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O'Reilly On Advertising
''O'Reilly on Advertising'' (2005) was a popular show that was broadcast Saturday mornings on CBC Radio One, running from 11:30 – 12:00pm (half an hour later in Newfoundland). Its host was Terry O'Reilly, who is a radio/voiceover director with a lengthy career. Its producer and co-creator was fellow adman and broadcasteMike Tennant "The program explored the world of advertising in a fun and irreverent way," and is essentially a primer on media literacy, illustrating how advertisers create successful (or unsuccessful, as the case may be) radio ads. It ran for a total of 25 episodes, not including repeats, and concluded airing on December 31, 2005. Some of the topics covered in the series include branding, the effective use of tag-lines, the Lion Advertising Awards at Cannes, and Public Service messages. It also examined why some advertising campaigns win or fail, how good copywriting can make a difference, and also trends in ad creativity. The show was produced independently for t ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
CBC Radio One
CBC Radio One is the English-language news and information radio network of the publicly owned Canadian Broadcasting Corporation. It is commercial-free and offers local and national programming. It is available on AM and FM to 98 percent of Canadians and overseas over the Internet, and through mobile apps. CBC Radio One is simulcast across Canada on Bell Satellite TV satellite channels 956 and 969, and Shaw Direct satellite channel 870. A modified version of Radio One, with local content replaced by additional airings of national programming, is available on Sirius XM channel 169. It is downlinked to subscribers via SiriusXM Canada and its U.S.-based counterpart, Sirius XM Satellite Radio. In 2010, Radio One reached 4.3 million listeners each week. It was the largest radio network in Canada. History CBC Radio began in 1936, and is the oldest branch of the corporation. In 1949, the facilities and staff of the Broadcasting Corporation of Newfoundland were transferred to CB ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Terry O'Reilly (broadcaster)
Terry O'Reilly (born July 7, 1959) is a Canadian broadcast producer and personality, best known as host of the CBC Radio One series '' O'Reilly on Advertising'', ''The Age of Persuasion'', and most recently '' Under the Influence'' - which alone has received nearly 30 million podcast downloads. These programs examine the cultural and sociological impact of advertising and marketing on modern life. Early life O'Reilly was born in Sudbury, Northern Ontario to parents Mel and Betty O'Reilly with younger brother Michael O'Reilly. Career Previously an advertising copywriter, O'Reilly, a graduate of Ryerson Polytechnical Institute, launched his own radio and television advertising production company, Pirate Radio and Television, in 1990. All three of his CBC Radio series and podcasts were independently produced for the network through Pirate until 2018, when O'Reilly began recording his program through his own Airstream Airstream is an American brand of travel trailer ("carav ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Media Literacy
Media literacy is an expanded conceptualization of literacy that includes the ability to access and analyze media messages as well as create, reflect and take action, using the power of information and communication to make a difference in the world. Media literacy is not restricted to one medium and is understood as a set of competencies that are essential for work, life, and citizenship. Media literacy education is the process used to advance media literacy competencies, and it is intended to promote awareness of media influence and create an active stance towards both consuming and creating media. Media literacy education is part of the curriculum in the United States and some European Union countries, and an interdisciplinary global community of media scholars and educators engages in knowledge and scholarly and professional journals and national membership associations. Media literacy education Education for media literacy often uses an inquiry-based pedagogic model that en ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Pirate Radio And Television
Piracy is an act of robbery or criminal violence by ship or boat-borne attackers upon another ship or a coastal area, typically with the goal of stealing cargo and other valuable goods. Those who conduct acts of piracy are called pirates, vessels used for piracy are pirate ships. The earliest documented instances of piracy were in the 14th century BC, when the Sea Peoples, a group of ocean raiders, attacked the ships of the Aegean and Mediterranean civilisations. Narrow channels which funnel shipping into predictable routes have long created opportunities for piracy, as well as for privateering and commerce raiding. Historic examples include the waters of Gibraltar, the Strait of Malacca, Madagascar, the Gulf of Aden, and the English Channel, whose geographic structures facilitated pirate attacks. The term ''piracy'' generally refers to maritime piracy, although the term has been generalized to refer to acts committed on land, in the air, on computer networks, and (in scienc ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Toronto
