Tom Geismar
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Tom Geismar
Thomas H. Geismar (born July 15, 1931) is an American graphic designer. Biography Thomas H. Geismar was born on July 15, 1931 in Glen Ridge, New Jersey. Geismar studied concurrently at the Rhode Island School of Design and Brown University. He received a master's degree in graphic design from Yale University, School of Art and Architecture. After school, he joined the army for two years. Geismar met Ivan Chermayeff in Yale and in 1957, they founded the firm Brownjohn, Chermayeff & Geismar (now Chermayeff & Geismar & Haviv) along with Robert Brownjohn. Geismar has designed more than a hundred corporate identity programs and established abstract corporate symbols. The unifying element in his work is the repetition of symbols which gives new life to the form. In 1960, he proposed a radical mark for Chase Manhattan Bank which was the repetition of four shapes around a square to form an octagon. It was met with resistance but stood out from competition, leading other corporations t ...
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Glen Ridge, New Jersey
Glen Ridge is a Borough (New Jersey), borough in Essex County, New Jersey, Essex County, in the U.S. state of New Jersey. As of the 2020 United States census, the borough’s population was 7,802, reflecting an increase of 275 (+3.7%) from the 2010 United States census, 2010 census count of 7,527,DP-1 – Profile of General Population and Housing Characteristics: 2010 for Glen Ridge borough, Essex County, New Jersey
, United States Census Bureau. Accessed March 1, 2012.
in turn an increase of 256 (+3.5%) from the 7,271 counted in the 2000 United States census, 2000 census.


History

In 1666, 64 Connecticut families led by Robert Treat bought land from the Lenape, Lenni Len ...
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Mobil
Mobil is a petroleum brand owned and operated by American oil and gas corporation ExxonMobil. The brand was formerly owned and operated by an oil and gas corporation of the same name, which itself merged with Exxon to form ExxonMobil in 1999. A direct descendant of Standard Oil, Mobil was originally known as the Standard Oil Company of New York (shortened to Socony) after Standard Oil was Standard Oil Co. of New Jersey v. United States, split into 34 different entities in a 1911 Supreme Court decision. Socony merged with Vacuum Oil Company, from which the Mobil name first originated, in 1931 and subsequently renamed itself to Socony-Vacuum Oil Company. Over time, Mobil became the company's primary identity, which incited another renaming in 1963, this time to Mobil Corporation. Mobil credits itself with being the first company to introduce Pay at the pump, paying at the pump at its gas stations, the first company to produce jet aviation fuel, as well as the first company to intr ...
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Brown University Alumni
Brown is a color. It can be considered a composite color, but it is mainly a darker shade of orange. In the CMYK color model used in printing or painting, brown is usually made by combining the colors orange and black. In the RGB color model used to project colors onto television screens and computer monitors, brown combines red and green. The color brown is seen widely in nature, wood, soil, human hair color, eye color and skin pigmentation. Brown is the color of dark wood or rich soil. According to public opinion surveys in Europe and the United States, brown is the least favorite color of the public; it is often associated with plainness, the rustic, feces, and poverty. More positive associations include baking, warmth, wildlife, and the autumn. Etymology The term is from Old English , in origin for any dusky or dark shade of color. The first recorded use of ''brown'' as a color name in English was in 1000. The Common Germanic adjectives ''*brûnoz and *brûnâ'' meant b ...
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