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The Stagwell Group
Stagwell, formerly The Stagwell Group, is a global marketing and communications group. Founded in 2015 by Mark Penn, Stagwell companies operate in four areas: digital transformation and marketing, research and insights, marketing communications, and content and media. In 2020, The Stagwell Group announced plans to merge with its affiliate MDC Partners. The merger was completed in August 2021. History Mark Penn founded The Stagwell Group in 2015. Penn founded The Stagwell Group with a $250 million investment from former Microsoft CEO Steve Ballmer. In 2017, Stagwell acquired Forward3D, Scout and also acquired Observatory from CAA. The company also acquired pilot movie testing assets from Nielsen and combined them with NRG, and acquired mobile research assets from Nielsen to form HarrisX. In 2018, Stagwell acquired Ink and later ReputationDefender. Stagwell also secured a $260 million investment from AlpInvest Partners AlpInvest Partners is a Dutch private equity asset man ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
MDC Partners
MDC Partners Inc. is an advertising and marketing holding company based in New York City. MDC is structured as a partnership model, in which it initially acquires a majority stake in its partner agency, leaving a percentage of ownership with the founder. It has more than 50 partner firms worldwide. In August 2021, following the merger of The Stagwell Group with MDC Partners, Stagwell formed Stagwell Media Network, a group of multichannel agencies. History MDC Partners was founded as Multi Discipline Communications in 1980 in Toronto by Miles Nadal. The company held an IPO on October 16, 1987. The company operated two divisions in the 1990s: Marketing and Communications and Secure Transaction Products, which included the production of checks, credit and debit cards, tickets, and stamps. Toward the end of the 1990s, MDC concentrated on growing its marketing and communications business. It continued to expand into the United States, surpassing CAD$1 billion in revenue in 2000 th ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Mark Penn
Mark J. Penn (born January 15, 1954) is an American businessman, pollster, political strategist, and author. Penn is chairman and chief executive officer of Stagwell, a marketing group created upon the merger of Stagwell Marketing Group—a private equity fund founded by Penn—and MDC Partners, of which Penn had been chief executive officer. He was formerly chief strategy officer of Microsoft Corporation, as well as chief executive officer of Burson-Marsteller (now part of Burson Cohn & Wolfe). Together with Douglas Schoen, he was co-founder of the polling firm PSB Research, whose clients included President Bill Clinton, British prime minister Tony Blair, and Bill Gates. Penn was a chief strategist and pollster in the Hillary Clinton 2008 presidential campaign. Penn is the author of Microtrends (2007) and Microtrends Squared (2018). Penn later became a defender of Donald Trump, opposing his impeachment, consulting on his presidential campaign, and alleging a "deep state" consp ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Steve Ballmer
Steven Anthony Ballmer (; March 24, 1956) is an American business magnate and investor who served as the chief executive officer of Microsoft from 2000 to 2014. He is the current owner of the Los Angeles Clippers of the National Basketball Association (NBA). As of November 2022, ''Bloomberg Billionaires Index'' estimates his personal wealth at around $79.7 billion, making him the tenth-richest person on Earth. Ballmer was hired by Bill Gates at Microsoft in 1980, and subsequently left the MBA program at Stanford University. He eventually became president in 1998, and replaced Gates as CEO on January 13, 2000. On February 4, 2014, Ballmer retired as CEO and was replaced by Satya Nadella; Ballmer remained on Microsoft's Board of Directors until August 19, 2014, when he left to prepare for teaching a new class. His tenure and legacy as Microsoft CEO has received mixed reception, with the company tripling sales and doubling profits, but losing its market dominance and missing out on ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Creative Artists Agency
Creative Artists Agency LLC (CAA) is an American talent and sports agency based in Los Angeles, California. It is regarded as an influential company in the talent agency business and manages numerous clients. In March 2016, CAA had 1,800 employees. History Creative Artists Agency (CAA) was formed by five agents at the William Morris Agency in 1975. At a dinner, Michael Ovitz, Michael S. Rosenfeld, Ronald Meyer, Rowland Perkins, and William Haber decided to create their own agency. The agents were fired by William Morris before they could obtain financing. CAA was incorporated in Delaware and had a $35,000 line of credit and a $21,000 bank loan and rented a small Century City office. Within a week, they sold a game show called '' Rhyme and Reason'', the ''Rich Little Show'', and ''The Jackson 5ive''. An early plan was to form a medium-sized full-service agency, share proceeds equally, and do without nameplates on doors or formal titles or individual client lists, with guidelin ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
AlpInvest Partners
AlpInvest Partners is a Dutch private equity asset manager with over $47 billion of assets under management as of September 30, 2017. The firm invests on behalf of a broad range of institutional investors from North America, Asia, Europe, South America and Africa. AlpInvest operates three investment teams focused on private equity: Fund Investments, Secondary investments and Co-Investments. AlpInvest pursues investment opportunities across the entire spectrum of private equity including: large buyout, middle-market buyout, venture capital, growth capital, mezzanine, distressed and energy investments, including sustainable energy investments. As of the end of 2017, the firm had invested in more than 600 private equity funds managed by more than 300 private equity firms. According to the PEI 300, AlpInvest ranked among the 50 largest private equity firms globally. Since 2011, AlpInvest has operated as a subsidiary of The Carlyle Group, a global private equity firm. P ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Companies Based In Washington, D
A company, abbreviated as co., is a legal entity representing an association of people, whether natural, legal or a mixture of both, with a specific objective. Company members share a common purpose and unite to achieve specific, declared goals. Companies take various forms, such as: * voluntary associations, which may include nonprofit organizations * business entities, whose aim is generating profit * financial entities and banks * programs or educational institutions A company can be created as a legal person so that the company itself has limited liability as members perform or fail to discharge their duty according to the publicly declared incorporation, or published policy. When a company closes, it may need to be liquidated to avoid further legal obligations. Companies may associate and collectively register themselves as new companies; the resulting entities are often known as corporate groups. Meanings and definitions A company can be defined as an "artificial per ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Marketing Companies Of The United States
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency (such as the Agricultural Marketing Service) ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