Toronto ( ; or ) is the capital city of the Canadian province of Ontario. With a recorded population of 2,794,356 in 2021, it is the most populous city in Canada and the fourth most populous city in North America. The city is the anchor of the Golden Horseshoe, an urban agglomeration of 9,765,188 people (as of 2021) surrounding the western end of Lake Ontario, while the Greater Toronto Area proper had a 2021 population of 6,712,341. Toronto is an international centre of business, finance, arts, sports and culture, and is recognized as one of the most multicultural and cosmopolitan cities in the world. Indigenous peoples have travelled through and inhabited the Toronto area, located on a broad sloping plateau interspersed with rivers, deep ravines, and urban forest, for more than 10,000 years. After the broadly disputed Toronto Purchase, when the Mississauga surrendered the area to the British Crown, the British established the town of York in 1793 and later designat ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The Age Of Persuasion
''The Age of Persuasion'' is a Canadian radio series which aired on CBC Radio One for 107 episodes over five seasons between 2006 and 2011, and also broadcast on Chicago public radio station WBEZ. A sequel to the earlier '' O'Reilly on Advertising'', the series is hosted by Terry O'Reilly and explores the sociological and cultural impact of advertising on modern life. Each episode uses humour and numerous excerpts from historical radio broadcasts and commercials to make its point. Many episodes are available in streaming MP3 format from the program's CBC website. Some are available in podcast form at the unofficial sitCBC Podcasts On December 24, 2010 the Age of Persuasion blog announced that the CBC would be podcasting the show starting in January 2011. The show's creators, Terry O'Reilly and Mike Tennant, have released a book: ''The Age of Persuasion: How Marketing Ate Our Culture'', (Knopf Canada & Vintage Paperbacks). The book is published in the United States by Counterpo ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Under The Influence (radio Documentary Series)
''Under the Influence'' is a Canadian radio documentary series about marketing and advertising presented by former adman Terry O'Reilly. It premiered on January 7, 2012 on CBC Radio One and currently has over a million radio listeners per week as well as over 25 million podcast downloads. The series serves as a follow up to two previous programs hosted by O'Reilly, ''O'Reilly on Advertising'' (2005) and ''The Age of Persuasion'' (2006-2011). While those shows focused primarily on advertising, this series focuses on marketing. Episode guide Season 1 Season One Episode Guide Season 2 Season Two Episode Guide Season 3 Season Three Episode Guide Season 4 Season 5 Season Five Episode Guide Season 6 Season 7 Season 9 Season 10 Season 11 Other information * Under The Influence began in 2012 as the follow-up radio series to The Age of Persuasion (2006-2011). The name change was made when co-producer Mike Tennant left the show in 2011, an ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Cannes
Cannes ( , , ; oc, Canas) is a city located on the French Riviera. It is a communes of France, commune located in the Alpes-Maritimes departments of France, department, and host city of the annual Cannes Film Festival, Midem, and Cannes Lions International Festival of Creativity. The city is known for its association with the rich and famous, its luxury hotels and restaurants, and for several conferences. History By the 2nd century BC, the Ligurian Oxybii established a settlement here known as ''Aegitna'' ( grc, Αἴγιτνα). Historians are unsure what the name means. The area was a fishing village used as a port of call between the Lérins Islands. In 154 Before Christ, BC, it became the scene of violent but quick conflict between the troops of Quintus Opimius and the Oxybii. In the 10th century, the town was known as Canua. The name may derive from "canna", a Reed (plant), reed. Canua was probably the site of a small Ligurian port, and later a Roman outpost on Le Suquet ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Canadian Documentary Radio Programs
Canadians (french: Canadiens) are people identified with the country of Canada. This connection may be residential, legal, historical or cultural. For most Canadians, many (or all) of these connections exist and are collectively the source of their being ''Canadian''. Canada is a multilingual and multicultural society home to people of groups of many different ethnic, religious, and national origins, with the majority of the population made up of Old World immigrants and their descendants. Following the initial period of French and then the much larger British colonization, different waves (or peaks) of immigration and settlement of non-indigenous peoples took place over the course of nearly two centuries and continue today. Elements of Indigenous, French, British, and more recent immigrant customs, languages, and religions have combined to form the culture of Canada, and thus a Canadian identity. Canada has also been strongly influenced by its linguistic, geographic, and e ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Radio Documentaries About Advertising
Radio is the technology of signaling and communicating using radio waves. Radio waves are electromagnetic waves of frequency between 30 hertz (Hz) and 300 gigahertz (GHz). They are generated by an electronic device called a transmitter connected to an antenna which radiates the waves, and received by another antenna connected to a radio receiver. Radio is very widely used in modern technology, in radio communication, radar, radio navigation, remote control, remote sensing, and other applications. In radio communication, used in radio and television broadcasting, cell phones, two-way radios, wireless networking, and satellite communication, among numerous other uses, radio waves are used to carry information across space from a transmitter to a receiver, by modulating the radio signal (impressing an information signal on the radio wave by varying some aspect of the wave) in the transmitter. In radar, used to locate and track objects like aircraft, ships, spacecraft an ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
