Rory Sutherland (advertising Executive)
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Rory Sutherland (advertising Executive)
Rory Sutherland (born 12 November 1965) is a British advertising executive. He is the vice chairman of the Ogilvy & Mather group of companies. He writes a fortnightly column in '' The Spectator'' and has written several books, including ''Alchemy: The Power of Ideas That Don't Make Sense''. Biography Sutherland was born in Llanbadoc, near Usk, Monmouthshire, Wales. He attended Monmouth School, a private Haberdasher's school in Monmouthshire, and studied classics at Christ's College, Cambridge, starting in 1984. Sutherland joined Ogilvy & Mather as a graduate trainee planner in 1988, having been inspired to join the advertising industry by British TV advertising of the 1980s. He worked briefly in account management before switching to copywriting and became the creative director in 2001. From 2008 to 2012 he served as President of the Institute of Practitioners in Advertising (IPA). In 2012 Sutherland founded the behavioural science practice within the Ogilvy Group, who ...
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Monmouthshire
Monmouthshire ( cy, Sir Fynwy) is a county in the south-east of Wales. The name derives from the historic county of the same name; the modern county covers the eastern three-fifths of the historic county. The largest town is Abergavenny, with other towns and large villages being: Caldicot, Chepstow, Monmouth, Magor and Usk. It borders Torfaen, Newport and Blaenau Gwent to the west; Herefordshire and Gloucestershire to the east; and Powys to the north. Historic county The historic county of Monmouthshire was formed from the Welsh Marches by the Laws in Wales Act 1535 bordering Gloucestershire to the east, Herefordshire to the northeast, Brecknockshire to the north, and Glamorgan to the west. The Laws in Wales Act 1542 enumerated the counties of Wales and omitted Monmouthshire, implying that the county was no longer to be treated as part of Wales. However, for all purposes Wales had become part of the Kingdom of England, and the difference had little practical effect. F ...
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The Times
''The Times'' is a British daily national newspaper based in London. It began in 1785 under the title ''The Daily Universal Register'', adopting its current name on 1 January 1788. ''The Times'' and its sister paper ''The Sunday Times'' (founded in 1821) are published by Times Newspapers, since 1981 a subsidiary of News UK, in turn wholly owned by News Corp. ''The Times'' and ''The Sunday Times'', which do not share editorial staff, were founded independently and have only had common ownership since 1966. In general, the political position of ''The Times'' is considered to be centre-right. ''The Times'' is the first newspaper to have borne that name, lending it to numerous other papers around the world, such as ''The Times of India'', ''The New York Times'', and more recently, digital-first publications such as TheTimesBlog.com (Since 2017). In countries where these other titles are popular, the newspaper is often referred to as , or as , although the newspaper is of nationa ...
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The Spectator People
''The'' () is a grammatical article in English, denoting persons or things already mentioned, under discussion, implied or otherwise presumed familiar to listeners, readers, or speakers. It is the definite article in English. ''The'' is the most frequently used word in the English language; studies and analyses of texts have found it to account for seven percent of all printed English-language words. It is derived from gendered articles in Old English which combined in Middle English and now has a single form used with pronouns of any gender. The word can be used with both singular and plural nouns, and with a noun that starts with any letter. This is different from many other languages, which have different forms of the definite article for different genders or numbers. Pronunciation In most dialects, "the" is pronounced as (with the voiced dental fricative followed by a schwa) when followed by a consonant sound, and as (homophone of pronoun '' thee'') when followed by a ...
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Alumni Of Christ's College, Cambridge
Alumni (singular: alumnus (masculine) or alumna (feminine)) are former students of a school, college, or university who have either attended or graduated in some fashion from the institution. The feminine plural alumnae is sometimes used for groups of women. The word is Latin and means "one who is being (or has been) nourished". The term is not synonymous with "graduate"; one can be an alumnus without graduating ( Burt Reynolds, alumnus but not graduate of Florida State, is an example). The term is sometimes used to refer to a former employee or member of an organization, contributor, or inmate. Etymology The Latin noun ''alumnus'' means "foster son" or "pupil". It is derived from PIE ''*h₂el-'' (grow, nourish), and it is a variant of the Latin verb ''alere'' "to nourish".Merriam-Webster: alumnus
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Separate, but from the ...
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People From Usk
A person ( : people) is a being that has certain capacities or attributes such as reason, morality, consciousness or self-consciousness, and being a part of a culturally established form of social relations such as kinship, ownership of property, or legal responsibility. The defining features of personhood and, consequently, what makes a person count as a person, differ widely among cultures and contexts. In addition to the question of personhood, of what makes a being count as a person to begin with, there are further questions about personal identity and self: both about what makes any particular person that particular person instead of another, and about what makes a person at one time the same person as they were or will be at another time despite any intervening changes. The plural form "people" is often used to refer to an entire nation or ethnic group (as in "a people"), and this was the original meaning of the word; it subsequently acquired its use as a plural form of ...
