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Xbox 360 Launch
The Xbox 360 launch marked the release of the first high-profile seventh generation video game console. It was Microsoft's second foray in console development succeeding their 2001 launch of the original Xbox. Viral advertising and alternate reality games The promotional campaign for the Xbox 360 began on March 30, 2005, with the opening of an alternate reality game called OurColony. Throughout March and April OurColony.net offered challenges to its community, rewarding solutions with cropped pictures of the console and game screenshots. On May 12, 2005, the ARG section of OurColony closed, visitors were instead greeted with a promotional video hosted by J. Allard. OurColony participants were allowed special access to insider info and previews before release to the general public.OrigenXbox360.comwas the next viral marketing campaign from Microsoft. Unveiled on September 27, 2005, the website, hosted by talking rabbits ''Boss'' and ''Didier,'' offers visitors an opportunity to e ...
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Xbox 360
The Xbox 360 is a home video game console developed by Microsoft. As the successor to the original Xbox, it is the second console in the Xbox series. It competed with Sony's PlayStation 3 and Nintendo's Wii as part of the seventh generation of video game consoles. It was officially unveiled on MTV on May 12, 2005, with detailed launch and game information announced later that month at the 2005 Electronic Entertainment Expo (E3). The Xbox 360 features an online service, Xbox Live, which was expanded from its previous iteration on the original Xbox and received regular updates during the console's lifetime. Available in free and subscription-based varieties, Xbox Live allows users to: play games online; download games (through Xbox Live Arcade) and game demos; purchase and stream music, television programs, and films through the Xbox Music and Xbox Video portals; and access third-party content services through media streaming applications. In addition to online multimedia ...
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Conspiracy Theories
A conspiracy theory is an explanation for an event or situation that invokes a conspiracy by sinister and powerful groups, often political in motivation, when other explanations are more probable.Additional sources: * * * * The term has a negative connotation, implying that the appeal to a conspiracy is based on prejudice or insufficient evidence. A conspiracy theory is not the same as a conspiracy; instead, it refers to a hypothesized conspiracy with specific characteristics, such as an opposition to the mainstream consensus among those people (such as scientists or historians) who are qualified to evaluate its accuracy. Conspiracy theories resist falsification and are reinforced by circular reasoning: both evidence against the conspiracy and an absence of evidence for it are re-interpreted as evidence of its truth, whereby the conspiracy becomes a matter of faith rather than something that can be proven or disproven. Studies have linked belief in conspiracy theories to dis ...
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The Inquirer
''The Inquirer'' (stylized as TheINQUIRER) was a British technology tabloid website founded by Mike Magee after his departure from ''The Register'' (of which he was one of the founding members) in 2001. In 2006 the site was acquired by Dutch publisher ''Verenigde Nederlandse Uitgeverijen'' (VNU). Mike Magee later left The Inquirer in February 2008 to work on the ''IT Examiner''. Historically, the magazine was entirely Internet-based with its journalists living all over the world and filing copy online, though in recent years it has been edited from Incisive Media's offices in London. Although traditionally a ' red top', under ''Incisive Media'' it has put more weight behind its journalism, reducing the number of jibes at companies, and moved instead towards sponsored online debates in association with high-profile organisations, most recently, Intel. ''The Inquirer'' ceased publishing on 19 December 2019, partly due to declining digital advertising revenues. Scoops Sony lap ...
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Games Convention
The Games Convention (GC), sometimes called the Leipzig Games Convention, was an annual video game event held in Leipzig, Germany, first held in 2002. Besides video games, the event also covers Infotainment, Hardware, and Edutainment. Its concept was created by the ''Leipziger Messe'' (Leipzig Fair) in cooperation with ''Bundesverband für Interaktive Unterhaltungssoftware'' (German Federal Association for Entertainment Software) amongst others. The 2010 Gamescon was held August 18 to August 22. With 183,000 visitors, 2,600 journalists, and 368 exhibitors from 25 countries in 2006, the Games Convention was the second biggest gaming event in the world, together with the Tokyo Game Show, later only superseded by Gamescom, which is also held in Cologne, Germany. By comparison, both the Leipzig and Tokyo shows, where gamers of all ages could visit the show floor, are three times the size of the trade-only 2006 Electronic Entertainment Expo, E3 show in Los Angeles. The Business Centr ...
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PowerPC
PowerPC (with the backronym Performance Optimization With Enhanced RISC – Performance Computing, sometimes abbreviated as PPC) is a reduced instruction set computer (RISC) instruction set architecture (ISA) created by the 1991 Apple Inc., Apple–IBM–Motorola alliance, known as AIM alliance, AIM. PowerPC, as an evolving instruction set, has been named Power ISA since 2006, while the old name lives on as a trademark for some implementations of Power Architecture–based processors. PowerPC was the cornerstone of AIM's PReP and Common Hardware Reference Platform (CHRP) initiatives in the 1990s. Originally intended for personal computers, the architecture is well known for being used by Apple's Power Macintosh, PowerBook, iMac, iBook, eMac, Mac Mini, and Xserve lines from 1994 until 2005, when Mac transition to Intel processors, Apple migrated to Intel's x86. It has since become a niche in personal computers, but remains popular for embedded system, embedded and high-performanc ...
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PowerMac G5
The Power Mac G5 is a series of personal computers designed, manufactured, and sold by Apple Computer, Inc. from 2003 to 2006 as part of the Power Mac series. When introduced, it was the most powerful computer in Apple's Macintosh lineup, and was marketed by the company as the world's first 64-bit desktop computer. It was also the first desktop computer from Apple to use an anodized aluminum alloy enclosure, and one of only three computers in Apple's lineup to utilize the PowerPC 970 CPU, the others being the iMac G5 and the Xserve G5. Three generations of Power Mac G5 were released before it was discontinued as part of the Mac transition to Intel processors, making way for its replacement, the Mac Pro. The Mac Pro retained a variation of the G5's enclosure design for seven more years, making it among the longest-lived designs in Apple's history. Introduction Officially launched as part of Steve Jobs' keynote presentation at the Worldwide Developers Conference in June 20 ...
