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UK Athletics
UK Athletics (UKA) is the governing body for the sport of athletics in the United Kingdom. It is responsible for overseeing the governance of athletics events in the UK as well as athletes, their development, and athletics officials. The organisation outwardly rebranded itself as British Athletics in 2013, although it remains legally known as UK Athletics, and continues to use the UK Athletics name in internal governance. UK Athletics is structured as a non-profit company limited by guarantee. It has four member organisations from each of the constituent countries of the United Kingdom: England Athletics, Scottish Athletics, Welsh Athletics, and Athletics Northern Ireland. History UK Athletics was founded in 1999 as a successor to the British Athletics Federation, which had collapsed for financial reasons. Prominent among the reasons was the cost of the legal bills in the Diane Modahl contract dispute case. Former long distance runner David Moorcroft, previously Chief Execu ...
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Athletics (sport)
Athletics is a group of sporting events that involves competitive running, jumping, throwing sports, throwing, and walking. The most common types of athletics competitions are track and field, road running, cross country running, and racewalking. The results of racing events are decided by finishing position (or time, where measured), while the jumps and throws are won by the athlete that achieves the highest or furthest measurement from a series of attempts. The simplicity of the competitions, and the lack of a need for expensive equipment, makes athletics one of the most common types of sports in the world. Athletics is mostly an individual sport, with the exception of relay (athletics), relay races and competitions which combine athletes' performances for a team score, such as cross country. Organized athletics are traced back to the Ancient Olympic Games from 776 BC. The rules and format of the modern athletics events, events in athletics were defined in Western Europe and N ...
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European Athletics Championships
The European Athletics Championships is a biennial (from 2010) athletics event organised by the European Athletics Association and is recognised as the elite continental outdoor athletics championships for Europe. Editions First held, for men only, in 1934 in Turin, and separately for women for the first time in Vienna in 1938, the Championships took place every four years following the end of the World War II, with the exception of the 1969 and 1971 editions, becoming a joint men's and women's competition from the third edition in 1946 in Oslo. Since 2010, they have been organised every two years, and when they coincide with the Summer Olympics, the marathon and racewalking events are not contested. From 2016, a half-marathon event has been held in those Olympic years, and both the marathon and half-marathon events held as part of the Championships also function as the principle European elite team events at those distances. In 2018 and 2022, the European Athletics Champion ...
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Team GB
Team GB is the brand name used since 1999 by the British Olympic Association (BOA) for their Great Britain at the Olympics, British Olympic team. The brand was developed after Great Britain at the 1996 Summer Olympics, the nation's poor performance in the 1996 Summer Olympics, and is now a trademark of the BOA. It is meant to unify the team as one body, irrespective of each member athlete's particular sport. Officially, the team is the "Great Britain and Northern Ireland Olympic Team", although athletes from Northern Ireland may opt to compete under the auspices of the Olympic Federation of Ireland instead. History The British Olympic Association's director of marketing, Marzena Bogdanowicz, felt that the official and abbreviated names of the Great Britain Olympic team were a mouthful. She first thought of the 'Team GB' concept in 1996 or 1997, and said: "I went to the 1996 Summer Olympics, games in 1996 and the logo at the time was just the lion and the rings, but we weren't ...
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Aviva
Aviva plc is a British multinational insurance company headquartered in London, England. It has about 18 million customers across its core markets of the United Kingdom, Ireland and Canada. In the United Kingdom, Aviva is the largest general insurer and a leading life and pensions provider. Aviva is also the second largest general insurer in Canada. Aviva also has a focus on the growth markets of China and South East Asia through investments and joint ventures with other firms. Aviva has a primary listing on the London Stock Exchange, and is a constituent of the FTSE 100 Index. Name The name of the company upon its formation in May 2000 was CGNU plc and was created when Norwich Union merged with insurer CGU. In April 2002, the company's shareholders voted to change the company name to Aviva plc, an invented palindrome word derived from "viva", the Latin for 'alive' and designed to be short, memorable and work worldwide. The Norwich Union brand, however, was retained for the ...
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Sainsbury's
J Sainsbury plc, trading as Sainsbury's, is the second largest chain of supermarkets in the United Kingdom, with a 14.6% share of UK supermarket sales. Founded in 1869 by John James Sainsbury with a shop in Drury Lane, London, the company was the largest UK retailer of groceries for most of the 20th century. In 1995, Tesco became the market leader when it overtook Sainsbury's, which has since been ranked second or third: it was overtaken by Asda from 2003 to 2014, and again in 2019. In 2018, a planned merger with Asda was blocked by the Competition and Markets Authority over concerns of increased prices for consumers. The holding company, J Sainsbury plc, is split into three divisions: Sainsbury's Supermarkets Ltd ( including convenience shops), Sainsbury's Bank, and Argos. As of 2021, the largest overall shareholder is the sovereign wealth fund of Qatar, the Qatar Investment Authority, which holds 14.99% of the company. It is listed on the London Stock Exchange and is ...
