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Zed Card
A comp card (also called composite card, Z card, zed card or Sed card) is a marketing tool for actors and especially models. They serve as the latest and best of a model's portfolio and are used as a business card. A Z-CARD is also a folded leaflet format, typically used for marketing communications campaigns for example a loyalty programme or seasonal promotion. History Peter Marlowe in London invented models composites in 1965, then printed on paper to A4 format. The format was changed in 1972 to A5 card format, for filing purposes, and a few other companies started publishing cards for the model industry under different trade names since Peter Marlowe had registered the trademark "Model Composite" in Europe and the USA. Amongst these was Sebastian Sed who traded under the name Sed Cards, which are sometimes mis-pronounced as Z ("Zed") or Set cards. The publishing house of Marlowe Press stopped trading in 1990 and the words "models composites" and "comp cards" became generic w ...
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Marketing
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency (such as the Agricultural Marketing Serv ...
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Model (person)
A model is a person with a role either to Promotion (marketing), promote, display or advertise commercial product (business), products (notably fashion clothing in fashion shows) or to serve as a visual aid for people who are creating works of art or to pose for photography. Though models are predominantly female, there are also male models, especially to model clothing. Models may work professionally or casually. Modelling ("modeling" in British and American English spelling differences#Doubled consonants, American English) is considered to be different from other types of public performance, such as acting or dancing. Although the difference between modelling and performing is not always clear, appearing in a film or a play is not generally considered to be "modelling". Similarly, appearing in a TV advertisement is generally not considered modelling. Modelling generally does not involve speaking. Personal opinions are generally not expressed and a model's reputation and image ...
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Career Portfolio
Career portfolios help document education, work samples and skills. People use career portfolios to apply for jobs, apply to college or training programs. They are more in-depth than a resume, which is used to summarize the above in one or two pages. Career portfolios serve as proof of one's skills, abilities, and potential in the future. Career portfolios are becoming common in high schools, college, and workforce development. Career portfolios help with a job or acceptance into higher education institutes. A career portfolio should be personal and contain critical information. Items that should be included include (but are not limited to) personal information, evaluations, sample work, a business portrait, and awards and acknowledgments. Career portfolios are often kept in a simple three-ring binder or online as an electronic portfolio and updated often. A career portfolio is used as a marketing tool in selling oneself for personal advancement. In some industries, employers or ...
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Business Card
Business cards are cards bearing business information about a company or individual. They are shared during formal introductions as a convenience and a memory aid. A business card typically includes the giver's name, company or business affiliation (usually with a logo) and contact information such as street addresses, telephone number(s), fax number, e-mail addresses and website. Before the advent of electronic communication business cards might also include telex details. Now they may include social media addresses such as Facebook, LinkedIn and Twitter. Traditionally, many cards were simple black text on white stock, and the distinctive look and feel of cards printed from an engraved plate was a desirable sign of professionalism. In the late 20th century, technological advances drove changes in style, and today a professional business card will often include one or more aspects of striking visual design. Prior to the COVID-19 pandemic, approximately 7 billion busines ...
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Z-CARD
Z-CARD is the registered trademark for a foldable invented by George McDonald when he was a travel writer and consultant for British Airways. History McDonald found that traditional fold-out maps were too bulky to carry with him on travel research trips and wanted a more convenient solution. From this the Z-CARD was developed and launched in 1992,The Telegraph
Z-Card seeks to shape up for austerity times 2011-4-19, retrieved 2012-12-10
with the company as it looks today being founded in 2003. The Z-CARD was quickly adopted as a marketing communications tool and reached such prevalence that the term ''z-card'' is now used as reference to many z-fold or concertina card and not just those produced by Z-CARD Ltd. While Z-CARD pioneered the z-fold market from 1992, a num ...
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DIN A4
DIN or Din or din may refer to: People and language * Din (name), people with the name * Dīn, an Arabic word with three general senses: judgment, custom, and religion from which the name originates * Dinka language (ISO 639 code: din), spoken by the major ethnic group of South Sudan Places * Dīn or Lavardin, Iran Media and entertainment * Din, a goddess in ''The Legend of Zelda'' series of video games * Din, a member of the Harvard Din & Tonics * "Din", a song by Therion from the album ''Sitra Ahra'' (album) * DIN, a music project founded by Ontario-based composer Jean-Claude Cutz * ''Din'' (EP), by Oscar Zia * Din (din is noise), a free software musical instrument & audio synthesizer * din_fiv, a music project by San Francisco-based composer David Din (Da5id Din) * Din News, Pakistani 24-hour news channel * ''Dins'', a 2006 studio album by Psychic Ills * '' Din: The Day'' a 2022 Bangladeshi film Organizations * ''Deutsches Institut für Normung'' (DIN), German Institute f ...
