SweetWater Brewing Company
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SweetWater Brewing Company
SweetWater Brewing Company is a craft brewery founded in 1997 by Freddy Bensch and Kevin McNerney in Atlanta, Georgia. SweetWater's beers are unpasteurized and distribution is limited to select states. History Founders Freddy Bensch and Kevin McNerney were roommates at the University of Colorado at Boulder, where they also worked part-time cleaning kegs at a local brewery. After graduation in 1993, Bensch moved to California to study at the American Brewers Guild, while McNerney went on to work in several breweries in Colorado and California, including Rockies Brewing Company, Avery Brewing Company and Mammoth Brewing Company. Bensch visited Atlanta during the 1996 Summer Olympics and saw an opportunity to bring a West Coast style brewery to the Southeast. McNerney soon joined Bensch in Atlanta raising initial funds to open the brewery's first location off Interstate 20 on Fulton Industrial Boulevard. Bensch named the brewery after kayaking down Sweetwater Creek, a tributa ...
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Subsidiary
A subsidiary, subsidiary company or daughter company is a company owned or controlled by another company, which is called the parent company or holding company. Two or more subsidiaries that either belong to the same parent company or having a same management being substantially controlled by same entity/group are called sister companies. The subsidiary can be a company (usually with limited liability) and may be a government- or state-owned enterprise. They are a common feature of modern business life, and most multinational corporations organize their operations in this way. Examples of holding companies are Berkshire Hathaway, Jefferies Financial Group, The Walt Disney Company, Warner Bros. Discovery, or Citigroup; as well as more focused companies such as IBM, Xerox, and Microsoft. These, and others, organize their businesses into national and functional subsidiaries, often with multiple levels of subsidiaries. Details Subsidiaries are separate, distinct legal entities f ...
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Interstate 20
Interstate 20 (I‑20) is a major east–west Interstate Highway in the Southern United States. I-20 runs beginning at an interchange with Interstate 10, I-10 in Scroggins Draw, Texas, and ending at an interchange with Interstate 95, I-95 in Florence, South Carolina. Between Texas and South Carolina, I-20 runs through northern Louisiana, Mississippi, Alabama, and Georgia. The major cities that I-20 connects to include Dallas, Texas; Shreveport, Louisiana; Jackson, Mississippi; Birmingham, Alabama; Atlanta, Georgia; and Columbia, South Carolina. From its terminus at I-95, the highway continues about eastward into the city of Florence as Interstate 20 Business (Florence, South Carolina), Interstate Business 20. Route description , - , Interstate 20 in Texas, TX , , 636.08 , , 1023.67 , - , Interstate 20 in Louisiana, LA , , 189.87 , , 305.57 , - , Interstate 20 in Mississippi, MS , , 154.61 , , 248.82 , - , Interstate 20 in Alabama, AL , , 214.7 , , 345.5 , - , Inte ...
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SweetWater 420 Fest
The SweetWater 420 Fest is an annual event presented by SweetWater Brewing Company in Atlanta, Georgia held on a weekend closest to Earth Day. In 2014, the festival announced it would be celebrating its 10th anniversary at its new home in Centennial Olympic Park. Origin The first festival began in Oakhurst, Georgia, with 3,000 attendees, as a way for the brewery to bring together all of the elements it was passionate about in one place – music, beer and the environment. Patrons drank SweetWater beer while watching headlining musical act Tea Leaf Green. Two years later, the festival would call Little Five Points' Candler Park home, where it remained until 2013. As of its 10th Anniversary in 2014, SweetWater 420 Festival now welcomes fans to their new home at Centennial Olympic Park in the heart of Atlanta. Environmental awareness continues to have a large presence at the festival, which also features musicians and local artists and vendors. Activities As an Earth Day celebra ...
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Alcohol By Volume
Alcohol by volume (abbreviated as ABV, abv, or alc/vol) is a standard measure of how much alcohol (ethanol) is contained in a given volume of an alcoholic beverage (expressed as a volume percent). It is defined as the number of millilitres (mL) of pure ethanol present in of solution at . The number of millilitres of pure ethanol is the mass of the ethanol divided by its density at , which is . The ABV standard is used worldwide. The International Organization of Legal Metrology has tables of density of water–ethanol mixtures at different concentrations and temperatures. In some countries, e.g. France, alcohol by volume is often referred to as degrees Gay-Lussac (after the French chemist Joseph Louis Gay-Lussac), although there is a slight difference since the Gay-Lussac convention uses the International Standard Atmosphere value for temperature, . Volume change Mixing two solutions of alcohol of different strengths usually causes a change in volume. Mixing pure water with a ...
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Brewer's Spent Grain
Brewer's spent grain (BSG) or draff is a food waste that is a byproduct of the brewing industry that makes up 85 percent of brewing waste. BSG is obtained as a mostly solid residue after wort production in the brewing process. The product is initially wet, with a short shelf-life, but can be dried and processed in various ways to preserve it. Because spent grain is widely available wherever beer is consumed and is frequently available at a low cost, many potential uses for this waste have been suggested and studied as a means of reducing its environmental impact, such as use as a food additive, animal feed or fertilizer. Composition The majority of BSG is composed of barley malt grain husks in combination with parts of the pericarp and seed coat layers of the barley. Though the composition of BSG can vary, depending on the type of barley used, the way it was grown, and other factors, BSG is usually rich in cellulose, hemicelluloses, lignin, and protein. BSG is also naturally ...