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Apple Computer
Apple Inc. is an American multinational technology company headquartered in Cupertino, California, United States. Apple is the largest technology company by revenue (totaling in 2021) and, as of June 2022, is the world's biggest company by market capitalization, the fourth-largest personal computer vendor by unit sales and second-largest mobile phone manufacturer. It is one of the Big Five American information technology companies, alongside Alphabet, Amazon, Meta, and Microsoft. Apple was founded as Apple Computer Company on April 1, 1976, by Steve Wozniak, Steve Jobs and Ronald Wayne to develop and sell Wozniak's Apple I personal computer. It was incorporated by Jobs and Wozniak as Apple Computer, Inc. in 1977 and the company's next computer, the Apple II, became a best seller and one of the first mass-produced microcomputers. Apple went public in 1980 to instant financial success. The company developed computers featuring innovative graphical user interfaces, in ...
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PlayStation 3
The PlayStation 3 (PS3) is a home video game console developed by Sony Interactive Entertainment, Sony Computer Entertainment. The successor to the PlayStation 2, it is part of the PlayStation brand of consoles. It was first released on November 11, 2006, in Japan, November 17, 2006, in North America, and March 23, 2007, in Europe and Australia. The PlayStation 3 competed primarily against Microsoft's Xbox 360 and Nintendo's Wii as part of the seventh generation of video game consoles. The console was first officially announced at E3 2005, and was released at the end of 2006. It was the first console to use Blu-ray Disk technology as its primary storage medium. The console was the first PlayStation to integrate social gaming services, including the PlayStation Network, as well as the first to be controllable from a handheld console, through its remote connectivity with PlayStation Portable and PlayStation Vita. In September 2009, the ''Slim'' model of the PlayStation 3 was rele ...
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Robbie Bach
Robbie or Robby is a surname. It is usually encountered as a nickname or a shortened form of Robert, Rob or Robin. The name experienced a significant rise in popularity in Northern Ireland in 2003. People Given name Robbie *Robbie Amell (born 1988), Canadian-American actor *Robbie Burns (1759–1796), Scottish poet *Robbie Coltrane (1950–2022) Scottish actor *Robbie Daymond (born 1982) American actor and voice actor *Robbie E (born 1983), pro wrestler *Robbie Earle (born 1965), Jamaican footballer and broadcaster *Robbie Erlin (born 1990), American baseball player *Robbie Farah (born 1984), Australian rugby league player *Robbie Fowler (born 1975), English footballer and manager *Robbie Ftorek (born 1952), National Hockey League player and coach *Robbie Grey (born 1957), English lead singer of Modern English *Robbie Grossman (born 1989), American baseball player * Robbie Hart (born 1947), English football referee *Robbie Hunter-Paul (born 1976), New Zealand rugby league player ...
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Halo 3
''Halo 3'' is a 2007 first-person shooter video game developed by Bungie for the Xbox 360 console. The third installment in the ''Halo'' franchise, the game concludes the story arc begun in 2001's '' Halo: Combat Evolved'' and continued in 2004's ''Halo 2''. ''Halo 3''s story centers on the interstellar war between twenty-sixth century humanity, a collection of alien races known as the Covenant, and the alien parasite Flood. The player assumes the role of the Master Chief, a cybernetically enhanced supersoldier, as he battles the Covenant and the Flood. The game features vehicles, weapons, and gameplay elements not present in previous titles of the series, as well as the addition of saved gameplay films, file sharing, and the Forge map editor—a utility which allows the player to perform modifications to multiplayer levels. Bungie began developing ''Halo 3'' shortly after ''Halo 2'' shipped. The game was officially announced at E3 2006, and its release was preceded by a m ...
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Bill Gates
William Henry Gates III (born October 28, 1955) is an American business magnate and philanthropist. He is a co-founder of Microsoft, along with his late childhood friend Paul Allen. During his career at Microsoft, Gates held the positions of chairman, chief executive officer (CEO), President (corporate title), president and software architect, chief software architect, while also being the largest individual shareholder until May 2014. He was a major entrepreneur of the Home computer, microcomputer revolution of the 1970s and 1980s. Gates was born and raised in Seattle. In 1975, he and Allen founded Microsoft in Albuquerque, New Mexico. It became the world's largest personal computer software company. Gates led the company as chairman and CEO until stepping down as CEO in January 2000, succeeded by Steve Ballmer, but he remained chairman of the board of directors and became chief software architect. During the late 1990s, he was Criticism of Microsoft, criticized for his bu ...
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Lev Grossman
Lev Grossman (born June 26, 1969) is an American novelist and journalist who wrote ''The Magicians Trilogy'': '' The Magicians'' (2009), '' The Magician King'' (2011), and '' The Magician's Land'' (2014). He was the book critic and lead technology writer at ''Time'' magazine from 2002 to 2016. His recent work includes the children's book ''The Silver Arrow'', and the screenplay for the film ''The Map of Tiny Perfect Things'', based on his short story. Early life Grossman was born on June 26, 1969 in Concord, Massachusetts. He is the twin brother of video game designer and novelist Austin Grossman, brother of sculptor Bathsheba Grossman, and son of the poet Allen Grossman and the novelist Judith Grossman. Grossman's father was born Jewish and his mother was raised Anglican, but Grossman has said, "I grew up in a very unreligious household. Very. I have no religion at all. So I come at religion as about as much of an outsider as you can be in Western civilization." On the assumption ...
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