Oracle CRM
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Oracle CRM
Oracle CRM is a customer relationship management system created by Oracle Corporation. It includes a number of different cloud applications that can be deployed together or used individually to analyze customer data and help companies connect and manage sales, marketing, and customer support. History Oracle hired Mark Barrenechea in 1997 to build a CRM development team. That development team evolved into the CRM division of Oracle in 1998, the first year that Oracle CRM was released. Later, Barrenechea was responsible for the CRM half of Oracle's E-Business Suite (EBS) when he helped to bridge the separation between CRM and ERP by creating a single database that covered marketing, sales, order management, and accounting. This allowed Oracle to automate the entire CRM business flow, from lead to billing. Transition to Oracle Advertising and CX In 2012, Oracle announced a new cloud-based focus on customer experience (CX) within its CRM business. At the time, CX was a relatively n ...
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Oracle Corporation
Oracle Corporation is an American multinational computer technology corporation headquartered in Austin, Texas. In 2020, Oracle was the third-largest software company in the world by revenue and market capitalization. The company sells database software and technology (particularly its own brands), cloud engineered systems, and enterprise software products, such as enterprise resource planning (ERP) software, human capital management (HCM) software, customer relationship management (CRM) software (also known as customer experience), enterprise performance management (EPM) software, and supply chain management (SCM) software. History Larry Ellison co-founded Oracle Corporation in 1977 with Bob Miner and Ed Oates under the name Software Development Laboratories (SDL). Ellison took inspiration from the 1970 paper written by Edgar F. Codd on relational database management systems ( RDBMS) named "A Relational Model of Data for Large Shared Data Banks." He heard about the ...
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Marketing Automation
Marketing automation refers to software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online (such as email, social media, websites, etc.) and automate repetitive tasks. Marketing departments, consultants and part-time marketing employees benefit by specifying criteria and outcomes for tasks and processes which are then interpreted, stored and executed by software, which increases efficiency and reduces human error. Originally focused on email marketing automation, marketing automation refers to a broad range of automation and analytic tools for marketing especially inbound marketing. Marketing automation platforms are used as a hosted or web-based solution, and no software installation is required by a customer. The use of a marketing automation platform is to streamline sales and marketing organizations by replacing high-touch, repetitive manual processes with automated solutions. A marketi ...
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Customer Relationship Management Software
Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information. CRM systems compile data from a range of different communication channels, including a company's website, telephone, email, live chat, marketing materials and more recently, social media. They allow businesses to learn more about their target audiences and how to best cater for their needs, thus retaining customers and driving sales growth. CRM may be used with past, present or potential customers. The concepts, procedures, and rules that a corporation follows when communicating with its consumers are referred to as CRM. This complete connection covers direct contact with customers, such as sales and service-related operations, forecasting, and the analysis of consumer patterns and behaviors, from the perspective of the company. According to Gartner, the global CRM market ...
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BlueKai
Oracle BlueKai Data Management Platform, formerly BlueKai, is a cloud-based data management platform which is part of Oracle Marketing that enables companies to personalize online, offline, and mobile marketing campaigns. BlueKai was created in 2008 by Omar Tawakol, Alexander Hooshmand, and Grant Ries, as a marketing tech start-up based in Cupertino, California. It was acquired by Oracle on February 24, 2014, for approximately $400 million. The company offers third party data collecting services. BlueKai collects PC and smartphone users' data to enhance ad marketing for their clients, and had about 700 million actionable profiles. BlueKai has worked with companies like Twitter and Facebook to ensure relevancy in the ads that appear for those companies' users. As a third party data collection company, they gather information on users surfing the web, though BlueKai claims not to collect sensitive financial details, adult material, or health issues. Other clients and sites ...
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TOA Technologies
TOA Technologies is an American software company that provides software as a service-based field service management software and customer appointment scheduling solutions and services to enterprises worldwide. Headquartered in Beachwood, Ohio, the company develops, markets and sells ETAdirect, a web-based applications solution that provides advanced tools for companies with small, medium and large mobile workforces to automate and optimize planning, scheduling, appointment booking, as well as routing and job allocation and real-time management of any type of field service event. ETAdirect include applications for forecasting, capacity management, routing, real-time field management/ dispatch and an advanced HTML5-based mobility app for field employees. It also includes apps for collaboration, location-based information and customer communications. TOA Technologies was acquired by Oracle in 2014. ETAdirect ETAdirect is powered by a patented algorithm that continuously learns mobile ...
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BigMachines
BigMachines, now Oracle Configure, Price, Quote (CPQ), was a software company founded in 2000 by Godard Abel and Christopher Shutts, which was acquired by Oracle in 2013. The software is designed to integrate with enterprise resource planning (ERP), customer relationship management (CRM), and other business systems to help companies automate the sales process. It specializes in software for configure, price and quote (CPQ). It can be used by internal teams, channel partners, VARs, distributors, customers, and outside representatives and partners. The company was headquartered in Deerfield, Illinois, US with development offices in San Mateo, California, US and Hyderabad, India. Oracle acquisition Vista Equity Partners, a private equity firm based in San Francisco, acquired majority ownership of BigMachines in 2010 through several transactions starting January 2001. Shortly after in 2011, Abel left the company. Three years later, Oracle Corporation announced it was acquiring Bi ...
