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The Unique Connection
''The unique connection'' is a viral video advertisement (released April 13, 2015) produced by Malling Publications for Pandora In Greek mythology, Pandora (Greek: , derived from , ''pān'', i.e. "all" and , ''dōron'', i.e. "gift", thus "the all-endowed", "all-gifted" or "all-giving") was the first human woman created by Hephaestus on the instructions of Zeus. As Hes ..., a jewelry brand. As of October 21, 2015, the video has amassed over 17 million views on YouTube and over 15 million on Facebook. Production The video was produced for Pandora by Malling Publications, a Danish advertising company. Hanne Fabricius, CEO of Malling Publications, was responsible for the idea and concept, and was also the strategic director of the video. The video was directed by Rasmus Skousen, a Danish photographer who works in the genres of fashion, advertising, and portraits. Plot The video features six mothers and their children. All the mothers stand in a line-up. One by one, the chi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Adweek
''Adweek'' is a weekly American advertising trade publication that was first published in 1979. ''Adweek'' covers creativity, client–agency relationships, global advertising, accounts in review, and new campaigns. During this time, it has covered various shifts in technology, including cable television, the shift away from commission-based agency fees, and the Internet. As the second-largest advertising-trade publication, its main competitor is ''Advertising Age''. ''Adweek'' also operates various blogs focusing on the advertising and mass media industry, including its flagship ''AdFreak'' blog and the Adweek Blog Network, which was formed from the assets of Mediabistro. Related publications include ''Adweek Magazine's Technology Marketing'' (ISSN 1536-2272), and ''Adweek's Marketing Week'' (ISSN 0892-8274). [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |