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Scott Cutlip
Scott Munson Cutlip (July 15, 1915 in Buckhannon, West Virginia – August 18, 2000 in Madison, Wisconsin) was a pioneer in public relations education. Biography Cutlip was born in Buckhannon, West Virginia, the son of Okey Scott Cutlip and Janet Munson. He was raised by his uncle George Carper Reger. Cutlip started in newspapers with the ''Buckhannon Record'' in 1933. Moving to Morgantown, West Virginia in 1935, he worked for the West Virginia Newspaper Publishing Company for three years. In 1939 he obtained a bachelor's degree in journalism and political science from Syracuse University. His career in public relations began in 1941 with the West Virginia State Road Commission. In Madison, Wisconsin he continued to study journalism and political science, earning a master's degree from the University of Wisconsin. In 1942 he entered the United States Army Air Forces, where he served with the Fifth Air Force from Australia. He joined the faculty of the University of Wisconsin in 19 ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Buckhannon, West Virginia
Buckhannon is the only incorporated city in, and the county seat of, Upshur County, West Virginia, Upshur County, West Virginia, United States, and is located along the Buckhannon River. The population was 5,299 at the 2020 United States Census, 2020 census. The city is located 60 miles southwest of Morgantown, West Virginia, Morgantown, 115 miles northeast of the capital city of Charleston, West Virginia, Charleston, 140 miles south of Pittsburgh, Pennsylvania, and 220 miles west of Washington, D.C. Buckhannon is home to West Virginia Wesleyan College and the , held annually during the third week of May. In 2023, Buckhannon will hosThe World Association of Marching Show Bands History According to tradition, the first settlers in the Buckhannon River Valley were brothers John and Samuel Pringle. John and Samuel were soldiers serving in the English army during the French and Indian War (Seven Years' War) who, in 1761, deserted their posts at Fort Pitt (Pennsylvania), Fort Pitt ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Effective Public Relations
''Effective Public Relations'' is a book published in 1952 by University of Wisconsin professor Scott M. Cutlip and Allen H. Center. It was the first textbook in the field of public relations and introduced the "Seven Cs of communication". "Seven Cs of Communication" The "7 C’s of Communication" is a much-quoted list, first provided by Cutlip and Center in 1952 in ''Effective Public Relations''. The original list was a follows: *Completeness *Conciseness *Consideration *Concreteness *Courtesy *Clearness *Correctness Various versions of this list, often modified and unattributed, are listed in many business, communications, marketing and public relations books and courses. # ''Credibility'': Communication begins in a climate of belief. This climate is built by the performance of the sender who should reflect an earnest desire to serve the receiver. The receiver will then have high regard for the competency of the sender. # ''Context'': An advertising/communications program ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Democracy
Democracy (From grc, δημοκρατία, dēmokratía, ''dēmos'' 'people' and ''kratos'' 'rule') is a form of government in which the people have the authority to deliberate and decide legislation (" direct democracy"), or to choose governing officials to do so ("representative democracy"). Who is considered part of "the people" and how authority is shared among or delegated by the people has changed over time and at different rates in different countries. Features of democracy often include freedom of assembly, association, property rights, freedom of religion and speech, inclusiveness and equality, citizenship, consent of the governed, voting rights, freedom from unwarranted governmental deprivation of the right to life and liberty, and minority rights. The notion of democracy has evolved over time considerably. Throughout history, one can find evidence of direct democracy, in which communities make decisions through popular assembly. Today, the dominant form of ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Free Speech
Freedom of speech is a principle that supports the freedom of an individual or a community to articulate their opinions and ideas without fear of retaliation, censorship, or legal sanction. The rights, right to freedom of expression has been recognised as a Human rights, human right in the Universal Declaration of Human Rights and international human rights law by the United Nations. Many countries have constitutional law that protects free speech. Terms like ''free speech'', ''freedom of speech,'' and ''freedom of expression'' are used interchangeably in political discourse. However, in a legal sense, the freedom of expression includes any activity of seeking, receiving, and imparting information or ideas, regardless of the medium used. Article 19 of the UDHR states that "everyone shall have the right to hold opinions without interference" and "everyone shall have the right to freedom of expression; this right shall include freedom to seek, receive, and impart information an ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Market Share
Market share is the percentage of the total revenue or sales in a market that a company's business makes up. For example, if there are 50,000 units sold per year in a given industry, a company whose sales were 5,000 of those units would have a 10percent share in that market. "Marketers need to be able to translate and incorporate sales targets into market share because this will demonstrate whether forecasts are to be attained by growing with the market or by capturing share from competitors. The latter will almost always be more difficult to achieve. Market share is closely monitored for signs of change in the competitive landscape, and it frequently drives strategic or tactical action."Farris, Paul W.; Neil T. Bendle; Phillip E. Pfeifer; David J. Reibstein (2010). ''Marketing Metrics: The Definitive Guide to Measuring Marketing Performance.'' Upper Saddle River, New Jersey: Pearson Education, Inc. . The Marketing Accountability Standards Board (MASB) endorses the definitions, ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Board Of Directors
