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University Of Applied Sciences Kufstein
The University of Applied Sciences Kufstein, is an Austrian Fachhochschule in Kufstein, Tyrol. Organization The University of Applied Sciences in Kufstein is an accredited provider of higher education in Austria. The university offers Bachelor and Master degrees as well as a post-graduate program. The university also hosts events and conferences pertaining to the various areas of studies. The university employs approximately 500 professors and lecturers with either business or science backgrounds. Currently there are approximately 2,200 students enrolled in degree programs, including approx. 200 exchange students from around 50 countries who attend the various classes taught in English. Students enrolled in full-time bachelor's degree programs are required to participate in a study abroad program for at least one semester during their studies. Fifty percent of the degree programs are offered as part-time studies, which also enables employed professionals to study at weekends ...
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Kufstein
Kufstein (; Central Bavarian: ''Kufstoa'') is a town in the Austrian state of Tyrol, the administrative seat of Kufstein District. With a population of about 19,600 it is the second largest Tyrolean town after the state capital Innsbruck. The greatest landmark is Kufstein Fortress, first mentioned in the 13th century. The town was the place of origin of the Austrian noble family Kuefstein de. Geography It is located in the Tyrolean Unterland region on the river Inn, at the confluence with its Weißache and Kaiserbach tributaries, near the border with Bavaria, Germany. The municipal area stretches along the Lower Inn Valley between the Brandenberg Alps in the northwest and the Kaiser Mountains in the southeast. The remote Kaisertal until recently was the last settled valley in Austria without transport connections, prior to the completion of a tunnel road from Kufstein to neighbouring Ebbs in 2008. North of the town, the Inn river leaves the Northern Limestone Alps and enters the Ba ...
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Technology
Technology is the application of knowledge to reach practical goals in a specifiable and reproducible way. The word ''technology'' may also mean the product of such an endeavor. The use of technology is widely prevalent in medicine, science, industry, communication, transportation, and daily life. Technologies include physical objects like utensils or machines and intangible tools such as software. Many technological advancements have led to societal changes. The earliest known technology is the stone tool, used in the prehistoric era, followed by fire use, which contributed to the growth of the human brain and the development of language in the Ice Age. The invention of the wheel in the Bronze Age enabled wider travel and the creation of more complex machines. Recent technological developments, including the printing press, the telephone, and the Internet have lowered communication barriers and ushered in the knowledge economy. While technology contributes to econom ...
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Universities Of Applied Sciences In Austria
A university () is an institution of higher (or tertiary) education and research which awards academic degrees in several academic disciplines. ''University'' is derived from the Latin phrase ''universitas magistrorum et scholarium'', which roughly means "community of teachers and scholars". Universities typically offer both undergraduate and postgraduate programs. The first universities in Europe were established by Catholic Church monks. The University of Bologna (), Italy, which was founded in 1088, is the first university in the sense of: *being a high degree-awarding institute. *using the word ''universitas'' (which was coined at its foundation). *having independence from the ecclesiastic schools and issuing secular as well as non-secular degrees (with teaching conducted by both clergy and non-clergy): grammar, rhetoric, logic, theology, canon law, notarial law.Hunt Janin: "The university in medieval life, 1179–1499", McFarland, 2008, , p. 55f.de Ridder-Symoens, Hilde''A ...
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Master Of Business Administration
A Master of Business Administration (MBA; also Master's in Business Administration) is a postgraduate degree focused on business administration. The core courses in an MBA program cover various areas of business administration such as accounting, applied statistics, human resources, business communication, business ethics, business law, strategic management, business strategy, finance, managerial economics, management, entrepreneurship, marketing, supply-chain management, and operations management in a manner most relevant to management analysis and strategy. It originated in the United States in the early 20th century when the country industrialized and companies sought scientific management. Some programs also include elective courses and concentrations for further study in a particular area, for example, accounting, finance, marketing, and human resources, but an MBA is intended to be a generalized program. MBA programs in the United States typically require completing ...
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Data Science
Data science is an interdisciplinary field that uses scientific methods, processes, algorithms and systems to extract or extrapolate knowledge and insights from noisy, structured and unstructured data, and apply knowledge from data across a broad range of application domains. Data science is related to data mining, machine learning, big data, computational statistics and analytics. Data science is a "concept to unify statistics, data analysis, informatics, and their related methods" in order to "understand and analyse actual phenomena" with data. It uses techniques and theories drawn from many fields within the context of mathematics, statistics, computer science, information science, and domain knowledge. However, data science is different from computer science and information science. Turing Award winner Jim Gray imagined data science as a "fourth paradigm" of science ( empirical, theoretical, computational, and now data-driven) and asserted that "everything about sc ...
