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Naterra
Naterra International, Inc., is a privately held based consumer products sales and marketing company based in Coppell, Texas. Naterra manages several brands, including Baby Magic and Tree Hut. Mr. Jin K. Song is CEO. Naterra is headquartered in Coppell, Texas. History Naterra was founded in Dallas, Texas in 1922 as the Superior Products Company.BusinessWeek." ''BusinessWeek.'' 2009. Retrieved on November 29, 2009. Initially, the company specialized in manufacturing private label and owned brand products, including Sue Pree and Lisa Monay, which were introduced in 1945 and were in distribution with retailers such as Wal-Mart in 1964. In 1965, the company trademarked its Lisa Mornay brand. Superior Products Company was acquired in 1994 by the Song Family and became Naterra International, Inc. In 2002, Naterra founded the Tree Hut brand. In 2008, Naterra acquired the Baby Magic Brand from Ascendia Brands.PR Newswire." ''PR Newswire.'' 2008. Retrieved on October 15, 2008. Bra ...
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Baby Magic
Baby Magic is an American brand of baby care products marketed by Naterra in the United States. The brand has traditionally included baby-care items such as baby shampoo, baby lotion, baby soaps, and diaper wipes. In Mexico and Latin America, the brand is marketed by Colgate-Palmolive as Baby Magic Mennen,Baby Magic Mennen
and includes the similar items. The product design and manufacturing origin vary by country.


History

produced its first baby care product, in 1898; its line of baby care products would soon quickly expand. In 1951 Mennen created Baby Magic, its line of products specifically ...
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Tree Hut
Tree Hut is a Naterra brand line of personal care items, offering a full line of bath and body care products. Tree Hut products claim to provide "intense moisture" through shea butter and oil, an ingredient used in all of their products. The brand was launched in March 2002, beginning with Shea Body Butter in various flavors, and has since extended into a full line of shea-based skin care products, including body scrub, body wash, and body lotion. Tree Hut products are all made with certified organic shea, natural extracts, and do not contain parabens, DMDM, or petrolatum. Unfortunately, numerous of their most popular original product line such as Original Shea, Brazilian Nut, and Kukui Nut have been discontinued and are no longer available. See also * Naterra *Shea butter Shea butter (, , or ; ) is a fat extracted from yellow the nut of the African shea tree (''Vitellaria paradoxa''). It is ivory in color when raw and commonly dyed yellow with borututu root or palm oi ...
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Coppell, Texas
Coppell ( ) is a city in the northwest corner of Dallas County in the U.S. state of Texas. It is a suburb of Dallas and a bedroom community in the Dallas–Fort Worth metroplex. Its population was 42,983 at the 2020 census. A small area in the far northern portion of the city extends into neighboring Denton County. History The Coppell area was settled by German and French immigrants in the 1840s. Members of the Peters Colony also settled here in the 1840s. Originally named Gibbs Station, after Barnett Gibbs (one of Texas's first lieutenant governors), the town was renamed in 1892 for George Coppell, a wealthy English financier, who came to the United States in the 1880s, and was reportedly heavily involved with the final construction of the local railroad line. Popular belief is that he was an engineer, but little or no evidence supports that claim. In 1955, the community was incorporated through a ballot measure that passed by a vote of 41 to 1. Spurred by the opening of Dalla ...
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Consumer Packaged Goods
Fast-moving consumer goods (FMCG), also known as consumer packaged goods (CPG), are products that are sold quickly and at a relatively low cost. Examples include non-durable household goods such as packaged foods, beverages, toiletries, candies, cosmetics, over-the-counter drugs, dry goods, and other consumables. Fast moving consumer goods have a high inventory turnover and are contrasted with specialty items which have lower sales and higher carrying charges. Many retailers carry only FMCGs; particularly hypermarkets, big box stores and warehouse club stores. Small convenience stores also stock fast moving goods; the limited shelf space is filled with higher turnover items. Characteristics The following are the main characteristics of FMCGs: * From the consumer perspective ** Frequent purchases ** Low engagement (little or no effort to choose the item) ** Low prices ** Short shelf life ** Rapid consumption * From the marketer perspective ** High volumes ** Low contrib ...
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Dallas, Texas
Dallas () is the third largest city in Texas and the largest city in the Dallas–Fort Worth metroplex, the fourth-largest metropolitan area in the United States at 7.5 million people. It is the largest city in and seat of Dallas County with portions extending into Collin, Denton, Kaufman and Rockwall counties. With a 2020 census population of 1,304,379, it is the ninth most-populous city in the U.S. and the third-largest in Texas after Houston and San Antonio. Located in the North Texas region, the city of Dallas is the main core of the largest metropolitan area in the Southern United States and the largest inland metropolitan area in the U.S. that lacks any navigable link to the sea. The cities of Dallas and nearby Fort Worth were initially developed due to the construction of major railroad lines through the area allowing access to cotton, cattle and later oil in North and East Texas. The construction of the Interstate Highway System reinforced Dallas's prominen ...
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