Nice 'n Easy (hair Coloring)
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Nice 'n Easy (hair Coloring)
Nice ’n Easy is a shampoo-in permanent hair-colouring product for home use. It was introduced in 1965, billed as the first shampoo-in hair colour, with the advertising tagline, “The closer he gets...the better you look.” Manufactured by Clairol (division of company Coty), Nice ’n Easy extended the company’s home hair colour product lines, which debuted in 1956 with Miss Clairol Hair Colour Bath and the famous “Does she...or doesn’t she?” advertising campaign. History In the 1950s, just 7% of American women used hair color (or admitted to doing so), at a time when the common belief was that only actresses, models and other women considered promiscuous altered their natural shade. To help change that attitude, Clairol eschewed celebrities in favor of the average woman for its Miss Clairol and Nice ’n Easy hair color campaigns. Chapter: "True Colors: Hair Dye and the Hidden History of Postwar America" The idea to buck the trend of that era’s advertising style ...
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Clairol
Clairol is the American personal care-product division of company Wella, specializing in hair coloring and hair care. Clairol was founded in 1931 by Americans Joan Gelb and her husband Lawrence M. Gelb, with business partner and lifelong friend James Romeo, after discovering hair-coloring preparations while traveling in France. The company became popular in its home country, the United States, for its "Miss Clairol" home hair-coloring kit introduced in 1956. By 1959, Clairol was considered the leading company in the U.S. hair-coloring industry. In 2004, Clairol registered annual sales of US$1.6 billion from the sale of its hair-care products. , Clairol manufactures hair-coloring products sold under the brand names "Natural Instincts", "Nice 'n Easy", and "Perfect Lights". Industry makeover In 1931, Lawrence M. Gelb and wife Joan, along with partner James Romeo, discovered Clairol (a hair-coloring preparation) while traveling in France. They co-founded the Clairol company, and ...
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Coty, Inc
Coty Inc. is an American-French multinational beauty company founded in 1904 by François Coty. With its subsidiaries, it develops, manufactures, markets, and distributes fragrances, cosmetics, skin care, nail care, and both professional and retail hair care products. Coty owns around 77 brands as of 2018. Corporate overview Coty is one of the world's largest beauty companies and the largest fragrance company, with over $9 billion in revenue for the fiscal year ending in June 2018. Coty acquired 41 beauty brands from Procter & Gamble in 2016, becoming the global leader in fragrance, the second largest company for hair color and styling products, and the third largest company for color cosmetics. The company operates three divisions: Consumer Beauty, which focuses on body care, color cosmetics, fragrances, and hair coloring and styling products; Luxury, for luxury cosmetic, fragrance, and skin care products; and Professional Beauty, which services beauty salon and nail salon profes ...
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Shirley Polykoff
Shirley Polykoff (January 18, 1908 – June 4, 1998) was a pioneering woman in American advertising, rising from an entry-level copywriter to a senior executive. Her "Does She... Or Doesn't She?" branding slogan accompanied by "Hair Color So Natural Only Her Hairdresser Knows For Sure" tagline developed in 1956 for Clairol dramatically increased sales, changed cultural norms, and earned her a place in the Advertising Hall of Fame. Biography Born to a Jewish family in Brooklyn, she started her career in retail ad sales and briefly worked as secretary at Harper's Bazaar before taking a position at Foote, Cone & Belding advertising agency. In 1955 she took over the Clairol account, and her advertising campaign, which became a classic, helped take hair color sales from $25 million to $200 million annually, with Clairol holding a 50% market share. Even though her creative work encouraged women to take charge of their own lives, she did not want to be seen earning more than her lawy ...
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Advertising Hall Of Fame
The Advertising Hall of Fame, operated by the American Advertising Federation (AAF), began in 1948 as a result of a proposal by the New York Ad Club and its president, Andrew Haire, to the Advertising Federation of America, the predecessor organization to the American Advertising Federation. The council of judges and its executive committee are appointed each year by the president of the American Advertising Federation and chair of the Advertising Hall of Fame. These distinguished industry executives are chosen from the ranks of advertisers, agencies, media organizations and academic institutions in the United States. The council of judges considers the election of either living or deceased persons whose record of advertising and service must be accomplished in the United States or with an American company abroad. To be eligible, individuals must be retired from their primary careers. The first African-American woman creative to be inducted into the hall of fame was Carol H. Willia ...
