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Snipe (theatrical)
A snipe in the motion picture exhibition business refers to a few things: * Any material before the feature presentation other than a trailer. "Welcome to our theater," courtesy trailers ("no smoking, littering, talking"), promotions for the snackbar, and "daters", that announce the date for an upcoming show, are the most common kinds of snipes. * A printed sticker or material that is made for the purpose of being pasted over other print material, such as posters or souvenir programs, in order to alter or add to information. * In a rare type, sometimes snipes do local events, places or merchants while music tracks play during intermissions. See also * Snipe (graphic), or Promo * ''Let's All Go to the Lobby ''Let's All Go to the Lobby'' (officially known as ''Technicolor Refreshment Trailer No. 1'') is a 1957 animated musical advertisement played in theaters before the beginning of the main film or before intermission, featuring animated food items ...'' References Fi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Trailer (film)
A trailer (also known as a preview, coming attraction or attraction video) is a commercial advertisement, originally for a feature film that is going to be exhibited in the future at a movie theater/cinema. It is a product of creative and technical work. Movie trailers have now become popular on DVDs and Blu-ray discs, as well as on the Internet and mobile devices. Of some 10 billion videos watched online annually, film trailers rank third, after news and user-created video. The trailer format has been adopted as a promotional tool for television shows, video games, books, and theatrical events/concerts. History The first trailer shown in an American film theater was in November 1913, when Nils Granlund, the advertising manager for the Marcus Loew theater chain, produced a short promotional film for the musical ''The Pleasure Seekers'', opening at the Winter Garden Theatre on Broadway. As reported in a wire service story carried by the Lincoln, Nebraska ''Daily Star'', the ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Souvenir Program
A programme or program (see spelling differences) is a booklet available for patrons attending a live event such as theatre performances, concerts, fêtes, sports events, etc. It is a printed leaflet outlining the parts of the event scheduled to take place, principal performers and background information. In the case of theatrical performances, the term playbill is also used. It may be provided free of charge by the event organisers or a charge may be levied. Performing arts At a theatre, opera, or ballet performance, they are usually given at the door in the United States, while they are usually sold in the United Kingdom. The Broadway programme makes its money from selling advertisements. A programme company pays the theatre for the rights to produce the production’s programmes, which is contrary to common belief that the theatre pays the programme company. The programme generally contains photos of the production, a cast list, biographies of the actors and production staff ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Snipe (graphic)
A promo (a shorthand term for promotion) is a form of commercial advertising used in broadcast media, either television or radio, which promotes a program airing on a television or radio station/network to the viewing or listening audience. Promos usually appear during commercial breaks, although sometimes they appear during another program. Background Promos typically run from 15 to 60 seconds, with 30-second spots being the most common, although some occasionally last run as little as five seconds or as long as 90 seconds. Most promos show select video or audio clips of scenes or segments from an upcoming program (such as a television or radio series, film or special). Some television promos (particularly for an upcoming television series) utilize a monologue format in which a star or host of the program breaks the fourth wall, which is often done in a humorous and/or parodical manner. Most radio promos utilize this format as well, with a host of the program discussing the show i ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Let's All Go To The Lobby
''Let's All Go to the Lobby'' (officially known as ''Technicolor Refreshment Trailer No. 1'') is a 1957 animated musical advertisement played in theaters before the beginning of the main film or before intermission, featuring animated food items urging the audience to buy snacks sold in the theater lobby. It was produced for Filmack Studios and directed by Dave Fleischer. Filmack has continued selling copies in the decades since its production. The company estimates that 80% of independent theaters have screened the film at various points, and it is likely the most viewed snipe. In 2000, ''Let's All Go to the Lobby'' was selected for preservation in the United States National Film Registry by the Library of Congress as being "culturally, historically, or aesthetically significant". Content The film consists of six shots. The most recognizable of these depicts four animated food items (from left to right: candy bar, popcorn, candy, and a soft drink) singing and walking leftwar ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Film And Video Terminology
A film also called a movie, motion picture, moving picture, picture, photoplay or (slang) flick is a work of visual art that simulates experiences and otherwise communicates ideas, stories, perceptions, feelings, beauty, or atmosphere through the use of moving images. These images are generally accompanied by sound and, more rarely, other sensory stimulations. The word "cinema", short for cinematography, is often used to refer to filmmaking and the film industry, and to the art form that is the result of it. Recording and transmission of film The moving images of a film are created by photographing actual scenes with a motion-picture camera, by photographing drawings or miniature models using traditional animation techniques, by means of CGI and computer animation, or by a combination of some or all of these techniques, and other visual effects. Before the introduction of digital production, series of still images were recorded on a strip of chemically sensitize ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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