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The Engineering Of Consent
"The Engineering of Consent" is an essay by Edward Bernays first published in 1947, and a book he published in 1955. Overview In his own words, Bernays describes engineering consent as "use of an engineering approach—that is, action based only on thorough knowledge of the situation and on the application of scientific principles and tried practices to the task of getting people to support ideas and programs." Bernays explained, "Professionally, ublic relationsactivities are planned and executed by trained practitioners in accordance with scientific principles, based on the findings of social scientists. Their dispassionate approach and methods may be likened to those of the engineering professions which stem from the physical sciences." The threat of engineered consent in democracy has been expressed in a textbook on American government: :Under modern conditions of political advertising and manipulation, it has become possible to talk of the e ...
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Essay
An essay is, generally, a piece of writing that gives the author's own argument, but the definition is vague, overlapping with those of a letter, a paper, an article, a pamphlet, and a short story. Essays have been sub-classified as formal and informal: formal essays are characterized by "serious purpose, dignity, logical organization, length," whereas the informal essay is characterized by "the personal element (self-revelation, individual tastes and experiences, confidential manner), humor, graceful style, rambling structure, unconventionality or novelty of theme," etc. Essays are commonly used as literary criticism, political manifestos, learned arguments, observations of daily life, recollections, and reflections of the author. Almost all modern essays are written in prose, but works in verse have been dubbed essays (e.g., Alexander Pope's ''An Essay on Criticism'' and '' An Essay on Man''). While brevity usually defines an essay, voluminous works like John Locke's ''An ...
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Doris Fleischman
Doris Elsa Fleischman Bernays (July 18, 1891 – July 10, 1980), was an American writer, public relations executive, and feminist activist.Cook, Joan (July 12, 1980)Doris Fleischman Bernays Dead; Pioneer Public Relations Counsel.''The New York Times'' Fleischman was a member of the Lucy Stone League, a group which encouraged women to keep their names after marriage. She was the first married woman to be issued a United States passport in her maiden name, Doris Fleischman, in 1925.Richter, Amy C. (1971). Doris Elsa Fleischman Bernays. In James, Edward T.; James, Janet Wilson; Boyer, Paul S., eds. ''Notable American Women: A Biographical Dictionary, Volume 5.'' Harvard University Press, Personal life Doris Fleischman was born to a Jewish family in New York City, New York, on July 18, 1891, the daughter of attorney Samuel Fleischman and Harriet Rosenthal Fleischman. She was one of three children, and was the niece of neurologist Sigmund Freud through her marriage to Edward L. Bernays ...
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Cultural Commodification
Within a capitalist economic system, commodification is the transformation of things such as goods, services, ideas, nature, personal information, people or animals into objects of trade or commodities.For animals"United Nations Commodity Trade Statistics Database" UN ComTrade; Josephine Donovan, "Aestheticizing Animal Cruelty," ''College Literature'', 38(4), Fall 2011 (pp. 202–217), p. 203. For slaves as commodities, Appadurai 1986, pp. 84–85; David Hawkes, ''Shakespeare and Economic Theory'', Bloomsbury Publishing, 2015, p. 130. For body commodification, Lesley A. Sharp, "The Commodification of the Body and Its Parts," ''Annual Review of Anthropology'', 29, 2000 (pp. 287–328) p. 295ff. A commodity at its most basic, according to Arjun Appadurai, is "anything intended for exchange," or any object of economic value. Commodification is often criticized on the grounds that some things ought not to be treated as commodities—for example, water, education, data, information, ...
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Unconscious Mind
The unconscious mind (or the unconscious) consists of the processes in the mind which occur automatically and are not available to introspection and include thought processes, memories, interests, and motivations. Even though these processes exist well under the surface of conscious awareness, they are theorized to exert an effect on behavior. The term was coined by the German Romantic philosopher Friedrich Schelling and later introduced into English by the poet and essayist Samuel Taylor Coleridge.Christopher John Murray, ''Encyclopedia of the Romantic Era, 1760-1850'' (Taylor & Francis, 2004: ), pp. 1001–1002. Empirical evidence suggests that unconscious phenomena include repressed feelings, automatic skills, subliminal perceptions, and automatic reactions, and possibly also Complex (psychology), complexes, hidden phobias, and desires. The concept was popularized by the Austrian neurologist and Psychoanalysis, psychoanalyst Sigmund Freud. In psychoanalytic theory#The uncon ...
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Freud
Sigmund Freud ( , ; born Sigismund Schlomo Freud; 6 May 1856 – 23 September 1939) was an Austrian neurologist and the founder of psychoanalysis, a clinical method for evaluating and treating pathologies explained as originating in conflicts in the psyche, through dialogue between a patient and a psychoanalyst. Freud was born to Galician Jewish parents in the Moravian town of Freiberg, in the Austrian Empire. He qualified as a doctor of medicine in 1881 at the University of Vienna. Upon completing his habilitation in 1885, he was appointed a docent in neuropathology and became an affiliated professor in 1902. Freud lived and worked in Vienna, having set up his clinical practice there in 1886. In 1938, Freud left Austria to escape Nazi persecution. He died in exile in the United Kingdom in 1939. In founding psychoanalysis, Freud developed therapeutic techniques such as the use of free association and discovered transference, establishing its central role in the analytic proces ...
