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Rebranding (automobile)
In the automotive industry, rebadging is a form of market segmentation used by automobile manufacturers around the world. To allow for product differentiation without designing or engineering a new model or brand (at high cost or risk), a manufacturer creates a distinct automobile by applying a new "badge" or trademark (brand, logo, or manufacturer's name/make/marque) to an existing product line. Rebadging is also known as ''rebranding'' and ''badge engineering''; the latter is an intentionally ironic misnomer, in that little or no actual engineering takes place. The term originated with the practice of replacing an automobile's emblems to create an ostensibly new model sold by a different maker. Changes may be confined to swapping badges and emblems, or may encompass minor styling differences, as with cosmetic changes to headlights, taillights, front and rear fascias and outer body skins. More extreme examples involve differing engines and drivetrains. The objective is "to s ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Opel Corsa
The Opel Corsa is a supermini car engineered and produced by the German automobile manufacturer Opel since 1982. Throughout its existence, it has been sold under a variety of other brands owned by General Motors (most notably Vauxhall, Chevrolet, and Holden) and also spawned various other derivatives. At its height of popularity, the Corsa became the best-selling car in the world in 1998, recording 910,839 sales with assembly operations in four continents and was sold under five marques with five different body styles. By 2007, over 18 million Corsas had been sold globally. Corsa A (S83; 1982) The front-wheel drive Opel Corsa was first launched in September 1982. It went on sale first in France, Italy, and Spain - markets where small cars represented from 34 to 43 percent of overall automobile sales. Sales across the remainder of Europe were to have begun by March 1983. General Motors' internal code for the Corsa/Nova was the S-car. Built-in Zaragoza, Spain, the firs ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Internal Combustion Engine
An internal combustion engine (ICE or IC engine) is a heat engine in which the combustion of a fuel occurs with an oxidizer (usually air) in a combustion chamber that is an integral part of the working fluid flow circuit. In an internal combustion engine, the expansion of the high-temperature and high-pressure gases produced by combustion applies direct force to some component of the engine. The force is typically applied to pistons ( piston engine), turbine blades (gas turbine), a rotor (Wankel engine), or a nozzle ( jet engine). This force moves the component over a distance, transforming chemical energy into kinetic energy which is used to propel, move or power whatever the engine is attached to. This replaced the external combustion engine for applications where the weight or size of an engine was more important. The first commercially successful internal combustion engine was created by Étienne Lenoir around 1860, and the first modern internal combustion engine, known ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
GMC (automobile)
GMC (formerly the General Motors Truck Company (1911–1943), or the GMC Truck & Coach Division (1943–1998)) is a division of the American automobile manufacturer General Motors (GM) that primarily focuses on trucks and utility vehicles. GMC currently makes SUVs, pickup trucks, vans, and light-duty trucks. In the past, GMC also produced fire trucks, ambulances, heavy-duty trucks, military vehicles, motorhomes, transit buses, and medium duty trucks. While many of their vehicles are mechanically similar, GMC is positioned as a premium offering to the mainstream Chevrolet brand, and includes luxury trims Denali and Hummer EV. In North America, GMC vehicles are almost always sold alongside Buick (another premium brand) vehicles at multi-brand dealerships. History Roots to the GMC brand can be traced to 1900, when the "Grabowsky Motor Company" was established by brothers Max (1874-1946) and Morris Grabowsky, in Detroit, and renamed Rapid Motor Vehicle Company in 1902 when the b ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Charles W
The F/V ''Charles W'', also known as Annie J Larsen, is a historic fishing schooner anchored in Petersburg, Alaska. At the time of its retirement in 2000, it was the oldest fishing vessel in the fishing fleet of Southeast Alaska, and the only known wooden fishing vessel in the entire state still in active service. Launched in 1907, she was first used in the halibut fisheries of Puget Sound and the Bering Sea as the ''Annie J Larsen''. In 1925 she was purchased by the Alaska Glacier Seafood Company, refitted for shrimp trawling, and renamed ''Charles W'' in honor of owner Karl Sifferman's father. The company was one of the pioneers of the local shrimp fishery, a business it began to phase out due to increasing competition in the 1970s. The ''Charles W'' was the last of the company's fleet of ships, which numbered twelve at its height. The boat was acquired in 2002 by the nonprofit Friends of the ''Charles W''. The boat was listed on the National Register of Historic Places in ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Ajax (Nash Motors)
The Ajax was an American automobile brand manufactured by the Nash Motors Company of Kenosha, Wisconsin, in 1925 and 1926. The Ajax was produced in the newly acquired Mitchell Motors Company plant in Racine, Wisconsin. In 1926, all Ajax models were converted into Nash Light Sixes. Origin Demand for Nash automobiles was so high that by November 1924, the company's existing plants were operating around the clock six days a week and Charles W. Nash announced a US$1 million expansion at the automaker's original Kenosha facility. Mitchell Motors Company was the manufacturer of Mitchell brand automobiles from 1903 to 1923. In April 1923 the company was forced into bankruptcy. At the 31 January 1924 auction of the Mitchell land and buildings with of floor space, Charles Nash offered the winning bid of $405,000. The Ajax was built using machinery moved from Nash's other acquisition, the LaFayette Motors Company of Milwaukee, and installed in the Racine plant. Thus, new Ajax w ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Nash Motors
