Stijn Hendrikse
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Stijn Hendrikse
Stijn Max Hendrikse is an entrepreneur, author, public speaker, team and executive coach. He is the founder of Amy, a customer service software for Small Businesses, and Kalungi, a global Growth-as-a-Service provider, focused on B2B SaaS companies. As a C-level executive, he has contributed to the success of many SaaS startups, including Acumatica, MightyCall, and Atera. Before focusing on startups, Hendrikse was at Microsoft where he led global SMB Marketing, the global standardization of the OOXML ISO 29500 open standard for document formats, and Product Marketing for Microsoft Office in the Public Sector and the Small Business segment. Early life Hendrikse grew up in Enschede in The Netherlands. An early interest in computers led to becoming a self-taught coder and software developer, which in turn led to spending the first half of his career at Microsoft. Career After leading consulting and sales in the Netherlands for Microsoft, the software giant brought Hendrikse to ...
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Netherlands
) , anthem = ( en, "William of Nassau") , image_map = , map_caption = , subdivision_type = Sovereign state , subdivision_name = Kingdom of the Netherlands , established_title = Before independence , established_date = Spanish Netherlands , established_title2 = Act of Abjuration , established_date2 = 26 July 1581 , established_title3 = Peace of Münster , established_date3 = 30 January 1648 , established_title4 = Kingdom established , established_date4 = 16 March 1815 , established_title5 = Liberation Day (Netherlands), Liberation Day , established_date5 = 5 May 1945 , established_title6 = Charter for the Kingdom of the Netherlands, Kingdom Charter , established_date6 = 15 December 1954 , established_title7 = Dissolution of the Netherlands Antilles, Caribbean reorganisation , established_date7 = 10 October 2010 , official_languages = Dutch language, Dutch , languages_type = Regional languages , languages_sub = yes , languages = , languages2_type = Reco ...
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Unicorn (finance)
In business, a unicorn is a privately held startup company valued at over US$1 billion. The term was first published in 2013, coined by venture capitalist Aileen Lee, choosing the mythical animal to represent the statistical rarity of such successful ventures. CB Insights identified 1,170 unicorns worldwide . Unicorns with over $10 billion in valuation have been designated as "decacorn" companies. For private companies valued over $100 billion, the terms "centicorn", "hectocorn", and "super-unicorn" have been used. The term "kilocorn" has been used for companies valued at $1 trillion, of which Apple was the first. History Aileen Lee originated the term "unicorn" in a 2013 ''TechCrunch'' article, "Welcome To The Unicorn Club: Learning from Billion-Dollar Startups". At the time, 39 companies were identified as unicorns. In a different study done by ''Harvard Business Review'', it was determined that startups founded between 2012 and 2015 were growing in valuation twice as f ...
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People From Enschede
A person ( : people) is a being that has certain capacities or attributes such as reason, morality, consciousness or self-consciousness, and being a part of a culturally established form of social relations such as kinship, ownership of property, or legal responsibility. The defining features of personhood and, consequently, what makes a person count as a person, differ widely among cultures and contexts. In addition to the question of personhood, of what makes a being count as a person to begin with, there are further questions about personal identity and self: both about what makes any particular person that particular person instead of another, and about what makes a person at one time the same person as they were or will be at another time despite any intervening changes. The plural form "people" is often used to refer to an entire nation or ethnic group (as in "a people"), and this was the original meaning of the word; it subsequently acquired its use as a plural form of per ...
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21st-century Dutch Businesspeople
The 1st century was the century spanning AD 1 (Roman numerals, I) through AD 100 (Roman numerals, C) according to the Julian calendar. It is often written as the or to distinguish it from the 1st century BC (or BCE) which preceded it. The 1st century is considered part of the Classical era, epoch, or History by period, historical period. The 1st century also saw the Christianity in the 1st century, appearance of Christianity. During this period, Europe, North Africa and the Near East fell under increasing domination by the Roman Empire, which continued expanding, most notably conquering Britain under the emperor Claudius (AD 43). The reforms introduced by Augustus during his long reign stabilized the empire after the turmoil of the previous century's civil wars. Later in the century the Julio-Claudian dynasty, which had been founded by Augustus, came to an end with the suicide of Nero in AD 68. There followed the famous Year of Four Emperors, a brief period of civil war and inst ...
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1971 Births
* The year 1971 had three partial solar eclipses ( February 25, July 22 and August 20) and two total lunar eclipses (February 10, and August 6). The world population increased by 2.1% this year, the highest increase in history. Events January * January 2 – 66 people are killed and over 200 injured during a crush in Glasgow, Scotland. * January 5 – The first ever One Day International cricket match is played between Australia and England at the Melbourne Cricket Ground. * January 8 – Tupamaros kidnap Geoffrey Jackson, British ambassador to Uruguay, in Montevideo, keeping him captive until September. * January 9 – Uruguayan president Jorge Pacheco Areco demands emergency powers for 90 days due to kidnappings, and receives them the next day. * January 12 – The landmark United States television sitcom ''All in the Family'', starring Carroll O'Connor as Archie Bunker, debuts on CBS. * January 14 – Seventy Brazilian political prisoners ar ...
