World Federation Of Advertisers (WFA)
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World Federation Of Advertisers (WFA)
The World Federation of Advertisers (WFA) is a global association for multinational marketers and national advertiser associations. Its membership is made up of over 140 of the world's top brands and national associations in more than 60 markets. WFA's aim is to champion effective and sustainable marketing communications worldwide. WFA is based in Brussels, Belgium, and has offices in London, New York and Singapore. History WFA was founded in Stresa, Italy, on 14 May 1953 as the Union Internationale des Associations d'Annonceurs (UIAA) at the initiative of ten existing national advertiser associations representing Belgium, Denmark, France, Germany, India, Italy, Luxembourg, Netherlands, Sweden, Switzerland, and the UK. In 1984, at the Rio de Janeiro World Congress, the UIAA changed its name to the World Federation of Advertisers (WFA) and opened its doors to corporate members. Activities In 2019, WFA formed the Global Alliance for Responsible Media (GARM), a global cross-indust ...
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Stresa
Stresa is a town and ''comune'' of about 4,600 residents on the shores of Lake Maggiore in the province of Verbano-Cusio-Ossola in the Piedmont region of northern Italy, about northwest of Milan. It is situated on road and rail routes to the Simplon Pass. History The name of the town first appeared in documents on January 15, AD 998 as "STRIXSYA". Later "STREXIA", "STREXA", and "STRESIA" were also used.. In the 15th century, it grew into a fishing community and owed feudal allegiance to the House of Visconti of Milan. It subsequently came under the control of the Borromeo family. In 1948 American author and journalist Ernest Hemingway visited the town. He had set part of his 1929 novel '' Farewell to Arms'' in the Grand Hotel des Iles Borromees. In 2002, Stresa hosted the 10th International Hemingway Conference. Stresa has played host to a number of political conferences in the 20th century, including in: *1935: the UK, Italy and France re-affirm the Treaty of Locarno and agre ...
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Brussels
Brussels (french: Bruxelles or ; nl, Brussel ), officially the Brussels-Capital Region (All text and all but one graphic show the English name as Brussels-Capital Region.) (french: link=no, Région de Bruxelles-Capitale; nl, link=no, Brussels Hoofdstedelijk Gewest), is a region of Belgium comprising 19 municipalities, including the City of Brussels, which is the capital of Belgium. The Brussels-Capital Region is located in the central portion of the country and is a part of both the French Community of Belgium and the Flemish Community, but is separate from the Flemish Region (within which it forms an enclave) and the Walloon Region. Brussels is the most densely populated region in Belgium, and although it has the highest GDP per capita, it has the lowest available income per household. The Brussels Region covers , a relatively small area compared to the two other regions, and has a population of over 1.2 million. The five times larger metropolitan area of Brusse ...
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Stephan Loerke
Stephan may refer to: * Stephan, South Dakota, United States * Stephan (given name), a masculine given name * Stephan (surname), a Breton-language surname See also * Sankt-Stephan * Stefan (other) * Stephan-Oterma * Stephani * Stephen (other) Stephen is a masculine given name. Stephen may also refer to: People * Stephen (surname), including a list of people with the surname * Stephen (honorific), a South Slavic medieval honorific Places * Stephen, Minnesota, United States * Mount S ... * von Stephan {{disambiguation ...
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Raja Rajamannar
''Raja'' (; from , IAST ') is a royal title used for South Asian monarchs. The title is equivalent to king or princely ruler in South Asia and Southeast Asia. The title has a long history in South Asia and Southeast Asia, being attested from the Rigveda, where a ' is a ruler, see for example the ', the "Battle of Ten Kings". Raja-ruled Indian states While most of the Indian salute states (those granted a gun salute by the British Crown) were ruled by a Maharaja (or variation; some promoted from an earlier Raja- or equivalent style), even exclusively from 13 guns up, a number had Rajas: ; Hereditary salutes of 11-guns : * the Raja of Pindrawal * the Raja of Morni * the Raja of Rajouri * the Raja of Ali Rajpur * the Raja of Bilaspur * the Raja of Chamba * the Raja of Faridkot * the Raja of Jhabua * the Raja of Mandi * the Raja of Manipur * the Raja of Narsinghgarh * the Raja of Pudukkottai * the Raja of Rajgarh * the Raja of Sangli * the Raja of Sailana * the Raja ...
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Google
Google LLC () is an American multinational technology company focusing on search engine technology, online advertising, cloud computing, computer software, quantum computing, e-commerce, artificial intelligence, and consumer electronics. It has been referred to as "the most powerful company in the world" and one of the world's most valuable brands due to its market dominance, data collection, and technological advantages in the area of artificial intelligence. Its parent company Alphabet is considered one of the Big Five American information technology companies, alongside Amazon, Apple, Meta, and Microsoft. Google was founded on September 4, 1998, by Larry Page and Sergey Brin while they were PhD students at Stanford University in California. Together they own about 14% of its publicly listed shares and control 56% of its stockholder voting power through super-voting stock. The company went public via an initial public offering (IPO) in 2004. In 2015, Google was reor ...
