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West Coast Choppers
West Coast Choppers (WCC) is a brand that began selling screen-printed T-shirts and stickers with the company's Iron cross/Maltese cross logo while founder and "master marketer" Jesse James was finishing high school, packaging the accoutrements of the chopper lifestyle long before any actual West Coast Choppers customs had been ordered or sold. Even after the company did begin building custom choppers, 60% of revenue still came from sales of WCC- branded marketing tie-ins such as clothing, beverages and tools. Yearly sales of approximately 12–15 motorcycles at prices of around US$150,000 each actually lost money for the company, but attracted positive attention. Publicizing the names of celebrity clients, including Shaquille O'Neal, Kid Rock, Keanu Reeves, Ty Law of the Denver Broncos, wrestling star Bill Goldberg, actor Tyson Beckford, and NFL running back Jamal Anderson, was a central feature of the WCC marketing strategy. The other key to this strategy was the star pow ...
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Denver Broncos
The Denver Broncos are a professional American football franchise based in Denver. The Broncos compete in the National Football League (NFL) as a member club of the league's American Football Conference (AFC) West division. The team is headquartered in Dove Valley, Colorado. The team began play in 1960 as a charter member of the American Football League (AFL) and joined the NFL as part of the merger in 1970. The Broncos are currently owned by the Walton- Penner group, and play their home games at Empower Field at Mile High; Denver previously played its home games at Mile High Stadium from its inception in 1960 through the 2000 season. The Broncos were barely competitive during their 10-year run in the AFL and their first seven years in the NFL. They did not have a winning season until 1973 and qualified for their first playoffs in 1977, eventually advancing to Super Bowl XII that season. Since 1975, the Broncos have become one of the NFL's most successful teams, having suffe ...
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Bundeswehr
The ''Bundeswehr'' (, meaning literally: ''Federal Defence'') is the armed forces of the Federal Republic of Germany. The ''Bundeswehr'' is divided into a military part (armed forces or ''Streitkräfte'') and a civil part, the military part consisting of the German Army, the German Navy, the German Air Force, the Joint Support Service, the Joint Medical Service, and the Cyber and Information Domain Service. , the ''Bundeswehr'' had a strength of 183,638 active-duty military personnel and 81,318 civilians, placing it among the 30 largest military forces in the world, and making it the second largest in the European Union behind France. In addition, the ''Bundeswehr'' has approximately 30,050 reserve personnel (2020). With German military expenditures at $56.0 billion, the ''Bundeswehr'' is the seventh highest-funded military in the world, though military expenditures remain relatively average at 1.3% of national GDP, well below the (non-binding) NATO target of 2%. German ...
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Gillette, Wyoming
Gillette (, '' jih-LET'') is a city in and the county seat of Campbell County, Wyoming, United States. The town was founded in 1891 as a major railway town on the Chicago, Burlington and Quincy Railroad. The population was estimated at 32,030 as of July 1, 2019. Gillette's population increased 48% in the ten years after the 2000 census, which counted 19,646 residents after a boom in its local fossil fuel industries. Gillette is centrally located in an area involved with the development of vast quantities of American coal, oil, and coalbed methane gas. The city calls itself the "Energy Capital of the Nation"; Wyoming provides nearly 35% of the nation's coal. However, a decline in coal use in the U.S. has led to a decline in the local economy, leading some local officials to look for other industries or employment opportunities. As a major economic hub for the county, the city is also a regional center for media, education, health, and arts. History Before its founding, Gil ...
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Long Beach, California
Long Beach is a city in Los Angeles County, California. It is the 42nd-most populous city in the United States, with a population of 466,742 as of 2020. A charter city, Long Beach is the seventh-most populous city in California. Incorporated in 1897, Long Beach lies in Southern California in the southern part of Los Angeles County. Long Beach is approximately south of downtown Los Angeles, and is part of the Gateway Cities region. The Port of Long Beach is the second busiest container port in the United States and is among the world's largest shipping ports. The city is over an oilfield with minor wells both directly beneath the city as well as offshore. The city is known for its waterfront attractions, including the permanently docked and the Aquarium of the Pacific. Long Beach also hosts the Grand Prix of Long Beach, an IndyCar race and the Long Beach Pride Festival and Parade. California State University, Long Beach, one of the largest universities in California b ...
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Press-Telegram
The ''Press-Telegram'' is a paid daily newspaper published in Long Beach, California. Coverage area for the ''Press-Telegram'' includes Long Beach, Lakewood, Signal Hill, Artesia, Bellflower, Cerritos, Compton, Downey, Hawaiian Gardens, Lynwood, Norwalk and Paramount. History The ''Press-Telegram'''s precursor, the ''Press'', was first published in 1897. The ''Press'' was purchased in the early 20th century by Charles H. Prisk and William F. Prisk, Charles being the owner and William the editor and publisher. Sometime after 1918 the ''Press'' was merged with another paper, the ''Daily Telegram''; the combined paper was first published under the name ''Daily Press'' then, from 1924, the ''Press-Telegram''. On September 30, 1933, the ''Press-Telegram'' published what David Dayen called "One of the more influential letters to the editor in American history": Francis Townsend's letter outlining the Townsend Plan, a proposal that sparked a national campaign which influenced t ...
