|
Search Engine Manipulation Effect
The search engine manipulation effect (SEME) is a term invented by Robert Epstein in 2015 to describe a hypothesized change in consumer preferences and voting preferences by search engines. Rather than search engine optimization where advocates, websites, and businesses seek to optimize their placement in the search engine's algorithm, SEME focuses on the search engine companies themselves. According to the psychologist Epstein, search engine companies both could massively manipulate consumer and vote sentiment, and furthermore would do so to ensure their favored candidates win. Epstein propounded that such manipulations could shift the voting preferences of undecided voters by 20 percent or more, and up to 80 percent in some demographics, and would change the outcomes in over 25% of national elections. In response to the allegations, Google denied re-ranking search results to manipulate user sentiment, or tweaking ranking specially for elections or political candidates. Sc ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Robert Epstein
Robert Epstein (born June 19, 1953) is an American psychologist, professor, author, and journalist. He was awarded a Ph.D. in psychology by Harvard University in 1981, was editor in chief of ''Psychology Today'', and has held positions at several universities including Boston University, University of California, San Diego, and Harvard University. He is also the founder and director emeritus of the Cambridge Center for Behavioral Studies in Concord, MA. In 2012, he founded the American Institute for Behavioral Research and Technology (AIBRT), a nonprofit organization that conducts research to promote the well-being and functioning of people worldwide. Epstein has been a commentator for National Public Radio's ''Marketplace'', the Voice of America, and Disney Online. His popular writings have appeared in ''Reader's Digest'', ''The Washington Post'', ''The Sunday Times'' (London), ''Good Housekeeping'', ''The New York Times'', ''Parenting'', and other magazines and newspapers. Eps ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Consumer Behaviour
Consumer behavior is the study of individuals, groups, or organizations and all the activities associated with the purchase, use and disposal of goods and services. Consumer behaviour consists of how the consumer's emotions, attitudes, and preferences affect buying behaviour. Consumer behaviour emerged in the 1940–1950s as a distinct sub-discipline of marketing, but has become an interdisciplinary social science that blends elements from psychology, sociology, social anthropology, anthropology, ethnography, ethnology, marketing, and economics (especially behavioural economics). The study of consumer behaviour formally investigates individual qualities such as demographics, personality lifestyles, and behavioural variables (such as usage rates, usage occasion, loyalty, brand advocacy, and willingness to provide referrals), in an attempt to understand people's wants and consumption patterns. Consumer behaviour also investigates on the influences on the consumer, from social g ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Voting Behaviour
Voting behavior is a form of electoral behavior. Understanding voters' behavior can explain how and why decisions were made either by public decision-makers, which has been a central concern for political scientists, or by the electorate. To interpret voting behavior both political science and psychology expertise were necessary and therefore the field of political psychology emerged including electoral psychology.http://eprints.lse.ac.uk/72596/1/Bruter_Understanding%20emotional%20act_2017.pdf Political psychology researchers study ways in which affective influence may help voters make more informed voting choices, with some proposing that affect may explain how the electorate makes informed political choices in spite of low overall levels of political attentiveness and sophistication. Conversely, Bruter and Harrison suggest that electoral psychology encompasses the ways in which personality, memory, emotions, and other psychological factors affect citizens' electoral experience an ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Search Engine Optimization
Search engine optimization (SEO) is the process of improving the quality and quantity of Web traffic, website traffic to a website or a web page from web search engine, search engines. SEO targets unpaid traffic (known as "natural" or "Organic search, organic" results) rather than direct traffic or Online advertising, paid traffic. Unpaid traffic may originate from different kinds of searches, including image search, video search, academic databases and search engines, academic search, news search, and industry-specific vertical search engines. As an Internet marketing strategy, SEO considers how search engines work, the computer-programmed algorithms that dictate search engine behavior, what people search for, the actual search terms or Keyword research, keywords typed into search engines, and which search engines are preferred by their targeted audience. SEO is performed because a website will receive more visitors from a search engine when websites rank higher on the sear ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Google
Google LLC () is an American multinational technology company focusing on search engine technology, online advertising, cloud computing, computer software, quantum computing, e-commerce, artificial intelligence, and consumer electronics. It has been referred to as "the most powerful company in the world" and one of the world's most valuable brands due to its market dominance, data collection, and technological advantages in the area of artificial intelligence. Its parent company Alphabet is considered one of the Big Five American information technology companies, alongside Amazon, Apple, Meta, and Microsoft. Google was founded on September 4, 1998, by Larry Page and Sergey Brin while they were PhD students at Stanford University in California. Together they own about 14% of its publicly listed shares and control 56% of its stockholder voting power through super-voting stock. The company went public via an initial public offering (IPO) in 2004. In 2015, Google was reor ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Biased Search Results
