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Reinforcement Theory
Reinforcement theory is a limited effects media model applicable within the realm of communication. The theory generally states that people seek out and remember information that provides cognitive support for their pre-existing attitudes and beliefs. The main assumption that guides this theory is that people do not like to be wrong and often feel uncomfortable when their beliefs are challenged. Additionally, this theory focuses on the behavior to consequence connection within the ABC model. This theory, in management, can also be referred to as operant conditioning or the law of effect. Quite simply, this theory notes that a behavior will continue with a certain level of frequency based on pleasant or unpleasant results. Politics Politics provides an excellent setting for the study of reinforcement theory. The statistics on undecided voters indicate that most people have pre-existing beliefs when it comes to politics. Relatively few people remain undecided late into high-profile ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Operant Conditioning
Operant conditioning, also called instrumental conditioning, is a learning process where behaviors are modified through the association of stimuli with reinforcement or punishment. In it, operants—behaviors that affect one's environment—are conditioned to occur or not occur depending on the environmental consequences of the behavior. Operant conditioning originated in the work of Edward Thorndike, whose law of effect theorised that behaviors arise as a result of whether their consequences are satisfying or discomforting. In the 20th century, operant conditioning was studied by behaviorist psychologists, who believed that much, if not all, of mind and behaviour can be explained as a result of envirionmental conditioning. Reinforcements are environmental stimuli that increase behaviors, whereas punishments are stimuli that decrease behaviors. Both kinds of stimuli can be further categorised into positive and negative stimuli, which respectively involve the addition or removal o ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Peer Pressure
Peer pressure is the direct or indirect influence on peers, i.e., members of social groups with similar interests, experiences, or social statuses. Members of a peer group are more likely to influence a person's beliefs, values, and behavior. A group or individual may be encouraged and want to follow their peers by changing their attitudes, values or behaviors to conform to those of the influencing group or individual. For the individual affected by peer pressure, this can have both a positive or negative influence on them. Social groups include both ''membership groups'' in which individuals hold "formal" membership (e.g. political parties, trade unions, schools) and cliques in which membership is less clearly defined. However, a person does not need to be a member or be seeking membership of a group to be affected by peer pressure. An individual can be in a crowd, a group of many cliques, and still be affected by peer pressure. Research suggests that organizations as well ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Columbia University Press
Columbia University Press is a university press based in New York City, and affiliated with Columbia University. It is currently directed by Jennifer Crewe (2014–present) and publishes titles in the humanities and sciences, including the fields of literary and cultural studies, history, social work, sociology, religion, film, and international studies. History Founded in May 1893, In 1933 the first four volumes of the ''History of the State of New York'' were published. In early 1940s revenues rises, partially thanks to the ''Encyclopedia'' and the government's purchase of 12,500 copies for use by the military. Columbia University Press is notable for publishing reference works, such as ''The Columbia Encyclopedia'' (1935–present), ''The Columbia Granger's Index to Poetry'' (online as ''The Columbia World of Poetry Online'') and ''The Columbia Gazetteer of the World'' (also online) and for publishing music. First among American university presses to publish in electronic ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Lawrence Erlbaum Associates
Taylor & Francis Group is an international company originating in England that publishes books and academic journals. Its parts include Taylor & Francis, Routledge, F1000 Research or Dovepress. It is a division of Informa plc, a United Kingdom–based publisher and conference company. Overview The company was founded in 1852 when William Francis joined Richard Taylor in his publishing business. Taylor had founded his company in 1798. Their subjects covered agriculture, chemistry, education, engineering, geography, law, mathematics, medicine, and social sciences. Francis's son, Richard Taunton Francis (1883–1930), was sole partner in the firm from 1917 to 1930. In 1965, Taylor & Francis launched Wykeham Publications and began book publishing. T&F acquired Hemisphere Publishing in 1988, and the company was renamed Taylor & Francis Group to reflect the growing number of imprints. Taylor & Francis left the printing business in 1990, to concentrate on publishing. In 1998 ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Public Policy
Public policy is an institutionalized proposal or a decided set of elements like laws, regulations, guidelines, and actions to solve or address relevant and real-world problems, guided by a conception and often implemented by programs. Public policy can be considered to be the sum of government direct and indirect activities and has been conceptualized in a variety of ways. They are created and/or enacted on behalf of the public typically by a government. Sometimes they are made by nonprofit organisations or are made in co-production with communities or citizens, which can include potential experts, scientists, engineers and stakeholders or scientific data, or sometimes use some of their results. They are typically made by policy-makers affiliated with (in democratic polities) currently elected politicians. Therefore, the "policy process is a complex political process in which there are many actors: elected politicians, political party leaders, pressure groups, civil servants ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
University Of Michigan