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New York City
New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the List of United States cities by population density, most densely populated major city in the United States, and is more than twice as populous as second-place Los Angeles. New York City lies at the southern tip of New York (state), New York State, and constitutes the geographical and demographic center of both the Northeast megalopolis and the New York metropolitan area, the largest metropolitan area in the world by urban area, urban landmass. With over 20.1 million people in its metropolitan statistical area and 23.5 million in its combined statistical area as of 2020, New York is one of the world's most populous Megacity, megacities, and over 58 million people live within of the city. New York City is a global city, global Culture of New ...
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Torches Of Freedom
"Torches of Freedom" was a phrase used to encourage women's smoking by exploiting women's aspirations for a better life during the early twentieth century first-wave feminism in the United States. Cigarettes were described as symbols of emancipation and equality with men. The term was first used by psychoanalyst A. A. Brill when describing the natural desire for women to smoke and was used by Edward Bernays to encourage women to smoke in public despite social taboos. Bernays hired women to march while smoking their "torches of freedom" in the Easter Sunday Parade of 31 March 1929, which was a significant moment for fighting social barriers for women smokers. History Smoking as an inappropriate act for women Before the twentieth century smoking was seen as a habit that was corrupt and inappropriate for women. Dutch painters used cigarettes as a symbol of human foolishness in the 17th century and in the 19th century, cigarettes were perceived as props of "fallen women" and prostitu ...
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Taboo
A taboo or tabu is a social group's ban, prohibition, or avoidance of something (usually an utterance or behavior) based on the group's sense that it is excessively repulsive, sacred, or allowed only for certain persons.''Encyclopædia Britannica Online''.Taboo. Encyclopædia Britannica Inc., 2012. Retrieved 21 Mar. 2012 Such prohibitions are present in virtually all societies. Taboos may be prohibited explicitly, for example within a legal system or religion, or implicitly, for example by social norms or conventions followed by a particular culture or organization. Taboos are often meant to protect the individual, but there are other reasons for their development. An ecological or medical background is apparent in many, including some that are seen as religious or spiritual in origin. Taboos can help use a resource more efficiently, but when applied to only a subsection of the community they can also serve to suppress said subsection of the community. A taboo acknowledged by a ...
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American Tobacco Company
The American Tobacco Company was a tobacco company founded in 1890 by J. B. Duke through a merger between a number of U.S. tobacco manufacturers including Allen and Ginter and Goodwin & Company. The company was one of the original 12 members of the Dow Jones Industrial Average in 1896. The American Tobacco Company dominated the industry by acquiring the Lucky Strike Company and over 200 other rival firms. Antitrust action begun in 1907 broke the company into several major companies in 1911. The American Tobacco Company restructured itself in 1969, forming a holding company called American Brands, Inc., which operated American Tobacco as a subsidiary. American Brands acquired a variety of non-tobacco businesses during the 1970s and 1980s and sold its tobacco operations to Brown & Williamson in 1994. American Brands subsequently renamed itself "Fortune Brands". History Origins James Buchanan Duke's entrance into the cigarette industry came about in 1879 when he elected to e ...
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George Washington Hill
George Washington Hill (October 22, 1884, Philadelphia – September 13, 1946, Matapédia, Quebec) became President of American Tobacco Co. after his father Percival Hill. He hired public relations expert Edward Bernays to reverse the taboo against women smoking in public, which he did successfully by his advertisement campaigns. Early life Hill started his education at Williams College, but left during 1904 before graduating. His father was vice president of the American Tobacco Company and as such George also worked there. After the company acquired the brand of Pall Mall cigarettes, George was responsible for sales and under his management the cigarettes became the most popular among Turkish tobaccos. As a result of an antitrust lawsuit the company was divided into four competing companies in 1911. Senior Hill was the president of the new American Tobacco Company and his son was assigned to be a sales manager. The Lucky Strike brand was introduced five years later by the compan ...
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International Communication Gazette
''The International Communication Gazette'' is a peer-reviewed academic journal that publishes papers eight times a year in the field of communication studies. The editor-in-chief is Cees J. Hamelink (University of Amsterdam). It was established in 1955 and is published by Sage Publications. Abstracting and indexing ''The International Communication Gazette'' is abstracted and indexed in: * Academic Premier * Communication Abstracts * Current Contents/Social and Behavioral Sciences * Educational Research Abstracts Online * Scopus * Sociology of Education Abstracts Sociology is a social science that focuses on society, human social behavior, patterns of social relationships, social interaction, and aspects of culture associated with everyday life. It uses various methods of empirical investigation and ... External links * {{Official website, http://www.uk.sagepub.com/journals/Journal200826/title SAGE Publishing academic journals English-language journals Communicat ...
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Cornell University
Cornell University is a private statutory land-grant research university based in Ithaca, New York. It is a member of the Ivy League. Founded in 1865 by Ezra Cornell and Andrew Dickson White, Cornell was founded with the intention to teach and make contributions in all fields of knowledge—from the classics to the sciences, and from the theoretical to the applied. These ideals, unconventional for the time, are captured in Cornell's founding principle, a popular 1868 quotation from founder Ezra Cornell: "I would found an institution where any person can find instruction in any study." Cornell is ranked among the top global universities. The university is organized into seven undergraduate colleges and seven graduate divisions at its main Ithaca campus, with each college and division defining its specific admission standards and academic programs in near autonomy. The university also administers three satellite campuses, two in New York City and one in Education City, Qatar ...
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