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Servicescape
Servicescape is a model developed by Booms and Bitner to emphasize the impact of the physical environment in which a service process takes place. The aim of the servicescapes model is to explain behavior of people within the service environment with a view to designing environments that does not accomplish organisational goals in terms of achieving desired behavioural responses. For consumers visiting a service or retail store, the service environment is the first aspect of the service that is perceived by the customer and it is at this stage that consumers are likely to form impressions of the level of service they will receive. Booms and Bitner defined a servicescape as "the environment in which the service is assembled and in which the seller and customer interact, combined with tangible commodities that facilitate performance or communication of the service". In other words, the servicescape refers to the non-human elements of the environment in which service encounters occur. T ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Services Marketing
Services marketing is a specialized branch of marketing which emerged as a separate field of study in the early 1980s, following the recognition that the unique characteristics of services required different strategies compared with the marketing of physical goods. Services marketing typically refers to both business to consumer (B2C) and business-to-business (B2B) services, and includes marketing of services such as telecommunications services, financial services, all types of hospitality, tourism leisure and entertainment services, car rental services, health care services and professional services and trade services. Service marketers often use an expanded marketing mix which consists of the seven Ps: product, price, place, promotion, people, physical evidence and process. A contemporary approach, known as ''service-dominant logic'', argues that the demarcation between products and services that persisted throughout the 20th century was artificial and has obscured that everyon ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Services Marketing
Services marketing is a specialized branch of marketing which emerged as a separate field of study in the early 1980s, following the recognition that the unique characteristics of services required different strategies compared with the marketing of physical goods. Services marketing typically refers to both business to consumer (B2C) and business-to-business (B2B) services, and includes marketing of services such as telecommunications services, financial services, all types of hospitality, tourism leisure and entertainment services, car rental services, health care services and professional services and trade services. Service marketers often use an expanded marketing mix which consists of the seven Ps: product, price, place, promotion, people, physical evidence and process. A contemporary approach, known as ''service-dominant logic'', argues that the demarcation between products and services that persisted throughout the 20th century was artificial and has obscured that everyon ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Service Design
Service design is the activity of planning and arranging people, infrastructure, communication and material components of a service in order to improve its quality, and the interaction between the service provider and its users. Service design may function as a way to inform changes to an existing service or create a new service entirely. The purpose of service design methodologies is to establish the most effective practices for designing services, according to both the needs of users and the competencies and capabilities of service providers. If a successful method of service design is adapted then the service will be user-friendly and relevant to the users, while being sustainable and competitive for the service provider. For this purpose, service design uses methods and tools derived from different disciplines, ranging from ethnography to information and management science to interaction design. Service design concepts and ideas are typically portrayed visually, using different ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Service Blueprint
The service blueprint is a technique originally used for service design, but has also found applications in diagnosing problems with operational efficiency. The technique was first described by G. Lynn Shostack, a bank executive, in the ''Harvard Business Review'' in 1984. The service blueprint is an applied process chart which shows the service delivery process from the customer's perspective. The service blueprint has become one of the most widely used tools to manage service operations, service design and service. Elements A simple way to think about blueprints is as a process chart which consists of inputs, process and outputs. ::: Inputs (raw materials) → Process (transformation) → Outputs (finished goods) A service blueprint is always constructed from the customer's perspective. A typical service blueprint identifies: *Customer Actions: The steps that customers take as part of the service delivery process. *Front-stage (Visible Contact Employee) Actions: Steps t ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Harrods Food Department Halls (8473364801)
Harrods Limited is a department store located on Brompton Road in Knightsbridge, London, England. It is currently owned by the state of Qatar via its sovereign wealth fund, the Qatar Investment Authority. The Harrods brand also applies to other enterprises undertaken by the Harrods group of companies, including Harrods Estates, Harrods Aviation and Air Harrods. The store occupies a site and has 330 departments covering of retail space. It is one of the largest and most famous department stores in the world. The Harrods motto is ''Omnia Omnibus Ubique'', which is Latin for "all things for all people, everywhere". Several of its departments, including the Seasonal Christmas department and the Food Halls, are well known. Harrods was also a founder of the International Association of Department Stores in 1928, which is still active today, and remained a member until 1935. Franck Chitham, Harrods' president at the time, was president of the Association in 1930. History In 1 ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Business Terms
