Promax Award
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Promax Award
The Promax Awards (also known as the PromaxBDA Awards) honor promotion, design, and marketing by a company or individual that is broadcast, published, or released in their respective markets. Promax International/BPME (branded as "Promax") sponsors awards competitions at the global level, as well as in North America, Latin America, Europe, the United Kingdom, Africa, Asia, India, and Australia & New Zealand. There is also a competition at the local level in the United States and Canada. The awards categories include network TV, TV stations, cable networks, cable systems, network radio, radio stations, syndication distributors, and interactive media. At one point, they also included the Brandon Tartikoff Award, although it has not been awarded in several years. Winners in the past have included FX Networks, Showtime, Red Bee Media, HBO, A&E Networks, 4Creative, Les Télécréateurs Paris, Rogers Media, and Bell Media Agency. The Promax Global Excellence and North America Awa ...
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North America
North America is a continent in the Northern Hemisphere and almost entirely within the Western Hemisphere. It is bordered to the north by the Arctic Ocean, to the east by the Atlantic Ocean, to the southeast by South America and the Caribbean Sea, and to the west and south by the Pacific Ocean. Because it is on the North American Plate, North American Tectonic Plate, Greenland is included as a part of North America geographically. North America covers an area of about , about 16.5% of Earth's land area and about 4.8% of its total surface. North America is the third-largest continent by area, following Asia and Africa, and the list of continents and continental subregions by population, fourth by population after Asia, Africa, and Europe. In 2013, its population was estimated at nearly 579 million people in List of sovereign states and dependent territories in North America, 23 independent states, or about 7.5% of the world's population. In Americas (terminology)#Human ge ...
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Showtime (TV Network)
Showtime is an American pay television, premium television television network, network owned by Paramount Media Networks, and is the flagship property of the namesake parent company, Showtime Networks, a part of Paramount Media Networks. Showtime's programming primarily includes Art release#Film, theatrically released Feature film, motion pictures and Original series, original television program, television series, along with boxing and mixed martial arts matches, occasional stand-up comedy television special, specials, and Television film, made-for-TV movies. Headquartered at Paramount Plaza on the northern end of New York City's Broadway (Manhattan), Broadway district, Showtime operates eight 24-hour, linear Multiplex (television)#Pay television multiplexes, multiplex channels; a traditional subscription video on demand service; and two proprietary streaming media, streaming platforms, the TV Everywhere offering Showtime Anytime (which is included as part of a subscription to th ...
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Social Network
A social network is a social structure made up of a set of social actors (such as individuals or organizations), sets of dyadic ties, and other social interactions between actors. The social network perspective provides a set of methods for analyzing the structure of whole social entities as well as a variety of theories explaining the patterns observed in these structures. The study of these structures uses social network analysis to identify local and global patterns, locate influential entities, and examine network dynamics. Social networks and the analysis of them is an inherently interdisciplinary academic field which emerged from social psychology, sociology, statistics, and graph theory. Georg Simmel authored early structural theories in sociology emphasizing the dynamics of triads and "web of group affiliations". Jacob Moreno is credited with developing the first sociograms in the 1930s to study interpersonal relationships. These approaches were mathematically formalize ...
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Award
An award, sometimes called a distinction, is something given to a recipient as a token of recognition of excellence in a certain field. When the token is a medal, ribbon or other item designed for wearing, it is known as a decoration. An award may be described by three aspects: 1) who is given 2) what 3) by whom, all varying according to purpose. The recipient is often to a single person, such as a student or athlete, or a representative of a group of people, be it an organisation, a sports team or a whole country. The award item may be a decoration, that is an insignia suitable for wearing, such as a medal, badge, or rosette (award). It can also be a token object such as certificate, diploma, championship belt, trophy, or plaque. The award may also be or be accompanied by a title of honor, as well as an object of direct value such as prize money or a scholarship. Furthermore, an honorable mention is an award given, typically in education, that does not confer the recipie ...
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Marketing
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency (such as the Agricultural Marketing Servic ...
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Promotion (marketing)
In marketing, promotion refers to any type of marketing communication used to inform target audiences of the relative merits of a product, service, brand or issue, most of the time persuasive in nature. It helps marketers to create a distinctive place in customers' mind, it can be either a cognitive or emotional route. The aim of promotion is to increase brand awareness, create interest, generate sales or create brand loyalty. It is one of the basic elements of the market mix, which includes the four Ps, i.e., product, price, place, and promotion. Promotion is also one of the elements in the promotional mix or promotional plan. These are personal selling, advertising, sales promotion, direct marketing, publicity, word of mouth and may also include event marketing, exhibitions and trade shows. A promotional plan specifies how much attention to pay to each of the elements in the promotional mix, and what proportion of the budget should be allocated to each element. Promotion c ...