A board of directors (commonly referred simply as the board) is an executive committee that jointly supervises the activities of an organization, which can be either a for-profit or a nonprofit organization such as a business, nonprofit organization, or a government agency. The powers, duties, and responsibilities of a board of directors are determined by government regulations (including the jurisdiction's corporate law) and the organization's own constitution and by-laws. These authorities may specify the number of members of the board, how they are to be chosen, and how often they are to meet. In an organization with voting members, the board is accountable to, and may be subordinate to, the organization's full membership, which usually elect the members of the board. In a stock corporation, non-executive directors are elected by the shareholders, and the board has ultimate responsibility for the management of the corporation. In nations with codetermination (such as Germ ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Social Responsibility
Social responsibility is an ethical framework in which an individual is obligated to work and cooperate with other individuals and organizations for the benefit of the community that will inherit the world that individual leaves behind. Social responsibility is a duty every individual has to maintain; a balance between the economy and the ecosystem one lives within. A trade-off might perhaps exist between economic development, in the material sense, and the welfare of the society and environment. Social responsibility pertains not only to business organizations but also to everyone whose actions impact the environment. It aims to ensure secure healthcare for people living in rural areas and eliminate barriers like distance, financial condition, etc. Another example is keeping the outdoors free of trash and litter by using the ethical framework combining the resources of land managers, municipalities, nonprofits, educational institutions, businesses, manufacturers, and individual ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Public Opinion
Public opinion is the collective opinion on a specific topic or voting intention relevant to a society. It is the people's views on matters affecting them. Etymology The term "public opinion" was derived from the French ', which was first used in 1588 by Michel de Montaigne in the second edition of his ''Essays'' (ch. XXII). The French term also appears in the 1761 work ''Julie, or the New Heloise'' by Jean-Jacques Rousseau. Precursors of the phrase in English include William Temple's "general opinion" (appearing in his 1672 work ''On the Original and Nature of Government'') and John Locke's "law of opinion" (appearing in his 1689 work ''An Essay Concerning Human Understanding''). History The emergence of public opinion as a significant force in the political realm dates to the late 17th century, but opinion had been regarded as having singular importance much earlier. Medieval ''fama publica'' or ''vox et fama communis'' had great legal and social importance from the 12 ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Association For Education In Journalism And Mass Communication
The Association for Education in Journalism and Mass Communication (AEJMC) is a major international membership organization for academics in the field, offering regional and national conferences and refereed publications. It has numerous membership divisions, interest groups, publications and websites. Focus In the United States, many university journalism departments—particularly at Midwestern, Western and Southern state universities—evolved into schools or colleges of mass communication or "journalism and mass communication". In addition to studying practical skills of journalism, public relations or advertising, students also may major in "mass communication" or "mass communication research". The latter is often the title given to doctoral degrees from such schools, whether the focus of the student's research is journalism practice, media economics, history, law or media influence. Departmental structures within such colleges may separate research and instruction ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Public Relations Society Of America
The Public Relations Society of America (PRSA) is a nonprofit trade association for public relations professionals. It was founded in 1947 by combining the American Council on Public Relations and the National Association of Public Relations Councils. That year, it had its first annual conference and award ceremony. In the 1950s and 1960s, the society created its code of conduct, accreditation program and a student society called the Public Relations Student Society of America. History The Public Relations Society of America was formed in 1947 by combining the American Council on Public Relations and the National Association of Public Relations Councils. The society had its first annual conference in Philadelphia, where Richard Falk was given PRSA's first "annual citation" for advancing the field of public relations. Several ethical violations in the field led to discussions about ethics within the society. At the 1952 annual conference, a speaker used Adolf Hitler as an example ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Henry W
Henry may refer to: People *Henry (given name) *Henry (surname) * Henry Lau, Canadian singer and musician who performs under the mononym Henry Royalty * Portuguese royalty ** King-Cardinal Henry, King of Portugal ** Henry, Count of Portugal, Henry of Burgundy, Count of Portugal (father of Portugal's first king) ** Prince Henry the Navigator, Infante of Portugal ** Infante Henrique, Duke of Coimbra (born 1949), the sixth in line to Portuguese throne * King of Germany **Henry the Fowler (876–936), first king of Germany * King of Scots (in name, at least) ** Henry Stuart, Lord Darnley (1545/6–1567), consort of Mary, queen of Scots ** Henry Benedict Stuart, the 'Cardinal Duke of York', brother of Bonnie Prince Charlie, who was hailed by Jacobites as Henry IX * Four kings of Castile: **Henry I of Castile **Henry II of Castile **Henry III of Castile **Henry IV of Castile * Five kings of France, spelt ''Henri'' in Modern French since the Renaissance to italianize the name and to ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
University Of Georgia
, mottoeng = "To teach, to serve, and to inquire into the nature of things.""To serve" was later added to the motto without changing the seal; the Latin motto directly translates as "To teach and to inquire into the nature of things." , established = , endowment = $1.8 billion (2021)As of June 30, 2021. , type = Public flagship land-grant research university , parent = University System of Georgia , accreditation = SACS , academic_affiliation = , president = Jere W. Morehead , provost = S. Jack Hu , city = Athens , state=Georgia , country = United States , coordinates = , faculty = 3,119 , students = 40,118 (fall 2021) , undergrad = 30,166 (fall 2021) , postgrad = 9,952 (fall 2021) , free_label2 = Newspaper , free2 = '' The Red & Black'' , campus = Midsize city / College town , campus_size = (main campus) (total) , colors = , sports_nickname = Bulldogs , sporting_affiliations = NCAA Division I FBS – SEC , mascot = Uga X (live English Bulldo ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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