|
Response Dynamics
Response Dynamics, Inc. is a privately held Vienna, Virginia-based direct marketing company. It was founded in 1981 and specializes in political fundraising and direct mail marketing. The company boasts in-house copy editing, art design, database management, and a list brokerage service. Most direct mail fundraising firms cater to a particular partisan segment, and RDI is considered one of the top firms servicing conservative causes. RDI's aggressive marketing strategy received national attention after it was revealed that the company targeted the elderly with deceptive practices, including repeated solicitations and using misleading letterhead and language. Fundraising solicitations from the College Republican National Committee in 2004, appeared to be solicitations for Republican National Committee or Bush-Cheney 2004, misleading many elderly contributors. The College Republicans stopped using the company due to negative media reports on these misleading solicitations, ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
S Corporation
An S corporation, for United States federal income tax, is a closely held corporation (or, in some cases, a limited liability company (LLC) or a partnership) that makes a valid election to be taxed under Subchapter S of Chapter 1 of the Internal Revenue Code. In general, S corporations do not pay any income taxes. Instead, the corporation's income and losses are divided among and passed through to its shareholders. The shareholders must then report the income or loss on their own individual income tax returns. Overview S corporations are ordinary business corporations that elect to pass corporate income, losses, deductions, and credits through to their shareholders for federal tax purposes. The term "S corporation" means a "small business corporation" which has made an election under § 1362(a) to be taxed as an S corporation. The S corporation rules are contained in Subchapter S of Chapter 1 of the Internal Revenue Code (sections 1361 through 1379). The United States Congress, ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The Seattle Times
''The Seattle Times'' is a daily newspaper serving Seattle, Washington, United States. It was founded in 1891 and has been owned by the Blethen family since 1896. ''The Seattle Times'' has the largest circulation of any newspaper in Washington (state), Washington state and the Pacific Northwest region. The Seattle Times Company, which is owned by the Blethen family, holds 50.5% of the paper. McClatchy company owns 49.5% of the paper. ''The Seattle Times'' had a longstanding rivalry with the ''Seattle Post-Intelligencer'' newspaper until the latter ceased publication in 2009. Copies are sold at $2 daily in King & adjacent counties (except Island, Thurston & other WA counties, $2.5) or $3 Sundays/Thanksgiving Day (except Island, Thurston & other WA counties, $4). Prices are higher outside Washington state. History ''The Seattle Times'' originated as the ''Seattle Press-Times'', a four-page newspaper founded in 1891 with a daily Newspaper circulation, circulation of 3,500, which M ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Microtargeting
Microtargeting is the use of online data to tailor advertising messages to individuals, based on the identification of recipients’ personal vulnerabilities. Such tactics can be used for promoting a product or a political candidate. Direct marketing datamining techniques that are used often involve predictive market segmentation (aka cluster analysis). Microtargeting's tactics rely on transmitting a tailored message to a subgroup on the basis of unique information about that subgroup. Microtargeting is increasingly used by political parties and in election campaigns, including Australia, the United States Republican and Democratic political parties, as well as candidates who track individual voters and identify potential supporters. They use various means of communication such as direct mail, phone calls, home visits, television, radio, web advertising, email, and text messaging, among others, to communicate with voters, crafting messages to build support for fundraising, campa ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Direct Marketing Associations
The Data & Marketing Association (formerly, Direct Marketing Association), also known as the DMA, is a trade organization for marketers. In 2017 their web site stated "Yes, 100 years ago we were the Direct Mail Marketing Association and then the Direct Marketing Association. Now we embrace ..." Although headquartered in the United States, its members include companies from 48 other countries, including half of the Fortune 100 companies, as well as many nonprofit organizations. The DMA seeks to advance all forms of direct marketing. A mid-2018 joint announcement with the Association of National Advertisers, stated as "to be completed as of July 1, 2018" and having as its goal "the single largest trade association in the U.S. devoted to serving all aspects of marketing" had not materialized as of the projected date. As of July 1, 2019, DMA became the Data, Marketing & Analytics arm of the ANA. Objectives Its stated objectives are to advance and protect responsible data-driven marke ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Direct Mail Fundraising
Direct mail fundraising is a form of direct marketing widely used by nonprofit organizations in North America, Europe, and parts of Asia-Pacific to acquire new Donation, donors or members and retain the level of their contributions or dues as part of a fundraising program. The professional use of direct mail fundraising requires an understanding both of the principles and practice of direct marketing and of the discipline of fundraising. In direct marketing, practitioners view large numbers of prospects or donors through the lens of statistics. Fundraising teaches us how to view prospects or donors as individuals, with unique values, beliefs, and preferences. History and growth in the United States In its modern form, direct mail fundraising appeared in the United States after World War II, when nationwide charities such as the National Easter Seal Society sought ways to broaden their fundraising base. It was only with the advent in the 1960s of the ZIP code and, later, the compu ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Floyd Brown
Floyd Gregory Brown (born March 10, 1961) is an American author, speaker, and media commentator. He is formerly the CEO of USA Radio Network. Brown founded the conservative website '' Western Journalism'' in 2008. Brown in his early career worked as a political consultant and conducted opposition research for political campaigns. Brown is noteworthy for founding Citizens United in 1988 and for his introduction of the "Willie Horton" television ad during the 1988 presidential election campaign. Early life and education The son of a sawmill worker, and the grandson of a member of the Industrial Workers of the World, Brown grew up in the Pacific Northwest in a family of Democrats with 100-year-old roots in the area. He graduated from Olympia High School in Olympia, Washington, in 1979, and from the University of Washington. He holds a bachelor's degree in economics. He was appointed to, but chose to leave, the United States Military Academy at West Point. Brown credits meeting R ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Robert K
