Stuart Advertising Agency
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Stuart Advertising Agency
Stuart's Advertising Agency was, during the 1920s and 1930s, one of the leading London advertising agencies.{{Cite book , last=Jarvis , first=Paul , url=https://books.google.com/books?id=uVJpCAAAQBAJ&newbks=0 , title=Better by Design: Shaping the British Airways Brand , date=2015-04-15 , publisher=Amberley Publishing Limited , isbn=978-1-4456-4296-3 , language=en Located at Kingsway House, Kingsway, London, Kingsway, the firm was founded in 1922 by H. Stuart Menzies. It had accounts with Elizabeth Arden, Keiller's marmalade, Shell-Mex & BP, Speedwriting, Crosse & Blackwell, Harper's Bazaar, Imperial Airways, Indian Trans-Continental Airways, Lewis Berger Paints, Toblerone and Qantas. Menzies retired in 1938-39 and moved first to Tahiti and later to Canada with his wife Elizabeth. Employees Marcus Brumwell joined the firm in the early 1920s and became Managing Director when Menzies retired. Two other influential figures in the organisation in the late 1930s were D Lewis and the t ...
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Advertising
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ...
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Toblerone
Toblerone ( , ) is a Swiss chocolate brand produced in Bern. Toblerone is known for its distinctive shape, a series of joined triangular prisms and lettering engraved in the chocolate. Since 2012, the brand has been owned by US company Mondelez International (successor of Kraft Foods Inc., which had acquired Toblerone from owner Jacobs Suchard in 1990). History The Tobler chocolate factory was founded in 1899 by Emil Baumann & Theodor Tobler (1876–1941) in Bern. In 1908, Emil Baumann, the cousin of Theodor Tobler, created the unique recipe consisting of milk chocolate including nougat, almonds, and honey. Theodor Tobler came up with the distinctive triangular shape and packaging. The product's name is a portmanteau combining Tobler's name with the Italian word '' torrone'' (a type of nougat). The triangular shape of the Matterhorn in the Swiss Alps/Italian Alps is commonly believed to have given Theodor Tobler his inspiration for the shape of Toblerone. However, accordi ...
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Edward McKnight Kauffer
Edward McKnight Kauffer (14 December 1890 – 22 October 1954) was an American artist and graphic designer who lived for much of his life in the United Kingdom. He worked mainly in poster art, but was also active as a painter, book illustrator and theatre designer. Early life and education Edward Leland Kauffer was born on 14 December 1890, in Great Falls, Montana. By 1910 he had moved to San Francisco working as a bookseller and studying art at the California School of Design from 1910 to 1912. At around this time Professor Joseph McKnight of the University of Utah became aware of Kauffer's work, sponsored him and paid to send him to Paris for further study. In gratitude Kauffer took his sponsor's name as a middle name. Career Kauffer stopped in Chicago for six months in 1912/1913 and studied at the Art Institute of Chicago. While there he witnessed the Armory Show, one of the first major exhibitions to introduce the styles of modernism to American viewers. This likely had ...
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Ben Nicholson
Benjamin Lauder Nicholson, Order of Merit, OM (10 April 1894 – 6 February 1982) was an English painter of abstract art, abstract compositions (sometimes in low relief), landscape and still-life. Background and training Nicholson was born on 10 April 1894 in Denham, Buckinghamshire, the son of the painters William Nicholson (artist), Sir William Nicholson and Mabel Pryde, and brother of the artist Nancy Nicholson, the architect Christopher Nicholson and to Anthony Nicholson. His maternal grandmother Barbara Pryde (née Lauder) was a niece of the famous artist brothers Robert Scott Lauder and James Eckford Lauder. The family moved to London in 1896. Nicholson was educated at Tyttenhangar Lodge Preparatory School, Seaford, East Sussex, Seaford, at Heddon Court, Hampstead and then as a boarder at Gresham's School, Holt, Norfolk. He trained as an artist in London at the Slade School of Fine Art between 1910 and 1911, where he was a contemporary of Paul Nash (artist), Paul ...
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Edward Bawden
Edward Bawden, (10 March 1903 – 21 November 1989) was an English painter, illustrator and graphic artist, known for his prints, book covers, posters, and garden metalwork furniture. Bawden taught at the Royal College of Art, where he had been a student, worked as a commercial artist and served as a war artist in World War II. He was a fine watercolour painter but worked in many different media. He illustrated several books and painted murals in both the 1930s and 1960s. He was admired by Edward Gorey, David Gentleman and other graphic artists, and his work and career is often associated with that of his contemporary Eric Ravilious. Early life and studies Edward Bawden was born on 10 March 1903 at Braintree, Essex, the only child of Edward Bawden, an ironmonger, and Eleanor Bawden (''née'' Game). His parents were Methodist Christians. A solitary child, he spent much time drawing or wandering with butterfly-net and microscope. At the age of seven he was enrolled at Braintree ...
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Canada
Canada is a country in North America. Its ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, covering over , making it the world's second-largest country by total area. Its southern and western border with the United States, stretching , is the world's longest binational land border. Canada's capital is Ottawa, and its three largest metropolitan areas are Toronto, Montreal, and Vancouver. Indigenous peoples have continuously inhabited what is now Canada for thousands of years. Beginning in the 16th century, British and French expeditions explored and later settled along the Atlantic coast. As a consequence of various armed conflicts, France ceded nearly all of its colonies in North America in 1763. In 1867, with the union of three British North American colonies through Confederation, Canada was formed as a federal dominion of four provinces. This began an accretion of provinces an ...
