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PROLIMA
The Municipal Programme for the Recovery of the Historic Centre of Lima ( es, Programa Municipal para la Recuperación del Centro Histórico de Lima), also known by its acronym PROLIMA, is an organisation of the Peruvian government aimed at the recovery (i.e. restoration) of the historic centre of Lima, both in its declared Cultural heritage of Peru status in 1972 (covering 10.77 km2) and as a World Heritage Site of UNESCO in 1991 (covering 2.53 km2). It was in charge of the formulation and coordinates the implementation of the "Master Plan" of the city ( es, Plan Maestro del Centro Histórico de Lima al 2029 con visión al 2035), a regulatory technical document approved by the Municipality of Lima and the Ministry of Culture of Peru, whose objective is to recover habitable conditions of the city's historic centre within UNESCO's guidelines. In 2024, the organisation announced ''Lima, Ciudad de los Reyes'', a brand designed to attract foreign investments and tourism, s ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Organisation
An organization or organisation (Commonwealth English; see spelling differences), is an entity—such as a company, an institution, or an association—comprising one or more people and having a particular purpose. The word is derived from the Greek word ''organon'', which means tool or instrument, musical instrument, and organ. Types There are a variety of legal types of organizations, including corporations, governments, non-governmental organizations, political organizations, international organizations, armed forces, charities, not-for-profit corporations, partnerships, cooperatives, and educational institutions, etc. A hybrid organization is a body that operates in both the public sector and the private sector simultaneously, fulfilling public duties and developing commercial market activities. A voluntary association is an organization consisting of volunteers. Such organizations may be able to operate without legal formalities, depending on jurisdiction, includ ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Peru Brand
Brand Peru is an initiative of the Ministry of Foreign Trade and Tourism of Peru in partnership with Peruvian companies and startups to promote the purchase and consumption of products created in Peru. It also seeks to boost tourism, exports and attract investment using Promotional merchandise, branding and neuromarketing. Brand Peru leads among the corporate identities of Latin America, thanks to the efforts of Peruvian companies to maintain the multicultural identity of the country. Therefore, even Peruvian startups and foreign companies can request a license to use the Peru Brand in advertisements or products. According to the tourism edition of the 'Country Brand Ranking' report carried out by Bloom Consulting, Peru Brand climbed 11 positions in the ranking compared to the 2014 - 2015 report; placing Peru in the position 41 of the global list of the report corresponding to the period 2017 - 2018. History Since 2002, PromPeru (Commission for the Promotion of Peru for Exports a ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
