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Predictably Irrational
''Predictably Irrational: The Hidden Forces That Shape Our Decisions'' is a 2008 book by Dan Ariely, in which he challenges readers' assumptions about making decisions based on rational thought. Ariely explains, "My goal, by the end of this book, is to help you fundamentally rethink what makes you and the people around you tick. I hope to lead you there by presenting a wide range of scientific experiments, findings, and anecdotes that are in many cases quite amusing. Once you see how systematic certain mistakes are—how we repeat them again and again—I think you will begin to learn how to avoid some of them".Dan Ariely, Ariely, Dan, ''Predictably Irrational'', HarperCollins, 2008. The book has been republished in a "revised & expanded edition". Chapter summary Dan Ariely, Ariely discusses many modes of thinking and situations that may skew the traditional rational choice theory. There are 15 chapters in total, and the following outline the main points. The Truth about Relativi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Dan Ariely
Dan Ariely ( he, דן אריאלי; born April 29, 1967) is an Israeli-American professor and author. He serves as a James B. Duke Professor of psychology and behavioral economics at Duke University. Ariely is the founder of the research institution The Center for Advanced Hindsight, as well as the co-founder of several companies implementing insights from behavioral science. Ariely's TED talks have been viewed over 15 million times. Ariely is the author of the three ''New York Times'' best sellers ''Predictably Irrational'', ''The Upside of Irrationality'', and '' The Honest Truth about Dishonesty'', as well as the books ''Dollars and Sense'', ''Irrationally Yours'' – a collection of his ''The Wall Street Journal'' advice column "Ask Ariely"; and ''Payoff'', a short TED book. Ariely appeared in several documentary films, including '' The Inventor: Out for Blood in Silicon Valley'' and produced and participated in '' (Dis)Honesty: The Truth About Lies''. Early life and ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Emotion
Emotions are mental states brought on by neurophysiological changes, variously associated with thoughts, feelings, behavioral responses, and a degree of pleasure or displeasure. There is currently no scientific consensus on a definition. Emotions are often intertwined with mood, temperament, personality, disposition, or creativity. Research on emotion has increased over the past two decades with many fields contributing including psychology, medicine, history, sociology of emotions, and computer science. The numerous theories that attempt to explain the origin, function and other aspects of emotions have fostered more intense research on this topic. Current areas of research in the concept of emotion include the development of materials that stimulate and elicit emotion. In addition, PET scans and fMRI scans help study the affective picture processes in the brain. From a mechanistic perspective, emotions can be defined as "a positive or negative experience that is as ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Deadline Hollywood
''Deadline Hollywood'', commonly known as ''Deadline'' and also referred to as ''Deadline.com'', is an online news site founded as the news blog ''Deadline Hollywood Daily'' by Nikki Finke in 2006. The site is updated several times a day, with entertainment industry news as its focus. It has been a brand of Penske Media Corporation since 2009. History ''Deadline'' was founded by Nikki Finke, who began writing an '' LA Weekly'' column series called ''Deadline Hollywood'' in June 2002. She began the ''Deadline Hollywood Daily'' (DHD) blog in March 2006 as an online version of her column. She officially launched it as an entertainment trade website in 2006. The site became one of Hollywood's most followed websites by 2009. In 2009, Finke sold ''Deadline'' to Penske Media Corporation (then Mail.com Media) for a low-seven-figure sum. Finke was also given a five-year-plus employment contract reported by the ''Los Angeles Times'' as being worth "millions of dollars", as well as part ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Blind Test
In a blind or blinded experiment, information which may influence the participants of the experiment is withheld until after the experiment is complete. Good blinding can reduce or eliminate experimental biases that arise from a participants' expectations, observer's effect on the participants, observer bias, confirmation bias, and other sources. A blind can be imposed on any participant of an experiment, including subjects, researchers, technicians, data analysts, and evaluators. In some cases, while blinding would be useful, it is impossible or unethical. For example, it is not possible to blind a patient to their treatment in a physical therapy intervention. A good clinical protocol ensures that blinding is as effective as possible within ethical and practical constraints. During the course of an experiment, a participant becomes unblinded if they deduce or otherwise obtain information that has been masked to them. For example, a patient who experiences a side effect may correc ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Balsamic Vinegar
Balsamic vinegar ( it, aceto balsamico) is a very dark, concentrated and intensely flavoured vinegar originating in Modena, Italy, made wholly or partially from grape must: freshly crushed grape juice with all the skins, seeds and stems. The term ''aceto balsamico'' is unregulated, but there are three protected balsamic vinegars: ''Aceto Balsamico Tradizionale di Modena DOP'' ( Traditional Balsamic Vinegar of Modena), ''Aceto Balsamico Tradizionale di Reggio Emilia DOP'' ( Traditional Balsamic Vinegar of Reggio Emilia), and ''Aceto Balsamico di Modena IGP'' ( Balsamic Vinegar of Modena). The two traditional balsamic vinegars are made the same way from reduced grape must aged for several years in a series of wooden barrels, and are produced exclusively in either the province of Modena or Reggio Emilia. The names of these two vinegars are protected by the European Union's Protected Designation of Origin, while the usually less expensive Balsamic Vinegar of Modena (''Aceto Balsamic ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Budweiser (Anheuser-Busch)