A search engine is a software system designed to carry out Web search query, web searches. They search the World Wide Web in a systematic way for particular information specified in a textual web search query. The Search engine results page, search results are generally presented in a line of results, often referred to as search engine results pages (SERPs). When a user enters a query into a search engine, the engine scans its Search engine indexing, index of web pages to find those that are relevant to the user's query. The results are then ranked by relevancy and displayed to the user. The information may be a mix of links to web pages, images, videos, infographics, articles, research papers, and other types of files. Some search engines also data mining, mine data available in databases or open directories. Unlike web directories and social bookmarking, social bookmarking sites, which are maintained by human editors, search engines also maintain real-time computing, real-tim ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Hydraulic Fracturing
Fracking (also known as hydraulic fracturing, hydrofracturing, or hydrofracking) is a well stimulation technique involving the fracturing of bedrock formations by a pressurized liquid. The process involves the high-pressure injection of "fracking fluid" (primarily water, containing sand or other proppants suspended with the aid of thickening agents) into a wellbore to create cracks in the deep-rock formations through which natural gas, petroleum, and brine will flow more freely. When the hydraulic pressure is removed from the well, small grains of hydraulic fracturing proppants (either sand or aluminium oxide) hold the fractures open. Hydraulic fracturing began as an experiment in 1947, and the first commercially successful application followed in 1950. As of 2012, 2.5 million "frac jobs" had been performed worldwide on oil and gas wells, over one million of those within the U.S. Such treatment is generally necessary to achieve adequate flow rates in shale gas, tight gas, tig ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Lok Sabha
The Lok Sabha, constitutionally the House of the People, is the lower house of India's bicameral Parliament, with the upper house being the Rajya Sabha. Members of the Lok Sabha are elected by an adult universal suffrage and a first-past-the-post system to represent their respective constituencies, and they hold their seats for five years or until the body is dissolved by the President on the advice of the council of ministers. The house meets in the Lok Sabha Chambers of the Sansad Bhavan, New Delhi. The maximum membership of the House allotted by the Constitution of India is 552 (Initially, in 1950, it was 500). Currently, the house has 543 seats which are made up by the election of up to 543 elected members and at a maximum. Between 1952 and 2020, 2 additional members of the Anglo-Indian community were also nominated by the President of India on the advice of Government of India, which was abolished in January 2020 by the 104th Constitutional Amendment Act, 2019. The ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Hillary Clinton
Hillary Diane Rodham Clinton ( Rodham; born October 26, 1947) is an American politician, diplomat, and former lawyer who served as the 67th United States Secretary of State for President Barack Obama from 2009 to 2013, as a United States senator representing New York from 2001 to 2009, and as First Lady of the United States as the wife of President Bill Clinton from 1993 to 2001. A member of the Democratic Party, she was the party's nominee for president in the 2016 presidential election, becoming the first woman to win a presidential nomination by a major U.S. political party; Clinton won the popular vote, but lost the Electoral College vote, thereby losing the election to Donald Trump. Raised in the Chicago suburb of Park Ridge, Rodham graduated from Wellesley College in 1969 and earned a Juris Doctor degree from Yale Law School in 1973. After serving as a congressional legal counsel, she moved to Arkansas and married future president Bill Clinton in 1975; the tw ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
2016 United States Presidential Election
The 2016 United States presidential election was the 58th quadrennial presidential election, held on Tuesday, November 8, 2016. The Republican ticket of businessman Donald Trump and Indiana governor Mike Pence defeated the Democratic ticket of former secretary of state and First Lady of the United States Hillary Clinton and the United States senator from Virginia Tim Kaine, in what was considered a large upset. Trump took office as the 45th president, and Pence as the 48th vice president, on January 20, 2017. It was the fifth and most recent presidential election in which the winning candidate lost the popular vote. It was also the sixth presidential election, and the first since 1944, in which both major party candidates were registered in the same home state. Per the Twenty-second Amendment to the United States Constitution, then-incumbent president Barack Obama was ineligible to seek a third term. Clinton defeated self-described democratic socialist Senator Ber ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Internet Search Engines
A search engine is a software system designed to carry out Web search query, web searches. They search the World Wide Web in a systematic way for particular information specified in a textual web search query. The Search engine results page, search results are generally presented in a line of results, often referred to as search engine results pages (SERPs). When a user enters a query into a search engine, the engine scans its Search engine indexing, index of web pages to find those that are relevant to the user's query. The results are then ranked by relevancy and displayed to the user. The information may be a mix of links to web pages, images, videos, infographics, articles, research papers, and other types of files. Some search engines also data mining, mine data available in databases or open directories. Unlike web directories and social bookmarking, social bookmarking sites, which are maintained by human editors, search engines also maintain real-time computing, real-tim ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
_Galeries_Royales_St_Hurbert%2C_Brussels.jpg "Click for more on -> Consumer Behaviour")
.jpg "Click for more on -> Search Engine Optimization")
