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Pester Power
"Pester power", or "the nag factor", as the phenomenon is known in U.S. literature, is the "tendency of children, who are bombarded with marketers' messages, to unrelentingly request advertised items". The phrase is used to describe the negative connotations of children's influence in their parents' buying habits. Due to children's buying influence growing in line with average household income, some commentators now refer to the home as being a "filiarchy" due to the power that children may hold in the household's consumer choices. This makes pester power relevant for the modern household. Pester power is commonly used by marketing companies to target the 4–6 years old category as they have limited disposable income of their own, and consequently do not have the means to buy goods themselves. The growth of the issue of pester power is directly related to the rise of child advertising. Mr. Potato Head was the first children's toy to be advertised on television; this aired in ...
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United States
The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territories, nine Minor Outlying Islands, and 326 Indian reservations. The United States is also in free association with three Pacific Island sovereign states: the Federated States of Micronesia, the Marshall Islands, and the Republic of Palau. It is the world's third-largest country by both land and total area. It shares land borders with Canada to its north and with Mexico to its south and has maritime borders with the Bahamas, Cuba, Russia, and other nations. With a population of over 333 million, it is the most populous country in the Americas and the third most populous in the world. The national capital of the United States is Washington, D.C. and its most populous city and principal financial center is New York City. Paleo-Americ ...
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Disneyland
Disneyland is a amusement park, theme park in Anaheim, California. Opened in 1955, it was the first theme park opened by The Walt Disney Company and the only one designed and constructed under the direct supervision of Walt Disney. Disney initially envisioned building a tourist attraction adjacent to his Walt Disney Studios (Burbank), studios in Burbank, California, Burbank to entertain fans who wished to visit; however, he soon felt that the proposed site was too small. After hiring the Stanford Research Institute to perform a feasibility study determining an appropriate site for his project, Disney bought a site near Anaheim in 1953. The park was designed by a creative team hand-picked by Walt from internal and outside talent. They founded WED Enterprises, the precursor to today's Walt Disney Imagineering. Construction began in 1954 and the park was unveiled during a special televised press event on the American Broadcasting Company, ABC Television Network on July 17, 1955. ...
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Developmental Psychology
Developmental psychology is the science, scientific study of how and why humans grow, change, and adapt across the course of their lives. Originally concerned with infants and children, the field has expanded to include adolescence, adult development, aging, and the entire lifespan. Developmental psychologists aim to explain how thinking, feeling, and behaviors change throughout life. This field examines change across three major dimensions, which are physical development, cognitive development, and social emotional development. Within these three dimensions are a broad range of topics including motor skills, executive functions, morality, moral understanding, language acquisition, social change, personality, emotional development, self-concept, and identity formation. Developmental psychology examines the influences of nature ''and'' nurture on the process of human development, as well as processes of change in context across time. Many researchers are interested in the inter ...
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Children's Television Series
Children's television series (or children's television shows) are television programs designed for children, normally scheduled for broadcast during the morning and afternoon when children are awake. They can sometimes run during the early evening, allowing younger children to watch them after school. The purpose of these shows is mainly to entertain or educate. The children's series are in four categories: those aimed at infants and toddlers, those aimed at those aged 6 to 11 years old, those for adolescents and those aimed at all children. History Children's television is nearly as old as television itself. The BBC's ''Children's Hour'', broadcast in the UK in 1946, is generally credited with being the first TV programme specifically for children. Television for children tended to originate from similar programs on radio; the BBC's '' Children's Hour'' was launched in 1922, and BBC School Radio began broadcasting in 1924. In the US in the early 1930s, adventure serials such as ...
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David Elkind
David Elkind (born March 11, 1931) is an American child psychologist and author. Elkind and his family relocated to California when he was still a teenager. He studied at the University of California at Los Angeles and obtained a Bachelor of Arts degree in 1952 and Doctorate in Philosophy in 1955. David also earned an honorary doctorate in Science at the Rhode Island College (1987). A longtime professor at Tufts University, his groundbreaking books — ''The Hurried Child'', ''The Power of Play'' and ''Miseducation'' informed early childhood education professionals of the possible dangers of "pushing down" the elementary school curriculum into the very early years of a child's life. By doing so, he argued, teachers and parents alike could lapse into developmentally inappropriate instructional and learning practices that may distort the smooth development of learning. He is associated with the belief of decline of social markers. Professional positions David Elkind is profess ...
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Mass Media
Mass media refers to a diverse array of media technologies that reach a large audience via mass communication. The technologies through which this communication takes place include a variety of outlets. Broadcast media transmit information electronically via media such as films, radio, recorded music, or television. Digital media comprises both Internet and mobile mass communication. Internet media comprise such services as email, social media sites, websites, and Internet-based radio and television. Many other mass media outlets have an additional presence on the web, by such means as linking to or running TV ads online, or distributing QR codes in outdoor or print media to direct mobile users to a website. In this way, they can use the easy accessibility and outreach capabilities the Internet affords, as thereby easily broadcast information throughout many different regions of the world simultaneously and cost-efficiently. Outdoor media transmit information via such media ...