Budweiser () is an American-style pale lager, part of AB InBev. Introduced in 1876 by Carl Conrad & Co. of St. Louis, Missouri, Budweiser has become a large selling beer company in the United States. ''Budweiser'' may also refer to an unrelated pale lager beer, originating in České Budějovice, Czech Republic (in German, ) produced by the Budějovický Budvar brewery. There have been multiple trademark disputes between the two companies. Usually, either Anheuser-Busch or Budějovický Budvar are granted the exclusive use of the ''Budweiser'' name in a given market. Anheuser-Busch commonly uses the ''Bud'' brand for its beer when ''Budweiser'' is not available. The AB lager is available in over 80 countries, though not under the Budweiser name in places where Anheuser-Busch does not own the trademark. AB Budweiser is a filtered beer, available on draft and in bottles and cans, made with up to 30% rice in addition to hops and barley malt.Protz, R., ''The Complete Guide to W ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Duke University
Duke University is a private research university in Durham, North Carolina. Founded by Methodists and Quakers in the present-day city of Trinity in 1838, the school moved to Durham in 1892. In 1924, tobacco and electric power industrialist James Buchanan Duke established The Duke Endowment and the institution changed its name to honor his deceased father, Washington Duke. The campus spans over on three contiguous sub-campuses in Durham, and a marine lab in Beaufort. The West Campus—designed largely by architect Julian Abele, an African American architect who graduated first in his class at the University of Pennsylvania School of Design—incorporates Gothic architecture with the Duke Chapel at the campus' center and highest point of elevation, is adjacent to the Medical Center. East Campus, away, home to all first-years, contains Georgian-style architecture. The university administers two concurrent schools in Asia, Duke-NUS Medical School in Singapore (established in ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Endowment Effect
In psychology and behavioral economics, the endowment effect (also known as divestiture aversion and related to the mere ownership effect in social psychology) is the finding that people are more likely to retain an object they own than acquire that same object when they do not own it. The endowment theory can be defined as "an application of prospect theory positing that loss aversion associated with ownership explains observed exchange asymmetries." This is typically illustrated in two ways. In a valuation paradigm, people's maximum willingness to pay (WTP) to acquire an object is typically lower than the least amount they are willing to accept (WTA) to give up that same object when they own it—even when there is no cause for attachment, or even if the item was only obtained minutes ago. In an exchange paradigm, people given a good are reluctant to trade it for another good of similar value. For example, participants first given a Swiss chocolate bar were generally willing to ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
OnStar
OnStar Corporation is a subsidiary of General Motors that provides subscription-based communications, in-vehicle security, emergency services, turn-by-turn navigation, and remote diagnostics systems throughout the United States, Canada, China, Mexico, Europe, Brazil, and Argentina. A similar service known as "Vauxhall/Opel OnStar" was available in western Europe and "ChevyStar" in Latin American markets (except in Mexico, Brazil and Argentina). In September 2011 the president of OnStar stated that the service had more than six million customers. On May 9, 2018, Vauxhall Motors announced that Vauxhall OnStar, alongside Opel OnStar services, would cease to operate after December 31, 2020, following Groupe PSA's purchase of Vauxhall Motors and Opel from General Motors. A new aftermarket interior rear-view mirror with a built-in OnStar module, branded as OnStar FMV, became publicly available on July 24, 2011. It provides some of the features an OEM system has, such as Automatic Crash ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Safe Driving
Defensive driving describes the practice of anticipating dangerous situations, despite adverse conditions or the mistakes of others when operating a motor vehicle. It can be achieved by adhering to general guidelines, such as keeping a two- or three-second gap between the driver's vehicle and the vehicle in front to ensure Assured Clear Distance Ahead, adequate space to stop. It is a form of training for drivers that goes beyond road rules and the basic mechanics of driving techniques. Defensive driving reduces the risk of collisions and improves road safety. History A driver safety program called the ''Driver Example Program'' was developed in 1964 by Chris Imhoff of the (US) National Safety Council. [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Safe Sex
Safe sex is sexual activity using methods or contraceptive devices (such as condoms) to reduce the risk of transmitting or acquiring sexually transmitted infections (STIs), especially HIV. "Safe sex" is also sometimes referred to as safer sex or protected sex to indicate that some safe sex practices do not eliminate STI risks. It is also sometimes used colloquially to describe methods aimed at preventing pregnancy that may or may not also lower STI risks. The concept of "safe sex" emerged in the 1980s as a response to the global AIDS epidemic, and possibly more specifically to the AIDS crisis in the United States. Promoting safe sex is now one of the main aims of sex education and STI prevention, especially reducing new HIV infections. Safe sex is regarded as a harm reduction strategy aimed at reducing the risk of STI transmission. Although some safe sex practices (like condoms) can also be used as birth control (''contraception''), most forms of contraception do not prot ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