, mottoeng = "Arts, Knowledge, Truth" , former_names = Catholepistemiad, or University of Michigania (1817–1821) , budget = $10.3 billion (2021) , endowment = $17 billion (2021)As of October 25, 2021. , president = Santa Ono , provost = Laurie McCauley , established = , type = Public research university , academic_affiliations = , students = 48,090 (2021) , undergrad = 31,329 (2021) , postgrad = 16,578 (2021) , administrative_staff = 18,986 (2014) , faculty = 6,771 (2014) , city = Ann Arbor , state = Michigan , country = United States , coor = , campus = Midsize City, Total: , including arboretum , colors = Maize & Blue , nickname = Wolverines , sporti ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Confirmation Bias
Confirmation bias is the tendency to search for, interpret, favor, and recall information in a way that confirms or supports one's prior beliefs or values. People display this bias when they select information that supports their views, ignoring contrary information, or when they interpret ambiguous evidence as supporting their existing attitudes. The effect is strongest for desired outcomes, for emotionally charged issues, and for deeply entrenched beliefs. Confirmation bias cannot be eliminated, but it can be managed, for example, by education and training in critical thinking skills. Biased search for information, biased interpretation of this information, and biased memory recall, have been invoked to explain four specific effects: # ''attitude polarization'' (when a disagreement becomes more extreme even though the different parties are exposed to the same evidence) # ''belief perseverance'' (when beliefs persist after the evidence for them is shown to be false) # the ''irr ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Campaign Advertising
In politics, campaign advertising is the use of an advertising campaign through the media to influence a political debate, and ultimately, voters. These ads are designed by political consultants and political campaign staff. Many countries restrict the use of broadcast media to broadcast political messaging. In the European Union, many countries do not permit paid-for TV or radio advertising for fear that wealthy groups will gain control of airtime, making fair play impossible and distorting the political debate in the process. In both the United Kingdom and Ireland, paid advertisements are forbidden, though political parties are allowed a small number of party political broadcasts in the run up to election time. The United States has a very free market for broadcast political messaging. Canada allows paid-for political broadcasts but requires equitable access to the airwaves. Campaigns can include several different media (depending on local law). The time span over which pol ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Social Status
Social status is the level of social value a person is considered to possess. More specifically, it refers to the relative level of respect, honour, assumed competence, and deference accorded to people, groups, and organizations in a society. Status is based in widely shared ''beliefs'' about who members of a society think holds comparatively more or less social value, in other words, who they believe is better in terms of competence or moral traits. Status is determined by the possession of various characteristics culturally believed to indicate superiority or inferiority (e.g., confident manner of speech or race). As such, people use status hierarchies to allocate resources, leadership positions, and other forms of power. In doing so, these shared cultural beliefs make unequal distributions of resources and power appear natural and fair, supporting systems of social stratification. Status hierarchies appear to be universal across human societies, affording valued benefits to those ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Hostile Media Effect
The hostile media effect, originally deemed the hostile media phenomenon and sometimes called hostile media perception, is a perceptual theory of mass communication that refers to the tendency for individuals with a strong preexisting attitude on an issue to perceive media coverage as biased against their side and in favor of their antagonists' point of view. Partisans from opposite sides of an issue will tend to find the same coverage to be biased against them.summary The phenomenon was first proposed and studied experimentally by Robert Vallone, Lee Ross and ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Law Of Effect
The law of effect is a psychology principle advanced by Edward Thorndike in 1898 on the matter of behavioral conditioning (not then formulated as such) which states that "responses that produce a satisfying effect in a particular situation become more likely to occur again in that situation, and responses that produce a discomforting effect become less likely to occur again in that situation." This notion is very similar to that of the evolutionary theory, if a certain character trait provides an advantage for reproduction then that trait will persist. The terms "satisfying" and dissatisfying" appearing in the definition of the law of effect were eventually replaced by the terms "reinforcing" and "punishing," when operant conditioning became known. "Satisfying" and "dissatisfying" conditions are determined behaviorally, and they cannot be accurately predicted, because each animal has a different idea of these two terms than another animal. The new terms, "reinforcing" and "punish ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
MIME
Multipurpose Internet Mail Extensions (MIME) is an Internet standard that extends the format of email messages to support text in character sets other than ASCII, as well as attachments of audio, video, images, and application programs. Message bodies may consist of multiple parts, and header information may be specified in non-ASCII character sets. Email messages with MIME formatting are typically transmitted with standard protocols, such as the Simple Mail Transfer Protocol (SMTP), the Post Office Protocol (POP), and the Internet Message Access Protocol (IMAP). The MIME standard is specified in a series of requests for comments: , , , , and . The integration with SMTP email is specified in and . Although the MIME formalism was designed mainly for SMTP, its content types are also important in other communication protocols. In the HyperText Transfer Protocol (HTTP) for the World Wide Web, servers insert a MIME header field at the beginning of any Web transmission. Clients ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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