The name Robert is an ancient Germanic given name, from Proto-Germanic "fame" and "bright" (''Hrōþiberhtaz''). Compare Old Dutch ''Robrecht'' and Old High German ''Hrodebert'' (a compound of '' Hruod'' ( non, Hróðr) "fame, glory, honour, praise, renown" and ''berht'' "bright, light, shining"). It is the second most frequently used given name of ancient Germanic origin. It is also in use as a surname. Another commonly used form of the name is Rupert. After becoming widely used in Continental Europe it entered England in its Old French form ''Robert'', where an Old English cognate form (''Hrēodbēorht'', ''Hrodberht'', ''Hrēodbēorð'', ''Hrœdbœrð'', ''Hrœdberð'', ''Hrōðberχtŕ'') had existed before the Norman Conquest. The feminine version is Roberta. The Italian, Portuguese, and Spanish form is Roberto. Robert is also a common name in many Germanic languages, including English, German, Dutch, Norwegian, Swedish, Scots, Danish, and Icelandic. It can be use ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Center For Public Integrity
The Center for Public Integrity (CPI) is an American nonprofit investigative journalism organization whose stated mission is "to reveal abuses of power, corruption and dereliction of duty by powerful public and private institutions in order to cause them to operate with honesty, integrity, accountability and to put the public interest first." With over 50 staff members, the CPI is one of the largest nonprofit investigative centers in America. It won the 2014 Pulitzer Prize for Investigative Reporting. The CPI has been described as an independent, watchdog group. The Center releases its reports via its website to media outlets throughout the U.S. and around the globe. In 2004, CPI's ''The Buying of the President'' book was on ''The New York Times'' bestseller list for three months. As of December 21, 2018, CPI was rated as 3 out of 4 stars overall by Charity Navigator, an independent nonprofits evaluator. Mission The mission of the center is "to protect democracy and inspire chan ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
2004 United States Presidential Election
The 2004 United States presidential election was the 55th quadrennial presidential election, held on Tuesday, November 2, 2004. The Republican ticket of incumbent President George W. Bush and his running mate incumbent Vice President Dick Cheney were elected to a second term, defeating the Democratic ticket of John Kerry, a United States senator from Massachusetts and his running mate John Edwards, a United States senator from North Carolina. At the time Bush's popular vote total was the most votes ever received by a presidential candidate, a total that has since been surpassed; additionally, Kerry's total was the second most. Bush also became the only incumbent president to win re-election after losing the popular vote in the previous election. Bush and Cheney were renominated by their party with no difficulty. Former Vermont Governor Howard Dean emerged as the early front-runner in the 2004 Democratic Party presidential primaries, but Kerry won the first set of primaries in ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Republican National Committee
The Republican National Committee (RNC) is a U.S. political committee that assists the Republican Party of the United States. It is responsible for developing and promoting the Republican brand and political platform, as well as assisting in fundraising and election strategy. It is also responsible for organizing and running the Republican National Convention. When a Republican is president, the White House controls the committee. According to Boris Heersink, "political scientists have traditionally described the parties' national committees as inconsequential but impartial service providers." Similar committees exist in every U.S. state and most U.S. counties, although in some states party organization is structured by congressional district, allied campaign organizations being governed by a national committee. Ronna McDaniel is the current committee chairwoman. The RNC's main counterpart is the Democratic National Committee. History The 1856 Republican National Conventio ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
College Republican National Committee
The College Republican National Committee (CRNC) is a national organization for College Republicans — college and university students who support the Republican Party of the United States. The organization is known as an active recruiting tool for the party and has produced many prominent republican and conservative activists and introduced more party members to the Republican party than any other organization in the nation. The organizational structure of the College Republicans has changed significantly since its founding in 1892. Founded as an organization for the Republican National Committee, the College Republicans now operate as an independent 527 group. After the Young Republican National Federation was spun off from the College Republicans organization in 1972, the groups operate independently of one another. History Founding and early history The College Republicans were founded as the American Republican College League on May 17, 1892 at the University of Michigan ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Conservatism In The United States
Conservatism in the United States is a political and social philosophy based on a belief in limited government, individualism, traditionalism, republicanism, and limited federal governmental power in relation to U.S. states. Conservative and Christian media organizations, along with American conservative figures, are influential, and American conservatism is one of the majority political ideologies within the Republican Party. American social conservatives typically support what they consider Christian values, moral absolutism, traditional family values, and American exceptionalism, while opposing abortion, euthanasia, and same-sex marriage. It favours economic individualism, and is generally pro-business and pro-capitalism, while supporting anti-communism and opposing labor unions. It often advocates a strong national defense, gun rights, free trade, and a defense of Western culture from perceived threats posed by both communism and moral relativism. Since the late ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
.jpg "Click for more on -> The Seattle Times")