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Individual
An individual is that which exists as a distinct entity. Individuality (or self-hood) is the state or quality of being an individual; particularly (in the case of humans) of being a person unique from other people and possessing one's own Maslow's hierarchy of needs, needs or goals, rights and moral responsibility, responsibilities. The concept of an individual features in diverse fields, including biology, law, and philosophy. Etymology From the 15th century and earlier (and also today within the fields of statistics and metaphysics) ''individual'' meant "divisible, indivisible", typically describing any numerically singular thing, but sometimes meaning "a person". From the 17th century on, ''individual'' has indicated separateness, as in individualism. Law Although individuality and individualism are commonly considered to mature with age/time and experience/wealth, a sanity, sane adult human, human being is usually considered by the State (polity), state as an "individu ...
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Company (law)
A company, abbreviated as co., is a legal entity representing an association of people, whether natural, legal or a mixture of both, with a specific objective. Company members share a common purpose and unite to achieve specific, declared goals. Companies take various forms, such as: * voluntary associations, which may include nonprofit organizations * business entities, whose aim is generating profit * financial entities and banks * programs or educational institutions A company can be created as a legal person so that the company itself has limited liability as members perform or fail to discharge their duty according to the publicly declared incorporation, or published policy. When a company closes, it may need to be liquidated to avoid further legal obligations. Companies may associate and collectively register themselves as new companies; the resulting entities are often known as corporate groups. Meanings and definitions A company can be defined as an "artificial per ...
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The Mirage
The Mirage is a casino resort on the Las Vegas Strip in Paradise, Nevada, Paradise, Nevada, United States. It is owned by Vici Properties and operated by Hard Rock International. The 65-acre property includes a casino and 3,044 rooms. Mirage Resorts, Golden Nugget, Inc., led by developer Steve Wynn, purchased the future land of the Mirage in 1986. A hotel-casino, the Castaways (casino), Castaways, occupied a portion of the property and was demolished to make way for the Mirage. The resort opened on November 22, 1989, after two years of construction. It was the world's most expensive resort, completed at a cost of $630 million. It was also among List of largest hotels, the world's largest hotels. The Mirage was the first megaresort to open on the Las Vegas Strip, and its success prompted a building boom in the 1990s for other large resorts along the Strip. The Mirage opened with several non-traditional attractions for a Las Vegas casino. Features include animal habitats for dolp ...
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New York Hilton Midtown
The New York Hilton Midtown is the largest hotel in New York City and world's 101st tallest hotel. The hotel is owned by Park Hotels & Resorts and managed by Hilton Worldwide. At 1,929 rooms and over 150,000 sq ft of meeting space, the hotel is the largest Hilton in the continental U.S. The 47-floor building, north of Rockefeller Center at Sixth Avenue and 53rd Street, has hosted every U.S. president since John F. Kennedy as well as the Beatles. The world's first handheld cell phone call was made by hotel guest Martin Cooper in front of the hotel in 1973. President Donald Trump delivered his 2016 United States presidential election victory speech at the hotel. History The project was developed by Hilton Hotels Corporation, the Rockefeller Group, and the Uris Buildings Corporation. The original architect was Morris Lapidus and he proposed to build a curved Fontainebleau Hotel-style building. However, Lapidus had to withdraw since he was also designing the competing Amer ...
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JW Marriott Hotels
JW Marriott is a luxury hotel brand owned by Marriott International. History The JW Marriott brand was established in 1984, with the opening of the first hotel in Washington, D.C. It was named as a tribute to J.W. Marriott, the founder of Marriott Corporation. In 1989, Hong Kong was the destination for the overseas launch. Europe and the Middle East followed in 1993. As a general guide within the Marriott hierarchy, the brand competes in luxury as below Ritz-Carlton, but above the traditional Marriott and Renaissance. The JW Marriott Jakarta experienced terrorist bombings in 2003 and 2009. In the 2003 incident, a car bomb explosion outside the lobby killed 12 and injured 150, mainly Indonesians. Despite extensive damage, the hotel reopened five weeks later. In the 2009 incident, a bomb in a small breakfast room caused six deaths. An unexploded bomb in a guest room failed to detonate. Accommodations Historical From 2015 Properties As of October 1, 2022, there are 100 h ...
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Bell Media
Bell Media Inc. ( French: ) is a Canadian company formed by the amalgamation of several companies. Establishment (2011–13) On December 9, 2011, the Ontario Teachers' Pension Plan announced the sale of its majority stake in Maple Leaf Sports & Entertainment to BCE and its rival, Rogers Communications, in a deal valued at around $1.32 billion. Additionally, Larry Tanenbaum increased his stake in the company to 25%. The deal closed in August 2012. On March 16, 2012, BCE announced that it had entered in an agreement to acquire Montreal-based broadcaster Astral Media for an estimated value at $3.38 billion; the assets of which were to be incorporated into Bell Media. The acquisition was primarily centered on Astral's premium services (such as The Movie Network and its stake in HBO Canada) and its French-language radio and television stations. Bell planned to use Astral's premium offerings to enhance its own multi-platform services to compete against the likes of services such as ...
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