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RightNow Technologies
Oracle RightNow is a customer relationship management (CRM) software service for enterprise organizations which is part of Oracle Service. It was originally developed by RightNow Technologies, Inc., which was acquired by Oracle Corporation in 2011 in a $1.8 billion deal. The main product offered by RightNow Technologies was RightNow CX, a customer experience suite. RightNow CX was divided into RightNow Web Experience, RightNow Social Experience, RightNow Contact Center Experience, and RightNow Engage. Under Oracle Service, the product has predictive capabilities and offers customer service support for website, apps, chatbot, live chat, video chat, co-browse, social messaging, texting, customer portals, IVR, knowledge base, store associates, and other channels. It is part of the Oracle Advertising and Customer Experience (CX) suite of products, which also includes Advertising, Marketing, and Sales cloud products. Oracle Service Cloud is FedRAMP authorized, which means it meets cer ...
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Art Technology Group
Art is a diverse range of human behavior, human activity, and resulting product, that involves creative or imagination, imaginative talent expressive of technical proficiency, beauty, emotional power, or conceptual ideas. There is no generally agreed definition of what constitutes art, and its interpretation has varied greatly throughout history and across cultures. In the Western tradition, the three classical branches of visual art are painting, sculpture, and architecture. Theatre, dance, and other performing arts, as well as literature, music, film and other media such as interactive media, are included in a broader definition of the arts. Until the 17th century, ''art'' referred to any skill or mastery and was not differentiated from crafts or sciences. In modern usage after the 17th century, where aesthetic considerations are paramount, the fine arts are separated and distinguished from acquired skills in general, such as the decorative arts, decorative or applied arts. ...
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Siebel CRM
Siebel Systems, Inc. () was a software company principally engaged in the design, development, marketing, and support of customer relationship management (CRM) applications—notably Siebel CRM. The company was founded by Thomas Siebel and Patricia House in 1993. At first known mainly for its sales force automation products, the company expanded into the broader CRM market. By the late 1990s, Siebel Systems was the dominant CRM vendor, peaking at 45% market share in 2002. On September 12, 2005, Oracle Corporation announced it had agreed to buy Siebel Systems for $5.8 billion. "Siebel" is now a brand name owned by Oracle Corporation. Siebel Systems is Oracle's on-premises CRM system, and Oracle's cloud applications for CRM are Oracle Advertising and Customer Experience (CX). History Siebel Systems, Inc. began in sales force automation software, then expanded into marketing and customer service applications, including CRM. From the time it was founded in 1993, the company gr ...
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PeopleSoft
PeopleSoft, Inc. is a company that provides human resource management systems (HRMS), Financial Management Solutions (FMS), supply chain management (SCM), customer relationship management (CRM), and enterprise performance management (EPM) software, as well as software for manufacturing, and student administration to large corporations, governments, and organizations. It existed as an independent corporation until its acquisition by Oracle Corporation in 2005. The PeopleSoft name and product line are now marketed by Oracle. PeopleSoft Financial Management Solutions (FMS) and Supply Chain Management (SCM) are part of the same package, commonly known as Financials and Supply Chain Management (FSCM). PeopleSoft Campus Solutions (CS) is a separate package developed as a student information system for colleges and universities. History Founded in 1987 by Ken Morris and David Duffield, PeopleSoft was originally headquartered in Walnut Creek, California, before moving to Pleasanton, C ...
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Sales Forecasting
Sales operations is a set of business activities and processes that help a sales organization run effectively, efficiently and in support of business strategies and objectives. Sales operations may also be referred to as sales, sales support, or business operations. Categories The set of sales operations activities vary from company to company but often include these five categories:< Sales force enablement * Sales process development * Sales process adoption and compliance * Sales development * Sales training * Sales force communications management Business analytics * Sales metrics * Sales forecasting Sales administration * Proposal/contract development * Vendor selection and management * Planning process stewardship Attainment planning * Incentive sales compensation plan design * GTM strategy alignment with roles and components * Territory analysis and definition * Goal setting Sales operations mandate and design * Chief of staff to the sales organization * Stewardship ...
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CRM Software
Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information. CRM systems compile data from a range of different communication channels, including a company's website, telephone, email, live chat, marketing materials and more recently, social media. They allow businesses to learn more about their target audiences and how to best cater for their needs, thus retaining customers and driving sales growth. CRM may be used with past, present or potential customers. The concepts, procedures, and rules that a corporation follows when communicating with its consumers are referred to as CRM. This complete connection covers direct contact with customers, such as sales and service-related operations, forecasting, and the analysis of consumer patterns and behaviors, from the perspective of the company. According to Gartner, the global CRM market ...
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