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Meta Platforms
Meta Platforms, Inc., (file no. 3835815) trade name, doing business as Meta and formerly named Facebook, Inc., and TheFacebook, Inc., is an American multinational technology conglomerate based in Menlo Park, California. The company owns Facebook, Instagram, and WhatsApp, among other products and services. Meta was once one of the List of public corporations by market capitalization, world's most valuable companies, but as of 2022 is not one of the top twenty biggest companies in the United States. It is considered one of the Big Tech, Big Five American information technology companies, alongside Alphabet Inc., Alphabet, Amazon (company), Amazon, Apple Inc., Apple, and Microsoft. As of 2022, it is the least profitable of the five. Meta's products and services include Facebook, Messenger (software), Messenger, Facebook Watch, and Meta Portal. It has also acquired Oculus (brand), Oculus, Giphy, Mapillary, Kustomer, Presize and has a 9.99% stake in Jio Platforms. In 2021, the compa ...
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Coalition For Better Ads
A coalition is a group formed when two or more people or groups temporarily work together to achieve a common goal. The term is most frequently used to denote a formation of power in political or economical spaces. Formation According to ''A Guide for Political Parties'' published by National Democratic Institute and The Oslo Center for Peace and Human Rights, there are five steps of coalition-building: # Developing a party strategy: The first step in coalition-building involves developing a party strategy that will prepare for successful negotiation. The more effort parties place on this step, the more likely they are to identify strategic partners, negotiate a good deal and avoid some of the common mistakes associated with coalition-building. # Negotiating a coalition: Based on the strategy that each party has prepared, in step 2 the parties come together to negotiate and hopefully reach agreement on the terms for the coalition. Depending on the context and objectives of the coa ...
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Advertising Trade Associations
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ...
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International Trade Associations
International is an adjective (also used as a noun) meaning "between nations". International may also refer to: Music Albums * ''International'' (Kevin Michael album), 2011 * ''International'' (New Order album), 2002 * ''International'' (The Three Degrees album), 1975 *''International'', 2018 album by L'Algérino Songs * The Internationale, the left-wing anthem * "International" (Chase & Status song), 2014 * "International", by Adventures in Stereo from ''Monomania'', 2000 * "International", by Brass Construction from ''Renegades'', 1984 * "International", by Thomas Leer from ''The Scale of Ten'', 1985 * "International", by Kevin Michael from ''International'' (Kevin Michael album), 2011 * "International", by McGuinness Flint from ''McGuinness Flint'', 1970 * "International", by Orchestral Manoeuvres in the Dark from '' Dazzle Ships'', 1983 * "International (Serious)", by Estelle from '' All of Me'', 2012 Politics * Political international, any transnational organization of ...
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1953 Establishments In Italy
Events January * January 6 – The Asian Socialist Conference opens in Rangoon, Burma. * January 12 – Estonian émigrés found a Estonian government-in-exile, government-in-exile in Oslo. * January 14 ** Marshal Josip Broz Tito is chosen President of Socialist Federal Republic of Yugoslavia, Yugoslavia. ** The Central Intelligence Agency, CIA-sponsored Robertson Panel first meets to discuss the Unidentified flying object, UFO phenomenon. * January 15 – Georg Dertinger, foreign minister of East Germany, is arrested for spying. * January 19 – 71.1% of all television sets in the United States are tuned into ''I Love Lucy'', to watch Lucy give birth to Little Ricky, which is more people than those who tune into Dwight Eisenhower's inauguration the next day. This record has yet to be broken. * January 20 – Dwight D. Eisenhower is First inauguration of Dwight D. Eisenhower, sworn in as the 34th President of the United States. * January 24 ** Mau Mau Upr ...
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Organizations Established In 1953
An organization or organisation (Commonwealth English; see spelling differences), is an entity—such as a company, an institution, or an association—comprising one or more people and having a particular purpose. The word is derived from the Greek word ''organon'', which means tool or instrument, musical instrument, and organ. Types There are a variety of legal types of organizations, including corporations, governments, non-governmental organizations, political organizations, international organizations, armed forces, charities, not-for-profit corporations, partnerships, cooperatives, and educational institutions, etc. A hybrid organization is a body that operates in both the public sector and the private sector simultaneously, fulfilling public duties and developing commercial market activities. A voluntary association is an organization consisting of volunteers. Such organizations may be able to operate without legal formalities, depending on jurisdiction, includin ...
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Organisations Based In Brussels
An organization or organisation (Commonwealth English; see spelling differences), is an entity—such as a company, an institution, or an association—comprising one or more people and having a particular purpose. The word is derived from the Greek word ''organon'', which means tool or instrument, musical instrument, and organ. Types There are a variety of legal types of organizations, including corporations, governments, non-governmental organizations, political organizations, international organizations, armed forces, charities, not-for-profit corporations, partnerships, cooperatives, and educational institutions, etc. A hybrid organization is a body that operates in both the public sector and the private sector simultaneously, fulfilling public duties and developing commercial market activities. A voluntary association is an organization consisting of volunteers. Such organizations may be able to operate without legal formalities, depending on jurisdiction, includin ...
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