Business is the practice of making one's living or making money by producing or buying and selling products (such as goods and services). It is also "any activity or enterprise entered into for profit." Having a business name does not separate the business entity from the owner, which means that the owner of the business is responsible and liable for debts incurred by the business. If the business acquires debts, the creditors can go after the owner's personal possessions. A business structure does not allow for corporate tax rates. The proprietor is personally taxed on all income from the business. The term is also often used colloquially (but not by lawyers or by public officials) to refer to a company, such as a corporation or cooperative. Corporations, in contrast with sole proprietors and partnerships, are a separate legal entity and provide limited liability for their owners/members, as well as being subject to corporate tax rates. A corporation is more complicated an ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Stimulus–response Compatibility
Stimulus–response (S–R) compatibility is the degree to which a person's perception of the world is compatible with the required action. S–R compatibility has been described as the "naturalness" of the association between a stimulus and its response, such as a left-oriented stimulus requiring a response from the left side of the body. A high level of S–R compatibility is typically associated with a shorter reaction time, whereas a low level of S-R compatibility tends to result in a longer reaction time, a phenomenon known as the Simon effect. The term "stimulus-response compatibility" was first coined by Arnold Small in a presentation in 1951.Schmidt, R. A. & T. D. Lee. (2011). Motor Control and Learning: A Behavioral Emphasis (5th edition). Champaign, IL: Human Kinetics. (Ch. 3: pp. 57–95) Determinants of reaction time Visual location S–R compatibility can be seen in the variation in the amount of time taken to respond to a visual stimulus, given the similarity o ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Stimulus (physiology)
In physiology, a stimulus is a detectable change in the physical or chemical structure of an organism's internal or external environment. The ability of an organism or organ to detect external stimuli, so that an appropriate reaction can be made, is called sensitivity (excitability). Sensory receptors can receive information from outside the body, as in touch receptors found in the skin or light receptors in the eye, as well as from inside the body, as in chemoreceptors and mechanoreceptors. When a stimulus is detected by a sensory receptor, it can elicit a reflex via stimulus transduction. An internal stimulus is often the first component of a homeostatic control system. External stimuli are capable of producing systemic responses throughout the body, as in the fight-or-flight response. In order for a stimulus to be detected with high probability, its level of strength must exceed the absolute threshold; if a signal does reach threshold, the information is transmitted to ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Stimulus (psychology)
In psychology Psychology is the scientific study of mind and behavior. Psychology includes the study of conscious and unconscious phenomena, including feelings and thoughts. It is an academic discipline of immense scope, crossing the boundaries betwe ..., a stimulus is any object or event that elicits a sensory or behavioral response in an organism. In this context, a distinction is made between the ''distal stimulus'' (the external, perceived object) and the ''proximal stimulus'' (the stimulation of sensory organs). *In perceptual psychology, a stimulus is an energy change (e.g., light or sound) which is registered by the senses (e.g., vision, hearing, taste, etc.) and constitutes the basis for perception. *In behavioral psychology (i.e., classical conditioning, classical and operant conditioning, operant conditioning), a stimulus constitutes the basis for behavior. The stimulus–response model emphasizes the relation between stimulus and behavior rather than an anim ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Sensory Cue
{{Disambiguation ...
Sensory may refer to: Biology * Sensory ecology, how organisms obtain information about their environment * Sensory neuron, nerve cell responsible for transmitting information about external stimuli * Sensory perception, the process of acquiring and interpreting sensory information * Sensory receptor, a structure that recognizes external stimuli * Sensory system, part of the nervous system of organisms Business and brands * Sensory, Inc., an American speech technology company Other uses * Sensory analysis, a consumer product-testing method * Sensory garden, a self-contained garden area that allows visitors to enjoy a wide variety of sensory experiences See also * Sensor * Sense (other) A sense in biology and psychology, is a physiological mechanism that supports perception. Sense also may refer to: Music * Sense (band), a synthpop trio featuring Paul K. Joyce * Sense (In the Nursery album), ''Sense'' (In the Nursery album), 199 ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Stimulus-response Theory
Classical conditioning (also known as Pavlovian or respondent conditioning) is a behavioral procedure in which a biologically potent stimulus (e.g. food) is paired with a previously neutral stimulus (e.g. a triangle). It also refers to the learning process that results from this pairing, through which the neutral stimulus comes to elicit a response (e.g. salivation) that is usually similar to the one elicited by the potent stimulus. Classical conditioning is distinct from operant conditioning (also called instrumental conditioning), through which the strength of a voluntary behavior is modified by reinforcement or punishment. However, classical conditioning can affect operant conditioning in various ways; notably, classically conditioned stimuli may serve to reinforce operant responses. Classical conditioning was first studied in detail by Ivan Pavlov, who conducted experiments with dogs and published his findings in 1897. During the Russian physiologist's study of digestion, Pav ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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