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Living People
Related categories * :Year of birth missing (living people) / :Year of birth unknown * :Date of birth missing (living people) / :Date of birth unknown * :Place of birth missing (living people) / :Place of birth unknown * :Year of death missing / :Year of death unknown * :Date of death missing / :Date of death unknown * :Place of death missing / :Place of death unknown * :Missing middle or first names See also * :Dead people * :Template:L, which generates this category or death years, and birth year and sort keys. : {{DEFAULTSORT:Living people 21st-century people People by status ...
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Marketing Strategy
Marketing strategy allows organizations to focus limited resources on best opportunities to increase sales and achieve a competitive advantage in the market. Strategic marketing emerged in the 1970s/80s as a distinct field of study, further building on strategic management. Marketing strategy highlights the role of marketing as a link between the organization and its customers, leveraging the combination of resources and capabilities within an organization to achieve a competitive advantage (Cacciolatti & Lee, 2016). Marketing management versus marketing strategy The distinction between "strategic" and "managerial" marketing is used to distinguish "two phases having different goals and based on different conceptual tools. Strategic marketing concerns the choice of policies aiming at improving the competitive position of the firm, taking account of challenges and opportunities proposed by the competitive environment. On the other hand, managerial marketing is focused on the implem ...
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Marketing
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency (such as the Agricultural Marketing Servic ...
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Redmond, Washington
Redmond is a city in King County, Washington, United States, located east of Seattle. The population was 73,256 at the 2020 census, up from 54,144 in 2010. Redmond is best known as the home of Microsoft and Nintendo of America. With an annual bike race on city streets and the state's only velodrome, Redmond is also known as the "Bicycle Capital of the Northwest". History Native Americans have lived in the Redmond area for about 10,000 years, based on artifacts discovered at the Redmond Town Center archaeological site and Marymoor Prehistoric Indian Site. The first European settlers arrived in the 1870s. Luke McRedmond filed a Homestead Act claim for land next to the Sammamish Slough on September 9, 1870, and the following year Warren Perrigo took up land adjacent to him. The rivers and streams had so many salmon that the settlement was initially named Salmonberg. More settlers came, and with the establishment of the first post office in 1881, the name of the community w ...
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B2B Marketing
Business marketing is a marketing practice of individuals or organizations (including commercial businesses, governments and institutions). It allows them to sales, sell products or services to other companies or organizations that resell them, use them in their products or services or use them to support their works. It is a way to promote business and improve profit too. Business marketing is also known as industrial marketing or business-to-business (B2B) marketing. Business-to-government, Business-to-government marketing, while still classified within the B2B discipline due to the sharing of dynamics, does differ slightly. Origins The practice of a purveyor of goods trading with another may be as old as commerce itself. In relation to marketing today, its history is more recent. Michael Morris, Leyland Pitt, and Earl Dwight Honeycutt say that for several years business marketing took "a back seat" to consumer marketing. This entailed providers of goods or services selling d ...
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Enschede
Enschede (; known as in the local Twents dialect) is a municipality and city in the eastern Netherlands in the province of Overijssel and in the Twente region. The eastern parts of the urban area reaches the border of the German city of Gronau. The municipality of Enschede consisted of the city of Enschede until 1935, when the rural municipality of Lonneker, which surrounded the city, was annexed after the rapid industrial expansion of Enschede which began in the 1860s and involved the building of railways and the digging of the Twentekanaal. The proposal for consolidation began in 1872, per the Tubantia newspaper article on 22 June 1872 that referenced a committee of 5 to oversee a study. They were: J. Mosman (Johannes Theodorus Mosman), H. Fikkert, H. G. Blijdenstein J. Bz., C. C. Schleucker, and G. J. van Heek. In sports and culture, Enschede is known for being home to football club FC Twente, one-time Dutch champions, and the University of Twente. The municipality of ...
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Microsoft Office
Microsoft Office, or simply Office, is the former name of a family of client software, server software, and services developed by Microsoft. It was first announced by Bill Gates on August 1, 1988, at COMDEX in Las Vegas. Initially a marketing term for an office suite (bundled set of productivity applications), the first version of Office contained Microsoft Word, Microsoft Excel, and Microsoft PowerPoint. Over the years, Office applications have grown substantially closer with shared features such as a common spell checker, Object Linking and Embedding data integration and Visual Basic for Applications scripting language. Microsoft also positions Office as a development platform for line-of-business software under the Office Business Applications brand. It contains a word processor (Word), a spreadsheet program (Excel) and a presentation program (PowerPoint), an email client (Outlook), a database management system (Access), and a desktop publishing app (Publisher). Office ...
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