WalkAway Campaign
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WalkAway Campaign
The #WalkAway campaign is a social-media campaign that was launched ahead of the United States 2018 mid-term elections with the stated purpose of encouraging liberals to leave the Democratic Party. The campaign, which also organized events to support Donald Trump, was noted and criticized for its astroturfing methods and its false narrative that there was a popular movement of people leaving the party. In 2021, the group's founder, Brandon Straka, a hairstylist from New York City, was charged with and convicted of participating in the 2021 United States Capitol attack. Following this, the group's Facebook page, which had more than half a million followers, was closed for violations of the site's terms of service. Organization The campaign is set up as a foundation and a political action committee: *The ''#WalkAway Foundation'' is a registered 501(c)(3) organization defined as an Alliance/Advocacy Organizations within the Public, Society Benefit - Multipurpose and Other cate ...
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Social-media Campaign
Social media are interactive media technologies that facilitate the creation and sharing of information, ideas, interests, and other forms of expression through virtual communities and networks. While challenges to the definition of ''social media'' arise due to the variety of stand-alone and built-in social media services currently available, there are some common features: # Social media are interactive Web 2.0 Internet-based applications. # User-generated content—such as text posts or comments, digital photos or videos, and data generated through all online interactions—is the lifeblood of social media. # Users create service-specific profiles for the website or app that are designed and maintained by the social media organization. # Social media helps the development of online social networks by connecting a user's profile with those of other individuals or groups. The term ''social'' in regard to media suggests that platforms are user-centric and enable communal act ...
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