistic and creative projects, medical expenses, travel, and community-oriented social entrepreneurship projects. Although crowdfunding has been suggested to be highly li ...
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Maker Faire
Maker Faire is a convention of do it yourself aka-DIY enthusiasts started by ''Make'' magazine in 2006. Participants come from a wide variety of interests, such as robotics, 3D printing, computers, arts and crafts, and hacker culture. History In 2005, Dale Dougherty founded Make: magazine as a quarterly publication with Tim O’Reilly. The first Make: magazine was published in 2005 and the first Maker Faire took place in 2006 in San Mateo, Over the next 13 years, this inaugural maker faire expanded to more than 200 licensed Maker Faires in more than 40 countries. Dale Dougherty convened the first Maker Faire in 2006 in San Mateo, Calif., drawing a crowd of 20,000. Maker Media Inc. went out of business in June 2019, and Dale Doherty rebranded as Make Community. Maker Faires in the US Flagship Maker Faires Flagship Maker Faires are held in San Mateo, California and New York City. The last Bay Area Maker Faire was held in 2019. The decision to end the Faire was mostly f ...
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San Francisco Bay Area
The San Francisco Bay Area, often referred to as simply the Bay Area, is a populous region surrounding the San Francisco, San Pablo, and Suisun Bay estuaries in Northern California. The Bay Area is defined by the Association of Bay Area Governments to include the nine counties that border the aforementioned estuaries: Alameda, Contra Costa, Marin, Napa, San Mateo, Santa Clara, Solano, Sonoma, and San Francisco. Other definitions may be either smaller or larger, and may include neighboring counties that do not border the bay such as Santa Cruz and San Benito (more often included in the Central Coast regions); or San Joaquin, Merced, and Stanislaus (more often included in the Central Valley). The core cities of the Bay Area are San Francisco, San Jose, and Oakland. Home to approximately 7.76 million people, Northern California's nine-county Bay Area contains many cities, towns, airports, and associated regional, state, and national parks, connected by a comp ...
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Jeri Ellsworth From Technical Illusions Explains CastAR To GDC Next 2013 Attendees
Jeri is a surname and given name. Notable people with the name include: Given name * Jeri Campbell (born 1970), American figure skater * Jeri Ellsworth (born 1974), American entrepreneur and computer chip designer * Jeri Laber (born 1931), American activist and writer * Jeri Redcorn (born 1939), Oklahoman pottery artist * Jeri Ryan (born 1968), American actress * Jeri Sitzes (born 1979), American boxer, kickboxer and Muay Thai fighter * Jeri Southern (1926–1991), American jazz pianist and singer born Genevieve Hering * Jeri Taylor (born 1938), American television scriptwriter * Jeri Kehn Thompson (born 1966), American radio host Surname * Vanessa Jeri (born 1980), Peruvian comedic actress Fictional characters * Jeryn Jeri Hogarth, in the Marvel Netflix series ''Jessica Jones'' * Jeri Katou, in the television series ''Digimon Tamers'' See also * Jeri or Jheri curl, a hairstyle popular in the 1980s and '90s * Jerry (name) * Jèrri, the name of Jersey Jersey ( , ; nrf, J ...
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Polygon (website)
''Polygon'' is an American entertainment website that publishes blogs, reviews, guides, videos, and news primarily covering video games, as well as movies, comics, television and books. At its October 2012 launch as Vox Media's third property, ''Polygon'' sought to distinguish itself from competitors by focusing on the stories of the people behind the games instead of the games themselves. It also produced long-form magazine-style feature articles, invested in video content, and chose to let their review scores be updated as the game changed. The site was built over the course of ten months, and its 16-person founding staff included the editors-in-chief of the gaming sites ''Joystiq'', '' Kotaku'' and '' The Escapist''. Its design was built to HTML5 responsive standards with a pink color scheme, and its advertisements focused on direct sponsorship of specific kinds of content. Vox Media produced a documentary series on the founding of the site. History The gaming blog ''Poly ...
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Playground Global
Playground Global is an early-stage venture capital firm that invests in deep tech and assists startups with software, hardware, machine learning, marketing, talent and design. The company was founded in 2015 by Andy Rubin, Peter Barrett, Matt Hershenson and Bruce Leak. Playground offers startups support with engineering, distribution, manufacturing and financing in exchange for equity. In May 2019, Playground returned Rubin's investment and removed him from management, following reports of sexual misconduct alleged to have occurred in 2013 while Rubin was an executive at Google. His smartphone company, Essential Products, remained under the Playground umbrella. The next month, Laurie Yoler joined as Playground's first female general partner; she was already serving on the boards of Bose, Tesla and Church & Dwight, among others. Rubin's Essential Products company failed in February 2020, prompting a rebuild of Playground Global. Significant investments Playground Global has r ...
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