Nash Motors Company was an American automobile manufacturer based in Kenosha, Wisconsin from 1916 to 1937. From 1937 to 1954, Nash Motors was the automotive division of the Nash-Kelvinator Corporation. Nash production continued from 1954 to 1957 after the creation of American Motors Corporation. In 1938 the firm debuted the heating and ventilation system which is still used today, unibody construction in 1941, seat belts in 1950, a US built compact car in 1950, and muscle cars in 1957. History Nash Motors was founded in 1916 by former General Motors president Charles W. Nash, who acquired the Thomas B. Jeffery Company. Jeffery's best-known automobile was the Rambler whose mass production from a plant in Kenosha began in 1902. The 1917 Nash Model 671 was the first vehicle produced to bear the name of the new company's founder. Sales were positive for 1918 at 10,283 units. More models were added in 1919 and sales rose to 27,081 for the year. Nash enjoyed decades of s ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Elcar
The Elcar was an American automobile manufactured from 1915 until 1931. The car was produced by the Elkhart Carriage Company, owned by William and George Pratt, of Elkhart, Indiana, which had been in business for over 30 years before producing its first car. Production This first car was the 30/35 hp Elkhart, which began production in 1905 and remained on the market until 1909. In 1909 the 4·2 liter Sterling appeared (it ceased production in 1911), followed in 1911 by the Komet. The Elcar appeared in 1915, and was first offered in two models, a Lycoming-engined four and a Continental-engined six. A straight-eight, again with a Continental engine, was produced beginning in 1925. In 1930, the company began to use the complex Lever engine produced by Alvah Leigh Powell, although only four Elcar-Levers were completed. New York City contract It next entered a lucrative contract within New York City, under which it would supply "El-Fay" taxis to Larry Fay, a prominent busines ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Power Tool
A power tool is a tool that is actuated by an additional power source and mechanism other than the solely manual labor used with hand tools. The most common types of power tools use electric motors. Internal combustion engines and compressed air are also commonly used. Other power sources include steam engines, direct burning of fuels and propellants, such as in powder-actuated tools, or even natural power sources such as wind or moving water. Tools directly driven by animal power are not generally considered power tools. Power tools are used in industry, in construction, in the garden, for housework tasks such as cooking, cleaning, and around the house for purposes of driving (fasteners), drilling, cutting, shaping, sanding, grinding, routing, polishing, painting, heating and more. Power tools are classified as either stationary or portable, where portable means hand-held. Portable power tools have obvious advantages in mobility. Stationary power tools, however, of ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Consumer Electronics
Consumer electronics or home electronics are electronic (analog or digital) equipment intended for everyday use, typically in private homes. Consumer electronics include devices used for entertainment, communications and recreation. Usually referred to as black goods due to many products being housed in black or dark casings. This term is used to distinguish them from "white goods" which are meant for housekeeping tasks, such as washing machines and refrigerators, although nowadays, these would be considered black goods, some of these being connected to the Internet. In British English, they are often called brown goods by producers and sellers. In the 2010s, this distinction is absent in large big box consumer electronics stores, which sell entertainment, communication and home office devices, light fixtures and appliances, including the bathroom type. Radio broadcasting in the early 20th century brought the first major consumer product, the broadcast receiver. Later produc ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
White-label Product
A white-label product is a product or service produced by one company (the producer) that other companies (the marketers) rebrand to make it appear as if they had made it. The name derives from the image of a white label on the packaging that can be filled in with the marketer's trade dress. White label products are sold by retailers with their own trademark but the products themselves are manufactured by a third party. Common use White label production is often used for mass-produced generic products including electronics, consumer products and software packages such as DVD players, televisions, and web applications. Some companies maintain a sub-brand for their goods, for example the same model of DVD player may be sold by Dixons as a ''Saisho'' and by Currys as a '' Matsui'', which are brands exclusively used by those companies. Some websites use white labels to enable a successful brand to offer a service without having to invest in creating the technology and infrastructur ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Car Platform
A car platform is a shared set of common design, engineering, and production efforts, as well as major components, over a number of outwardly distinct models and even types of cars, often from different, but somewhat related, marques. It is practiced in the automotive industry to reduce the costs associated with the development of products by basing those products on a smaller number of platforms. This further allows companies to create distinct models from a design perspective on similar underpinnings. A car platform is not to be confused with a platform chassis, although such a chassis can be part of an automobile’s design platform, as noted below. Definition and benefits A basic definition of a platform in cars, from a technical point of view, includes: underbody and suspensions (with axles) — where the underbody is made of front floor, Rearfloor, engine compartment and frame (reinforcement of underbody). Key mechanical components that define an automobile platform inclu ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Original Equipment Manufacturer
An original equipment manufacturer (OEM) is generally perceived as a company that produces non-aftermarket parts and equipment that may be marketed by another manufacturer. It is a common industry term recognized and used by many professional organizations such as SAE International, ISO, and others. However, the term is also used in several other ways, which causes ambiguity. It sometimes means the maker of a system that includes other companies' subsystems, an end-product producer, an automotive part that is manufactured by the same company that produced the original part used in the automobile's assembly, or a value-added reseller.Ken Olsen: PDP-1 and PDP-8 (page 3) , economicadventure.com Automotive parts When referring to auto parts, OEM refers to the manufactur ...[...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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