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Ybrant Digital
The Brightcom Group is a digital marketing company founded in 2000 and headquartered in Hyderabad, India with offices in US, Argentina, Brazil, Chile, Uruguay, Mexico, UK, France, Germany, Sweden, Ukraine, Serbia, Israel, China, India, and Australia, and with representatives or partners in Poland, and Italy. It ranked 400th in the Fortune India 500 list in 2020. History Founded by Suresh Reddy and Vijay Kancharla as USAGreetings.com in September 1999, the company introduced its first eMarketing product 'Powered by USAGreetings' engine, in November 1999. In June 2000, the company metamorphosed into Ybrant Technologies Inc. In September 2007, the company filed a Draft Red Herring Prospectus (DRHP) with the Securities and Exchange Board of India (SEBI). However, the company decided to put the IPO plans on hold. In May 2008, Ybrant Technologies integrated all its acquired companies (Oridian, AdDynamix, MediosOne, and VoloMP) and formally changed its name to 'Ybrant Digital'. The r ...
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Lycos
Lycos, Inc., is a web search engine and web portal established in 1994, spun out of Carnegie Mellon University. Lycos also encompasses a network of email, web hosting, social networking, and entertainment websites. The company is based in Waltham, Massachusetts, and is a subsidiary of Kakao. Etymology The word "Lycos" is short for "Lycosidae", which is Latin for "wolf spider". History Lycos is a university spin-off that began in May 1994 as a research project by Michael Loren Mauldin of Carnegie Mellon University in Pittsburgh. Lycos Inc. was formed with approximately US$2 million in venture capital funding from CMGI. Bob Davis became the CEO and first employee of the new company in 1995, and concentrated on building the company into an advertising-supported web portal, led by Bill Townsend, who served as Vice President, Advertising. Lycos enjoyed several years of growth during the 1990s and became the most visited online destination in the world in 1999, with a global pr ...
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Public Company
A public company is a company whose ownership is organized via shares of stock which are intended to be freely traded on a stock exchange or in over-the-counter markets. A public (publicly traded) company can be listed on a stock exchange (listed company), which facilitates the trade of shares, or not (unlisted public company). In some jurisdictions, public companies over a certain size must be listed on an exchange. In most cases, public companies are ''private'' enterprises in the ''private'' sector, and "public" emphasizes their reporting and trading on the public markets. Public companies are formed within the legal systems of particular states, and therefore have associations and formal designations which are distinct and separate in the polity in which they reside. In the United States, for example, a public company is usually a type of corporation (though a corporation need not be a public company), in the United Kingdom it is usually a public limited company (plc), i ...
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Gamesville
Gamesville was a casual gaming portal founded in 1995 in Boston, Massachusetts by Steven Kane, Stuart Roseman and John Furse. Gamesville was acquired in 1999 by Web portal Lycos for $232 million in stock. Gamesville’s tagline was "Wasting your time since 1996". History Founded on a minimal capital base, Gamesville operated not just as a games provider but as a targeted marketing operation, offering free games and prizes to members as a way to attract large numbers of users while tailoring their proprietary games to meet the demands of advertisers. To play, members must provide demographic information; in turn, members would receive targeted ads based on the demographics provided. Gamesville pioneered the use of interstitial advertising as a method of monetizing game players. Gamesville's first game, The Bingo Zone, enabled hundreds of people to compete against one another in real time, for free, and win up to $20 by getting a bingo. Initially, Kane was skeptical of launching ...
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Companies Based In Hyderabad, India
A company, abbreviated as co., is a legal entity representing an association of people, whether natural, legal or a mixture of both, with a specific objective. Company members share a common purpose and unite to achieve specific, declared goals. Companies take various forms, such as: * voluntary associations, which may include nonprofit organizations * business entities, whose aim is generating profit * financial entities and banks * programs or educational institutions A company can be created as a legal person so that the company itself has limited liability as members perform or fail to discharge their duty according to the publicly declared incorporation, or published policy. When a company closes, it may need to be liquidated to avoid further legal obligations. Companies may associate and collectively register themselves as new companies; the resulting entities are often known as corporate groups. Meanings and definitions A company can be defined as an "artificial per ...
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Marketing Companies Established In 2000
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency (such as the Agricultural Marketing Servic ...