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Popular Mechanics
''Popular Mechanics'' (sometimes PM or PopMech) is a magazine of popular science and technology, featuring automotive, home, outdoor, electronics, science, do-it-yourself, and technology topics. Military topics, aviation and transportation of all types, space, tools and gadgets are commonly featured. It was founded in 1902 by Henry Haven Windsor, who was the editor and—as owner of the Popular Mechanics Company—the publisher. For decades, the tagline of the monthly magazine was "Written so you can understand it." In 1958, PM was purchased by the Hearst Corporation, now Hearst Communications. In 2013, the US edition changed from twelve to ten issues per year, and in 2014 the tagline was changed to "How your world works." The magazine added a podcast in recent years, including regular features ''Most Useful Podcast Ever'' and ''How Your World Works''. History ''Popular Mechanics'' was founded in Chicago by Henry Haven Windsor, with the first issue dated January 11, 1902. ...
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Monster Garage
''Monster Garage'' is an American television series aired on the Discovery Channel and hosted by Jesse James (television personality), Jesse James. Each episode was an hour in length and was conceived and produced (along with James) by Thom Beers. The show premiered on June 23, 2002 and concluded on June 12, 2006. On February 24, 2020, it was announced that the series will be revived and premiere in 2020 on TLC (TV network), TLC. This was delayed due to the COVID-19 pandemic. It premiered on Discovery, Inc.'s new streaming service Discovery+ on launch day, January 4, 2021. Premise A team of five people with mechanical, fabricating, or modifying expertise was assembled to modify a vehicle into a "monster machine." On the show this generally meant making one vehicle that could transform into another such as a PT Cruiser which could change into a wood chipper, or a school bus which transformed into a pontoon boat. Occasionally vehicles were modified so as to hide non-vehicular fun ...
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Discovery Channel
Discovery Channel (known as The Discovery Channel from 1985 to 1995, and often referred to as simply Discovery) is an American cable channel owned by Warner Bros. Discovery, a publicly traded company run by CEO David Zaslav. , Discovery Channel was the third most widely distributed subscription channel in the United States, behind now-sibling channel TBS and The Weather Channel; it is available in 409 million households worldwide, through its U.S. flagship channel and its various owned or licensed television channels internationally. It initially provided documentary television programming focused primarily on popular science, technology, and history, but by the 2010s had expanded into reality television and pseudo-scientific entertainment. , Discovery Channel is available to approximately 88,589,000 pay television households in the United States. History John Hendricks founded the channel and its parent company, Cable Educational Network Inc., in 1982. Several investo ...
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Los Angeles Magazine
''Los Angeles'' magazine is a monthly publication dedicated to covering Los Angeles. Founded in the spring of 1961 by David Brown, the magazine is currently owned and published by Hour Media Group, LLC. Los Angeles magazine's combination of feature writing, investigative reporting, service journalism, and design has earned the publication three National Magazine Awards. The magazine covers people, lifestyle, culture, entertainment, fashion, art and architecture, and news. It is a member of the City and Regional Magazine Association (CRMA). Led by editor-in-chief Maer Roshan, the magazine has been the recipient of four National Magazine Awards. History ''Los Angeles'' was first published in 1961. It was purchased by CHC in 1973. ABC bought the magazine in 1977. ABC was eventually bought by The Walt Disney Company, which sold ''Los Angeles'' to Emmis Emmis Communications is an American media conglomerate based in Indianapolis, Indiana. Emmis, based on the Hebrew word for Trut ...
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Lowrider Magazine
''Lowrider'' was an American automobile magazine, focusing almost exclusively on the style known as a lowrider. It first appeared in 1977, produced out of San Jose, California, by a trio of San Jose State students. In 2007, it was published out of Anaheim, California, and part of the Motor Trend Group. The magazine was closed in December 2019. ''Lowrider'' focused on all aspects of lowrider culture, from cars to music and fashion. It also covered political and cultural issues related to Chicanos, and funded an annual scholarship program.O'Dell, John"Lowrider Magazine Riding Higher Than Ever,"''Los Angeles Times'' (April 19, 2000). The magazine also released a series of music videos through their label, Thump Records. ''Lowrider''s monthly circulation was less than 56,000 at the end of 2011. In 2000, the magazine's monthly circulation was more than 200,000. History ''Lowrider'' was founded in the mid-1970s by San Jose State students Larry Gonzalez, Sonny Madrid, and David Nunez, " ...
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Jamal Anderson
Jamal Sharif Anderson (born September 30, 1972) is a former American football running back of the National Football League. He was drafted by the Atlanta Falcons in the seventh round of the 1994 NFL Draft. He played high school football at El Camino Real High School, where he was named to the CIF Los Angeles City Section 4-A All-City first-team in 1989. He went on to play college football at Moorpark College for the Moorpark College Raiders before playing at Utah. Anderson earned a Pro Bowl selection in 1998, leading the NFC in rushing and helping the Falcons to an appearance in Super Bowl XXXIII. He suffered a career-ending knee injury in 2001 while finishing his eight-year career with 41 touchdowns and nearly 7,000 yards of offense. Professional career Atlanta Falcons Anderson played eight seasons with the Falcons, amassing 5,336 rushing yards, 156 receptions for 1,645 yards, and 41 touchdowns before he suffered what became a career-ending tear of his ACL in 2001. He was ...
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