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People From Monmouthshire
A person ( : people) is a being that has certain capacities or attributes such as reason, morality, consciousness or self-consciousness, and being a part of a culturally established form of social relations such as kinship, ownership of property, or legal responsibility. The defining features of personhood and, consequently, what makes a person count as a person, differ widely among cultures and contexts. In addition to the question of personhood, of what makes a being count as a person to begin with, there are further questions about personal identity and self: both about what makes any particular person that particular person instead of another, and about what makes a person at one time the same person as they were or will be at another time despite any intervening changes. The plural form "people" is often used to refer to an entire nation or ethnic group (as in "a people"), and this was the original meaning of the word; it subsequently acquired its use as a plural form of per ...
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Branding Theorists
Branding may refer to: Physical markings * Making a mark, typically by charring: ** Wood branding, permanently marking, by way of heat, typically of wood (also applied to plastic, cork, leather, etc.) ** Livestock branding, the marking of animals to indicate ownership such as ** Human branding, marking a human to show ownership of them, or other reasons *** Branding (BDSM), bonding of the partners and marking of a submissive ** Freeze branding, permanently marking by way of cold * Vehicle title branding, a permanent designation indicating that a vehicle has been "written off" Marketing * Brand, a name, logo, slogan, and/or design scheme associated with a product or service ** Branding (promotional), the distribution of merchandise with a brand name or symbol imprinted ** Brand management, the application of marketing techniques to a specific product, product line, or brand ** Employer branding, the application of brand management to recruitment marketing and internal brand engage ...
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Marketing Theorists
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency (such as the Agricultural Marketing Service) ...
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British Advertising Executives
British may refer to: Peoples, culture, and language * British people, nationals or natives of the United Kingdom, British Overseas Territories, and Crown Dependencies. ** Britishness, the British identity and common culture * British English, the English language as spoken and written in the United Kingdom or, more broadly, throughout the British Isles * Celtic Britons, an ancient ethno-linguistic group * Brittonic languages, a branch of the Insular Celtic language family (formerly called British) ** Common Brittonic, an ancient language Other uses *''Brit(ish)'', a 2018 memoir by Afua Hirsch *People or things associated with: ** Great Britain, an island ** United Kingdom, a sovereign state ** Kingdom of Great Britain (1707–1800) ** United Kingdom of Great Britain and Ireland (1801–1922) See also * Terminology of the British Isles * Alternative names for the British * English (other) * Britannic (other) * British Isles * Brit (other) * Briton (d ...
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St Peter And St Paul, Bromley
St Peter and St Paul is a church in the town of Bromley, Borough of Bromley, in south east London. Known familiarly as Bromley Parish Church, it is not far from Bromley High Street and approximately halfway between Bromley North and Bromley South railway stations. The church is part of the Diocese of Rochester within the Church of England. Largely destroyed by bombing during the Second World War, St Peter and St Paul was rebuilt in the 1950s. It has been Grade II* listed since 1955. History Previous church The pre-World War II church, generally in the Perpendicular style with a square embattled tower having a turret at one of the angles, had its north aisle rebuilt in 1792 and was completely refurbished and enlarged in 1830. Virtually the whole church—with the exception of the tower—was demolished by a bomb on the night of 16 April 1941. Arthur Gresley Hellicar (1835–1905) was Vicar of Bromley from 1865 to 1905. Present church On St Edward the Confessor’s Day, 13 ...
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Wales
Wales ( cy, Cymru ) is a Countries of the United Kingdom, country that is part of the United Kingdom. It is bordered by England to the Wales–England border, east, the Irish Sea to the north and west, the Celtic Sea to the south west and the Bristol Channel to the south. It had a population in 2021 of 3,107,500 and has a total area of . Wales has over of coastline and is largely mountainous with its higher peaks in the north and central areas, including Snowdon (), its highest summit. The country lies within the Temperateness, north temperate zone and has a changeable, maritime climate. The capital and largest city is Cardiff. Welsh national identity emerged among the Celtic Britons after the Roman withdrawal from Britain in the 5th century, and Wales was formed as a Kingdom of Wales, kingdom under Gruffydd ap Llywelyn in 1055. Wales is regarded as one of the Celtic nations. The Conquest of Wales by Edward I, conquest of Wales by Edward I of England was completed by 1283, th ...
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