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Corporate Identities
A corporate identity or corporate image is the manner in which a corporation, firm or business enterprise presents itself to the public (such as customers and investors as well as employees). The corporate identity is typically visualized by branding and with the use of trademarks, but it can also include things like product design, advertising, public relations etc. Corporate identity is a primary goal of the corporate communications, in order to maintain and build the identity to accord with and facilitate the corporate business objectives. In general, this amounts to a corporate title, logo (logotype and/or logogram) and supporting devices commonly assembled within a set of corporate guidelines. These guidelines govern how the identity is applied and usually include approved color palettes, typefaces, page layouts, fonts, and others. Integrated marketing communications (IMC) Corporate identity is the set of multi-sensory elements that marketers employ to communicate a ...
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VOC Bord Uit Japan
VOC, VoC or voc may refer to: Science and technology * Open-circuit voltage (VOC), the voltage between two terminals when there is no external load connected * Variant of concern, a category used during the assessment of a new variant of a virus * Volatile organic compound, a category of vaporous chemical Organisations * Dutch East India Company (''Vereenigde Oost-Indische Compagnie'' in Dutch) (1602–1800), a Dutch chartered company * Vancouver Organizing Committee for the 2010 Olympic and Paralympic Winter Games, the organizer of the 2010 Vancouver Olympics * Vannes Olympique Club, a French association football club * Victims of Communism Memorial Foundation, an anti-communist organization in the United States * VOC Amsterdam, a women's handball club in the Netherlands Other uses * V. O. Chidambaram Pillai (1872–1936), Indian lawyer, trade union leader, shipping magnate and freedom fighter * Voice of the customer In marketing, the voice of the customer (VOC) summarizes cus ...
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Reputation
The reputation of a social entity (a person, a social group, an organization, or a place) is an opinion about that entity typically as a result of social evaluation on a set of criteria, such as behavior or performance. Reputation is a ubiquitous, spontaneous, and highly efficient mechanism of social control. It is a subject of study in social, management, and technological sciences. Its influence ranges from competitive settings, like markets, to cooperative ones, like firms, organizations, institutions and communities. Furthermore, reputation acts on different levels of agency, individual and supra-individual. At the supra-individual level, it concerns groups, communities, collectives and abstract social entities (such as firms, corporations, organizations, countries, cultures and even civilizations). It affects phenomena of different scales, from everyday life to relationships between nations. Reputation is a fundamental instrument of social order, based upon distributed, spon ...
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Professional Certification
Professional certification, trade certification, or professional designation, often called simply ''certification'' or ''qualification'', is a designation earned by a person to assure qualification to perform a job or task. Not all certifications that use post-nominal letters are an acknowledgement of educational achievement, or an agency appointed to safeguard the public interest. Overview A certification is a third-party attestation of an individual's level of knowledge or proficiency in a certain industry or profession. They are granted by authorities in the field, such as professional societies and universities, or by private certificate-granting agencies. Most certifications are time-limited; some expire after a period of time (e.g., the lifetime of a product that required certification for use), while others can be renewed indefinitely as long as certain requirements are met. Renewal usually requires ongoing education to remain up-to-date on advancements in the field, evid ...
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Royal Seal
A seal is a device for making an impression in wax, clay, paper, or some other medium, including an embossment on paper, and is also the impression thus made. The original purpose was to authenticate a document, or to prevent interference with a package or envelope by applying a seal which had to be broken to open the container (hence the modern English verb "to seal", which implies secure closing without an actual wax seal). The seal-making device is also referred to as the seal ''matrix'' or ''die''; the imprint it creates as the seal impression (or, more rarely, the ''sealing''). If the impression is made purely as a relief resulting from the greater pressure on the paper where the high parts of the matrix touch, the seal is known as a ''dry seal''; in other cases ink or another liquid or liquefied medium is used, in another color than the paper. In most traditional forms of dry seal the design on the seal matrix is in intaglio (cut below the flat surface) and therefore the ...
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Coats Of Arms
A coat of arms is a heraldic visual design on an escutcheon (i.e., shield), surcoat, or tabard (the latter two being outer garments). The coat of arms on an escutcheon forms the central element of the full heraldic achievement, which in its whole consists of a shield, supporters, a crest, and a motto. A coat of arms is traditionally unique to an individual person, family, state, organization, school or corporation. The term itself of 'coat of arms' describing in modern times just the heraldic design, originates from the description of the entire medieval chainmail 'surcoat' garment used in combat or preparation for the latter. Rolls of arms are collections of many coats of arms, and since the early Modern Age centuries, they have been a source of information for public showing and tracing the membership of a noble family, and therefore its genealogy across time. History Heraldic designs came into general use among European nobility in the 12th century. Systematic, her ...
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Earthenware
Earthenware is glazed or unglazed nonvitreous pottery that has normally been fired below . Basic earthenware, often called terracotta, absorbs liquids such as water. However, earthenware can be made impervious to liquids by coating it with a ceramic glaze, which the great majority of modern domestic earthenware has. The main other important types of pottery are porcelain, bone china, and stoneware, all fired at high enough temperatures to vitrify. Earthenware comprises "most building bricks, nearly all European pottery up to the seventeenth century, most of the wares of Egypt, Persia and the near East; Greek, Roman and Mediterranean, and some of the Chinese; and the fine earthenware which forms the greater part of our tableware today" ("today" being 1962).Dora Billington, ''The Technique of Pottery'', London: B.T.Batsford, 1962 Pit fired earthenware dates back to as early as 29,000–25,000 BC, and for millennia, only earthenware pottery was made, with stoneware graduall ...