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Indian Companies Established In 2000
Indian or Indians may refer to: Peoples South Asia * Indian people, people of Indian nationality, or people who have an Indian ancestor ** Non-resident Indian, a citizen of India who has temporarily emigrated to another country * South Asian ethnic groups, referring to people of the Indian subcontinent, as well as the greater South Asia region prior to the 1947 partition of India * Anglo-Indians, people with mixed Indian and British ancestry, or people of British descent born or living in the Indian subcontinent * East Indians, a Christian community in India Europe * British Indians, British people of Indian origin The Americas * Indo-Canadians, Canadian people of Indian origin * Indian Americans, American people of Indian origin * Indigenous peoples of the Americas, the pre-Columbian inhabitants of the Americas and their descendants ** Plains Indians, the common name for the Native Americans who lived on the Great Plains of North America ** Native Americans in the Uni ...
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Digital Marketing Companies Of India
Digital usually refers to something using discrete digits, often binary digits. Technology and computing Hardware *Digital electronics, electronic circuits which operate using digital signals **Digital camera, which captures and stores digital images ***Digital versus film photography **Digital computer, a computer that handles information represented by discrete values **Digital recording, information recorded using a digital signal Socioeconomic phenomena *Digital culture, the anthropological dimension of the digital social changes *Digital divide, a form of economic and social inequality in access to or use of information and communication technologies *Digital economy, an economy based on computing and telecommunications resources Other uses in technology and computing *Digital data, discrete data, usually represented using binary numbers *Digital marketing, search engine & social media presence booster, usually represented using online visibility. *Digital media, media sto ...
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LowerMyBills
LowerMyBills.com is a consumer finance corporate website that connects prospective mortgage borrowers to lenders. The site connects consumers who respond to their marketing with service providers. Rock Holdings Inc., the parent company of Quicken Loans, owns LowerMyBills.com since 2017. History LowerMyBills.com was founded by Matt Coffin in 1999. The then-privately held company was purchased in 2005 by Experian for $330 million, with performance-based incentives that could add up to an additional $50 million over the next two years. In the year ending March 31, 2005, the company had an operating profit of $26 million on sales of $120 million. In December 2007, Experian launched LowerMyBills.co.uk for UK consumers. In May 2012, Ybrant Digital announced that it had agreed to purchase PriceGrabber, LowerMyBills, and ClassesUSA.com from Experian. Steve Krenzer was to move from Experian to Ybrant to continue to lead these three businesses. Ybrant expected the purchase to nearly dou ...
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PriceGrabber
PriceGrabber.com is a price-comparison shopping site and distributed content commerce service founded in 1999 by former CEOs Kamran Pourzanjani and Tamim Mourad. The company partners with merchants, retailers, and sellers to provide information on a wide range of products. PriceGrabber.com was the first comparison-shopping engine to project tax and shipping cost information for a consumer during the price comparison process. Acquisitions In 2005, PriceGrabber was acquired by Experian for $485 million, negotiated by then-CEO and founder of the company, Kamran Pourzanjani, along with Tamim Mourad, in 1999. In 2012, Experian agreed to sell PriceGrabber at a significant loss to Indian group Ybrant Digital. After the sale fell through, Experian announced in October of that year that it had completed the sale of PriceGrabber, LowerMyBills, and ClassesUSA.com to the management team of those businesses for an undisclosed amount. In June 2015, Connexity (formerly Shopzilla) announced i ...
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Experian
Experian is an American–Irish multinational data analytics and consumer credit reporting company. Experian collects and aggregates information on over 1 billion people and businesses including 235 million individual U.S. consumers and more than 25 million U.S. businesses. Based in Dublin, Ireland, the company operates in 37 countries with offices in Brazil, the United Kingdom, and the United States. The company employs approximately 17,000 people and had a reported revenue of US$5.18 billion for the fiscal year ended in March 2020. It is listed on the London Stock Exchange and is a constituent of the FTSE 100 Index. Experian is a partner in USPS address validation. It is one of the "Big Three" credit-reporting agencies, alongside TransUnion and Equifax. In addition to its credit services, Experian also sells decision analytic and marketing assistance to businesses, including individual fingerprinting and targeting. Its consumer services include online access to credit hist ...
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HotBot
HotBot was an American web search engine owned by Lycos. It was launched in May 1996 by ''Wired'' magazine. During the 1990s, it was one of the most popular search engines on the World Wide Web. History HotBot was launched in May 1996 by HotWired, a tool providing search results served by the Inktomi database. The search engine was co-developed by Inktomi, a four-month-old start-up staffed by University of California, Berkeley students. HotBot was launched using a "new links" strategy of marketing, claiming to index the entire web weekly, more often than competitors like AltaVista, and its website stated it being the "most complete Web index online" with 54 million documents. Its colorful interface and impressive features (e.g. being able to search with any entered words, or an entire phrase) drew acclaim and popularity. Directory results were provided originally by LookSmart and then DMOZ from mid-1999. HotBot also used search data from Direct Hit Technologies for a period sta ...
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