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Spiffits
Spiffits are a group of branded products, launched in April 1989 as the first complete line of pre-moistened household cleaning towelettes. The line included a glass cleaner, furniture polish, a soft scouring cleanser, bathroom cleaner and a multi-surface cleaner and competed against similar individual products sold under the Lysol, Pledge, Clorox and Endust Endust is an American brand of dusting aid produced by Nakoma Products. A dusting aid is sprayed on a dustcloth or dustmop, rather than directly on the furniture. The brand was developed by O-Cedar, a division of Martin Marietta, in the 1950s; Dra ... brands. The Spiffits towelettes were manufactured by DowBrands, the consumer products division of the Dow Chemical Company at the time. The product was launched with an $18 million-dollar advertising campaign developed by Henderson Advertising, of Greenville, South Carolina. The ad campaign featured animated Spiffits "spokesboxes", produced using single-frame stop-motion fil ...
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Brand
A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and store value as brand equity for the object identified, to the benefit of the brand's customers, its owners and shareholders. Brand names are sometimes distinguished from Generic brand, generic or store brands. The practice of branding - in the original literal sense of marking by burning - is thought to have begun with the ancient Egyptians, who are known to have engaged in livestock branding as early as 2,700 BCE. Branding was used to differentiate one person's cattle from another's by means of a distinctive symbol burned into the animal's skin with a hot branding iron. If a person stole any of the cattle, anyone else who saw the symbol could deduce the actual owner. The term has been extended to mean a strategic personality for a produ ...
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Lysol
Lysol (; spelled Lizol in India) is a brand of American cleaning and disinfecting products distributed by Reckitt, which markets the similar Dettol or Sagrotan in other markets. The line includes liquid solutions for hard and soft surfaces, air treatment, and hand washing. The active ingredient in many Lysol products is benzalkonium chloride, but the active ingredient in the Lysol "Power and Free" line is hydrogen peroxide. Lysol has been used since its invention in the late 19th century as a household and industrial cleaning agent, and previously as a medical disinfectant. History The first Lysol Brand Antiseptic Disinfectant was introduced in 1889 by Gustav Raupenstrauch to help end a cholera epidemic happening in Germany. The original formulation of Lysol contained cresols. This formulation may still be available commercially in some parts of the world. Formulations containing chlorophenol are still available in the United Kingdom. In 1911, poisoning by drinking Lysol w ...
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Pledge (brand)
Pledge is a cleaning product made by S. C. Johnson & Son. First sold in 1958, it is used to help dust and clean. Pledge is known as Pliz in France, and Blem in Argentina. In several countries, it is sold as Pronto. Products * Lemon (odor only) Clean Furniture Spray * Wipes * Extra Moisturizing Furniture Spray * Dust & Allergen Furniture Spray * Specialty Surfaces Furniture Spray * Multi Surface Everyday Cleaner * Multi Surface Antibacterial Everyday Cleaner * Multi Surface Everyday Wipes * Multi Surface Everyday Cleaner 99% Natural * Revitalizing Oil * Pet Hair Fabric Sweeper * Multi Surface Duster * Dust & Allergen Dry Cloths * 4-in-1 Wood Floor Cleaner * Wood Floor Concentrated Cleaner with Almond Oil * Wood Floor Finish With Future Shine * Clean & Shine Multi Surface Floor Cleaner * 4-in-1 tile & Vinyl Floor Cleaner * Tile & Vinyl Floor Finish with Future Shine * SC Johnson One Step No Buff Buff or BUFF may refer to: People * Buff (surname), a list of people * Buff (ni ...
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Clorox
The Clorox Company (formerly Clorox Chemical Company) is an American global manufacturer and marketer of consumer and professional products. As of 2020 the Oakland, California based company had approximately 8,800 employees worldwide. Net sales for 2020 fiscal year were US$6.7 billion. Ranked annually since 2000, Clorox was named number 474 on Fortune (magazine), ''Fortune'' magazine's 2020 Fortune 500 list. Clorox products are sold primarily through mass merchandisers, retail outlets, e-commerce channels, distributors, and medical supply providers. Clorox brands include its namesake bleach and cleaning products, as well as Burt's Bees, Formula 409, Glad Trash Bags, Glad, Hidden Valley Ranch, Hidden Valley, Kingsford (charcoal), Kingsford, Kitchen Bouquet, KC Masterpiece, Liquid-Plumr, Brita (company), Brita (in the Americas), Mistolin, Pine-Sol, Poett, Green Works Cleaning Products, Soy Vay, RenewLife, Rainbow Light, Natural Vitality, Neocell, Tilex, S.O.S., and Fresh Step, ...
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Endust
Endust is an American brand of dusting aid produced by Nakoma Products. A dusting aid is sprayed on a dustcloth or dustmop, rather than directly on the furniture. The brand was developed by O-Cedar, a division of Martin Marietta, in the 1950s; Drackett acquired O-Cedar from Martin Marietta in the 1960s. Originally, Endust consisted of odorless mineral spirits and 1,1,1-trichloroethane with a propellant blend of propane and isobutane. The Montreal Protocol targeted 1,1,1-trichloroethane as one of those compounds responsible for ozone depletion and banned its use beginning in 1996. Since then, the manufacture and use of 1,1,1-trichloroethane has been phased out throughout most of the world. Endust now contains mineral oil, petroleum distillates, aliphatic hydrocarbons, orange oil terpenes, and propellant. Roger Blackwell Ph. D., of the Fisher College of Business says that Harry Drackett invented Endust. In the 1970s, however, the Drackett company offered a one-page company history i ...
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Dow Chemical Company
The Dow Chemical Company, officially Dow Inc., is an American multinational chemical corporation headquartered in Midland, Michigan, United States. The company is among the three largest chemical producers in the world. Dow manufactures plastics, chemicals, and agricultural products. With a presence in about 160 countries, it employs about 54,000 people worldwide. Dow has been called the "chemical companies' chemical company," as its sales are to other industries rather than directly to end-use consumers. Dow is a member of the American Chemistry Council. In 2015, Dow and fellow chemical company DuPont agreed to a corporate reorganization which involved the merger and split of Dow and DuPont into three different companies. The plan commenced in 2017, when Dow and DuPont merged to form DowDuPont, and finalized in April 2019, as the materials science division was spunoff from DowDuPont and took the name of the Dow Chemical Company. History Early history Dow was founded in 1 ...
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Greenville, South Carolina
Greenville (; locally ) is a city in and the seat of Greenville County, South Carolina, United States. With a population of 70,720 at the 2020 census, it is the sixth-largest city in the state. Greenville is located approximately halfway between Atlanta, Georgia, and Charlotte, North Carolina, along Interstate 85. Its metropolitan area also includes Interstates 185 and 385. Greenville is the anchor city of the Upstate, a combined statistical area with a population of 1,487,610 at the 2020 census. Greenville was the fourth fastest-growing city in the United States between 2015 and 2016, according to the U.S. Census Bureau. Greenville is the center of the Upstate region of South Carolina. Numerous large companies are located within the city, such as Michelin, Prisma Health, Bon Secours, and Duke Energy. Greenville County Schools is another large employer and is the largest school district in South Carolina. Having seen rapid development over the past two decades, Greenvil ...
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