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DIN A5
ISO 216 is an international standard for paper sizes, used around the world except in North America and parts of Latin America. The standard defines the "A", "B" and "C" series of paper sizes, including A4, the most commonly available paper size worldwide. Two supplementary standards, ISO 217 and ISO 269, define related paper sizes; the ISO 269 "C" series is commonly listed alongside the A and B sizes. All ISO 216, ISO 217 and ISO 269 paper sizes (except some envelopes) have the same aspect ratio, , within rounding to millimetres. This ratio has the unique property that when cut or folded in half widthways, the halves also have the same aspect ratio. Each ISO paper size is one half of the area of the next larger size in the same series. Dimensions of A, B and C series History The oldest known mention of the advantages of basing a paper size on an aspect ratio of is found in a letter written on 25 October 1786 by the German scientist Georg Christoph Lichtenberg ...
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Three Sizes
3 is a number, numeral, and glyph. 3, three, or III may also refer to: * AD 3, the third year of the AD era * 3 BC, the third year before the AD era * March, the third month Books * '' Three of Them'' (Russian: ', literally, "three"), a 1901 novel by Maksim Gorky * ''Three'', a 1946 novel by William Sansom * ''Three'', a 1970 novel by Sylvia Ashton-Warner * ''Three'' (novel), a 2003 suspense novel by Ted Dekker * ''Three'' (comics), a graphic novel by Kieron Gillen. * ''3'', a 2004 novel by Julie Hilden * ''Three'', a collection of three plays by Lillian Hellman * ''Three By Flannery O'Connor'', collection Flannery O'Connor bibliography Brands * 3 (telecommunications), a global telecommunications brand ** 3Arena, indoor amphitheatre in Ireland operating with the "3" brand ** 3 Hong Kong, telecommunications company operating in Hong Kong ** Three Australia, Australian telecommunications company ** Three Ireland, Irish telecommunications company ** Three UK, British teleco ...
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Shoe Size
A shoe size is an indication of the fitting size of a shoe for a person. There are a number of different shoe-size systems used worldwide. While all shoe sizes use a number to indicate the length of the shoe, they differ in exactly what they measure, what unit of measurement they use, and where the size 0 (or 1) is positioned. Some systems also indicate the shoe width, sometimes also as a number, but in many cases by one or more letters. Some regions use different shoe-size systems for different types of shoes (e.g. men's, women's, children's, sport, and safety shoes). This article sets out several complexities in the definition of shoe sizes. In practice, shoes are often tried on for both size and fit before they are purchased. Deriving the shoe size Foot versus shoe and last The length of a person's foot is commonly defined as the distance between two parallel lines that are perpendicular to the foot and in contact with the most prominent toe and the most prominent part of th ...
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Hair Color
Human hair color is the pigmentation of human hair follicles due to two types of melanin: eumelanin and pheomelanin. Generally, if more melanin is present, the color of the hair is darker; if less melanin is present, the hair is lighter. The tone of the hair is dependent on the ratio of black or brown eumelanin to yellow or red pheomelanin. Levels of melanin can vary over time causing a person's hair color to change, and it is possible to have hair follicles of more than one color on the same person. Some hair colors are associated with some ethnic groups due to observed higher frequency of particular hair color within their geographical region, e.g. straight dark hair amongst East Asians, a large variety of dark, fair, curly, wavy and bushy hair amongst Europeans, curly, dark, and uniquely helical hair with Africans, whilst gray, white or "silver" hair is often associated with age and wisdom. Genetics and biochemistry of hair color The full genetic basis of hair color is c ...
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Card Stock
Card stock, also called cover stock and pasteboard, is paper that is thicker and more durable than normal writing and printing paper, but thinner and more flexible than other forms of paperboard. Card stock is often used for business cards, postcards, playing cards, catalogue covers, scrapbooking, and other applications requiring more durability than regular paper gives. The surface usually is smooth; it may be textured, metallic, or glossy. When card stock is labeled cover stock, it often has a glossy coating on one or both sides (''C1S'' or ''C2S'', for "coated: one side" or "coated: two sides"); this is used especially in business cards and book covers. Measurements Most nations describe paper in terms of grammage—the weight in grams of one sheet of the paper measuring one square meter. Other people, especially in the United States, describe paper in terms of pound weight—the weight in pounds per ream (500 sheets) of the paper with a given area (based on histori ...
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