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Sponsor (commercial)
Sponsoring something (or someone) is the act of supporting an event, activity, person, or organization financially or through the provision of products or services. The individual or group that provides the support, similar to a benefactor, is known as the sponsor. Definition Sponsorship is a cash and/or in-kind fee paid to a property (typically in sports, arts, entertainment or causes) in return for access to the exploitable commercial potential associated with that property. While the sponsoree (property being sponsored) may be nonprofit, unlike philanthropy, sponsorship is done with the expectation of a commercial return. While sponsorship can deliver increased awareness, brand building and propensity to purchase, it is different from advertising. Unlike advertising, sponsorship can not communicate specific product attributes. Nor can it stand alone, as sponsorship requires support elements. Theories A range of psychological and communications theories have been used to exp ...
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2012 Summer Olympics
The 2012 Summer Olympics (officially the Games of the XXX Olympiad and also known as London 2012) was an international multi-sport event held from 27 July to 12 August 2012 in London, England, United Kingdom. The first event, the group stage in women's football, began on 25 July at the Millennium Stadium in Cardiff, followed by the opening ceremony on 27 July. 10,768 athletes from 204 National Olympic Committees (NOCs) participated in the 2012 Olympics. Following a bid headed by former Olympic champion Sebastian Coe and the then-London mayor Ken Livingstone, London was selected as the host city at the 117th IOC Session in Singapore on 6 July 2005, defeating bids from Moscow, New York City, Madrid, and Paris. London became the first city to host the modern Olympics three times, having previously hosted the Summer Games in 1908 and 1948. Construction for the Games involved considerable redevelopment, with an emphasis on sustainability. Th ...
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Peter Eriksson (coach)
Peter Eriksson (born 19 November 1952) is an Athletics coach and formerly the head coach of the Olympic and Paralympic programs for both British Athletics and Athletics Canada. Eriksson has over 30 years of coaching experience in speed skating and track and field; and has led Canada to record medal performances in the 2016 Olympic Games, 2015 World Championships and 2014 Commonwealth Games. Under his leadership as Performance Director and Head Coach, the nations that he has worked with has generated over 240 medals at major International Competitions. Athletes in his programs have won 122 medals at the Paralympic Games since 1984, in addition to medals won at World Championships and other major international events. Eriksson is the most successful Paralympic Track and Field coach in Paralympic history. He has personally coached many athletes to international medals, including Jeff Adams, Kelly Smith, Scot Hollonbeck, Jamie Bone, Rainer Kuschall, Heine Koboerle, Rick Reelie, Clay ...
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Long Jump
The long jump is a track and field event in which athletes combine speed, strength and agility in an attempt to leap as far as possible from a takeoff point. Along with the triple jump, the two events that measure jumping for distance as a group are referred to as the "horizontal jumps". This event has a history in the ancient Olympic Games and has been a modern Olympic event for men since the first Olympics in 1896 and for women since 1948. Rules At the elite level, competitors run down a runway (usually coated with the same rubberized surface as running tracks, crumb rubber or vulcanized rubber, known generally as an all-weather track) and jump as far as they can from a wooden or synthetic board, 20 centimetres or 8 inches wide, that is built flush with the runway, into a pit filled with soft damp sand. If the competitor starts the leap with any part of the foot past the foul line, the jump is declared a foul and no distance is recorded. A layer of plasticin ...
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Lynn Davies
Lynn Davies CBE (born 20 May 1942) is a Welsh former track and field athlete who specialised in the long jump. He was the 1964 Olympic champion in the event. He was born in Nantymoel near Bridgend and was a member of the Cardiff Amateur Athletic Club. Davies won an Olympic gold medal in the long jump in 1964 with a mark of , earning himself the nickname "Lynn the Leap". He finished ninth in 1968, having been flag bearer at the opening ceremony. In 1964 he also competed in the 100 metres and 4×100 metres contests. He was 18th in the 1972 Olympic long jump, his selection being something of a surprise at the time. Outside the Olympics, Davies was the 1966 European champion in the long jump and was the silver medallist three years later. He was also twice the Commonwealth Games champion, winning titles in 1966 and 1970 (becoming the first man to win that title two times). Davies was twice a winner of the BBC Wales Sports Personality of the Year award, taking the honour ...
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Niels De Vos
Niels Ernest de Vos (born 27 March 1967) is a British sports businessman and chief executive. Early life He was born in Walsall. He attended King Edward's School, Birmingham. He studied Modern History from 1986-89 at Keble College, Oxford. Career Sale Sharks De Vos came to prominence as the Chief Executive of Sale Sharks, a professional rugby union club. De Vos helped the club move to a larger stadium in 2003, leaving Heywood Road in favour of Edgeley Park. UK Athletics In January 2007 he became the Chief Executive of the sporting governing body UK Athletics, headquartered in Birmingham. De Vos modernised the athletics body, cutting jobs and aiming to move sponsorship money away from headquarters costs and towards training centres athletics club. De Vos also cut down the number of athletes going to the 2008 Beijing Olympics, minimising the number to those who would still be young enough to perform at the 2012 London Olympics. He has a strong anti-doping stance, favouring a ...
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