|
Oracle Advertising And Customer Experience (CX)
Oracle Advertising and Customer Experience (CX) is a suite of cloud-based applications offered by Oracle Corporation that includes tools for advertising, marketing, sales, e-commerce, customer service. History Oracle's first customer relationship management (CRM) product, Oracle CRM, was released in 1998. The product suite was later named Oracle Cloud CX. By 2021, Oracle CX was combined with Oracle Data Cloud and became Oracle Advertising and Customer Experience (CX). In 2006, Oracle purchased Siebel Systems, and later expanded its Siebel CRM software, and On-premises software, on-premises tool, with its SaaS product, Oracle CRM on Demand. In 2012, the company acquired RightNow Technologies, and Eloqua. These acquisitions allowed Oracle to develop a suite of CX cloud-based software. The acquisition of BigMachines for CPQ in 2013, and TOA Technologies for field service in 2014, added more CX cloud-based capabilities. TOA provides end-to-end service tracking for employees and c ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Oracle Corporation
Oracle Corporation is an American multinational computer technology corporation headquartered in Austin, Texas. In 2020, Oracle was the third-largest software company in the world by revenue and market capitalization. The company sells database software and technology (particularly its own brands), cloud engineered systems, and enterprise software products, such as enterprise resource planning (ERP) software, human capital management (HCM) software, customer relationship management (CRM) software (also known as customer experience), enterprise performance management (EPM) software, and supply chain management (SCM) software. History Larry Ellison co-founded Oracle Corporation in 1977 with Bob Miner and Ed Oates under the name Software Development Laboratories (SDL). Ellison took inspiration from the 1970 paper written by Edgar F. Codd on relational database management systems ( RDBMS) named "A Relational Model of Data for Large Shared Data Banks." He heard about the ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Customer Loyalty
The loyalty business model is a business model used in strategic management in which company resources are employed so as to increase the loyalty of customers and other stakeholders in the expectation that corporate objectives will be met or surpassed. A typical example of this type of model is: quality of product or service leads to customer satisfaction, which leads to customer loyalty, which leads to profitability. The service quality model A model by Kaj Storbacka, Tore Strandvik, and Christian Grönroos (1994), the service quality model, is more detailed than the basic loyalty business model but arrives at the same conclusion. In it, customer satisfaction is first based on a recent experience of the product or service. This assessment depends on prior expectations of overall quality compared to the actual performance received. If the recent experience exceeds prior expectations, customer satisfaction is likely to be high. Customer satisfaction can also be high even with ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Business Software
Business software (or a business application) is any software or set of computer programs used by business users to perform various business functions. These business applications are used to increase productivity, measure productivity, and perform other business functions accurately. Overview Much business software is developed to meet the needs of a specific business, and therefore is not easily transferable to a different business environment, unless its nature and operation are identical. Due to the unique requirements of each business, off-the-shelf software is unlikely to completely address a company's needs. However, where an on-the-shelf solution is necessary, due to time or monetary considerations, some level of customization is likely to be required. Exceptions do exist, depending on the business in question, and thorough research is always required before committing to bespoke or off-the-shelf solutions. Some business applications are interactive, i.e., they have a gr ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Customer Relationship Management Software
Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information. CRM systems compile data from a range of different communication channels, including a company's website, telephone, email, live chat, marketing materials and more recently, social media. They allow businesses to learn more about their target audiences and how to best cater for their needs, thus retaining customers and driving sales growth. CRM may be used with past, present or potential customers. The concepts, procedures, and rules that a corporation follows when communicating with its consumers are referred to as CRM. This complete connection covers direct contact with customers, such as sales and service-related operations, forecasting, and the analysis of consumer patterns and behaviors, from the perspective of the company. According to Gartner, the global CRM market ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Subscription Services
The subscription business model is a business model in which a customer must pay a recurring price at regular intervals for access to a product or service. The model was pioneered by publishers of books and periodicals in the 17th century, and is now used by many businesses, websites and even pharmaceutical companies in partnership with the government. Subscriptions Rather than selling products individually, a subscription offers periodic (daily, weekly, bi-weekly, monthly, semi-annual, yearly/annual, or seasonal) use or access to a product or service, or, in the case of performance-oriented organizations such as opera companies, tickets to the entire run of some set number of (e.g., five to fifteen) scheduled performances for an entire season. Thus, a one-time sale of a product can become a recurring sale and can build brand loyalty. Industries that use this model include mail order book sales clubs and music sales clubs, private web mail providers, cable television, satell ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Oracle Cloud Services