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Advanced Maternal Age
Advanced maternal age, in a broad sense, is the instance of a woman being of an older age at a stage of reproduction, although there are various definitions of specific age and stage of reproduction.Effect of advanced age on fertility and pregnancy in women
at . Author: Ruth C Fretts. Section Editor: Louise Wilkins-Haug. Deputy Editor: Vanessa A Barss. This topic last updated: 3 December 2012.
The variability in definitions is in part explained by the effects of increasing age occurring as a

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Single Parent
A single parent is a person who has a child or children but does not have a spouse or live-in partner to assist in the upbringing or support of the child. Reasons for becoming a single parent include divorce, break-up, abandonment, becoming widowed, domestic violence, rape, childbirth by a single person or single-person adoption. A ''single parent family'' is a family with children that is headed by a single parent. History Single parenthood has been common historically due to parental mortality rate due to disease, wars, homicide, work accidents and maternal mortality. Historical estimates indicate that in French, English, or Spanish villages in the 17th and 18th centuries at least one-third of children lost one of their parents during childhood; in 19th-century Milan, about half of all children lost at least one parent by age 20; in 19th-century China, almost one-third of boys had lost one parent or both by the age of 15. Such single parenthood was often short in duration, sin ...
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Fast Food
Fast food is a type of mass-produced food designed for commercial resale, with a strong priority placed on speed of service. It is a commercial term, limited to food sold in a restaurant or store with frozen, preheated or precooked ingredients and served in packaging for take-out/take-away. Fast food was created as a commercial strategy to accommodate large numbers of busy commuters, travelers and wage workers. In 2018, the fast food industry was worth an estimated $570 billion globally. The fastest form of "fast food" consists of pre-cooked meals which reduce waiting periods to mere seconds. Other fast food outlets, primarily hamburger outlets such as McDonald's, use mass-produced, pre-prepared ingredients (bagged buns and condiments, frozen beef patties, vegetables which are prewashed, pre-sliced, or both; etc.) and cook the meat and french fries fresh, before assembling "to order". Fast food restaurants are traditionally distinguished by the drive-through. Outlets may ...
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Confectionery
Confectionery is the art of making confections, which are food items that are rich in sugar and carbohydrates. Exact definitions are difficult. In general, however, confectionery is divided into two broad and somewhat overlapping categories: bakers' confections and sugar confections. The occupation of confectioner encompasses the categories of cooking performed by both the French ''patissier'' (pastry chef) and the ''confiseur'' (sugar worker). Bakers' confectionery, also called flour confections, includes principally sweet pastries, cakes, and similar baked goods Baking is a method of preparing food that uses dry heat, typically in an oven, but can also be done in hot ashes, or on hot stones. The most common baked item is bread but many other types of foods can be baked. Heat is gradually transferred .... Baker's confectionery excludes everyday Bread, breads, and thus is a subset of products produced by a baker. Sugar confectionery includes candies (also called '' ...
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Soft Drink
A soft drink (see § Terminology for other names) is a drink that usually contains water (often carbonated), a sweetener, and a natural and/or artificial flavoring. The sweetener may be a sugar, high-fructose corn syrup, fruit juice, a sugar substitute (in the case of ''diet drinks''), or some combination of these. Soft drinks may also contain caffeine, colorings, preservatives, and/or other ingredients. Soft drinks are called "soft" in contrast with "hard" alcoholic drinks. Small amounts of alcohol may be present in a soft drink, but the alcohol content must be less than 0.5% of the total volume of the drink in many countries and localities See §7.71, paragraphs (e) and (f). if the drink is to be considered non-alcoholic. Types of soft drinks include lemon-lime drinks, orange soda, cola, grape soda, ginger ale, and root beer. Soft drinks may be served cold, over ice cubes, or at room temperature. They are available in many container formats, including cans, glass bot ...
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Added Sugar
Added sugars or free sugars are sugar carbohydrates (caloric sweeteners) added to food and beverages at some point before their consumption. These include added carbohydrates (monosaccharides and disaccharides), and more broadly, sugars naturally present in honey, syrup, and fruits. They can take multiple chemical forms, including sucrose (table sugar), glucose (dextrose), and fructose. Medical consensus holds that added sugars contribute little nutritional value to food, leading to a colloquial description as "empty calories". Overconsumption of sugar is correlated with excessive calorie intake and increased risk of weight gain and various diseases. Uses United States In the United States, added sugars may include sucrose or high-fructose corn syrup, both primarily composed of about half glucose and half fructose. Other types of added sugar ingredients include beet and cane sugars, malt syrup, maple syrup, pancake syrup, fructose sweetener, liquid fructose, fruit juice conc ...
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