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Gas South
Gas South, based in Atlanta, Georgia, United States, is a natural gas provider that serves more than 425,000 residential, commercial and governmental customers in Georgia, Florida, North Carolina, South Carolina, New Jersey and Ohio. Company Gas South began operations in 2006 as a wholly owned subsidiary of Cobb Electric Membership Corporation. Georgia’s natural gas industry was partially deregulated in 1997 with the passing of the Natural Gas Competition and Deregulation Act, giving commercial and residential customers in many parts of the state a range of options. Under deregulation, the local distribution company, Atlanta Gas Light Company Atlanta Gas Light Company (AGLC), commonly still known as Atlanta Gas Light (AGL), is the largest natural gas wholesaler in the Southeast U.S., and is the leading subsidiary of parent company AGL Resources. It was founded in 1856 and is headqua ... (AGLC), elected to no longer serve as a retail gas supplier and instead solely maintain a ...
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Fort Collins, Colorado
Fort Collins is a home rule municipality that is the county seat and the most populous municipality of Larimer County, Colorado Larimer County is a county located in the U.S. state of Colorado. As of the 2020 census, the population was 359,066. The county seat and most populous city is Fort Collins. The county was named for William Larimer, Jr., the founder of Denver. ..., United States. The city population was 169,810 at the 2020 United States Census, 2020 census, an increase of 17.94% since 2010 United States Census, 2010. Fort Collins is the principal city of the Fort Collins, CO Metropolitan Statistical Area and is a major city of the Front Range Urban Corridor. The city is the Colorado municipalities by population, fourth most populous city in Colorado. Situated on the Cache La Poudre River along the Colorado Front Range, Fort Collins is located north of the Colorado State Capitol in Denver. Fort Collins is a midsize college town, home to Colorado State University an ...
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The Coca-Cola Company
The Coca-Cola Company is an American multinational beverage corporation founded in 1892, best known as the producer of Coca-Cola. The Coca-Cola Company also manufactures, sells, and markets other non-alcoholic beverage concentrates and syrups, and alcoholic beverages. The company's stock is listed on the NYSE and is part of the DJIA and the S&P 500 and S&P 100 indexes. The soft drink was developed in 1886 by pharmacist John Stith Pemberton. At the time it was introduced, the product contained cocaine from coca leaves and caffeine from kola nuts which together acted as a stimulant. The coca and the kola are the source of the product name, and led to Coca-Cola's promotion as a "healthy tonic". Pemberton had been severely wounded in the American Civil War, and had become addicted to the pain medication morphine. He developed the beverage as a patent medicine in an effort to control his addiction. In 1889, the formula and brand were sold for $2,300 (roughly $71,000 in 2022) to A ...
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Spanx
Spanx, Inc. is an American underwear maker focusing on shaping briefs and leggings, founded in Atlanta, Georgia. The company manufactures mainly pantyhose and other underwear for women and, since 2010, produces male underwear as well. Spanx specializes in foundation garments intended to make people appear thinner or more shapely. History Founding Following her graduation from Florida State University (FSU) in 1993, Walt Disney World Resort employee Sara Blakely joined local stationery company Danka to sell fax machines door-to-door. In the heat and humidity of Florida, she tried unsuccessfully to find pantyhose that did not have seamed toes and that did not roll up the leg after she cut them. Investing her life-savings of $5,000, she moved to Atlanta at age 27, where she researched and developed a hosiery concept predominantly on her own. The creation of the initial product prototype was completed over the course of a year and involved Blakely, her mother, and her frien ...
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TSG Consumer Partners
TSG Consumer Partners is an American private equity company based in San Francisco, California. The firm was founded in 1987, and was among the first private equity firms to invest exclusively in consumer companies.Shansby made money rescuing and nurturing orphan brands
San Francisco Business Times, February 28, 2010


History

The firm was founded in 1987 as the Montgomery Consumer Fund, a partnership with an initial equity interest from Montgomery Securities. In 1988 the firm's founders, J. Gary Shansby and Charles H. Esserman, repurchased Montgomery ...
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Great American Beer Festival
The Great American Beer Festival (GABF) is an annual beer festival hosted by the Brewers Association, held in Denver, Colorado. Typically held in late September or early October, the event is currently held at Denver's Colorado Convention Center. Established in 1982, it is the largest ticketed beer festival in the U.S. and one of the largest in the world. History The GABF was founded by brewer Charlie Papazian, and the first festival was held in conjunction with the American Homebrewers Association's annual conference in Boulder, Colorado in June 1982, featuring 24 participating breweries and 47 beers. In a private event held the week prior, judges evaluate the beers in the associated competition, and award medals in over 100 beer style categories. In 2019, the panel consisted of 322 judges from 18 countries, who evaluated over 9,400 beers. The most recent GABF was held in 2019, featuring 800 breweries and 4,000 beers. The in-person festival was cancelled in 2020 and 2021, wi ...
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World Beer Cup
The World Beer Cup is an international beer competition organized by the Brewers Association, a trade group representing America's small and independent craft brewers. It is the largest competition in the beer industry and has been described as "the Olympics of beer." According to americancraftbeer.com, "Winning a World Beer Cup is like winning a Grammy or an Oscar…it brings the world’s attention to even the smallest brewery’s doorstep…and like a hit song or film, it can make a career." The cup was founded by Association of Brewers president Charlie Papazian Charles N. Papazian (born January 23 ca. 1949) is an American nuclear engineer, brewer and author. He founded the Association of Brewers and the Great American Beer Festival, and wrote ''The Complete Joy of Home Brewing'' (1984). He is the longtim ... in 1996 and is awarded every two years. The competition is held in conjunction with the Craft Brewers Conference & BrewExpo America. Competition and judging According ...
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