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The New Yorker
''The New Yorker'' is an American weekly magazine featuring journalism, commentary, criticism, essays, fiction, satire, cartoons, and poetry. Founded as a weekly in 1925, the magazine is published 47 times annually, with five of these issues covering two-week spans. Although its reviews and events listings often focus on the Culture of New York City, cultural life of New York City, ''The New Yorker'' has a wide audience outside New York and is read internationally. It is well known for its illustrated and often topical covers, its commentaries on popular culture and eccentric American culture, its attention to modern fiction by the inclusion of Short story, short stories and literary reviews, its rigorous Fact-checking, fact checking and copy editing, its journalism on politics and social issues, and its single-panel cartoons sprinkled throughout each issue. Overview and history ''The New Yorker'' was founded by Harold Ross and his wife Jane Grant, a ''The New York Times, N ...
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Malcolm Gladwell
Malcolm Timothy Gladwell (born 3 September 1963) is an English-born Canadian journalist, author, and public speaker. He has been a staff writer for ''The New Yorker'' since 1996. He has published seven books: '' The Tipping Point: How Little Things Can Make a Big Difference'' (2000); '' Blink: The Power of Thinking Without Thinking'' (2005); '' Outliers: The Story of Success'' (2008); '' What the Dog Saw: And Other Adventures'' (2009), a collection of his journalism; '' David and Goliath: Underdogs, Misfits, and the Art of Battling Giants'' (2013); '' Talking To Strangers: What We Should Know about the People We Don't Know'' (2019) and '' The Bomber Mafia: A Dream, a Temptation, and the Longest Night of the Second World War'' (2021). His first five books were on ''The New York Times'' Best Seller list. He is also the host of the podcast '' Revisionist History'' and co-founder of the podcast company Pushkin Industries. Gladwell's writings often deal with the unexpected implicat ...
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Procter & Gamble Brands
Procter is a surname, and may refer to * Adelaide Anne Procter (1825–1864), British poet, daughter of Bryan Procter * Andrew Procter (cricketer) (born 1968), English cricketer * Andrew Procter (born 1983), British association football player for Accrington Stanley F. C. * Arthur Procter (other) * Ben Procter (born 1990), British swimmer * Ben H. Procter (1927–2012), American historian * Bryan Procter (1787–1874), British poet * Charles Procter (died 1773), Canadian ship owner and politician * Chrystabel Procter (1894–1982), English gardener, educationalist and horticulturalist * Cory Procter (born 1982), American football player * Donna Procter (born 1969), Australian Olympic swimmer * Emily Procter (born 1968), American actress * Ernest Procter (1885–1935), English designer, illustrator and painter * Evelyn Procter (1897–1980), British historian * Henry Procter (other) * Joan Beauchamp Procter (1897–1931), British herpetologist * Joe Procte ...
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Products Introduced In 1965
Product may refer to: Business * Product (business), an item that serves as a solution to a specific consumer problem. * Product (project management), a deliverable or set of deliverables that contribute to a business solution Mathematics * Product (mathematics) Algebra * Direct product Set theory * Cartesian product of sets Group theory * Direct product of groups * Semidirect product * Product of group subsets * Wreath product * Free product * Zappa–Szép product (or knit product), a generalization of the direct and semidirect products Ring theory * Product of rings * Ideal operations, for product of ideals Linear algebra * Scalar multiplication * Matrix multiplication * Inner product, on an inner product space * Exterior product or wedge product * Multiplication of vectors: ** Dot product ** Cross product ** Seven-dimensional cross product ** Triple product, in vector calculus * Tensor product Topology * Product topology Algebraic topology * Cap product * Cup product * ...
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