An oracle is a person or agency considered to provide wise and insightful counsel or prophetic predictions, most notably including precognition of the future, inspired by deities. As such, it is a form of divination. Description The word ''oracle'' comes from the Latin verb ''ōrāre'', "to speak" and properly refers to the priest or priestess uttering the prediction. In extended use, ''oracle'' may also refer to the ''site of the oracle'', and to the oracular utterances themselves, called ''khrēsmē'' 'tresme' (χρησμοί) in Greek. Oracles were thought to be portals through which the gods spoke directly to people. In this sense, they were different from seers (''manteis'', μάντεις) who interpreted signs sent by the gods through bird signs, animal entrails, and other various methods.Flower, Michael Attyah. ''The Seer in Ancient Greece.'' Berkeley: University of California Press, 2008. The most important oracles of Greek antiquity were Pythia (priestess to Apollo ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Cloud Infrastructure
Cloud computing is the on-demand availability of computer system resources, especially data storage ( cloud storage) and computing power, without direct active management by the user. Large clouds often have functions distributed over multiple locations, each of which is a data center. Cloud computing relies on sharing of resources to achieve coherence and typically uses a "pay as you go" model, which can help in reducing capital expenses but may also lead to unexpected operating expenses for users. Value proposition Advocates of public and hybrid clouds claim that cloud computing allows companies to avoid or minimize up-front IT infrastructure costs. Proponents also claim that cloud computing allows enterprises to get their applications up and running faster, with improved manageability and less maintenance, and that it enables IT teams to more rapidly adjust resources to meet fluctuating and unpredictable demand, providing burst computing capability: high computing ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Red Bull Racing
Red Bull Racing, also simply known as Red Bull or RBR and currently competing as Oracle Red Bull Racing, is a Formula One racing team, racing under an Austrian licence and based in the United Kingdom. It is one of two Formula One teams owned by beverage company Red Bull GmbH, the other being Scuderia AlphaTauri (previously Scuderia Toro Rosso). The Red Bull Racing team has been managed by Christian Horner since its formation in 2005. Red Bull had Cosworth engines in 2005 and Ferrari engines in 2006. The team used engines supplied by Renault between 2007 and 2018 (from 2016 to 2018, the Renault engine was re-badged " TAG Heuer" following the breakdown in the relationship between Red Bull and Renault in ). During this partnership, they won four successive Drivers' and Constructors' Championship titles from to , becoming the first Austrian team to win the title. The team began using Honda engines in . The works Honda partnership culminated in 2021 following Red Bull driver Max ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Customer Data Management
Customer data management (CDM) is the ways in which businesses keep track of their customer information and survey their customer base in order to obtain feedback. CDM embraces a range of software or cloud computing applications designed to give large organizations rapid and efficient access to customer data. Surveys and data can be centrally located and widely accessible within a company, as opposed to being warehoused in separate departments. CDM encompasses the collection, analysis, organizing, reporting and sharing of customer information throughout an organization. Businesses need a thorough understanding of their customers’ needs if they are to retain and increase their customer base. Efficient CDM solutions provide companies with the ability to deal instantly with customer issues and obtain immediate feedback. As a result, customer retention and customer satisfaction can show marked improvement. According to a study by Aberdeen Group inc.: "Above-average and best-in-class co ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
CrowdTwist
CrowdTwist was a privately held company headquartered in New York City, New York, purchased by Oracle in 2019. Oracle CrowdTwist is a SaaS based omni-channel loyalty and analytics platform that is designed to allow marketers to acquire, engage and retain customers. The information gathered by CrowdTwist can be used and analyzed by companies to create customer profiles on both an individual and macro level. CrowdTwist investors include StarVest Partners, SoftBank Capital, Fairhaven Capital, KBS+P Ventures and Bertelsmann Digital Media Investments. Scott Matthews serves as CrowdTwist's chief executive officer. History Beginnings CrowdTwist was founded in August 2009 by Irving Fain, Josh Bowen and Mike Montero. Fain and Bowen previously worked together at Clear Channel Digital, where Bowen was in charge of analytics and Fain oversaw the company's digital marketing and social platforms. They also supervised Clear Channel's marketing loyalty program. While at Clear Channel, the two ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Customer Relationship Management
Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information. CRM systems compile data from a range of different communication channels, including a company's website, telephone, email, live chat, marketing materials and more recently, social media. They allow businesses to learn more about their target audiences and how to best cater for their needs, thus retaining customers and driving sales growth. CRM may be used with past, present or potential customers. The concepts, procedures, and rules that a corporation follows when communicating with its consumers are referred to as CRM. This complete connection covers direct contact with customers, such as sales and service-related operations, forecasting, and the analysis of consumer patterns and behaviors, from the perspective of the company. According to Gartner, the global CRM market ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
TOA Technologies
TOA Technologies is an American software company that provides software as a service-based field service management software and customer appointment scheduling solutions and services to enterprises worldwide. Headquartered in Beachwood, Ohio, the company develops, markets and sells ETAdirect, a web-based applications solution that provides advanced tools for companies with small, medium and large mobile workforces to automate and optimize planning, scheduling, appointment booking, as well as routing and job allocation and real-time management of any type of field service event. ETAdirect include applications for forecasting, capacity management, routing, real-time field management/ dispatch and an advanced HTML5-based mobility app for field employees. It also includes apps for collaboration, location-based information and customer communications. TOA Technologies was acquired by Oracle in 2014. ETAdirect ETAdirect is powered by a patented algorithm that continuously learns mobile ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