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Rod Of Asclepius2
Rod, Ror, Ród, Rőd, Rød, Röd, ROD, or R.O.D. may refer to: Devices * Birch rod, made out of twigs from birch or other trees for corporal punishment * Ceremonial rod, used to indicate a position of authority * Connecting rod, main, coupling, or side rod, in a reciprocating engine * Control rod, used to control the rate of fission in a nuclear reactor * Divining rod, two rods believed by some to find water in a practice known as dowsing * Fishing rod, a tool used to catch fish, like a long pole with a hook on the end * Lightning rod, a conductor on top of a building to protect the building in the event of lightning by taking the charge harmlessly to earth * Measuring rod, a kind of ruler * Switch (corporal punishment), a piece of wood as used as a staff or for corporal punishment, or a bundle of such switches * Truss rod, a steel part inside a guitar neck used for its tension adjustment Arts and entertainment * ''Read or Die'', a Japanese anime and manga ** ''Read or Die'' (O ...
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SBS Transit
SBS Transit Limited (SBST or just SBS) () is a multi-modal public transport operator in Singapore operating bus and rail services. With a majority of its shares owned by Singaporean multinational transport conglomerate ComfortDelGro Corporation at 75%, it was formerly known as Singapore Bus Services before rebranding to SBS Transit on 1 November 2001. It is the largest public bus operator in Singapore, as well as one of the two major operators of Singapore's rail services along with SMRT Corporation. History Singapore Bus Services (1973-2001) Singapore Bus Services (SBS) was established on 1 July 1973 when the regional bus companies Amalgamated Bus Company, Associated Bus Services and United Bus Company (which were in turn results of amalgamations of privately run Chinese bus companies of the 1960s in 1971) agreed to merge their operations with each taking shareholdings of 53%, 19% and 28% respectively in the new company. The government-sanctioned merger was undertaken to imp ...
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Korean Air
Korean Air Co., Ltd. (), operating as Korean Air (Korean Air Lines before 1984), is the flag carrier of South Korea and its largest airline based on fleet size, international destinations and international flights. The present-day Korean Air was established on March 1, 1969, after the Hanjin Group acquired government-owned Korean Air Lines, which had operated since June 1962. Korean Air is a founding member of the airline alliance SkyTeam and SkyTeam Cargo. It is one of the 10 airlines ranked 5-star airline, and top 20 airlines in the world in terms of passengers carried and is also one of the top-ranked international cargo airlines. Korean Air's international passenger division and related subsidiary cargo division together serve 126 cities in 44 countries. Its domestic division serves 13 destinations. The airline's global headquarters is located in Seoul, South Korea. The airline had approximately 20,540 employees as of December 2014. The airline was once known as "an i ...
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United Parcel Service
United Parcel Service (UPS, stylized as ups) is an American multinational corporation, multinational package delivery, shipping & receiving and supply chain management company founded in 1907. Originally known as the American Messenger Company specializing in telegraphs, UPS has grown to become a Fortune 500 company and one of the world's largest shipping couriers. UPS today is primarily known for its ground shipping services as well as the UPS Store, a retail chain which assists UPS shipments and provides tools for small businesses. In addition, UPS offers Air cargo, air shipping on an overnight or two-day basis and delivers to post office boxes through UPS SurePost, a subsidiary that passes on packages to the United States Postal Service for Last mile (transportation), last-mile delivery. UPS is the largest courier company in the world by revenue, with annual revenues around US$85 billion in 2020, ahead of competitors DHL and FedEx. UPS' main international hub, UPS Worldport i ...
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SMRT Corporation
SMRT Corporation is a multi-modal public transport operator in Singapore operating bus and rail services. A subsidiary of the Government of Singapore's Temasek Holdings, it was established on 6 August 1987 and listed on the Singapore Exchange from 26 July 2000 until 31 October 2016. It is one of the two major operators of Singapore's rail services along with SBS Transit. Besides public transport, SMRT Corporation is involved in leasing advertising and commercial spaces within the transport network it operates, as well as in engaging operations and maintenance services, project management and engineering consultancy in Singapore and overseas. It also operates taxi and other transport services under its subsidiary Strides. History Background In 1967, city planners forecast a need for a rail-based urban transport system in Singapore by 1992. Sharp 2005, p. 66 Initial opposition by prominent ministers, among them Finance Minister Dr Goh Keng Swee and Trades and Industry Min ...
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Coca-Cola
Coca-Cola, or Coke, is a carbonated soft drink manufactured by the Coca-Cola Company. Originally marketed as a temperance drink and intended as a patent medicine, it was invented in the late 19th century by John Stith Pemberton in Atlanta, Georgia. In 1888, Pemberton sold Coca-Cola's ownership rights to Asa Griggs Candler, a businessman, whose marketing tactics led Coca-Cola to its dominance of the global soft-drink market throughout the 20th and 21st century. The drink's name refers to two of its original ingredients: coca leaves and kola nuts (a source of caffeine). The current formula of Coca-Cola remains a closely guarded trade secret; however, a variety of reported recipes and experimental recreations have been published. The secrecy around the formula has been used by Coca-Cola in its marketing as only a handful of anonymous employees know the formula. The drink has inspired imitators and created a whole classification of soft drink: colas. The Coca-Cola Company p ...
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