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Smart Products
Recent innovations in mobile and sensor technologies allow for creating a digital representation of almost any physical entity and its parameters over time at any place. RFID technologies, for instance, are used to ground digital representations, which are used to track and geo-reference physical entities. In general, physical worlds and digital representations become tightly interconnected, so that manipulations in either would have effect on the other. Integration of information and communication technologies into products anywhere and anytime enable new forms of mobile marketing in respect to situated marketing communication, dynamic pricing models and dynamic product differentiation models. As Fano and Gershman state: "Technology enables service providers to make the location of their customers the location of their business". Smart products are specializations of hybrid products with physical realizations of product categories and digital product descriptions that provide th ...
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Information And Communications Technology
Information and communications technology (ICT) is an extensional term for information technology (IT) that stresses the role of unified communications and the integration of telecommunications (telephone lines and wireless signals) and computers, as well as necessary enterprise software, middleware, storage and audiovisual, that enable users to access, store, transmit, understand and manipulate information. ICT is also used to refer to the convergence of audiovisuals and telephone networks with computer networks through a single cabling or link system. There are large economic incentives to merge the telephone networks with the computer network system using a single unified system of cabling, signal distribution, and management. ICT is an umbrella term that includes any communication device, encompassing radio, television, cell phones, computer and network hardware, satellite systems and so on, as well as the various services and appliances with them such as video conferencing and ...
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Digital Marketing
Digital marketing is the component of marketing that uses the Internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life, and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent, employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising, e–books, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels ...
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Business Process Management
Business process management (BPM) is the discipline in which people use various methods to discover, model, analyze, measure, improve, optimize, and automate business processes. Any combination of methods used to manage a company's business processes is BPM. Processes can be structured and repeatable or unstructured and variable. Though not required, enabling technologies are often used with BPM. It can be differentiated from program management in that program management is concerned with managing a group of inter-dependent projects. From another viewpoint, process management includes program management. In project management, process management is the use of a repeatable process to improve the outcome of the project. Key distinctions between process management and project management are repeatability and predictability. If the structure and sequence of work is unique, then it is a project. In business process management, a sequence of work can vary from instance to instance: t ...
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Enterprise Resource Planning
Enterprise resource planning (ERP) is the integrated management of main business processes, often in real time and mediated by software and technology. ERP is usually referred to as a category of Business management tools, business management software—typically a suite of integrated application software, applications—that an organization can use to collect, store, manage and interpret data from many business sector, business activities. ERP systems can be local based or Cloud computing, cloud-based. Cloud-based applications have grown in recent years due to information being readily available from any location with Internet access. Traditional On-premises software, on-premise ERP systems are now considered Legacy system, legacy technology. ERP provides an integrated and continuously updated view of core business processes using common databases maintained by a database management system. ERP systems track business resources—cash, raw materials, production capacity—and t ...
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Restructuring
Restructuring is the corporate management term for the act of reorganizing the legal, ownership, operational, or other structures of a company for the purpose of making it more profitable, or better organized for its present needs. Other reasons for restructuring include a change of ownership or ownership structure, demerger, or a response to a crisis or major change in the business such as bankruptcy, repositioning, or buyout In finance, a buyout is an investment transaction by which the ownership equity of a company, or a majority share of the stock of the company is acquired. The acquiror thereby "buys out" the present equity holders of the target company. A buyout .... Restructuring may also be described as corporate restructuring, debt restructuring and financial restructuring. Executives involved in restructuring often hire financial and legal advisors to assist in the transaction details and negotiation. It may also be done by a new CEO hired specifically to make the d ...
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Communications Management
Communications management is the systematic planning, implementing, monitoring, and revision of all the channels of communication within an organization and between organizations; it also includes the organization and dissemination of new communication directives connected with an organization, network, or communications technology. Aspects of communications management include developing corporate communication strategies, designing internal and external communications directives, and managing the flow of information, including online communication. It is a mere process that helps an organization to be systematic as one within the bounds of communication. Communication and management are closely linked together. Since communication is the process of information exchange of two or people and management includes managers that basically gives out information to their people. Moreover, Communication and Management literally go hand in hand. It is the way to extend control; the fundam ...
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