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Tahiti
Tahiti (; Tahitian ; ; previously also known as Otaheite) is the largest island of the Windward group of the Society Islands in French Polynesia. It is located in the central part of the Pacific Ocean and the nearest major landmass is Australia. Divided into two parts, ''Tahiti Nui'' (bigger, northwestern part) and ''Tahiti Iti'' (smaller, southeastern part), the island was formed from volcanic activity; it is high and mountainous with surrounding coral reefs. Its population was 189,517 in 2017, making it by far the most populous island in French Polynesia and accounting for 68.7% of its total population. Tahiti is the economic, cultural and political centre of French Polynesia, an overseas collectivity and an overseas country of the French Republic. The capital of French Polynesia, Papeete, is located on the northwest coast of Tahiti. The only international airport in the region, Faaā International Airport, is on Tahiti near Papeete. Tahiti was originally settled by Pol ...
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Qantas
Qantas Airways Limited ( ) is the flag carrier of Australia and the country's largest airline by fleet size, international flights, and international destinations. It is the world's third-oldest airline still in operation, having been founded in November 1920; it began international passenger flights in May 1935. ''Qantas'' is an acronym of the airline's original name, Queensland and Northern Territory Aerial Services, as it originally served Queensland and the Northern Territory, and is popularly nicknamed "The Flying Kangaroo". Qantas is a founding member of the Oneworld airline alliance. The airline is based in the Sydney suburb of Mascot, adjacent to its main hub at Sydney Airport. , Qantas had a 65 per cent share of the Australian domestic market and carried 14.9 per cent of all passengers travelling into and out of Australia. Various subsidiary airlines operate to regional centres and on some trunk routes within Australia under the QantasLink banner. Qantas also owns Je ...
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Imperial Airways
Imperial Airways was the early British commercial long-range airline, operating from 1924 to 1939 and principally serving the British Empire routes to South Africa, India, Australia and the Far East, including Malaya and Hong Kong. Passengers were typically businessmen or colonial administrators, and most flights carried about 20 passengers or less. Accidents were frequent: in the first six years, 32 people died in seven incidents. Imperial Airways never achieved the levels of technological innovation of its competitors and was merged into the British Overseas Airways Corporation (BOAC) in 1939. BOAC in turn merged with the British European Airways (BEA) in 1974 to form British Airways. Background The establishment of Imperial Airways occurred in the context of facilitating overseas settlement by making travel to and from the colonies quicker, and that flight would also speed up colonial government and trade that was until then dependent upon ships. The launch of the airline ...
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Kingsway, London
The A4200 is a major thoroughfare in central London. It runs between the A4 at Aldwych, to the A400 Hampstead Road/ Camden High Street, at Mornington Crescent tube station. Kingsway Kingsway is a major road in central London, designated as part of the A4200. It runs from High Holborn, at its north end in the London Borough of Camden, and meets Aldwych in the south in the City of Westminster at Bush House. It was opened by King Edward VII in 1905. Together Kingsway and Aldwych form one of the major north–south routes through central London linking the ancient east–west routes of High Holborn and Strand. History Building the road The road was purpose-built as part of a major redevelopment of the area in the 1900s. Its route cleared away the maze of small streets in Holborn such as Little Queen Street and the surrounding slum dwellings. However Holy Trinity Church, which was built in Little Queen Street was spared, whereas the Sardinian Embassy Chapel, an impor ...
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Harper's Bazaar
''Harper's Bazaar'' is an American monthly women's fashion magazine. It was first published in New York City on November 2, 1867, as the weekly ''Harper's Bazar''. ''Harper's Bazaar'' is published by Hearst and considers itself to be the style resource for "women who are the first to buy the best, from casual to couture". Since its debut in 1867, as the U.S.'s first fashion magazine, its pages have been home to talent such as the founding editor, author and translator Mary Louise Booth, as well as numerous fashion editors, photographers, illustrators and writers. ''Harper's Bazaar''s corporate offices are located in the Hearst Tower, 300 West 57th Street or 959 Eighth Avenue, near Columbus Circle in Midtown Manhattan, New York City. The current editor-in-chief of the U.S. edition is Samira Nasr. History Book publishers Harper & Brothers founded the magazine based in New York City on November 2, 1867. This company also gave birth to '' Harper's Magazine''. ''Harper's B ...
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Crosse & Blackwell
Crosse & Blackwell is a British food brand. The original company was established in London in 1706, then was acquired by Edmund Crosse and Thomas Blackwell in 1830. It became independent until it was acquired by Swiss conglomerate Nestlé in 1960. Food preservation products branded by Crosse & Blackwell include condiments, marmalades, meat sauces, seafood sauces, mincemeats, mustard, pickles, and pickled onions, among others. The Crosse & Blackwell brand for North America was discontinued by J.M. Smucker in December, 2022. History Early history Jackson's, a colonial produce business, was established in London in 1706, later becoming West & Wyatt and specialising in pickles, sauces and condiments, plus salted fish, and it held Royal appointments to George III, George IV and William IV. Described as "oilmen and salters," West & Wyatt had factory premises at 11 King Street (now Shaftesbury Avenue) in Soho in 1818, packaging and supplying sweet oils, foods preserved in oil, and ...
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